Sea Limited
Sea Limited is a Singapore-based global technology company operating three integrated digital platforms: Shopee (e-commerce marketplace serving 400 million buyers across Southeast Asia and Brazil), Garena (Free Fire gaming), and Monee (digital financial services with $9.9 billion in loans), serving consumers and small businesses across emerging markets.
- Company typePublic
- Founded2009
- HeadquartersSingapore, Singapore
- Headcount5,001–10,000
- GTM typeB2C
- OfferingDigital Commerce or Content
What Sea Limited does
Sea Limited is a Singapore-headquartered, NYSE-listed (ticker: SE) global technology company founded in 2009 that operates three integrated digital platforms serving consumers and small businesses across emerging markets. Its core businesses are Garena, a global online games developer and publisher anchored by the Free Fire battle royale franchise; Shopee, the largest pan-regional e-commerce marketplace in Southeast Asia and Taiwan with a leading position in Brazil; and Monee, a digital payments and financial services provider targeting unbanked and underbanked populations. The company also operates SPX Express, its proprietary logistics arm, and Ryt Bank, a Malaysia-based AI-powered digital banking joint venture with YTL Group.
Sea's technology stack is built around a unified ecosystem that combines marketplace commerce, in-game monetization, digital lending, and proprietary logistics infrastructure. The platform serves approximately 400 million active buyers and 20 million sellers on Shopee, and Monee held $9.9 billion in loans outstanding as of Q1 2026. Sea has invested heavily in AI, developing Compass Max v3.5, a 245 billion parameter in-house LLM tailored for Southeast Asian languages and e-commerce, while pursuing partnerships with OpenAI (ChatGPT integration in Shopee, Operator commerce partner) and Google (co-developed agentic shopping prototype). AI-driven customer service handles 80% of Shopee's customer queries and has reduced service costs by 30% year-over-year.
Sea's revenue model spans marketplace commissions and advertising on Shopee, in-game purchases and battle passes on Garena, and lending interest plus transaction fees on Monee. For FY2025, Sea reported approximately $22.9 billion in revenue (up 36% YoY), record net income of $1.6 billion, and adjusted EBITDA of $3.4 billion. Q1 2026 revenue reached $7.10 billion (up 47% YoY) with adjusted EBITDA exceeding $1 billion for the first time. The company's market capitalization stood at $56.81 billion as of June 26, 2026, with operations spanning eight countries in Southeast Asia and Brazil.
Sea Limited firmographics
Firmographics- Name
- Sea Limited
- Legal name
- Sea Limited
- Website
- https://sea.com
- Company type
- Public
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Sea Limited is a Singapore-based global technology company operating three integrated digital platforms: Shopee (e-commerce marketplace serving 400 million buyers across Southeast Asia and Brazil), Garena (Free Fire gaming), and Monee (digital financial services with $9.9 billion in loans), serving consumers and small businesses across emerging markets.
- Ownership category
- akta.pro rank
Sea Limited industry classification
Industry- Product category
- Consumer Internet and Digital Services Platform
- NAICS
- Software Publishers (513210)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- Digital Game Distribution Platforms & Storefronts (PC/Mobile/Console) (MPAFABAB)
- akta.pro secondary industries
- Digital Payments & Money Movement (ACH/SEPA/FPS, Bill Pay, P2P) (FSAGAAAF), Cross-Border & FX Payments Platforms (BPAMAFAK)
Keywords
Where Sea Limited is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices4 records
Markets served
Sea Limited business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Marketing or Sales, Personnel, Supply Chain, Infrastructure
Revenue model
- E-commerce (Shopee): Shopee generates revenue through marketplace commissions, transaction fees, and advertising services. The platform serves approximately 400 million active buyers and 20 million sellers, achieving $127 billion in GMV for FY2025 with 27% growth.
- Digital Entertainment (Garena): Garena operates as a global online games developer and publisher, generating revenue through in-game purchases, battle passes, and content sales. Free Fire is the flagship title with blockbuster collaborations driving growth. FY2025 bookings reached nearly $3 billion with 37% year-over-year growth.
