Svijet Medija D.o.o.

What Svijet Medija D.o.o. does

Svijet Medija D.o.o. is a Croatian multi-channel consumer electronics and home appliances retailer founded in 1994 and headquartered in Zagreb. The company operates 14+ physical retail stores across major Croatian cities — including Zagreb (Avenue Mall, King Cross, Dubrava, Importanne Galleria, Centar Kaptol), Split (Mall of Split), Makarska (SPOT Mall), Dubrovnik, Pula (Pula City Mall), and Poreč (Galerija Poreč) — alongside a dedicated e-commerce platform at svijet-medija.hr. Within its retail footprint, Svijet Medija operates dedicated brand shops for premium manufacturers Bang & Olufsen, Dyson, and Miele, signalling privileged supplier relationships in the high-end segment of the Croatian market.

The company's product portfolio spans televisions (Sony, Samsung, LG, Philips, TCL), mobile phones (Apple, Xiaomi, Samsung), laptops (HP, Lenovo, Acer), smartwatches and fitness trackers (Garmin, Apple Watch, Huawei), gaming products (consoles, titles, accessories), small and large home appliances (Miele, Bosch, Dyson, DeLonghi, Gorenje), audio equipment (JBL, Sony, Marshall, Bose, Sennheiser), cameras, and accessories. Supporting services include in-store PickUp, home delivery via GLS courier across Croatia (including islands) and other EU countries, a product-review contest program with monthly gift vouchers, and a dedicated newsletter.

Svijet Medija generates revenue through one-time retail product sales across both physical and digital channels. Pricing follows a unit-pricing model with VAT-inclusive prices and a layered payment offering including one-time payment, interest-free installments up to 12 months with partner banks (Zagrebačka banka, PBZ Card, Privredna banka, Diners), Revolut, and operational leasing for individuals and legal entities via GRENKE and i4next. The customer base is composed primarily of individual Croatian consumers seeking premium electronics and home appliances, served through a horizontal segmentation approach with no enterprise or B2B concentration. Distribution is primarily domestic Croatia with secondary regional reach into the EU via cross-border delivery.

Name

Svijet Medija D.o.o.

Legal name

Svijet medija d.o.o. za trgovinu, promet i usluge

Website

https://svijet-medija.hr

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Svijet Medija D.o.o. is a Croatian multi-channel retailer founded in 1994, selling premium consumer electronics and home appliances through 14+ retail stores across Croatia and an e-commerce platform, serving individual consumers with dedicated brand shops for Bang & Olufsen, Dyson, and Miele.

Ownership category

akta.pro rank

Product category

Consumer Electronics Retail

NAICS

Electronics and Appliance Retailers (4492), Electronics and Appliance Retailers (44921), Hobby, Toy, and Game Retailers (45912), Consumer Electronics and Appliances Rental (532210)

SIC

Retail-Radio, Tv & Consumer Electronics Stores (5731), Retail-Computer & Computer Software Stores (5734), Retail-Hobby, Toy & Game Shops (5945)

akta.pro primary industry

Big-Box Electronics + Gaming & VR Retail (CRACAAAG)

akta.pro secondary industries

Gaming Collectibles, Merchandise & Toys Retail (CRACAFAI), PC Gaming Computers & Peripherals Retail (CRACABAI), VR Headsets & Accessories Retail (CRACAFAE), Off-Price Small Appliances & Home Electronics Retail (CRAEACAH)

Keywords

• Consumer electronics retail
• Home appliances sales
• Electronics e-commerce
• Retail electronics store
• Household appliance retail

Headquarters

HQ city

Zagreb

HQ country

Croatia

HQ region

Europe

Offices14 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Retail Product Sales: The company generates revenue through selling consumer electronics, home appliances, gaming products, and accessories through its retail stores and online webshop. Products include televisions, phones, laptops, smartwatches, gaming equipment, small and large home appliances.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Svijet Medija D.o.o. is a Croatian multi-channel retailer selling consumer electronics (televisions, mobile phones, laptops, smartwatches, gaming products, audio equipment) and household appliances (small and large appliances) through 14+ physical retail stores across Croatia and an e-commerce webshop. The company offers in-store pickup, home delivery across Croatia and other EU countries, installment payment plans, and dedicated brand shops for premium brands such as Bang & Olufsen, Dyson, and Miele.

Product overview

Svijet Medija D.o.o. operates a multi-channel consumer electronics retail business in Croatia, combining an e-commerce platform (Svijet-medija.hr) with physical retail stores. The product portfolio encompasses televisions (Sony, Samsung, LG, Philips, TCL), mobile phones (Apple iPhone, Xiaomi, Samsung Galaxy), laptops (HP, Lenovo, Acer), smartwatches and fitness trackers (Garmin, Apple Watch, Huawei), gaming products (consoles, games, accessories), home appliances (Miele, Bosch, Dyson, DeLonghi, Gorenje, Philips), audio equipment (JBL, Sony, Marshall, Bose, Sennheiser), cameras (GoPro, Canon), and toys (LEGO). Supporting services include in-store PickUp, newsletter subscriptions, and a product review contest program offering monthly gift vouchers.

