Smash Factor, LLC
- Company typePrivate
- Founded2022
- HeadquartersChino Hills, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Smash Factor, LLC does
Smash Factor, LLC operates Smash Factor Lounge, a single-location indoor golf simulator venue located at 3930 Grand Avenue in Chino, California. The company was founded in 2022 and employs 1-10 people. Its core offering is hourly access to four Golfzon Two Vision NX golf simulators featuring multi-hitting surfaces, auto-teeing, and a content library of more than 240 global courses. The facility is organized around two productized simulator experiences — Premium Bay (general access) and Luxury Suite (private, high-end setting) — and is supplemented by on-site professional golf instruction and iPourIt self-serve beer and seltzer via RFID wristbands.
The business serves three primary customer segments: individual golfers seeking year-round practice and play, corporate groups hosting team-building tournaments and client entertainment, and social groups booking birthday, bachelor/bachelorette, and casual celebration events for up to 50 guests. Revenue is generated through five distinct streams: usage-based simulator rentals (Premium Bay and Luxury Suite), recurring membership subscriptions across six tiers (Early Birdie, Standard, Foremost, Corporate, Military/Law Enforcement, and Founding) priced from $100 to $600 per month or $1,000 to $6,000 annually, one-time event bookings, professional instruction fees, and per-ounce self-pour beverage service.
Go-to-market is predominantly direct-to-consumer through a 24/7 online booking platform on smashfactorlounge.com, supported by organic social media presence on Facebook, Instagram, and LinkedIn, SMS marketing, and phone-based event inquiries. The company holds no disclosed funding, no parent entity, and no named institutional investors, and there is no evidence of expansion beyond the single Chino facility. Strategic differentiation rests on the combination of patented Golfzon simulation technology, the integrated iPourIt self-serve beverage experience, and a flexible membership/event pricing architecture.
Smash Factor, LLC firmographics
Firmographics- Name
- Smash Factor, LLC
- Legal name
- Smash Factor, LLC
- Website
- https://smashfactorlounge.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Smash Factor, LLC industry classification
Industry- Product category
- Indoor Golf Entertainment
- NAICS
- Golf Courses and Country Clubs (713910), Drinking Places (Alcoholic Beverages) (7224)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Golf Simulators, Nets & Practice Equipment Retail (CRAMAGAI)
- akta.pro secondary industries
- Golf Courses & Golf Facilities (MPAKAEAD), Gaming Café/Bar Hybrid Venues (Food & Beverage + Competitive Play) (MPAFALAD)
Keywords
Where Smash Factor, LLC is headquartered
LocationHeadquarters
- HQ city
- Chino Hills
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Smash Factor, LLC business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Simulator Rentals: Hourly rental of golf simulators including Premium Bay and Luxury Suite options. Payment is required at time of booking through the online platform.
- Membership Subscriptions: Monthly and annual membership programs offering credits for simulator time, discounted rates on additional hours, free lessons, and after-hours access. Membership categories include Standard, Foremost, Corporate, Early Birdie, and Military/Law Enforcement discounted tiers.
- Event Hosting: Private event bookings for birthday parties, corporate events, tournaments, bachelor/bachelorette parties, and casual gatherings. Includes catering options and customizable experiences.
- Golf Instruction: Professional golf instruction services available through booking with instructors. Free lessons included with certain membership tiers.
- Self-Pour Beverage Service: iPourIt self-pour beverage service where customers pay per ounce/ml for draft beer, wine, and mixed drinks based on their consumption.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Early Birdie Membership - Limited hours access for budget-conscious golfers |
| Subscription | Monthly | Standard Membership - Entry-level membership with basic benefits |
| Subscription | Monthly | Foremost Membership - Premium tier with enhanced access and benefits |
| Subscription | Monthly | Corporate Membership - Enterprise-level membership for businesses |
| Subscription | Monthly | Law Enforcement/Military Discounted Memberships |
| Subscription | Monthly | Founding Membership - Legacy tier for early supporters |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Smash Factor, LLC product offering
Product offeringCore offering
Smash Factor operates an indoor golf lounge in Chino, California offering hourly simulator rentals on four Golfzon Two Vision NX simulators, multi-tier membership subscriptions, private event hosting for up to 50 guests, on-site golf instruction, and an iPourIt self-pour beverage service for draft beer, wine, and seltzer.
Product overview
Smash Factor, LLC operates a golf simulator lounge offering indoor golf experiences. The core product portfolio consists of two simulator experience types—Premium Bay and Luxury Suite—both powered by Golfzon Two Vision NX simulators with multi-hitting surfaces and auto-teeing. The Premium Bay provides access to over 240 global courses for individual play, while the Luxury Suite offers a private, elegant setting for exclusive gatherings. The business supplements its simulator offerings with golf instruction services, event hosting capabilities for up to 50 guests (birthday parties, corporate events, tournaments), and an iPourIt self-serve beverage system. Membership programs (Early Birdie, Standard, Foremost, and Corporate tiers) provide recurring access credits and discounts on simulator rentals.
