The Guild of Energists

What The Guild of Energists does

The business model is content-and-credential-led. Revenue is generated from three streams: annual membership subscriptions at £39.97/year that include the Modern Energy Foundation course, standalone course purchases (Modern Energy Foundation at £47.95, Star Matrix Master at £547 or £97/month installments), and book/merchandise sales through the GoE Store and DragonRising.com. Distribution is hybrid: direct self-serve online enrollment through goe.ac, supplemented by a global trainer network of 40+ licensed trainers delivering in-person courses in 80+ countries, and a professional directory listing 119 professional member locations. The customer base spans individual learners seeking stress relief and personal development, certified professional practitioners offering energy-based services to clients, and licensed trainers who teach Modern Energy courses to groups, businesses, and institutions.

Name

The Guild of Energists

Legal name

Guild of Energists Ltd

Website

https://goe.ac

Company type

Private

Founded year

1998

Operating status

Operating

Short description

The Guild of Energists is a UK not-for-profit learned society founded in 1998 that delivers online courses, professional certifications, and a global trainer network in Modern Energy techniques — including tapping, EMO, Star Matrix, and SuperMind — to individual learners, practitioners, and licensed trainers across 80+ countries.

Ownership category

akta.pro rank

Product category

Alternative Healing Education and Training

NAICS

Professional and Management Development Training (61143), Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200), Services-Membership Organizations (8600)

akta.pro primary industry

Train-the-Trainer & Instructor Enablement Services (BPAEANAL)

Keywords

• Energy healing training
• Modern energy courses
• Professional certifications
• Stress management training
• Energy tapping methods

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Membership Subscriptions: Annual membership at £39.97 per year providing access to Modern Energy Foundation course, GoE Energy Library, member forums, Town Halls, and other exclusive resources.
2. Standalone Course Sales: Modern Energy Foundation available as a standalone purchase for £47.95. Star Matrix Master available for £547 or £97/month installment plan.
3. Book and Product Sales: Sale of books, e-books, and merchandise through the GoE Store and DragonRising.com. Includes titles like r(E)volution, Paradigm 6, and various course materials.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

The Guild of Energists delivers training, online courses, publications, and professional qualifications in Modern Energy techniques including Modern Energy Tapping (MET), EMO Energy in Motion, Star Matrix, and SuperMind. It operates as a not-for-profit learned society that sells annual memberships bundled with foundational courses, standalone advanced courses, and trainer/practitioner certification programs, supported by a global network of licensed trainers.

Product overview

The Guild of Energists operates as a platform-plus-modules architecture offering a comprehensive suite of Modern Energy techniques and courses. The core foundation is Modern Energy Foundation (The Energy Course), an 8-unit video course covering key methodologies including EMO Energy in Motion, Modern Energy Tapping, SuperMind, Star Matrix, and Modern Stress Management. These core techniques are further developed through professional-level certifications (Modern Energy Tapping Professional, EMO Master Practitioner, Star Matrix Master) and trainer qualifications (Modern Energy Trainer). The product portfolio also includes free educational resources (r(E)volution eBook, 7 Tips for Happiness) and books (Paradigm 6). Courses are available online, via distance learning, or through the GoE's global network of trainers in over 80 countries.

Differentiator

Problem solved

Functional benefit

Brands

• Star Matrix: A comprehensive life healing system based on best moments of life, created by Silvia Hartmann.
• EMO Energy in Motion
• Modern Energy Tapping
• SuperMind
• The Third Field

Quantifiable outcome

• 4,002 people trained in Modern Energy Tapping Foundation as of November 2025

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Emerging players

• Mindvalley: Online personal development platform offering courses in transformation, wellness, and consciousness. Comparable to GoE as a video-course-driven community with tiered memberships, though broader and more mainstream in scope.
• Center for Mind-Body Medicine: Non-profit teaching mind-body techniques including tapping and stress management to professionals and communities. Comparable to GoE as a non-profit learned society delivering energy/stress training with a professional certification track.

Direct peers

• Access Consciousness: Global company offering classes and certifications in alternative energy/bodywork modalities. Comparable to GoE in founder-led methodology, certification ladder, and global class delivery network.
• ThetaHealing: Global training organization offering practitioner and instructor certifications in an alternative energy healing modality. Comparable to GoE in structure: founder-developed methodology, multi-tier certification, global instructor network.
• EFT International: Professional body that trains and certifies practitioners in Emotional Freedom Techniques (EFT) tapping. Directly comparable to GoE's Modern Energy Tapping certification model and community-of-practitioners structure.
• Donna Eden / Energy Medicine (Innersource): Organization offering certification programs in Energy Medicine techniques developed by Donna Eden. Comparable to GoE in offering structured energy-based training, certifications, and a global practitioner community.
• Association for Comprehensive Energy Psychology (ACEP): Membership organization for energy psychology practitioners offering training, certification, and continuing education. Highly comparable to GoE as a learned society advancing a specific energetic modality.

Broad incumbents

• Chopra Foundation / Chopra Center: Wellness and meditation training organization offering courses, certifications, and retreats. Comparable to GoE in offering structured stress/wellbeing training programs anchored to a named founder methodology.
• Landmark Worldwide: Personal development and transformation training organization offering paid courses and leadership programs. Comparable to GoE in delivering adult personal-development curricula via live and online formats.
• Insight Timer: Largest free meditation and wellness app with a large teacher community. Comparable to GoE as a community-led platform delivering stress and wellbeing content, but with vastly greater scale and consumer reach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/StarFields
• YouTubegoe.ac/youtube
• Facebookfacebook.com/GuildOfEnergists
• LinkedInlinkedin.com/company/the-guild-of-energists

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Guild of Energists