Blairs
Blair's Restaurant is a family-owned Italian restaurant founded in 2003 in Los Angeles, operating two dine-in locations in Silver Lake and Eagle Rock serving house-made bread, fresh pasta, pizza, and a curated wine and beer list to neighborhood diners.
- Company typePrivate
- Founded2003
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Blairs does
Blair's Restaurant is a privately held, family-owned Italian restaurant business founded in 2003 by Marshall Blair in the Silver Lake neighborhood of Los Angeles. The company operates two dine-in locations — Silver Lake (2903 Rowena Ave) and Eagle Rock (1948 Colorado Blvd, opened 2024) — serving house-made bread, fresh pasta, pizza, salads, seasonal Italian-inspired dishes, and a curated small wine and beer list. The restaurant is differentiated by its in-house preparation of baked goods and pasta each morning, and by signature handmade dishware produced at the founder's affiliated venture, The Pottery Studio, which operates separate studios in Southern California, San Francisco, Chicago, Brooklyn, and Manhattan.
The business runs a traditional neighborhood restaurant model with no proprietary technology stack. Operations rely on Toast Tab for online pickup ordering and gift certificate sales (Silver Lake) and Resy for table reservations across both locations. The product surface consists of full-service dining, a Mon-Thu Happy Hour program (5:30-6:30pm) with discounted appetizers, pizza, cheeseburger, fries, house wines and beer, pickup orders, and gift certificates. Dinner service hours are Sunday-Thursday 5:30-9:30pm at Silver Lake (extending to 10:30pm Fri-Sat) and daily 5:30-9pm at Eagle Rock.
The revenue model is straightforward dine-in food and beverage sales at single transaction-unit prices ranging from $6 for happy-hour olives to $65 for a grilled New York steak, supplemented by happy hour, pickup, and gift certificate revenue. The customer base is local Silver Lake and Eagle Rock residents plus food-and-wine-oriented diners; no corporate, institutional, or large-group customer concentration is disclosed. No funding rounds, M&A activity, institutional investment, or external capital sources have been disclosed; the company is founder-controlled with 1-10 reported employees, reflecting a lean operating structure typical of an owner-operator restaurant group.
Blairs firmographics
Firmographics- Name
- Blairs
- Legal name
- Blair's Restaurant
- Website
- https://blairsrestaurant.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Blair's Restaurant is a family-owned Italian restaurant founded in 2003 in Los Angeles, operating two dine-in locations in Silver Lake and Eagle Rock serving house-made bread, fresh pasta, pizza, and a curated wine and beer list to neighborhood diners.
- Ownership category
- akta.pro rank
Blairs industry classification
Industry- Product category
- Casual Italian Dining
- NAICS
- Full-Service Restaurants (722511), Restaurants and Other Eating Places (72251)
- SIC
- Retail-Eating Places (5812)
- akta.pro primary industry
- Casual Dining Restaurants (THAFACAB)
- akta.pro secondary industry
- Family-Style Restaurants (THAFACAC)
Keywords
Where Blairs is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Blairs business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Infrastructure, Marketing or Sales, Others
Revenue model
- Dine-in food and beverage sales: Revenue generated from on-premise dining at two restaurant locations in Los Angeles, featuring Italian-inspired cuisine including house-made bread, fresh pasta, pizzas, salads, and mains.
- Happy hour food and beverage: Happy hour program offering discounted appetizers and drinks Monday through Thursday 5:30-6:30pm.
- Takeout and pickup: Online ordering through Toast Tab platform for takeout orders from Silver Lake location.
- Gift certificates: Sale of gift certificates through Toast Tab platform for Blair's Restaurant.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Full menu pricing |
| Unit Pricing | Pay-as-you-go | Happy hour pricing (Mon-Thu 5:30-6:30pm) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels3 records
Blairs product offering
Product offeringCore offering
Blairs is a family-owned Italian restaurant group operating two dine-in locations in Los Angeles (Silver Lake and Eagle Rock), serving house-made bread, fresh pasta, pizza, and seasonally rotating Italian-inspired dishes alongside a curated wine and beer list. Beyond dine-in service, the restaurants offer a daily happy hour program, online pick-up ordering, online reservations, and digital gift certificates.
Product overview
Blair's is a family-owned Italian restaurant business operating since 2003 with two Los Angeles locations (Silver Lake and Eagle Rock). The core offering is full-service dine-in Italian dining featuring house-made bread and pasta prepared daily, with house-baked goods and curated wine and beer. The business also operates The Pottery Studio (a separate business venture) that makes dishes for the restaurant. Ancillary offerings include a Happy Hour program with discounted food and drinks, online pick-up ordering via Toast Tab, gift certificate sales, and table reservations via Resy. The product portfolio centers on the restaurant dining experience with integrated digital ordering and reservation services.
