Simple Revolution Holding Aps

What Simple Revolution Holding Aps does

Simple Revolution is a privately held brand and communications consultancy founded in 2018 by Adam Kaveney, Jacob Barnes, and Nanette Hale. The firm operates through two legal entities—a Danish parent (Simple Revolution ApS, Copenhagen) and a UK subsidiary (Simple Revolution Limited, Guildford)—with a small core team of five senior practitioners plus a wider global network of consultants, coaches, designers, and strategists. It serves complex organizations across multiple verticals including pharmaceutical and life sciences, biotechnology, healthcare, engineering and manufacturing, financial services, higher education, travel and tourism, cultural institutions, and nonprofit sectors. Named clients include Imperial College London, Novozymes, Karo Healthcare (KKR-backed), Nordic Leisure Travel Group, St Paul's Cathedral, UNICEF Denmark, Stak, and Satalia.

The firm delivers three integrated service lines—Define (brand strategy, positioning, narrative, and naming), Report (corporate, ESG/sustainability, and impact reporting consultancy), and Talk (communication coaching, presentation skills training, and workshop facilitation)—and has productized several methodologies including The New Reporting Playbook, the C-Styles communication assessment, the Partners to Page narrative development process, and the Kill the Annual Report workshop. The business model is project-based professional services with custom pricing scoped per engagement; multi-year engagements are common for reporting clients. Go-to-market is consultative and sales-led, supported by thought leadership content (articles, video, newsletter, LinkedIn, downloadable guides, interactive tools) and a strategic partner ecosystem that includes Pentagram (visual identity), Kontrapunkt (Danish corporate reports), We Are Uno (design), StudioC (design), Everlearn (digital learning platforms), and events production partners. The firm has no external institutional funding and remains founder-owned.

Name

Simple Revolution Holding Aps

Legal name

Simple Revolution Holding Aps

Website

https://simple-revolution.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Simple Revolution is a privately held, boutique brand and communications consultancy founded in 2018, serving complex organizations across pharma, healthcare, engineering, financial services, and other regulated sectors with brand strategy, corporate reporting, and communication training services delivered by a small senior team.

Ownership category

akta.pro rank

Product category

Brand and Communications Consulting

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising (7310), Services-Advertising Agencies (7311)

akta.pro primary industry

Naming & Verbal Identity (BPAFAEAB)

akta.pro secondary industry

Creative & Brand Campaign Development (BPAFAAAB)

Keywords

• Brand strategy consulting
• Corporate communications consulting
• Sustainability reporting services
• Communication skills training
• Brand narrative development

Headquarters

HQ city

Copenhagen

HQ country

Denmark

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Brand Strategy and Consulting Services: Project-based professional consulting services for brand strategy, brand positioning, brand narrative development, and naming systems. engagements are typically custom scoped based on client needs and may span weeks to months.
2. Reporting Services: Corporate reporting consulting including annual reports, ESG/sustainability reports, and impact reporting. Services include content support, strategic consultancy, and ongoing editorial partnership with clients.
3. Communication Training and Coaching: Communication coaching, presentation skills training, workshop facilitation (both virtual and in-person). Training services for specialists and leaders to communicate with one voice.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Simple Revolution is a brand and communications consultancy that helps complex organisations define, report and talk with clarity. Their core offerings span three service lines: Define (brand strategy, positioning, narrative and naming), Report (annual, ESG/sustainability and impact reporting consultancy), and Talk (communication coaching, presentation skills training and workshop facilitation). They also deliver structured frameworks such as The New Reporting Playbook and the Partners to Page narrative development process.

Product overview

Simple Revolution is a brand and communications consultancy offering three core services: Define (brand strategy, positioning, naming, and identity systems), Report (sustainability and annual reporting consultancy), and Talk (communication coaching and presentation skills training). The company also offers structured frameworks including The New Reporting Playbook (a three-phase Strategy-Delivery-Activation methodology), the Kill the Annual Report workshop, Partners to Page (leadership narrative development process), and C-Styles (communication style assessment tool). Services are delivered through their core team and a network of agency partners including Pentagram, We Are Uno, Tapestry Events, and Everlearn.

Differentiator

Problem solved

Functional benefit

Brands

• The New Reporting Playbook: A structured three-phase approach to transforming corporate reporting from a compliance exercise to a strategic business tool, covering Strategy, Delivery, and Activation phases.
• C-Styles
• Partners to Page