- Digital Financial Services (Monee): Monee provides digital payments and financial services, generating revenue through lending interest, transaction fees, and financial service commissions. Loan principal outstanding grew 71% year-over-year to $9.9 billion, serving unbanked populations in Southeast Asia with growing presence in Latin America.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Shopee e-commerce marketplace with variable seller commissions and buyer shipping subsidies |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Sea Limited product offering
Product offeringCore offering
Sea Limited operates three integrated digital platforms: Garena develops and publishes online games including the flagship Free Fire battle royale title; Shopee runs a mobile-first e-commerce marketplace connecting approximately 400 million buyers with 20 million sellers across Southeast Asia, Taiwan, and Brazil; and Monee provides digital payments, lending, and financial services targeting unbanked and underbanked consumers. The platforms share underlying technology infrastructure, payment systems, and logistics (SPX Express) to create a unified consumer ecosystem.
Product overview
Sea Limited operates a diversified technology platform consisting of three core business segments: Garena (digital entertainment/gaming), Shopee (e-commerce), and Monee (digital financial services). Garena develops and publishes online games including the flagship Free Fire battle royale. Shopee is a mobile-first e-commerce marketplace serving Southeast Asia, Taiwan, and Brazil, with integrated logistics, payment processing, and AI-powered customer service. Monee provides digital payments and lending services. The three segments are interconnected through shared technology infrastructure, cross-selling opportunities, and a unified ecosystem approach targeting consumers and small businesses across emerging markets.
Differentiator
Problem solved
Functional benefit
Products and services
- Garena Leading global online games developer and publisher. Garena develops and publishes mobile and PC games including the flagship Free Fire battle royale, generating revenue through in-game purchases, battle passes, and content sales across multiple global markets.
- Shopee Largest pan-regional e-commerce platform in Southeast Asia and Taiwan and a leading platform in Brazil. Mobile-first marketplace enabling approximately 400 million consumers to shop online from 20 million sellers with integrated logistics, payments, and AI-powered customer service.
- Monee Leading digital payments and financial services provider in Southeast Asia with growing presence in Latin America. Offers digital lending, mobile payments, and financial services to consumers and small businesses, with $9.9 billion in loans outstanding (71% YoY growth).
- SPX Express Sea Limited's logistics and delivery subsidiary providing fulfillment services across Southeast Asia and Brazil, including advanced fulfillment hubs that support Shopee marketplace sellers with competitive delivery capabilities.
Quantifiable outcome
- Shopee GMV grew 27% to $127 billion in FY2025
- +4 more outcomes
Companies that use Sea Limited
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles5 records
Sea Limited technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature4 records
Sea Limited partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- OpenAIcoreSea Limited and OpenAI partnered to integrate ChatGPT directly into the Shopee e-commerce platform, enabling conversational shopping for users in eight countries across Southeast Asia and Brazil. Shoppers can discover products through natural language conversations with ChatGPT, while sellers gain access to AI tools for writing product descriptions, marketing content, and handling customer queries.
- AstrocademinorSea Limited led the Series A funding round for Astrocade, an AI-powered interactive entertainment platform that allows users to create playable games using generative AI. The startup has attracted over 20 million users within eight months of launch, with some top creators earning thousands of dollars monthly.
- Digital Industry Singapore (DISG)coreSea Limited established its AI Center of Excellence in Singapore with support from DISG. The center focuses on foundational AI, scalable deployment, AI-native talent development, and new operating models, expected to create at least 100 R&D and innovation-centric roles over the next three years.
- YTL GroupcoreRyt Bank is a joint venture between YTL Group and Sea Limited, launched as Malaysia's first AI-powered digital bank in August 2025. The bank offers 4% p.a. savings rate, Google Pay support, and has become the most downloaded app in Malaysia across Google Play and Apple App Store as of February 2026.
- Ryt BankcoreRyt Bank is backed by Sea Limited and YTL Group, operating as Malaysia's first AI-powered digital bank. The bank has partnered with Alibaba Cloud for cloud infrastructure support and offers a 4% p.a. savings rate extended until June 2026.
- GooglecoreSea is pursuing an 'AI partner, not AI lab' strategy, integrating technology from OpenAI and Google rather than building in-house models. Sea became 'a key commerce partner for OpenAI's Operator' and is co-developing an agentic shopping prototype with Google. Bernstein analyst notes this full-stack advantage spanning logistics, fulfillment, and licensed fintech would be difficult for new entrants to replicate.
Scale indicators17 records
Recent moves6 records
Expansion highlights7 records
Sea Limited competitors and assessment
Company assessmentDirect peers
- Grab Holdings: Southeast Asian super-app with ride-hailing, deliveries, financial services (GrabPay, GrabFin), and merchant services. Closely comparable super-app model in the same geography, with a comparable fintech and consumer-internet flywheel strategy.
