The Booth Bus
The Booth Bus, Inc. is a privately held Northern California event-rental business that deploys vintage VW bus, trike, portable selfie, and premium mobile-studio photo booths with on-site attendants for weddings, private parties, corporate activations, and retail installations.
- Company typePrivate
- Founded2014
- HeadquartersCapitola, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What The Booth Bus does
The Booth Bus, Inc. is a privately held, founder/owner-operated event-experience business headquartered in Northern California, USA, that rents custom mobile photo booths to private and corporate clients. Its product portfolio spans four lines: a fleet of three custom-crafted vintage VW bus photo booths named Georgia, Ginger, and Goldie; a 1970s vintage three-wheeled trike booth named Gracie handcrafted in Northern California; a portable iPad-based retro selfie booth named Gloria with 100% battery operation; and The Glam Booth, a premium mobile photo studio with a professional photographer team and real-time tethered capture. Underlying hardware integrates DSLR Canon cameras, ring-flash / beauty-dish lighting, photo-lab-quality instant printers, custom-designed photo filters, animated GIFs, and a social-media kiosk supporting Facebook, Twitter, email, and SMS sharing plus a dedicated online event gallery.
The company earns revenue through two service lines: per-event rentals for private occasions (weddings, milestone birthdays, anniversaries, weekend parties) billed as a transaction fee, and corporate event activations priced as professional services with branding, custom overlays, marketing data capture, and post-event analytics layered on top of the booth rental. Add-on services — custom backdrops, props, and filters — contribute a supplementary professional-services stream. Pricing is quote-based per event (not publicly disclosed), with customers routed through an "Inquire" page, a phone line (831.295.1311), and an email inbox ([email protected]).
Distribution is direct-to-consumer and geographically constrained to Northern California, USA. Marketing runs on owned digital surfaces — an Instagram brand handle (#TheBoothBus), an owned blog ("Life in the Right Lane"), SEO product pages, and a dedicated corporate-activations acquisition page — with no paid media, marketplace, third-party reseller, or self-serve e-commerce flow disclosed. The company has no disclosed funding rounds, no institutional investors, no parent company, no named management team, no disclosed headcount, and no disclosed revenue; the website copyright is dated 2019.
The Booth Bus firmographics
Firmographics- Name
- The Booth Bus
- Legal name
- The Booth Bus, Inc.
- Website
- https://theboothbus.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Booth Bus, Inc. is a privately held Northern California event-rental business that deploys vintage VW bus, trike, portable selfie, and premium mobile-studio photo booths with on-site attendants for weddings, private parties, corporate activations, and retail installations.
- Ownership category
- akta.pro rank
The Booth Bus industry classification
Industry- Product category
- Event Photo Booth Services
- NAICS
- Recreational Goods Rental (532284)
- SIC
- Services-Miscellaneous Equipment Rental & Leasing (7350)
- akta.pro primary industry
- Tent & Canopy Rentals (HSACAFAA)
- akta.pro secondary industries
- Corporate Event Rentals (Furniture, Staging, Tents) (HSACADAI), Exhibitions, Trade Shows & Booth Management (HSACADAH)
Keywords
Where The Booth Bus is headquartered
LocationHeadquarters
- HQ city
- Capitola
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Booth Bus business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure
Revenue model
- Event-based photo booth rentals (Private/Weddings & Parties): Per-event bookings for weddings, private parties, and social occasions using the VW booths, vintage trike, retro selfie booth, and glam booth. Includes attendant, props, backdrops, unlimited prints, and a private web gallery. Primarily one-time/transactional rental revenue.
- Corporate event activations & brand experiences: B2B event rentals for corporate functions with customizable branding (booth visuals, shareables, event website, screen, photos, emails, texts), social-media kiosk features, marketing data capture, branded sharing, custom overlays, and post-event analytics — a managed/activation-services revenue stream on top of the booth rental.
