Wenninghoffs
Wenninghoff's is a 4th-generation family farm in Omaha, Nebraska, operating since 1956 and serving Omaha Metro consumers via CSA produce subscriptions, a seasonal farm stand, a spring greenhouse/garden center, and group Planting Party events.
- Company typePrivate
- Founded1956
- HeadquartersOmaha, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
Wenninghoffs firmographics
Firmographics- Name
- Wenninghoffs
- Legal name
- Wenninghoff's
- Website
- https://wenninghoff.com
- Company type
- Private
- Founded year
- 1956
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Wenninghoff's is a 4th-generation family farm in Omaha, Nebraska, operating since 1956 and serving Omaha Metro consumers via CSA produce subscriptions, a seasonal farm stand, a spring greenhouse/garden center, and group Planting Party events.
- Ownership category
- akta.pro rank
Wenninghoffs industry classification
Industry- Product category
- Fresh Produce Farming
- NAICS
- Vegetable and Melon Farming (1112), Food Crops Grown Under Cover (11141)
- SIC
- Agricultural Production-Crops (100)
- akta.pro primary industry
- Farm-to-Consumer Produce Boxes / CSA Delivery (AFAIANAC)
- akta.pro secondary industries
- Farmers’ Markets & Farm Stands (Fresh Food) (CRAHAHAE), Greenhouse Vegetable Production (Tomatoes, Cucumbers, Peppers, Leafy Greens) (AFAGAHAA)
Keywords
Where Wenninghoffs is headquartered
LocationHeadquarters
- HQ city
- Omaha
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Wenninghoffs business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- CSA Subscriptions: Community Supported Agriculture program where members pre-purchase 15-week produce shares before the growing season. Members receive weekly bags of fresh-picked produce at farm pickup locations or delivered to Omaha Metro drop-off sites.
- Farm Stand Sales: Direct retail sales of fresh produce, jarred products (honey, jam), meats, eggs, and other local food items at the farm location.
- Greenhouse and Garden Center: Seasonal sales of bedding plants, hanging baskets, vegetable plants, herbs, annuals, perennials, flowers, and potted containers. Open April 15 through June 14.
- Planting Party Events: Group event experiences where design experts help customers create custom planters. $10 per person minimum, plus plants and soil.
- CSA Add-Ons: Additional products offered bi-weekly to CSA members including eggs, cheese, salad greens, harvest tickets, and 'Extra Goodies' bundles.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | CSA Basic Share - Pick Up at Farm |
| Subscription | Annual | CSA Basic/Large Share - Pick Up at Omaha Metro Location |
| Subscription | Annual | Extra Goodies Add-On |
| Subscription | Annual | CSA Add-Ons (Egg, Cheese, Salad Greens, Harvest Tickets) |
| Other | One time/ perpetual license | Early Bird Incentive |
| Unit Pricing | Pay-as-you-go | Planting Party Events |
| Subscription | Annual | CSA Delivery Fee |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels4 records
Wenninghoffs product offering
Product offeringCore offering
Wenninghoff's operates a 4th generation family produce farm that grows over 40 varieties of vegetables and herbs, anchored by a 15-week Community Supported Agriculture (CSA) subscription program. The farm also runs a seasonal on-site greenhouse/garden center selling bedding plants, flowers, and herbs, plus a farm stand offering fresh produce, honey, jam, meats, and eggs. CSA shares are available for pickup at the farm or at multiple Omaha Metro drop-off locations.