Differentiator

Problem solved

Functional benefit

Brands

• Best Price: A promotional category featuring discounted products at competitive prices.
• SmPRO
• Brand Stores (Bang & Olufsen, Dyson, Miele)

Products and services

• Online Electronics Retail Store (Svijet-medija.hr) A Croatian e-commerce platform (svijet-medija.hr) selling consumer electronics including TVs, mobile phones, laptops, smartwatches, gaming products, home appliances, and audio equipment, with delivery across Croatia and the EU. Targets individual consumers and households seeking premium technology products.
• Physical Retail Stores 14+ retail showrooms across Croatia where customers can browse and purchase consumer electronics and home appliances in person with assistance from sales consultants. Includes dedicated brand shops for Bang & Olufsen, Dyson, and Miele.
• PickUp In-Store Collection Service A service enabling customers to order products online and collect them from any of Svijet Medija's physical retail locations across Croatia, avoiding delivery fees.
• Equipment Operational Leasing Operational leasing financing for consumer electronics and home appliance purchases, provided through GRENKE and i4next leasing partners in Croatia, available to both individual consumers and business customers (legal entities).

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Bang & OlufsencoreChannel Partner/ Reseller/ DistributorBrand shop partnership for Bang & Olufsen premium audio products. Svijet Medija operates dedicated Bang & Olufsen brand shop sections within their retail locations.
• DysoncoreChannel Partner/ Reseller/ DistributorDyson Brand Store partnership within Svijet Medija retail locations. Dedicated in-store presence for Dyson products including vacuum cleaners, air purifiers, and hair care.
• MielecoreChannel Partner/ Reseller/ DistributorBrand shop partnership for Miele premium home appliances. Includes promotional campaigns such as 'Otkrijte svoj savršeni Miele uređaj' (Discover your perfect Miele appliance).
• Zagrebačka banka d.d.minorOthersPayment processing partner providing installment payment options (up to 12 interest-free installments with Mastercard and Visa cards) and standard payment processing.
• PBZ CardminorOthersPayment processing partner providing Premium Visa card installment options up to 12 interest-free installments.
• Privredna banka d.d.minorOthersPayment processing partner providing Visa Inspire installment options up to 12 interest-free installments.
• DinersminorOthersPayment processing partner providing Diners card installment options up to 12 interest-free installments.
• RevolutminorOthersDigital payment option allowing customers to pay via Revolut account.
• GLS Croatia d.o.o.minorOthersPrimary courier service for home delivery across Croatia. Provides SMS notifications with tracking numbers for shipment monitoring.
• GRENKEminorOthersEquipment financing through operational leasing for business customers (legal entities).
• i4next leasing CroatiaminorOthersOperational leasing financing for both individuals and business customers for equipment purchases.

Scale indicators3 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Mikronis: Croatian electronics retailer selling laptops, computers, gaming gear, and consumer electronics online and in-store. Comparable category overlap (PC gaming, laptops, peripherals) and similar Croatian consumer base.
• Elipso: Croatian multi-channel consumer electronics and home appliances retailer with physical stores and webshop. Closely comparable to Svijet Medija in product mix (TVs, phones, laptops, home appliances), Croatian footprint, and omnichannel model.
• HGspot: Croatian multi-brand consumer electronics retailer with both online and physical presence. Comparable in broad consumer electronics assortment and Croatia-based retail operations.
• Sancta Domenica: Long-established Croatian premium electronics retailer operating physical stores and online sales. Comparable in focus on premium consumer electronics, premium brand partnerships, and Croatia-centric omnichannel retail.
• Makromikro: Croatian retail chain specializing in computers, IT equipment, and consumer electronics. Comparable in product mix (PCs, laptops, peripherals, consumer electronics) and Croatian geographic focus.

Broad incumbents

• Harvey Norman: Multi-category electronics and home appliances retailer with Croatian operations. Comparable in product categories and showroom model; larger and more diversified retailer.
• Euronics: European consumer electronics retail group with Croatian member stores. Comparable broad consumer electronics and appliance assortment with omnichannel retail model.
• MediaMarkt: Pan-European big-box consumer electronics retailer with stores and online in Croatia. Comparable broad assortment of electronics and home appliances but operates at much larger scale and competes primarily on price and selection.

Emerging players

• iStyle: Apple Premium Reseller in Croatia and Southeast Europe operating stores and online. Partial overlap with Svijet Medija's premium electronics positioning; serves as a brand-specific premium competitor.

Regional players

• Tehnomanija: Serbian consumer electronics and home appliances retailer with a comparable multi-store and webshop model. Comparable in product categories and omnichannel strategy but operates in a different geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/SvijetMedija
• Instagraminstagram.com/svijetmedija
• LinkedInlinkedin.com/company/svijet-medija

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Svijet Medija D.o.o.