- Add-on experiential services (custom backdrops, custom props, custom photo filters): Custom installations, custom-tailored props, and choice of custom-designed photo filters (Polaroid, vintage B&W, glam beauty, special effects, vintage tin-types, branded overlays, animated GIFs) layered on top of base booth rental bookings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | — | Quote-based per-event rental (not publicly disclosed) |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
The Booth Bus product offering
Product offeringCore offering
The Booth Bus rents and operates mobile, vintage-themed photo booths for on-site deployment at weddings, private parties, and corporate events across Northern California, USA. The portfolio includes custom VW bus photo booths, a 1970s vintage trike booth, a battery-powered iPad-based retro selfie booth, and a premium mobile studio called The Glam Booth, all delivered with a professional attendant, props, backdrops, instant prints, and built-in social sharing. Bookings are quote-based and routed through the website's Inquire page, phone, or email.
Product overview
The Booth Bus is a single, unified event-experience business (not a platform) that delivers a portfolio of four distinct premium photo booth products plus two event-vertical service lines. The core hardware/experience products are The Glam Booth (a mobile professional photo-studio booth with a photographer team), the VW Photo Booths (a fleet of three vintage VW bus booths named Georgia, Ginger, and Goldie), the Vintage Trike Booth "Gracie" (a handcrafted 1970s trike booth), and the Retro Selfie Booth "Gloria" (a portable, battery-powered iPad-based booth). These four products are deployed through two service lines: Corporate Activations (with branding, data capture, and analytics) and Private Events covering Weddings & Parties. Across the portfolio, shared capabilities include DSLR photography, custom filters, animated GIFs, branded overlays, backdrops, props, and a social media kiosk with Facebook, Twitter, email, and text sharing.
Differentiator
Problem solved
Functional benefit
Brands
- The Glam Booth: A bespoke mobile photo-shoot studio offering elevated, commercial-grade glamour photography with flattering lighting, real-time tethered monitor, and printed matte framed photos.
Products and services
- VW Photo Booths (Georgia, Ginger, Goldie) A fleet of three custom-crafted vintage VW bus photo booths (named Georgia, Ginger, and Goldie) deployed on-site at weddings, private parties, and corporate events across Northern California. Each booth is equipped with a DSLR Canon camera, beauty lighting, instant 2x6 photo-strip printing, vintage filters, social-media sharing, and a fully brandable interior and exterior (booth visuals, shareables, event website, screen, photos, emails, texts). Includes a professional attendant, curated props, and backdrops.
- Vintage Trike Booth "Gracie" A 1970s vintage three-wheeled photo booth handcrafted in Northern California and named Gracie. Equipped with a professional DSLR camera, ring flash, photo-lab-quality built-in printer, custom-designed photo filters (Polaroid, vintage B&W, glam, tin-types, branded overlays), animated GIFs, custom backdrops, and curated props. Delivered on-site with a professional attendant for weddings, parties, and events seeking an open-air, retro photo-booth experience.
- Retro Selfie Booth "Gloria" An iPad-based, 100% battery-operated portable retro selfie booth (named Gloria) with beauty-dish lighting that supports custom GIFs, videos, and photos with customized overlays, plus instant social and email sharing. Suited to weddings, retail shops, permanent installations, and weekend parties where no power outlet is available; 3–4 hours of battery life per battery plus a back-up battery.
- The Glam Booth Mobile Studio A bespoke mobile photo-studio booth offering a commercial-grade equipment and professional photographer team, real-time tethered capture to a large monitor, flattering soft lighting with multiple lighting choices, deluxe backdrops, unlimited prints, and printed matte framed photos. Positioned as an elevated, studio-style alternative to the standard photo booth for upscale weddings, milestone celebrations, and gala events.
- Corporate Activations & Brand Experiences A B2B service line for corporate functions, brand activations, employee events, and retail/pop-up experiences. Built on top of the booth fleet, it adds fully customizable branding (booth visuals, shareables, event website, screen, photos, emails, texts), the social-media kiosk with Facebook/Twitter/email/text sharing, marketing data capture, custom overlays, and post-event analytics, delivered on-site with a professional attendant across Northern California.
Quantifiable outcome
- Fleet of 3 vintage VW photo booths deployed simultaneously or back-to-back across Northern California events
- +2 more outcomes
Companies that use The Booth Bus
Customer profileSegments4 records
Ideal customer profiles4 records
The Booth Bus technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature5 records
The Booth Bus partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights4 records
The Booth Bus competitors and assessment
Company assessmentDirect peers
- ShutterBooth: ShutterBooth designs and rents photo booth equipment for events, weddings, and parties through a regional operator network across the U.S. Directly comparable to The Booth Bus in event-rental model, on-site delivery, and wedding/corporate focus.
