What The 24 Group, Inc. does

The 24 Group, Inc. is an Indianapolis-based 501(c)(3) nonprofit (Tax ID: 83-0453857) founded in 2006 by parents affected by their children's addiction, operating under an all-volunteer model with no paid staff. The organization is named in memory of David Manlove, a founding board member's son whose baseball jersey number was 24, and whose spirit is memorialized in the hawk logo. Its mission is to advocate for adolescents and young adults affected by substance use disorder — and their families — through education, resource curation, and grants to recovery support organizations.

The core operating model is fundraising-and-grantmaking rather than service delivery. The 24 Group accepts donations (tax-deductible) and hosts two flagship annual events — the Hawk Walk/Fun Run (held since ~2006, with the 20th edition on September 13, 2025) and the David Manlove Baseball/Softball Tournaments (held since 2002) — to raise funds. It then runs a structured annual grant program, accepting applications from May 1 to June 30 from central Indiana nonprofits that provide recovery support services. Currently funded partners include Pathway to Recovery, Tara Treatment Center, Progress House, Dove Recovery House, Fairbanks Treatment Center, Home with Hope Recovery, Hope Academy, PACE, The Landing Place, and Reach for Youth. The organization also publishes a curated resource directory of national and central Indiana addiction and recovery resources.

The GTM motion is community-led: grassroots events, volunteer recruitment, donor appeals, and a regional partnership network with organizations such as Oaklandon Youth Organization, ICAADA, MHAI Stan DeKemper Institute, Overdose Lifeline, and JA Recovery. The 24 Group is also a designated Community Partner of DrugFree.org (Partnership for Drug-Free Kids), providing a national resource layer. Technology footprint is minimal — a WordPress-based informational and donation website — and there are no products, apps, or APIs. The Board of Directors comprises 15 members, including founding members Kim I. Manlove and Marissa S. Manlove. There is no institutional investment, no parent company, and no disclosed revenue.

Name

The 24 Group, Inc.

Legal name

The 24 Group, Inc.

Website

https://the24group.org

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

The 24 Group, Inc. is an Indianapolis-based 501(c)(3) nonprofit that raises donations through community events and grants the funds to central Indiana recovery support organizations serving adolescents, young adults, and families affected by substance use disorder.

Ownership category

akta.pro rank

Product category

Addiction Recovery Advocacy Services

NAICS

Voluntary Health Organizations (813212), Grantmaking and Giving Services (81321), Social Advocacy Organizations (8133)

SIC

Services-Social Services (8300)

akta.pro primary industry

Substance Use Disorder Prevention & Recovery Services (BPAGACAE)

akta.pro secondary industries

Substance Use Recovery & Harm Reduction Support Services (BPAGAEAO), Youth Justice, At-Risk Youth & Violence Prevention Nonprofits (BPAGADAM)

Keywords

• Addiction recovery advocacy
• Recovery grant funding
• Substance use disorder support
• Nonprofit addiction services
• Youth recovery support

Headquarters

HQ city

Indianapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Others

Revenue model

1. Donations and Fundraising: The 24 Group generates revenue through donations from individuals and organizations, as well as proceeds from community fundraising events including the annual Hawk Walk/Fun Run and David Manlove Baseball Tournaments. Donations are tax-deductible (Tax ID: 83-0453857).

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The 24 Group, Inc. is a 501(c)(3) nonprofit organization that advocates for adolescents and young adults affected by substance use disorder. It funds recovery support by providing grants to central Indiana recovery organizations and supplies educational resources to individuals and families affected by addiction. The organization is all-volunteer and raises funds through donations and community events.

Product overview

The 24 Group, Inc. is a nonprofit organization (Tax ID: 83-0453857) that does not operate a technology product. It operates a WordPress-based informational website and community platform to support adolescents, young adults, and families affected by substance use disorder. The organization’s offerings are entirely nonprofit service-oriented: it accepts grant applications annually (May 1 – June 30) from central Indiana nonprofits providing recovery support; it publishes educational resources on addiction and recovery; and it organizes fundraising community events including the annual Hawk Walk/Fun Run (5K) and David Manlove Baseball/Softball Tournaments. No branded product, software platform, or module is offered.

