POCA
POCA (Pocket Cafe, Inc.) is a San Francisco-based direct-to-consumer brand selling plant-based, zero-calorie flavored syrups sweetened with allulose and monk fruit, targeting health-conscious consumers seeking sugar alternatives for coffee and beverages.
- Company typePrivate
- Founded2025
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What POCA does
POCA, operating as Pocket Cafe, Inc., is a San Francisco-based direct-to-consumer brand selling plant-based, zero-calorie flavored syrups designed for coffee, matcha, yogurt, and other beverages. Founded in 2025 and targeting health-conscious consumers, the company addresses the demand for sugar alternatives that deliver the taste of sugar without aftertaste, crash, or artificial ingredients. The product line consists of three core single-flavor SKUs (Vanilla, Caramel, and Pistachio) sold in packs of 10, alongside Duo bundles and the Icons Trio 30-pack.
The syrups are formulated with allulose and monk fruit as the primary sweeteners, enhanced with a fiber boost, and marketed as low-calorie, all-natural, vegan, fat-free, and gluten-free. Products are delivered in pocket-sized single-serve packets positioned for portable, on-the-go use, with convenience and formulation acting as the principal axes of differentiation. POCA holds no disclosed patents, certifications, or proprietary technology platform beyond the ingredient blend and packaging format.
Revenue is generated through direct e-commerce sales on pickpoca.com via one-time purchases (individual SKUs at $19 per 10-pack; Icons Trio at $57 per 30-pack) and a monthly auto-renewal subscription service with self-serve account management. Distribution is currently US-only, with a wholesale inquiry channel and brand presence on Instagram, YouTube, TikTok, and LinkedIn. Press coverage in the Wall Street Journal, CNN, The Skimm, Women's Health, and FITT Insider has driven top-of-funnel awareness. The company is privately held by co-founders Hilary Coles (CEO) and Emily Boschwitz (CMO), with Able Partners listed as an investor as of 2026 and headcount reported at 1-10 employees.
POCA firmographics
Firmographics- Name
- POCA
- Legal name
- Pocket Cafe, Inc.
- Website
- https://pickpoca.com
- Company type
- Private
- Founded year
- 2025
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- POCA (Pocket Cafe, Inc.) is a San Francisco-based direct-to-consumer brand selling plant-based, zero-calorie flavored syrups sweetened with allulose and monk fruit, targeting health-conscious consumers seeking sugar alternatives for coffee and beverages.
- Ownership category
- akta.pro rank
POCA industry classification
Industry- Product category
- Sugar-Free Beverage Syrups
- NAICS
- Flavoring Syrup and Concentrate Manufacturing (31193)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Coffee & Tea Concentrates, Syrups & Extracts (CRADAHAI)
- akta.pro secondary industry
- Soft Drink & Carbonated Beverage Syrups (AFAFAGAA)
Keywords
Where POCA is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
POCA business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel
Revenue model
- Direct Product Sales: One-time purchases of syrup products (Vanilla, Caramel, Pistachio) sold individually or in bundles through the e-commerce website. Products are priced as packs of 10 or 30 units.
- Subscription Service: Monthly recurring subscription service that automatically delivers products on a scheduled basis. Subscriptions include a Delivery Schedule with Billing Cycles where customers are charged in advance for each recurring shipment. Subscribers can modify, pause, or skip deliveries and manage their subscriptions through their account.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual Syrup Varieties - $19.00 per Pack of 10 |
| Unit Pricing | Pay-as-you-go | Duo Bundles - Pistachio + Vanilla or Caramel + Vanilla |
| Unit Pricing | Pay-as-you-go | The Icons Trio - $57.00 per Pack of 30 |
| Subscription | Monthly | Monthly Subscription Service |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
POCA product offering
Product offeringCore offering
POCA (legal name: Pocket Cafe, Inc.) manufactures and sells zero-calorie, plant-based flavored syrups designed for coffee and other beverages. The syrups are sweetened with allulose and monk fruit instead of sugar and are formulated with added fiber, allowing consumers to sweeten and flavor drinks without the caloric or glycemic impact of traditional syrups.
Product overview
POCA is a plant-based sugar-free syrup brand powered by allulose and monk fruit, positioned as a sweetener alternative for coffee, matcha, and other beverages and foods. The product portfolio consists of three core individual syrup flavors (Vanilla, Caramel, and Pistachio) sold in packs of 10, along with three bundle combinations: the Caramel + Vanilla Duo, Pistachio + Vanilla Duo, and the complete Icons Trio (all three flavors) in a 30-pack. All products feature low calorie, fiber boost, no aftertaste, no preservatives, all-natural, and sugar-free attributes. The syrups are designed as pocket-sized portable packets for use in various beverages and foods.