- Open Air Photo Booth: Open Air Photo Booth provides premium open-air photo booth rentals for weddings, corporate events, and parties in multiple U.S. markets. Comparable to The Booth Bus in on-site event delivery, DSLR photography, branded overlays, and social sharing.
- SnapBar: SnapBar operates a national network of branded photo booth and photo/video experiences for corporate events, weddings, and brand activations. Directly comparable to The Booth Bus in offering on-site event photography with branding, social sharing, and corporate activation services.
- Pixster Photo Booths: Pixster operates a multi-city photo booth rental and brand activation business focused on weddings, corporate events, and experiential marketing. Directly comparable to The Booth Bus as a premium event photo booth operator with corporate activation and wedding verticals.
- Simple Booth: Simple Booth provides photo booth hardware, software, and on-site event services to event rental operators and direct corporate clients. Comparable to The Booth Bus as a premium photo booth experience provider serving weddings, parties, and corporate activations.
- FotoBus: FotoBus operates vintage VW bus photo booth rentals for weddings and events in multiple U.S. cities, with the same vehicle-as-photo-booth concept. Closest direct peer to The Booth Bus in terms of distinctive vintage VW hardware-as-brand-differentiator.
- Social Photo Booth: Social Photo Booth rents photo booths with built-in social sharing, GIF/video, and branded overlays for weddings and corporate events. Comparable to The Booth Bus in social kiosk, GIF/video capture, and event-vertical segmentation.
Regional players
- Magnolia Photo Booth Co. Magnolia Photo Booth Co. provides vintage-inspired photo booth rentals primarily for weddings and events in the Western U.S., overlapping with The Booth Bus's Northern California footprint. Comparable in boutique vintage styling and wedding/private-event focus.
Others
- Squarespace: Squarespace is the website platform hosting The Booth Bus's site (squarespace-cdn.com assets). Relevant as an enabling technology provider rather than a competitor, but listed because the company's digital marketing surface depends on this vendor.
Broad incumbents
- The Bosco / Big Wave Event Services: Broader event-experience and experiential marketing agencies that offer photo booths among many event services. Comparable to The Booth Bus as competitive supply for corporate event photo activation budgets, though not specialized in vintage hardware.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
The Booth Bus social profiles
Digital presenceThe Booth Bus financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Booth Bus leadership team
Management profileNumber of profiles
The Booth Bus funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Booth Bus M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Booth Bus
What does The Booth Bus do?
The Booth Bus rents and operates mobile, vintage-themed photo booths for on-site deployment at weddings, private parties, and corporate events across Northern California, USA. The portfolio includes custom VW bus photo booths, a 1970s vintage trike booth, a battery-powered iPad-based retro selfie booth, and a premium mobile studio called The Glam Booth, all delivered with a professional attendant, props, backdrops, instant prints, and built-in social sharing. Bookings are quote-based and routed through the website's Inquire page, phone, or email.
Is The Booth Bus a public or private company?
The Booth Bus is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Booth Bus founded?
The Booth Bus was founded in 2014. It employs 1 to 10 people.
Where is The Booth Bus based?
The Booth Bus is headquartered in Capitola, United States, in the North America region.
How does The Booth Bus make money?
Three revenue lines are on record. Event-based photo booth rentals (Private/Weddings & Parties) is the primary driver. The others are corporate event activations & brand experiences and add-on experiential services (custom backdrops, custom props, custom photo filters).
Who are The Booth Bus's main competitors?
Direct peers on record are ShutterBooth, Open Air Photo Booth, SnapBar, Pixster Photo Booths, Simple Booth, FotoBus and Social Photo Booth. Magnolia Photo Booth Co. is listed as a regional player. Squarespace is listed as an others. The Bosco / Big Wave Event Services is listed as a broad incumbent.
Does The Booth Bus have an API?
No public API is recorded for The Booth Bus.
What industry is The Booth Bus in?
The Booth Bus's product category is Event Photo Booth Services. Its primary akta.pro industry code is HSACAFAA, Tent & Canopy Rentals, with a secondary code of HSACADAI, Corporate Event Rentals (Furniture, Staging, Tents). Its NAICS code is 532284 and its SIC code is 7350.