Roya International

What Roya International does

Roya International is a privately held UK estate and letting agency headquartered in Manchester (Company Registration Number 14283252), offering residential and commercial sales, lettings, property management, investment advisory, snagging inspections, and property marketing services. The firm is positioned around the marketing of large-scale luxury off-plan developments — including One Port Street Manchester (477 apartments), Vision Manchester (327 apartments), Berkeley Square Manchester (500 apartments), and Affinity Living Lancaster Wharf Birmingham (266 apartments) — alongside Dubai off-plan product such as DAMAC Islands. Geographic reach spans Manchester, London, Birmingham, Liverpool, Leeds, and Nottingham in the UK, with a Dubai cross-border offering targeted at Middle East investors via an international agent partner program and diaspora-focused investment seminars.

The underlying technology is a web-based property listing and management platform built on the AgentWorks CMS, supporting property search, account registration, automated property alerts, and integration with major UK portals (Rightmove, Zoopla) plus social sharing channels. The revenue model is primarily transaction-fee-based: a 1.5% introduction-of-purchaser fee on final sale price for off-plan sales, recurring property management commissions (Full Management at 8% of monthly rent with a £399 minimum, Let and Rent Collection at 5% with a £450 per-year minimum, Let Only with a £600 minimum), and unit-priced ancillary services (referencing £60 per tenant, inventory £80-£155, deposit registration £25, EPC £75).

The customer base spans individual buyers and sellers, tenants, landlords and buy-to-let investors, Middle East (particularly Kurdish/Sorani-speaking) diaspora investors, and a smaller commercial property segment. Distribution is hybrid: a direct Manchester field-sales team, a self-serve website sales channel, listings on UK property portals, and an international agent partner program that drives Middle East referrals. The company is founder/management-owned with no disclosed institutional investors, no public revenue, and a small headcount of 1-10 employees.

Name

Roya International

Legal name

Roya International

Website

https://royaestates.co.uk

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Roya International is a privately held Manchester-based estate and letting agency offering residential sales, lettings, property management, and investment advisory across the UK and Dubai, with a focus on luxury off-plan developments and Middle East investor clientele.

Ownership category

akta.pro rank

Product category

Real Estate Agency Services

NAICS

Real Estate Property Managers (53131), Real Estate and Rental and Leasing (53), Rental and Leasing Services (532)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Luxury & High-End Residential Brokerage (BPAJAAAC)

akta.pro secondary industries

Property Management Advisory & Leasing Administration (FSAEAJAN), Luxury Villa Property Management & Concierge Services (THAMAEAJ)

Keywords

• Residential estate agency
• Property lettings services
• Property management
• Off-plan property sales
• Real estate investment advisory

Headquarters

HQ city

Manchester

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Property Sales Commission: Commission from residential property sales, including new development off-plan sales (e.g., One Port Street, Vision Manchester, Berkeley Square, Affinity Living). Fees include 1.5% introduction of purchaser fee on final sale price.
2. Property Management Fees: Full Management Service at 8% of monthly rent (minimum £399 per tenancy), Let and Rent Collection Service at 5% of monthly rent (minimum £450 per year), and Let Only Service with minimum £600 fee per tenancy.
3. Tenant Referencing and Admin Services: Referencing fees (£60 per tenant), inventory services (£80-£155), deposit registration (£25), and EPC fees (£75) for tenants and landlords.
4. Property Marketing Services: Marketing services for properties in the UK and Dubai markets, including online listings, social media, and print advertising for sellers and landlords.
5. Real Estate Investment Advisory: Advisory services for property investment across UK and Dubai markets, including market analysis, portfolio management, and investment strategy consultation.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Roya International is a Manchester-based estate and letting agency that provides residential and commercial property sales, lettings, and full property management services across major UK cities (Manchester, London, Birmingham, Liverpool, Leeds, Nottingham) and Dubai. The firm markets a portfolio of luxury off-plan developments (e.g., One Port Street, Vision Manchester, Berkeley Square, Affinity Living, DAMAC Islands) and offers ancillary services including tenant referencing, snagging inspections, property marketing, and real estate investment advisory for individual buyers, sellers, tenants, landlords, and international investors.

Product overview

Roya International is a British estate and letting agent offering a unified platform of property brokerage services across the UK and Dubai markets. The company markets luxury residential developments including Vision Manchester (37-story, 327 apartments), Berkeley Square Manchester (500 apartments), Affinity Living Lancaster Wharf Birmingham (266 apartments), One Port Street Manchester (477 apartments), and DAMAC Islands Dubai (villas and townhouses). These developments are complemented by service offerings including sales and lettings, property management, investment advisory, property marketing, snagging inspections, and real estate consultancy. The product portfolio is unified under the Roya International brand, serving investors and clients from the UK and Middle East.