Products and services

• Define A brand strategy service that helps organisations build memorable brand identities with a clear, unified core narrative, covering brand strategy, brand positioning, brand narrative development, and naming and identity systems. Targeted at complex organisations across pharma, engineering, healthcare and financial services.
• Report A reporting consultancy service helping organisations produce annual reports, ESG/sustainability reports and impact reporting that comply with regulation while engaging stakeholders. Covers story-led reporting, impact reporting all year round, reporting strategy and stakeholder alignment.
• Talk A communication training service for specialists and leaders, including communication coaching, presentation skills training and workshop facilitation, delivered both virtually and in-person. Helps client teams communicate with one voice and leave a lasting impression.
• The New Reporting Playbook A structured three-phase methodology (Strategy, Delivery, Activation) for transforming corporate reporting from a compliance exercise into an ongoing strategic business tool. Helps organisations get more value from reporting throughout the year.
• Partners to Page A collaborative workshop process that brings senior leaders together to uncover one core narrative — what the organisation does, why it matters and how to talk about it with conviction across website, pitch decks and presentations.
• Kill the Annual Report Workshop A one-day interactive workshop for reporting teams to rethink annual reporting approaches, develop actionable solutions to reporting challenges, and create a blueprint for future reporting strategy.
• C-Styles An interactive multiple-choice communication style assessment that assigns users a communication signature and provides tips for adapting their style when communicating with different audiences. Compared against team or industry peers.

Quantifiable outcome

• Successfully rebranded Pathlight (formerly Ocreus) with name that doesn't require explanation
• +3 more outcomes

Named customers10 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core, preferred and supporting.

• PentagramcoreStrategic or Co-development PartnerWorld's largest independent design consultancy. Simple Revolution collaborates with Pentagram partners on brand strategies and visual identities. Joint projects include Imperial College London brand and St Paul's Cathedral identity where Simple Revolution provided verbal identity and Pentagram provided visual identity.
• We Are UnopreferredStrategic or Co-development PartnerTeam of designers and creative collaborators. Longstanding partnership for turning brand strategies and narratives into visual identities, engaging brand stories, and seamless user experiences.
• Tapestry EventssupportingImplementation/ SI/ Consulting PartnerGlobal events partner. Builds stages, rigs audio-visual equipment, and handles logistics so Simple Revolution can focus solely on speaker preparation during events.
• Corporate Events IncsupportingImplementation/ SI/ Consulting PartnerAudiovisual provider and events partner. Provides equipment and support for virtual and in-person experiences. Simple Revolution trains speakers while Corporate Events Inc handles technical production.
• EverlearnsupportingTechnology or IntegrationDigital learning company. Partner for developing digital learning platforms such as Rippl and C-Styles that support communication training delegates before, during, and after events.
• KontrapunktpreferredStrategic or Co-development PartnerOne of Denmark's largest design agencies. Longstanding collaboration on corporate reports for Danish international companies, combining visuals and words into strong value stories.
• StudioCsupportingStrategic or Co-development PartnerDesign partner for Karo Healthcare reporting projects. Long-term collaboration alongside Simple Revolution's content and strategic services.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Kontrapunkt: One of Denmark's largest design agencies and a longstanding Simple Revolution partner on corporate-reporting projects. Kontrapunkt is both a collaborator and a competitor for Nordic brand-strategy and corporate-reporting work, with comparable client profiles in Danish internationals.
• Siegel+Gale: Global brand strategy consultancy famously built around the 'Simple' philosophy. Siegel+Gale is the closest conceptual competitor to Simple Revolution, competing for the same enterprise brand-simplification and verbal-identity mandates across regulated and technical industries.
• Catchword: US-based naming and verbal identity consultancy. Catchword is a direct specialist competitor for Simple Revolution's naming and verbal-identity engagements, particularly for B2B and professional-services clients seeking naming strategy support.
• The Clearing: Boutique brand strategy and design consultancy with comparable senior-practitioner model and enterprise client profile. The Clearing is positioned similarly to Simple Revolution in offering strategic, narrative-led brand work without large-agency overhead.
• Lexicon Branding: Independent naming consultancy with deep global-enterprise experience. Lexicon competes directly with Simple Revolution's naming service line and serves as a comparable boutique reference point for verbal-identity mandates at large corporates.
• Radley Yeldar (RY): UK-based reporting and brand consultancy with a strong ESG/annual-report practice and comparable enterprise client mix. RY is the most direct head-to-head peer for Simple Revolution's Report service line, particularly for UK and European corporate reporting engagements.

Broad incumbents

• Lippincott: Established brand strategy and design consultancy with deep enterprise relationships. Lippincott is a comparable strategic-brand competitor, particularly for senior-practitioner-led narrative and identity work, but with materially larger scale and global reach.
• Wolff Olins: Global brand consultancy known for large-scale brand strategy and identity programs. Wolff Olins competes for the same enterprise brand mandates as Simple Revolution but operates at much greater scale and with broader integrated capabilities.
• Interbrand: Global brand consultancy operating across brand strategy, naming, and corporate reporting. Interbrand is a much larger incumbent that overlaps Simple Revolution on every service line but with significantly broader geographic coverage and deeper bench.

Others

• Pentagram: World's largest independent design consultancy and Simple Revolution's primary strategic partner on flagship accounts (Imperial College London, St Paul's Cathedral). Pentagram is included as an adjacent/ecosystem peer because, while collaboration-focused today, it operates in overlapping brand-and-identity territory and could compete or substitute depending on mandate scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/simple-revolution

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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