- Mercado Libre: Latin America's largest e-commerce and fintech ecosystem (Mercado Pago), with integrated marketplace, payments, lending, and logistics. Directly comparable to Sea's Shopee + Monee + SPX Express stack and is the incumbent Sea is challenging in Brazil.
- GoTo Group: Indonesia's largest tech platform combining Tokopedia (e-commerce), Gojek (mobility/delivery), and GoPay (fintech). Direct SEA super-app competitor with the same e-commerce + fintech + on-demand services combination as Sea's three-segment ecosystem.
- Lazada Group: Alibaba-owned pan-SEA e-commerce marketplace operating in the same six Southeast Asian countries as Shopee. Direct marketplace competitor with comparable seller tooling, logistics (Lazada Logistics), and consumer base.
- Krafton: Korean mobile game publisher behind PUBG and Battlegrounds Mobile India, a direct battle royale competitor to Free Fire. Closely comparable mobile gaming business model, content cadence, and emerging-market user base.
Broad incumbents
- Amazon: Global e-commerce and logistics incumbent and the original marketplace-plus-fulfilment template Sea's Shopee + SPX Express emulates. Comparable on commerce scale, ad revenue model, and integrated payments ambitions (Amazon Pay), though focused on developed markets.
- Alibaba Group: Global e-commerce and cloud incumbent owning Lazada, AliExpress, and Alipay/Ant Group. Operates a directly comparable marketplace + fintech + cloud + logistics stack at far greater scale, serving as both a competitor (Lazada) and benchmark for Sea's full-stack model.
- Tencent Holdings: Global gaming (PUBG Mobile, Honor of Kings via Riot/TiMi) and fintech (WeChat Pay) giant. Direct competitor to Garena in mobile gaming and a broader incumbent in social + fintech ecosystems relevant to Sea's three-segment model.
- ByteDance (TikTok Shop): Owner of TikTok and TikTok Shop, which is rapidly growing in SEA e-commerce through content-driven discovery. Competes directly with Shopee on the consumer side and increasingly with Garena for user attention, while being a far larger incumbent in social/mobile entertainment.
Emerging players
- Riot Games: Tencent-owned game developer/publisher of League of Legends and Valorant. Comparable in the global PC/mobile publishing model and the free-to-play + in-game monetization approach that drives Garena's Free Fire revenue.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Sea Limited social profiles
Digital presenceSea Limited financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sea Limited leadership team
Management profileNumber of profiles
Profiles12 records
Sea Limited subsidiaries and ownership
Company hierarchySubsidiaries4 records
Sea Limited funding detail
Funding detailFunding overview
Funding rounds10 records
Investors14 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sea Limited M&A and investment
M&A and investmentM&A3 records
Investments23 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sea Limited
What does Sea Limited do?
Sea Limited operates three integrated digital platforms: Garena develops and publishes online games including the flagship Free Fire battle royale title; Shopee runs a mobile-first e-commerce marketplace connecting approximately 400 million buyers with 20 million sellers across Southeast Asia, Taiwan, and Brazil; and Monee provides digital payments, lending, and financial services targeting unbanked and underbanked consumers. The platforms share underlying technology infrastructure, payment systems, and logistics (SPX Express) to create a unified consumer ecosystem.
Is Sea Limited a public or private company?
Sea Limited is a public company. It is classified as public and is currently operating.
When was Sea Limited founded?
Sea Limited was founded in 2009. It employs 5,001 to 10,000 people.
Where is Sea Limited based?
Sea Limited is headquartered in Singapore, Singapore, in the Asia region.
How does Sea Limited make money?
Three revenue lines are on record. E-commerce (Shopee) is the primary driver. The others are digital Entertainment (Garena) and digital Financial Services (Monee).
Who are Sea Limited's main competitors?
Direct peers on record are Grab Holdings, Mercado Libre, GoTo Group, Lazada Group and Krafton. Broad incumbents are Amazon, Alibaba Group, Tencent Holdings and ByteDance (TikTok Shop). Riot Games is listed as an emerging player.
Does Sea Limited have an API?
No public API is recorded for Sea Limited.
What industry is Sea Limited in?
Sea Limited's product category is Consumer Internet and Digital Services Platform. Its primary akta.pro industry code is MPAFABAB, Digital Game Distribution Platforms & Storefronts (PC/Mobile/Console), with a secondary code of FSAGAAAF, Digital Payments & Money Movement (ACH/SEPA/FPS, Bill Pay, P2P). Its NAICS code is 513210 and its SIC code is 6199.