Differentiator

Problem solved

Functional benefit

Products and services

• Sales and Lettings Services Estate and letting agent services including buying, selling, renting, and management of residential and commercial properties across the UK and Dubai markets for individual buyers, sellers, tenants, and landlords.
• Property Management Professional property management for landlords and property owners, covering tenant sourcing, rent collection, maintenance coordination, and regulatory compliance across Full Management, Let and Rent Collection, and Let Only service tiers.
• Real Estate Investment Advisory Investment advisory services guiding individual investors on the acquisition of residential and commercial real estate across UK and Dubai markets, including market cycle analysis, portfolio management, and investment strategy consultation.
• Property Marketing Comprehensive property marketing using online listings, major UK portals, social media, and print advertising to help individual sellers and landlords achieve the best possible sale or rental price.
• Snagging Services Meticulous walk-through property inspections identifying defects and snags, with detailed reports delivered within 2 days for buyers, particularly off-plan purchasers.
• Real Estate Consultancy and Evaluation Property consultation and valuation services to determine property value and identify potential areas for improvement for individual owners and prospective buyers.
• One Port Street Manchester 32-story luxury off-plan development in Manchester's Northern Quarter with 477 one, two, and three-bedroom apartments, marketed to individual investors and owner-occupiers. Prices from GBP 325,000 with a 6% gross projected yield and 12% capital growth forecast over the construction period.
• Vision Manchester 37-story luxury off-plan residential development in Manchester M1 with 327 studio, 1, 2, and 3-bedroom apartments featuring concierge, cinema, gym, yoga/spin studio, and co-working spaces. Marketed to individual investors with rental yields of up to 7.5%. Prices from GBP 170,286.
• Berkeley Square Manchester Luxury waterfront off-plan development of 500 one, two, and three-bedroom apartments between Manchester city centre and MediaCityUK, with 24-hour concierge, gym, private terraces, and landscaped wellness square. Prices from GBP 199,000 with rental yields of up to 7%.
• Affinity Living Lancaster Wharf Birmingham

Quantifiable outcome

• Rental yields of up to 7.5% on Vision Manchester development
• +4 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• International Real Estate Agent PartnerscoreChannel Partner/ Reseller/ DistributorRoya International operates a Real Estate Agent Partner Program targeting international agents, particularly from the Middle East. Partners refer clients to purchase UK properties and provide ongoing client support. Partners assist clients in understanding services and help investors make informed decisions. Roya International provides partners with visibility through their investor and property buyer network.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hamptons: UK estate agency with a premium and luxury positioning across sales, lettings, and property management. Closely comparable to Roya's luxury, full-service model and reliance on off-plan and prime-stock mandates.
• DUKES: Boutique London-based luxury estate agency with strong international/Middle East investor desk. Comparable as a small, premium-positioned competitor pursuing Gulf buyers into UK prime residential.
• Purplebricks: Tech-enabled UK estate agency offering sales and lettings via a hybrid online/local-agent model. Comparable as a UK residential agency competing for the same buyers, sellers and landlords through portal-driven marketing.
• Engel & Völkers: International luxury real estate franchise network active across the UK and Middle East. Comparable on luxury positioning, multi-geography franchise model, and ability to serve cross-border buyers of premium UK and Dubai stock.
• Foxtons: Major UK estate and letting agency with a hybrid sales/lettings/property-management model focused on London and the South East. Directly comparable as a transactional agency serving residential buyers, sellers, tenants and landlords in major UK cities.

Broad incumbents

• Knight Frank: Global real estate consultancy with deep UK residential sales, lettings, and investment advisory across luxury segments. Comparable as a luxury-focused competitor and a likely partner/sourcing channel for high-net-worth and international investors.
• Savills: Global real estate services firm with significant UK residential, development marketing, and investment advisory businesses. Comparable on luxury residential sales, off-plan developer mandates, and cross-border investor services.
• JLL Residential (UK): Global real estate services firm with UK residential sales, lettings, new-build marketing and investment advisory. Comparable as a developer-marketing counterparty and a competitor for prime/residential mandates.
• Chestertons: London-centric estate and letting agency with international desk focused on Middle East, European and Russian buyers. Comparable as a competitor pursuing Middle East capital into UK prime residential.

Others

• DAMAC Properties: Dubai-based luxury real estate developer whose DAMAC Islands project is marketed by Roya. Relevant as a supply-side partner and indicator of the cross-border pipeline Roya is plugged into.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/royainternational

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Roya International