Ranch & Farm Auctions

What Ranch & Farm Auctions does

Ranch & Farm Auctions is a private U.S.-based auction platform that conducts live and online auctions of ranch, farm, hunting, and recreational rural real estate. The company operates as a trade name/division of Whitetail Properties Real Estate LLC, with offices in Fort Worth, TX and Pittsfield, IL, and is led by Joe Gizdic (Director) and Cody Lowderman (Auctioneer). Its active auction footprint spans 20+ U.S. states, with individual parcels ranging from approximately 30 to 1,460 acres, serving sellers seeking accelerated disposition and buyers seeking rural land investment opportunities.

The company's core technology stack consists of a dedicated online bidding platform (ranchandfarmbid.com), integration with the third-party RES.bid auction system for hybrid live/online events, DocuSign for electronic contract execution, and Google Maps for property visualization and geographic context. Distribution is structurally embedded within Whitetail Properties Real Estate LLC's nationwide network of land-specialist real estate agents, which provides listing origination and buyer reach without proportional headcount expansion by Ranch & Farm Auctions itself. The company maintains a small in-house team of 1-10 employees, leveraging the parent network and external technology partnerships to operate its auction calendar.

Ranch & Farm Auctions generates revenue through a combination of auction commissions, a variable buyer premium of 0-10% applied to winning bids, and underlying real estate brokerage fees from property transactions. Pricing is transaction-based rather than subscription or SaaS-modeled, meaning revenue scales directly with closed auction volume and parcel values. Customer segments are individual land sellers (ranch owners, farmers, estates, recreational property holders) and individual/investor buyers, with no disclosed enterprise or institutional anchor accounts. The business is therefore transactionally distributed, cyclical with rural real estate market conditions, and sensitive to interest rate and commodity price environments.

Name

Ranch & Farm Auctions

Legal name

Ranch & Farm Auctions LLC

Website

https://ranchandfarmauctions.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Ranch & Farm Auctions is a private U.S. auction platform conducting live and online auctions of ranch, farm, hunting, and recreational rural real estate. Operating as a division of Whitetail Properties Real Estate LLC, it serves individual land sellers and buyers across 20+ states, generating revenue via commissions and buyer premiums.

Ownership category

akta.pro rank

Product category

Land Auction Services

NAICS

Offices of Real Estate Agents and Brokers (5312)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Land & Farm/Ranch Real Estate Auctions (BPAJAEAD)

akta.pro secondary industry

Online/Virtual Real Estate Auctions (Marketplace Platforms) (BPAJAEAJ)

Keywords

• Land auctions
• Ranch auctions
• Farmland auctions
• Rural real estate
• Online land bidding

Headquarters

HQ city

Fort Worth

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Auction Commissions and Buyer Premiums: The company earns revenue through buyer premiums charged on auction purchases (ranging from 0-10% depending on the auction), as well as seller commissions. Auctions are conducted on a per-tract or per-acre basis.
2. Real Estate Brokerage Services: As a licensed real estate brokerage operating under Whitetail Properties Real Estate LLC, the company generates revenue through real estate transaction fees and cooperating broker compensation.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Ranch & Farm Auctions conducts live and online auctions of ranch, farm, hunting, recreational, and rural residential real estate across more than 20 U.S. states. Auctions are held at physical venues such as hotels, country clubs, community centers, and VFW halls with simultaneous real-time online bidding through proprietary platforms (ranchandfarmbid.com) and RES.bid. The company operates as a licensed real estate brokerage under Whitetail Properties Real Estate LLC and handles the full auction lifecycle from property marketing and listing through auction-day execution and post-sale contract execution via DocuSign.

Product overview

Ranch & Farm Auctions operates a unified land auction platform with two integrated components: the main auction platform (ranchandfarmauctions.com) for discovering and researching auction listings, and a dedicated online bidding system (ranchandfarmbid.com) for remote participation. The company specializes in multi-tract land auctions across the U.S., offering both live in-person bidding and real-time online bidding through RES.bid integration. Their service encompasses the complete auction lifecycle from property listing and marketing through auction day execution and post-sale contract processing via DocuSign.

Differentiator

Problem solved

Functional benefit

Brands

• RES.bid: Online bidding platform used for some auction events
• Ranchandfarmbid.com

Products and services

• Land Auction Platform The primary auction service connecting sellers of ranch, farm, and rural land properties with qualified buyers nationwide through live in-person auctions held at venues across U.S. states with simultaneous real-time online bidding. Each event features multiple tracts of land and equipment listed with detailed property information, photos, maps, and auction terms.
• Online Bidding System A dedicated online bidding platform accessible at ranchandfarmbid.com that enables buyers to participate in land auctions remotely through real-time internet bidding during live auctions. Selected events also leverage the third-party RES.bid platform for online participation, and winning bidders complete purchase contracts via DocuSign electronic signature.

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature1 record

Partnerships

Two partnerships are on record, tiered core and minor.

• Whitetail Properties Real Estate LLCcoreStrategic or Co-development PartnerRanch & Farm Auctions operates as a division/trade name of Whitetail Properties Real Estate LLC. The company leverages Whitetail Properties' national network and infrastructure, with licensed brokers across multiple states including Nebraska and North Dakota (dba Whitetail Trophy Properties Real Estate LLC).
• RES AuctionsminorChannel Partner/ Reseller/ DistributorRES Auctions conducts certain land auctions for Ranch & Farm Auctions, such as the Harrison Co OH auction, operating under the RES.bid platform for online bidding.

Scale indicators2 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Sullivan Auctioneers: Multi-state auction company conducting farm equipment, land, and estate auctions across the Midwest; comparable as a regional competitor running live and online land auctions.
• Hertz Farm Management: Farm management and real estate brokerage in the Midwest with active farmland auction services; comparable as a competing auction channel for farmland sellers in the same U.S. geographies.
• Schrader Real Estate & Auction Company: Long-established auction firm specializing in farmland, commercial, and estate real estate auctions; directly comparable in live-with-online land auction format.
• LandWatch: National online land listing marketplace covering ranches, farms, hunting land, and rural properties; competes for the same rural land buyer and seller audience.
• Farmers National Company: Farm management and real estate brokerage that conducts farmland auctions nationally; directly comparable in farm real estate auction services to landowners and farmland investors.
• Land And Farm: Online marketplace for rural land listings including ranches, farms, and recreational properties; comparable as a competing marketplace connecting land buyers and sellers across the U.S.
• Auction.com: Large-scale online real estate auction marketplace; comparable as a competing online auction channel for real estate transactions, though focused on distressed/bank-owned inventory rather than ranch/farm land.

Broad incumbents

• Whitetail Properties Real Estate: Parent entity and licensed brokerage providing the licensed broker network and infrastructure underpinning Ranch & Farm Auctions; directly comparable as a rural land-focused real estate firm with national reach.

Emerging players

• Murray Wise Associates: Auction and brokerage firm specializing in farmland sales and agricultural investment properties; comparable as a niche farmland auction competitor.
• BigIron Auctions: Online-only auction platform for farm equipment and land; comparable in online auction delivery for rural assets and overlaps with ranch/farm auction audiences.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ranchandfarmauctions

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ranch & Farm Auctions