Differentiator
Problem solved
Functional benefit
Products and services
- Full-Service Italian Dining Sit-down Italian restaurant service at the Silver Lake and Eagle Rock locations, featuring house-made bread, fresh pasta, pizza, and seasonally rotating Italian-inspired dishes paired with a curated wine and beer list, for individual diners and groups in Los Angeles neighborhoods.
- Happy Hour
Companies that use Blairs
Customer profileSegments2 records
Ideal customer profiles1 record
Blairs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Blairs partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Toast TabcoreToast Tab provides the online ordering platform for Blair's takeout orders and gift certificate sales. The restaurant uses Toast Tab's e-commerce infrastructure for pickup orders from their Silver Lake location.
- ResycoreResy provides the reservation platform for booking tables at both Blair's locations - Silver Lake and Eagle Rock. Customers can book through resy.com/cities/la/blairs-eagle-rock and resy.com/cities/la/blairs-silver-lake.
- The Pottery StudiocoreThe Pottery Studio is a related business founded by Marshall Blair to create handmade pottery dishes for Blair's Restaurant. Marshall has studios in Southern California, San Francisco, Chicago, Brooklyn, and Manhattan, providing spaces for potters. The studio's website is thepotterystudio.com.
Scale indicators2 records
Recent moves7 records
Expansion highlights4 records
Blairs competitors and assessment
Company assessmentDirect peers
- Jon & Vinny's: Multi-location Italian-American restaurant in LA known for handmade pastas, pizzas, and a neighborhood-focused casual-dining model. Directly comparable scale and concept to Blair's.
- Sqirl: LA neighborhood breakfast/lunch spot in Silver Lake and Hollywood known for handmade jams, breads, and a fiercely loyal local following. Comparable craft-food, neighborhood-anchor positioning in the same LA submarkets.
- Osteria Mozza: Nancy Silverton's Italian restaurant in LA focused on handmade pasta, salumi, and a curated wine program. Comparable as a premium, craft-driven Italian dining experience in the same LA market.
- Bestia: Multi-location Italian restaurant in Los Angeles serving handmade pasta, pizza, and charcuterie in a high-energy dining room. Directly comparable to Blair's as a craft Italian concept competing for the same LA diner.
- Republique: Walter Manzke's French-California bistro in LA serving handmade pastas, breads, and charcuterie in a high-traffic casual setting. Comparable craft-food, casual-dining model with similar neighborhood appeal.
- Rossoblu: Bologna-inspired Italian restaurant in downtown LA serving handmade pasta and house-cured meats. Closely aligned with Blair's on fresh pasta preparation, craft sourcing, and casual-but-polished positioning.
- Pizzeria Mozza: LA pizzeria from Nancy Silverton/Mario Batali serving pizza, salumi, and Italian wines in a casual setting. Directly comparable menu overlap (pizza, Italian wines) and LA casual-dining customer.
- Little Dom's: Italian-American neighborhood restaurant in Los Angeles serving handmade pastas, pizzas, and Italian classics in a casual, community-focused setting. Comparable neighborhood-Italian concept with a similar price point.
Others
- Toast (Toast Tab): Restaurant technology platform that powers Blair's online ordering and gift-certificate infrastructure. Included as an enabling technology partner rather than a competitor.
Emerging players
- Bone Kettle: Indonesian-influenced LA restaurant with house-made broths, pastas, and a craft beverage program. Comparable small-operator craft restaurant in the same LA casual-dining landscape.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Blairs social profiles
Digital presenceBlairs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Blairs leadership team
Management profileNumber of profiles
Profiles1 record
Blairs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Blairs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Blairs
What does Blairs do?
Blairs is a family-owned Italian restaurant group operating two dine-in locations in Los Angeles (Silver Lake and Eagle Rock), serving house-made bread, fresh pasta, pizza, and seasonally rotating Italian-inspired dishes alongside a curated wine and beer list. Beyond dine-in service, the restaurants offer a daily happy hour program, online pick-up ordering, online reservations, and digital gift certificates.
Is Blairs a public or private company?
Blairs is a private company. It is classified as family owned and is currently operating.
When was Blairs founded?
Blairs was founded in 2003. It employs 1 to 10 people.
Where is Blairs based?
Blairs is headquartered in Los Angeles, United States, in the North America region.
How does Blairs make money?
Four revenue lines are on record. Dine-in food and beverage sales are the primary driver. The others are happy hour food and beverage, takeout and pickup and gift certificates.
Who are Blairs's main competitors?
Direct peers on record are Jon & Vinny's, Sqirl, Osteria Mozza, Bestia, Republique, Rossoblu, Pizzeria Mozza and Little Dom's. Toast (Toast Tab) is listed as an others. Bone Kettle is listed as an emerging player.
Does Blairs have an API?
No public API is recorded for Blairs.
What industry is Blairs in?
Blairs's product category is Casual Italian Dining. Its primary akta.pro industry code is THAFACAB, Casual Dining Restaurants, with a secondary code of THAFACAC, Family-Style Restaurants. Its NAICS code is 722511 and its SIC code is 5812.