Agence du Don en Nature

What Agence du Don en Nature does

Agence du Don en Nature (ADN) is a French non-profit association (Association loi 1901) founded in 2008 and headquartered in Paris that collects unsold non-food products from companies and redistributes them free of charge to a national network of solidarity associations serving people in material precarity. The organization operates a community-led redistribution model built around an online donation catalog (launched 2024), through which approximately 1,540 partner associations browse and order donated products including hygiene items, clothing, school supplies, baby care products, and household equipment; 7-10 million products are redistributed annually to roughly 1.5 million beneficiaries across metropolitan France, generating an estimated €29 million in financial savings for partner associations and avoiding 1,896 tonnes of waste.

ADN's core technology stack consists of a donated Generix Warehouse Management System and an online catalog platform that provides traceability from corporate donor to end beneficiary. Logistics are managed through a three-warehouse infrastructure: the main Entrepôt-École in Dourges (Pas-de-Calais) combining logistics with professional insertion, a Rhône-Alpes facility operated in partnership with Bioport Insertion, and a 2,000 m² site in Saint-André-lez-Lille opened in March 2025 with Main Forte capable of handling up to 25% of donation flows. The organization is piloting cyclo-logistics (bicycle delivery) and rail freight to decarbonize transport, and became the first association to receive the FRET 21 environmental label with an 8% GHG reduction.

The business model is mission-driven rather than profit-driven: products are donated in-kind by 350+ corporate partners (L'Oréal, Carrefour, Henkel, Decathlon, Pierre Fabre, Groupe Seb, etc.) who receive 60% income tax deductions under French law, capping ADN's direct monetization on product flow. Cash revenue streams include individual donations (via HelloAsso), corporate financial contributions, European Social Fund Plus (FSE+) co-financing for specific programs, regional government grants (Région Grand Est, Pays de la Loire), and a savings-product partnership with Crédit Municipal de Paris (Livret Paris Partage). Specialized programs target early childhood poverty (1.2 million diaper distribution) and menstrual poverty (reusable underwear distribution with DIM and Athènes). The organization is governed under French association law with Jérôme Bédier as legal representative and Romain Canler as Director General.

Name

Agence du Don en Nature

Legal name

AGENCE DU DON EN NATURE

Website

https://adnfrance.org

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Agence du Don en Nature is a French non-profit association that collects unsold non-food products from 350+ corporate donors and redistributes them free of charge through an online catalog to 1,540 partner associations serving 1.5 million people in material precarity across metropolitan France.

Ownership category

akta.pro rank

Product category

Social Services and Charity Logistics

NAICS

Solid Waste Collection (562111)

SIC

Wholesale-Durable Goods, Nec (5099)

akta.pro primary industry

Bulk Item & White Goods Collection (Bulky Waste) (BPALAAAD)

akta.pro secondary industry

Junk Removal & Disposal Coordination (HSAFAFAH)

Keywords

• Solidarity logistics
• Non-food donation redistribution
• Circular economy services
• Waste prevention charity
• Corporate surplus collection

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Corporate Product Donations: Companies donate unsold non-food products to ADN. While the products themselves are free, companies receive tax receipts enabling 60% income tax deductions on product value. This is the core operational model.
2. European Funding (FSE+): Co-financing from European Social Fund Plus (FSE+) and DGCS for specific programs like the 1.2 million diapers distribution for early childhood poverty initiative
3. Individual Donations: Individual monetary donations processed through HelloAsso platform, qualifying for tax deductions under French law (Articles 200 and 238 bis of CGI)
4. Savings Products: Partnership with Crédit Municipal de Paris offering Livret Paris Partage, where savers can donate interest to ADN

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Agence du Don en Nature (ADN) collects unsold non-food products (hygiene, clothing, school supplies, baby care, household items) from corporate partners and redistributes them free of charge to a nationwide network of 1,540+ solidarity associations that serve people in material precarity. Operations are anchored by a dedicated online donation catalog and three regional warehouses (Dourges, Saint-André-lez-Lille, Saint-Quentin-Fallavier) that handle storage, quality control, and last-mile delivery.

Product overview

ADN operates as a non-food product donation platform connecting companies with surplus inventory to a network of partner associations. The core offering consists of an online donation catalog (Catalogue de Dons en Ligne) where associations browse and order products, supported by a logistics infrastructure including the main Entrepôt-École warehouse in Dourges and regional partner warehouses. ADN redistributes essential non-food products across 12 categories including hygiene products, clothing, school supplies, baby care items, and household equipment. Specialized programs address menstrual poverty, early childhood needs, and socio-esthetic workshops for vulnerable populations. Sustainable delivery innovations include cyclo-logistics pilots.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Donation Catalog (Catalogue de Dons en Ligne) Digital platform through which 1,540+ partner associations across France browse and order donated non-food products (hygiene, clothing, school supplies, baby care, household items) according to beneficiary needs, free of charge.
• Solidarity Logistics Service (Logistique Solidaire) Comprehensive logistics service covering collection from corporate donors, quality control, inventory management, storage, and redistribution of donated non-food products to partner associations across metropolitan France.
• Training Warehouse - Entrepôt-École de Dourges Main warehouse facility in Dourges (62) combining logistics operations (collection, storage, and preparation of donated products) with a professional insertion program that trains individuals in supply chain skills.
• 1.2 Million Diapers Distribution Program Targeted program co-financed by FSE+ and DGCS that distributes 1.2 million free diapers through partner associations to young parents and families facing material precarity.
• Menstrual Poverty Program Specialized program distributing menstrual hygiene products and reusable period underwear to combat menstrual precarity, addressing both product access and menstrual health education for vulnerable populations.
• Cyclo-Logistics Delivery Service Sustainable urban delivery service using bicycle logistics for zero-emission last-mile distribution of donated products, reducing carbon footprint while maintaining operational efficiency.
• Socio-Esthetic Workshops (Ateliers Solidaires) Well-being workshops providing socio-esthetic and self-care services for vulnerable populations, designed to restore dignity, confidence, and social inclusion among beneficiaries.
• Panier Partage (Shared Basket) Online solidarity collection program accessible via e-commerce partner sites, allowing individual consumers to add a product donation for ADN during their online purchases to support people in precarity.