Differentiator
Problem solved
Functional benefit
Products and services
- Vanilla Syrup Zero-calorie, plant-based vanilla-flavored syrup made with allulose, monk fruit, and added fiber; intended for consumers seeking sugar-free flavoring for coffee and other drinks.
- Caramel Syrup Zero-calorie, plant-based caramel-flavored syrup made with allulose, monk fruit, and added fiber; positioned for sugar-conscious coffee and beverage consumers.
- Pistachio Syrup Zero-calorie, plant-based pistachio-flavored syrup made with allulose, monk fruit, and added fiber; targeted at home and café beverage preparation.
- The Icons Trio Multi-flavor variety pack combining the vanilla, caramel, and pistachio zero-calorie syrups; designed for consumers who want all three flavors in one purchase.
- POCA Monthly Subscription Recurring subscription service that delivers POCA zero-calorie flavored syrups to consumers on a monthly basis.
Companies that use POCA
Customer profileSegments1 record
Ideal customer profiles1 record
POCA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
POCA partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights5 records
POCA competitors and assessment
Company assessmentDirect peers
- Jordan's Skinny Mixes: Jordan's Skinny Mixes sells sugar-free flavored syrups targeted at coffee and beverages via DTC and retail. Directly comparable product format, pricing band, and target consumer to POCA.
- Lakanto: Lakanto is a monk fruit-based sweetener brand offering syrups, baking sweeteners, and chocolate. Comparable on plant-based sweetener positioning and DTC-plus-retail go-to-market.
- Skinny Mixes: Skinny Mixes offers sugar-free coffee syrups and creamers directly to consumers. Closely overlaps POCA on use case (coffee sweetening), sugar-free positioning, and online distribution.
- ChocZero: ChocZero is a DTC brand offering sugar-free syrups, sauces, and spreads using monk fruit and allulose sweeteners. It is a direct competitor in the zero-sugar flavored syrup category with a similar plant-based formulation thesis.
Broad incumbents
- SweetLeaf: SweetLeaf is a leading stevia-based sweetener brand with a broader product portfolio including drops and syrups. A relevant incumbent in the natural sugar-free sweetener space.
- Torani: Torani is a long-established flavored syrup brand widely used in coffee shops and home beverages, including sugar-free lines. It is a much broader incumbent with global retail and foodservice distribution.
- DaVinci Gourmet: DaVinci Gourmet produces a wide range of flavored syrups for cafés and retail, including sugar-free options. A broad incumbent offering overlapping categories through foodservice and grocery channels.
Emerging players
- So Nourished: So Nourished produces sugar-free syrups using allulose and monk fruit for coffee and beverages. A smaller emerging brand with similar formulation philosophy and DTC focus as POCA.
- RxSugar: RxSugar markets allulose-based sweeteners and syrups targeted at health-conscious consumers. Directly comparable on allulose-led formulation and zero-glycemic positioning.
- Pyure: Pyure is a stevia- and monk-fruit-based sweetener brand offering syrups and tabletop sweeteners. Adjacent overlap in the natural sugar-free sweetener category with similar health positioning.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
POCA social profiles
Digital presencePOCA financial estimates
Financial estimateRevenue estimate
Valuation estimate
POCA leadership team
Management profileNumber of profiles
Profiles2 records
POCA funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
POCA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about POCA
What does POCA do?
POCA (legal name: Pocket Cafe, Inc.) manufactures and sells zero-calorie, plant-based flavored syrups designed for coffee and other beverages. The syrups are sweetened with allulose and monk fruit instead of sugar and are formulated with added fiber, allowing consumers to sweeten and flavor drinks without the caloric or glycemic impact of traditional syrups.
Is POCA a public or private company?
POCA is a private company. It is classified as venture growth investor backed and is currently operating.
When was POCA founded?
POCA was founded in 2025. It employs 1 to 10 people.
Where is POCA based?
POCA is headquartered in San Francisco, United States, in the North America region.
How does POCA make money?
Two revenue lines are on record. Direct Product Sales are the primary driver. The others are subscription Service.
Who are POCA's main competitors?
Direct peers on record are Jordan's Skinny Mixes, Lakanto, Skinny Mixes and ChocZero. Broad incumbents are SweetLeaf, Torani and DaVinci Gourmet. Emerging players are So Nourished, RxSugar and Pyure.
Does POCA have an API?
No public API is recorded for POCA.
What industry is POCA in?
POCA's product category is Sugar-Free Beverage Syrups. Its primary akta.pro industry code is CRADAHAI, Coffee & Tea Concentrates, Syrups & Extracts, with a secondary code of AFAFAGAA, Soft Drink & Carbonated Beverage Syrups. Its NAICS code is 31193 and its SIC code is 2080.