What Saveabunny, Inc. does

Saveabunny, Inc. (operating as SaveABunny) is a 501(c)(3) nonprofit rabbit rescue organization founded in 1999 and headquartered in Mill Valley, California. The organization rescues abandoned, abused, and neglected rabbits from more than 30 animal shelters across the San Francisco Bay Area, focusing on animals at imminent risk of euthanasia. Since inception it has facilitated nearly 5,000 rabbit rescues and maintains an active population of 50–70 rabbits at its Mill Valley foster center at any given time.

The organization's service portfolio spans core adoption, a fostering program, boarding, professional bunny bonding, grooming, and the Late Bloomer Club sanctuary — established in November 2014 to provide hospice and lifetime care for special-needs rabbits. Its distinguishing operational methodology integrates Western veterinary medicine with Eastern healing modalities including acupuncture, Reiki, TTouch, and animal communication, delivered by a volunteer-driven staff under founder and director Marcy Berman. Educational resources (rabbit care guides, diet recommendations, housing information) and a small Etsy merchandise line (hay saver boxes) round out the offering.

SaveABunny's revenue model is donation-led, supplemented by sliding-scale adoption fees ($120 single, $200 pair), boarding and grooming service fees, and limited merchandise sales. The organization explicitly limits adoptions to Bay Area residents and does not ship animals out of state. Distribution is primarily through appointment-based consultations at the Mill Valley foster center, periodic pet supply store adoption events, and an online application intake process; marketing relies on organic social channels (Facebook, Instagram, YouTube) and content-driven storytelling about individual rescued rabbits. There are no disclosed funding rounds, paid headcount, enterprise contracts, or technology platform components underlying the operation.

Name

Saveabunny, Inc.

Legal name

SaveABunny

Website

https://saveabunny.org

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Saveabunny, Inc. is a 501(c)(3) nonprofit rabbit rescue founded in 1999 in Mill Valley, California. It rescues at-risk rabbits from 30+ Bay Area shelters and provides adoption, fostering, boarding, bonding, grooming, and holistic rehabilitation services.

Ownership category

akta.pro rank

Product category

Animal Rescue and Pet Adoption Services

NAICS

Pet Care (except Veterinary) Services (81291)

SIC

Services-Social Services (8300)

akta.pro primary industry

Animal Shelters & Adoption Services (BPAGAIAA)

akta.pro secondary industries

Sanctuaries & Long-Term Care (Farm, Equine, Exotic) (BPAGAIAH), Education & Community Outreach (Responsible Pet Ownership) (BPAGAIAK), Foster & Volunteer Network Programs (BPAGAIAF)

Keywords

• Rabbit rescue services
• Rabbit adoption program
• Animal shelter rescue
• Pet boarding services
• Rabbit care education

Headquarters

HQ city

Mill Valley

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Donations: Primary funding source. SaveABunny is a 501(c)(3) nonprofit organization that accepts one-time and monthly recurring donations. Donations are tax-deductible and the organization encourages corporate matching contributions.
2. Adoption Fees: Sliding scale adoption fees: $120 for single rabbit, $200 for pair. Rabbits with medical expenses may have higher fees. These fees are not tax-deductible but help cover care costs including spay/neuter and vaccination.
3. Specialty Services: Revenue from boarding, rabbit grooming, nail trims, bonding services, and limited merchandise sales including hay saver boxes through their Etsy store.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

SaveABunny rescues at-risk domestic rabbits from shelters facing euthanasia across the San Francisco Bay Area and provides adoption, fostering, boarding, grooming, bonding, and rabbit care education services. The organization operates a Mill Valley foster center and works with 30+ animal shelters to rehabilitate rescued rabbits and place them in qualified homes.

Product overview

Saveabunny, Inc. is a nonprofit rabbit rescue organization offering a portfolio of rabbit-centered services rather than a unified technology product. Core offerings include rabbit adoption, fostering programs, and the Late Bloomer Club sanctuary for special needs rabbits. The organization provides specialty services including boarding, bunny bonding, and grooming. Educational resources encompass rabbit care guides, diet recommendations, and housing information. Merchandise includes volunteer-designed hay saver boxes sold through Etsy. These services operate independently rather than as an integrated platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Rabbit Adoption Services

Quantifiable outcome

• Nearly 5,000 rabbit rescues since 1999
• +2 more outcomes

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core.

• Animal Care & Control San FranciscocoreStrategic or Co-development PartnerCounty shelter partnership. SaveABunny rescues rabbits from this shelter who face euthanasia, providing them medical care and finding forever homes.
• Peninsula Humane Society & SPCAcoreStrategic or Co-development PartnerCounty shelter partnership where SaveABunny rescues rabbits at risk of euthanasia and provides rehabilitation and adoption services.
• 30+ Bay Area Animal ShelterscoreStrategic or Co-development PartnerSaveABunny works with over 30 animal shelters throughout the Bay Area including Alameda County Animal Control, Berkeley Animal Shelter, Oakland Animal Services, Contra Costa Animal Services, Marin Humane Society, and others to rescue rabbits facing euthanasia.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Best Friends Animal Society: One of the largest U.S. animal welfare nonprofits, operating sanctuaries and partner networks nationwide. Comparable in nonprofit scale and shelter partnership model, but covers all species rather than specializing in rabbits.
• Humane Society of the United States (HSUS): Largest U.S. animal protection organization with broad advocacy, rescue, and shelter programs. Comparable as a major animal-welfare nonprofit operating on donations, but operates at national scope and across all species.

Regional players

• Pasadena Humane Society: Regional Southern California animal shelter offering adoption, rescue, and community education programs. Comparable to SaveABunny in operating a regional shelter with community-based services, though SaveABunny is rabbit-only.
• BUNS (Bunnies Urgently Needing Shelter): Santa Barbara-based nonprofit rabbit rescue providing fostering, adoption, and education. Same rabbit-only specialization and rescue/foster-based operating model as SaveABunny, but regional to a different California market.
• Oregon Coast Rabbit Rescue: Regional rabbit rescue serving the Oregon coast with adoption and fostering services. Directly comparable niche specialization (rabbits only) and foster-based operating model, but outside California.
• San Diego House Rabbit Society: Regional chapter of House Rabbit Society serving the San Diego area with rabbit rescue, adoption, and education. Comparable operating model and mission to SaveABunny but in a different California market.

Others

• Maddie's Fund: Family foundation focused on animal welfare innovation and adoption programs. Comparable as a potential institutional funder and partner for nonprofit rescues like SaveABunny.
• Petco Love (formerly Petco Foundation): National nonprofit arm of Petco that funds animal welfare organizations and adoption programs. Comparable as a funder/partner for rabbit rescues like SaveABunny, rather than as a direct competitor.

Direct peers

• Bunny World Foundation: Los Angeles-based rabbit-specific rescue offering adoption, boarding, grooming, and education. Closely comparable to SaveABunny across its core services (rescue, adoption, boarding, grooming) and serves as the most direct California peer.
• House Rabbit Society: The largest national rabbit welfare organization in the U.S., focused on rabbit rescue, adoption, education, and shelter advocacy. Directly comparable to SaveABunny in species specialization and rescue-plus-education model, but operates at a national/chapter scale rather than single-region.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/saveabunny
• Facebookfacebook.com/SaveABunny
• Instagraminstagram.com/SaveABunny
• LinkedInlinkedin.com/company/saveabunny

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Saveabunny, Inc.