Quantifiable outcome

• 29 million euros in savings generated for partner associations
• +3 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

14 partnerships are on record, tiered core and supporting.

• Main FortecoreStrategic or Co-development PartnerRegional insertion company specializing in transport and logistics operating ADN's third warehouse (2,000m²) in Saint-André-lez-Lille (59). Partnership combines logistics solidarity with professional insertion and fight against material precarity.
• Bioport InsertioncoreStrategic or Co-development PartnerInsertion enterprise providing storage capacity in Saint-Quentin-Fallavier (38) for Rhône-Alpes region operations.
• GenerixcoreTechnology or IntegrationWMS (Warehouse Management System) donated by Generix to support warehouse operations at partner sites.
• CenpacsupportingStrategic or Co-development PartnerPackaging materials supplier providing free cartons, adhesives, guarantee bands, stretch films and other shipping supplies for distributing products to partner associations.
• BNP ParibassupportingStrategic or Co-development PartnerCorporate partner supporting school supply donations through 'Back to School with a Smile' operation, providing supplies to ACINA and AGORAé associations.
• DIMsupportingStrategic or Co-development PartnerProduct partner engaged in menstrual health, developing reusable protections and supporting associations through product donations, awareness campaigns, and long-term field partnerships.
• HelloAssosupportingChannel Partner/ Reseller/ DistributorOnline donation platform enabling individuals to make tax-deductible donations to ADN.
• Crédit Municipal de ParissupportingStrategic or Co-development PartnerPartnership offering Livret Paris Partage savings product allowing depositors to donate interest to ADN while supporting Paris social action.
• smolsupportingStrategic or Co-development PartnerEco-friendly laundry product company donating one laundry capsule to ADN for each subscription, with optional additional solidarity donations from customers.
• Dons SolidairessupportingStrategic or Co-development PartnerPartner organization in joint guide on Loi AGEC and coordinated field operations across France.
• ADEMEsupportingStrategic or Co-development PartnerFrench environmental agency partnering on anti-waste guide and circular economy initiatives.
• A.T. KearneysupportingStrategic or Co-development PartnerManagement consulting firm supporting 2019 impact study of ADN's partner association network.
• AthènessupportingStrategic or Co-development PartnerMoselle-based association fighting menstrual precarity through 'Sang Blabla' collective, awareness workshops, and professional training.
• La Sauvegarde du NordsupportingStrategic or Co-development PartnerRegional association providing testimony on ADN's impact during Impacts Territoires event in Saint-André-lez-Lille.

Scale indicators12 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Fédération Française des Banques Alimentaires: National federation of French food banks collecting surplus food and redistributing to charitable associations; a sister redistribution model to ADN's, operating in food rather than non-food but the closest structural analogue at scale.
• Emmaüs France: Federation of the Emmaüs movement in France, combining social insertion with collection, refurbishment, and resale of second-hand goods; mirrors ADN's logistics-plus-insertion model and serves materially deprived households through solidarity channels.
• Le Relais: French social insertion enterprise focused on textile reuse through collection, sorting, and resale; mirrors ADN's entrepôt-école combination of logistics and professional insertion, though specialized in textiles rather than general non-food.
• Phénix: French tech-enabled B2B anti-waste platform that recovers unsold inventory from retailers, manufacturers, and foodservice operators for sale to secondary markets; overlaps directly with ADN on corporate surplus recovery but operates commercially rather than as a charity.
• Dons Solidaires: French non-profit focused on non-food product donations from companies to solidarity associations; runs an almost identical redistribution model to ADN and is explicitly named as a mutual partner in joint Loi AGEC guide coordination.

Broad incumbents

• Croix-Rouge française: The French Red Cross, a major national humanitarian organization distributing food and non-food essentials to vulnerable populations across France; broader mission but overlapping beneficiary focus and significantly larger institutional footprint.
• Secours populaire français: Large French charity providing material and moral support to people in precarious situations; named ADN partner whose Villeneuve d'Ascq et Hellemmes branch operates the Maman-Bébé diaper program distributing products via ADN.
• Citeo: French eco-organism running the extended producer responsibility (EPR) scheme for household packaging; broader waste-management mandate with industry-funded EPR fees, operating in the same anti-waste / circular-economy space as ADN.
• Les Restaurants du Cœur: Long-running French food charity founded by Coluche providing meals and material aid to those in poverty; overlaps in distribution-to-the-vulnerable model and corporate donor partnerships but with a food-mission focus.

Others

• Fondation de France: One of France's largest philanthropic networks, channeling grants and donations to non-profit projects including material-precity initiatives; overlaps as a French non-profit funding infrastructure rather than directly competing with ADN's redistribution model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/agence-du-don-en-nature
• Facebookfacebook.com/ADNfrance

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agence du Don en Nature