Differentiator
Problem solved
Functional benefit
Products and services
- Premium Bay Simulator Rental
- Luxury Suite Simulator Rental
- Private Event Hosting
- On-Site Golf Instruction
- iPourIt Self-Pour Beverage Service
Quantifiable outcome
- 800+ plays per month indicating strong customer engagement
- +1 more outcomes
Companies that use Smash Factor, LLC
Customer profileSegments3 records
Ideal customer profiles3 records
Smash Factor, LLC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature3 records
Smash Factor, LLC partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- GolfzoncoreGolfzon provides the Two Vision NX golf simulators powering the indoor golf experience at Smash Factor Lounge. Each location features multiple Golfzon simulators with advanced technology including multi-hitting surfaces and auto-teeing. Golfzon's technology is protected by over 250 patents, providing cutting-edge simulation capabilities and access to over 240 global courses.
- iPourItcoreiPourIt provides self-pour beverage technology enabling the self-serve beer and seltzer service at Smash Factor Lounge. The system uses RFID technology allowing customers to pour their own drinks, track consumption in real-time, and pay only for what they pour. iPourIt is described as first-of-its-kind technology that revolutionized the beverage service experience.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Smash Factor, LLC competitors and assessment
Company assessmentBroad incumbents
- Puttshack: Puttshack is a tech-enabled mini-golf and dining/bar venue operator. While its primary game is mini-golf rather than simulators, it competes for the same night-out, group/corporate event dollar and uses similar bar-led monetization.
- Topgolf: Topgolf is the largest operator of multi-level golf entertainment venues combining high-tech simulators, food, and beverage service. While Smash Factor is a smaller, lounge-format venue, both compete for the same indoor golf entertainment and corporate event customer in Southern California.
- Drive Shack: Drive Shack owns and operates golf entertainment venues under the Puttery and Drive Shack brands, combining simulator/play with a full bar and dining experience. It is a publicly traded broad incumbent in the same entertainment-golf category.
- Swing Suite: Swing Suite provides golf simulator venues commonly located within hotels and resorts, offering simulator rentals, food, and beverage. Operates at a broader hospitality scale than Smash Factor but mirrors the lounge/simulator + F&B hybrid.
Others
- iPourIt: iPourIt provides self-pour beer, wine, and cocktail RFID technology to bars and entertainment venues. It is a key enabler/supplier at Smash Factor, and its broader customer base represents the category of self-pour beverage venues that compete with conventional sports bars.
- Golfzon: Golfzon is a leading global golf simulator manufacturer and Smash Factor's core technology partner. It is an enabler/ecosystem participant—Golfzon's own direct-operated venues are direct competitors, while its hardware powers much of Smash Factor's experience.
Direct peers
- Five Iron Golf: Five Iron Golf operates urban indoor golf simulator lounges with bar service, memberships, lessons, and event hosting. The business model—simulator bays + self-pour/crafted drinks + memberships + events—is highly aligned with Smash Factor's offering.
- Fairway Social: Fairway Social runs indoor golf simulator venues that pair simulator rentals with food and beverage service for individual play and private events. The go-to-market (events + simulator + lounge) closely mirrors Smash Factor's customer segments.
- X-Golf: X-Golf franchises indoor golf simulator lounges featuring bar service, leagues, lessons, and events. Like Smash Factor, it sells memberships and hourly simulator rentals supplemented by food and beverage.
- Big Shots Golf: Big Shots Golf operates multi-bay indoor golf entertainment venues with full bars, food, and event/event-league programming. It is a direct comparable to Smash Factor in combining simulator play with a sports-bar-style beverage operation.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Smash Factor, LLC social profiles
Digital presenceSmash Factor, LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
Smash Factor, LLC leadership team
Management profileNumber of profiles
Smash Factor, LLC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Smash Factor, LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Smash Factor, LLC
What does Smash Factor, LLC do?
Smash Factor operates an indoor golf lounge in Chino, California offering hourly simulator rentals on four Golfzon Two Vision NX simulators, multi-tier membership subscriptions, private event hosting for up to 50 guests, on-site golf instruction, and an iPourIt self-pour beverage service for draft beer, wine, and seltzer.
Is Smash Factor, LLC a public or private company?
Smash Factor, LLC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Smash Factor, LLC founded?
Smash Factor, LLC was founded in 2022. It employs 1 to 10 people.
Where is Smash Factor, LLC based?
Smash Factor, LLC is headquartered in Chino Hills, United States, in the North America region.
How does Smash Factor, LLC make money?
Five revenue lines are on record. Simulator Rentals are the primary driver. The others are membership Subscriptions, event Hosting, golf Instruction and self-Pour Beverage Service.
Who are Smash Factor, LLC's main competitors?
Broad incumbents on record are Puttshack, Topgolf, Drive Shack and Swing Suite. Others are iPourIt and Golfzon. Direct peers are Five Iron Golf, Fairway Social, X-Golf and Big Shots Golf.
Does Smash Factor, LLC have an API?
No public API is recorded for Smash Factor, LLC.
What industry is Smash Factor, LLC in?
Smash Factor, LLC's product category is Indoor Golf Entertainment. Its primary akta.pro industry code is CRAMAGAI, Golf Simulators, Nets & Practice Equipment Retail, with a secondary code of MPAKAEAD, Golf Courses & Golf Facilities. Its NAICS code is 713910 and its SIC code is 7997.