St John Ambulance Australia Queensland Limited

Name

St John Ambulance Australia Queensland Limited

Legal name

St John Ambulance Australia Queensland Limited

Website

https://stjohnqld.com.au

Company type

Private

Founded year

1920

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

First Aid Training and Health Services

NAICS

Offices of Optometrists (62132), Ambulance Services (621910), Emergency and Other Relief Services (62423)

SIC

Services-Educational Services (8200), Services-Social Services (8300)

akta.pro primary industry

EMS Education, Training & Simulation Centers (HLAFANAL)

Keywords

• First aid training
• Workplace safety services
• Event health services
• Community transport services
• Aged care support services

Headquarters

HQ city

Jundah

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Training Courses: Nationally accredited first aid and CPR training courses delivered publicly and onsite at workplaces. Revenue generated through course fees ranging from $79 to $220 per participant.
2. Products Sales: Retail sales of first aid kits, AEDs/defibrillators, mobility products, and related health and safety equipment through online shop.
3. Workplace Services: Electrical test and tag services, first aid kit servicing, AED/defibrillator management. Pricing per test with volume tiers.
4. Event Health Services: First aid and emergency medical coverage provided at community events, festivals, sporting events, exhibitions, and country shows across Queensland.
5. Community Transport: Transport services for seniors and people with disabilities to medical appointments, shopping, and social activities. Government subsidized through CHSP and Queensland Government Community Transport Program, with some self-funded clients.
6. Eye Van Health Services: Ophthalmic and optometry mobile health services for rural and remote Indigenous communities, funded through partnerships with rural hospitals.
7. Donations and Fundraising: Charitable donations from the public. For every electrical test and tag service delivered, $10 is reinvested to fund First Aid in Schools.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels5 records

Core offering

St John Queensland delivers nationally accredited first aid and mental health training, workplace safety services, and event health and medical support across Queensland. It also provides community transport, aged-care support, mobile ophthalmology through the St John Eye Van, and an online shop for first aid and healthcare products.

Product overview

St John Ambulance Queensland operates as a multi-service humanitarian organization offering a portfolio of interconnected products and services organized into three main pillars: Training & Education (nationally accredited first aid courses including CPR, Provide First Aid, Advanced Resuscitation, and childcare-specific first aid delivered as public courses or onsite workplace training, plus the First Aid in Schools free program), Commercial & Safety Products (first aid kits, AED/defibrillators, mobility equipment including wheelchairs and walkers, and electrical Test & Tag services with AS/NZS 3760 compliance), and Community Health Services (Event Health Services for event medical support, Community Transport for medical appointments and social outings, the St John Eye Van mobile ophthalmology service, aged care volunteer visitor schemes, telephone reassurance services, and accompanied daily activities). The organization serves as a Registered Training Organisation (RTO 88041) and a registered charity, with all commercial proceeds partially funding community programs.

Differentiator

Problem solved

Functional benefit

Brands

• St John Eye Van: A mobile fully equipped ophthalmology and optometry treatment centre that brings world-class eye care facilities to rural and remote communities, particularly serving Aboriginal and Torres Strait Islanders with diabetes to reduce blindness and visual impairment.
• First Aid in Schools (FAiS)
• Event Health Services
• Community Calls