Differentiator

Problem solved

Functional benefit

Products and services

• Recovery Support Grants Program

Quantifiable outcome

• Since 2006, The 24 Group has been providing support to adolescents and young adults in their recovery journey

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• Oaklandon Youth OrganizationcoreGTM or Marketing PartnerPresenting sponsor of the 20th Annual Hawk Walk/Fun Run 2025. Hosts David Manlove Memorial Tournament annually since 2002 to raise awareness for substance use disorder.
• ICAADA (Indiana Center for Addiction and Alcohol Awareness)coreStrategic or Co-development PartnerPlatinum sponsor of Hawk Walk/Fun Run 2025. Provides training and education resources.
• MHAI Stan DeKemper InstituteminorGTM or Marketing PartnerPlatinum sponsor of Hawk Walk/Fun Run 2025. Partnership for addiction training and awareness.
• Overdose LifelineminorGTM or Marketing PartnerStep sponsor of Hawk Walk/Fun Run 2025. Organization focused on overdose prevention and response.
• JA RecoveryminorGTM or Marketing PartnerStep sponsor of Hawk Walk/Fun Run 2025.
• Drug Free.org (Partnership for Drug Free Kids)coreStrategic or Co-development PartnerDesignated as a Community Partner of Drug Free.org, providing national resources and credibility to the organization.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• The Herren Project: Family-founded nonprofit supporting individuals and families affected by substance use disorder through grants, recovery support, and education — a closely analogous small-grantmaking peer operating at a national scale.
• Partnership to End Addiction: National nonprofit (formerly Partnership for Drug-Free Kids) focused on addiction prevention, family support, and resources for adolescents and parents. The 24 Group is explicitly designated a Community Partner, indicating overlapping mission and beneficiary segments.
• The Jason Foundation: Youth-focused prevention nonprofit addressing suicide and substance abuse among adolescents. Comparable in narrow age-band focus (youth) and educational/awareness mission oriented to families and schools.
• The Chris Atwood Foundation: Family-founded small nonprofit providing direct grants and support to individuals in recovery from opioid and substance use disorder — a closely analogous founder-led, grantmaking recovery nonprofit.
• FAVOR (Faces & Voices of Recovery): Recovery community organization advocating for the rights and dignity of people in recovery. Comparable in its recovery-advocacy mission and grassroots mobilization model aimed at reducing stigma.
• Overdose Lifeline: Indiana-based nonprofit addressing opioid overdose prevention and addiction support. Already a sponsor of The 24 Group's events and shares overlapping central-Indiana geographic focus and adolescent/family beneficiary segments.

Broad incumbents

• Shatterproof: National addiction advocacy and treatment-access nonprofit with a broader adult-and-family scope and larger operational footprint. Comparable in mission (combating stigma, expanding access to recovery) but significantly larger and broader in audience.
• Caron Treatment Foundation: Large national addiction treatment provider with an associated foundation funding adolescent recovery and family programs. Comparable grantmaking mission for adolescent addiction recovery but operating at substantially greater scale.

Others

• MADD (Mothers Against Drunk Driving): National parent-founded nonprofit addressing substance-related harm through advocacy, awareness, and victim support. Comparable in parent-led origin story, family-affected mission, and grassroots fundraising model — though mission is DUI/driving-focused rather than general adolescent recovery.

Regional players

• ICAADA (Indiana Counselor's Association on Alcohol and Drug Abuse): Indiana-based professional and advocacy organization for addiction counselors, providing training, prevention, and education — directly comparable as an Indiana-anchored addiction-advocacy nonprofit and active sponsor of The 24 Group's events.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/the-24-group-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The 24 Group, Inc.