Products and services

• First Aid & Mental Health Training Nationally accredited first aid and mental health training for individuals and workplaces, covering CPR, Provide First Aid, Advanced Resuscitation, asthma/anaphylaxis management, and related courses through public or onsite delivery.
• First Aid & Healthcare Shop Online retail storefront for first aid kits, AEDs/defibrillators, mobility products, and related health and safety equipment for consumers and organizations.
• Workplace Services Workplace safety services for offices, warehouses, schools, healthcare facilities, and industrial sites, including first aid kit servicing and restocking, AED management, and free workplace compliance assessments.
• Event Health Services Professional first aid and emergency medical support for community events, festivals, sporting events, exhibitions, and country shows across Queensland, with doctors, paramedics, nurses, and advanced responders.
• Community Services Aged-care and community support services for older Australians and people with disabilities, including transport, home visiting volunteer programs, telephone reassurance calls, accompanied activities, group social trips, and the Aged Care Volunteer Visitors Scheme.
• Mobility Products Mobility and accessibility equipment for people needing mobility support, including wheelchairs, walkers, commodes, and accessories.
• St John Eye Van A mobile ophthalmology and optometry treatment centre for rural and remote Queensland communities, particularly Aboriginal and Torres Strait Islander populations, providing retinal screening and treatment for diabetic retinopathy, cataract, and refractive conditions.
• First Aid Kits First aid kit configurations for home, workplace, and portable use, with contents selected for different environments and risk profiles.
• Electrical Test & Tag Services AS/NZS 3760-compliant electrical equipment testing and tagging for workplaces, including visual inspection, safety testing, digital compliance reporting, and ongoing service reminders, under Test & Tag Licence 1505724.
• Community Connections Transport Reduced-rate group travel service that helps people access community events and activities, including transport to selected Meals on Wheels locations.

Quantifiable outcome

• 35,800 Queenslanders trained in First Aid annually
• +4 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Rural Hospitals QueenslandcoreStrategic or Co-development PartnerSt John Eye Van partners with rural hospitals across Queensland to bring bulk-billed specialist eye treatments to communities. Monthly ophthalmic clinics conducted in partnership with these healthcare facilities.
• Queensland Government Community Transport ProgramcoreOthersSt John delivers community transport services funded by the Queensland Government Community Transport Program (CTP) for people under 65 who have trouble accessing their community.
• Commonwealth Home Support Programme (CHSP)coreOthersAged care services including transport, accompanied activities, and home visits are subsidized through Australian Government CHSP funding for eligible seniors.
• Maryborough Neighbourhood CentreminorStrategic or Co-development PartnerPartnership supporting expanded transport services across the Fraser Coast region, helping connect residents to essential services.
• Meals on Wheels QLDminorStrategic or Co-development PartnerCommunity Connections Transport (CCT) collaborating to transport people to selected Meals on Wheels locations for easier access to nutritious meals.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Australian Red Cross: National humanitarian charity offering first aid training, event health, community programs, and disaster response. Overlaps with St John on training, volunteer-driven community services, and emergency preparedness, but with a broader humanitarian mandate.

Regional players

• Queensland Ambulance Service: State government emergency medical and patient transport service operating in the same Queensland market. Adjacent rather than directly competing — St John supplements QAS with training, event health, and non-emergency community transport.

Emerging players

• Mates in Construction / Mental Health First Aid Australia: Mental Health First Aid training provider with overlapping accreditation framework. Competes for the mental-health training portion of St John's workplace and community course catalogue.
• Surf Life Saving Australia: Volunteer-led coastal safety organisation that also offers first aid training and event health services at beach and aquatic events. Partial overlap with St John's event health and training portfolio.
• CPL (Cerebral Palsy Limited) / Community Transport providers QLD: Queensland-based disability and aged-care provider offering community transport funded under CHSP. Directly competes for subsidised transport trips and My Aged Care referrals in the same region.

Direct peers

• Allens Training (RTO 90909): Large national private RTO delivering online and blended first aid, CPR, and WHS training. Direct competitor for workplace compliance training customers that St John serves onsite.
• St John Ambulance Victoria: State-level St John branch delivering identical training, workplace services, event health, and community services in Victoria. Closest functional peer, separated only by geographic market.
• St John Ambulance NSW: NSW St John branch offering the same RTO-accredited training, event health, and community services portfolio. Directly comparable in scope, scale, and operating model.
• St John Ambulance Australia (National): National federation parent organisation; St John Queensland is one of its state/territory branches. Operates the same training, products, and community services model across Australia and competes/cooperates with the Queensland entity for national contracts.
• Royal Life Saving Society Australia: National charity focused on drowning prevention that also delivers accredited first aid and CPR training. Directly competes for workplace and community training customers with overlapping course content.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/stjohnqld
• LinkedInlinkedin.com/company/stjohn-qld

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about St John Ambulance Australia Queensland Limited