Product overview
Wenninghoffs is a 4th-generation family farm offering a diversified portfolio of products centered around fresh produce, greenhouse plants, and Community Supported Agriculture (CSA) subscriptions. The core offering consists of two CSA Share programs: 'CSA Share - Pick Up at Wenninghoff's' for direct farm pickup, and 'CSA Share - Pick Up at Omaha Metro Location' for metro-wide delivery. These are complemented by add-on packages (Eggs, Cheese, Salad Greens, Harvest Tickets, Extra Goodies) and a Gift Certificate Package. The Greenhouse & Garden Center provides seasonal bedding plants, flowers, and vegetables (April-June), while the Farm Stand supplies fresh produce, honey, jam, meats, and eggs (June-October). The CSA Program is the central subscription service spanning 15 weeks, with shares providing weekly produce bags containing 4+ varieties from their 40+ produce offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- CSA Share - Pick Up at Wenninghoff's
Quantifiable outcome
- Produce averages ~$18/week per person vs $36+ at grocery store for less quantity
- +1 more outcomes
Companies that use Wenninghoffs
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles2 records
Wenninghoffs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Wenninghoffs partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Great Harvest Bread (multiple locations)coreCSA pickup location partner at 50th & Underwood and 108th & Center locations. Members pick up weekly produce bags at these bakery locations, often purchasing additional bread items.
- Bellevue UniversitycoreCSA pickup location on campus at 1000 Galvin Rd S, Bellevue. Wednesday delivery from 1pm-5pm.
- Elite NutritionminorCSA pickup location at 2551 S 177th Plaza. Wednesday delivery from 3pm-6pm.
- Rick's Meats ElkhornminorCSA pickup location at 2929 N 204th St, Elkhorn. Wednesday delivery from 3pm-6pm.
- GNC (Bellevue Twin Creek)minorCSA pickup location at 3906 Twin Creek Dr, Bellevue. Wednesday delivery from 1pm-6pm.
- It's All About BeesminorCSA pickup location at 84th & Park Dr. Wednesday delivery from 1pm-6pm.
- HUBBQminorCSA pickup location at 157th & Dodge. Wednesday delivery from 1pm-6pm.
- Blair Meat MarketminorCSA pickup location in Blair, NE at 312 N 16th St. Thursday delivery from 1pm-6pm.
- EPA Integrated Pest ManagementminorReference to EPA's IPM guidelines for sustainable pest management practices on the farm. Wenninghoff's uses IPM techniques when pests become unmanageable.
Scale indicators5 records
Expansion highlights4 records
Wenninghoffs competitors and assessment
Company assessmentDirect peers
- Polyface Farm: Polyface Farm is a Virginia-based diversified family farm offering CSA-style buying programs, on-farm sales, and farm tours. Comparable to Wenninghoff's because both are family-run diversified farms combining direct-to-consumer produce sales with on-farm experiences and CSA-style subscriptions.
- Suzie's Farm: Suzie's Farm is a San Diego-based working farm that operates a CSA program, on-site farm stand, and agritourism events (u-pick, farm dinners). It is directly comparable to Wenninghoff's because both run a diversified farm with CSA subscriptions, direct retail at the farm, and experiential programming on the same property.
- Full Belly Farm: Full Belly Farm is a Northern California diversified organic farm offering CSA shares, farm stand sales, and on-farm events. It is comparable to Wenninghoff's because both operate multi-stream farms that combine CSA subscriptions with direct farm retail and agritourism on a single site.
- Eatwell Farm: Eatwell Farm is a California-based organic farm running a multi-week CSA program with delivery/pickup options and on-farm events. It mirrors Wenninghoff's core CSA subscription model with seasonal produce variety, pickup logistics, and add-on options.
- White Oak Pastures: White Oak Pastures is a Georgia-based multi-generation family farm operating a CSA, on-farm store, restaurant, and agritourism programming. It is comparable to Wenninghoff's because both operate a multi-generational family farm with CSA subscriptions, farm retail, and on-site experiences from the same property.
- Stone Barns Center for Food & Agriculture: Stone Barns Center is a New York-based farm and education center that grows produce, runs CSA-style distributions, an on-site farm market, and agritourism events. It overlaps with Wenninghoff's combination of produce growing, CSA sales, and on-farm experiential programming.
Emerging players
- Misfits Market: Misfits Market is an online grocer specializing in surplus and "imperfect" produce, pantry, and meat delivery. It overlaps with Wenninghoff's CSA value proposition of affordable local/fresh produce, but delivers nationwide via subscription boxes rather than farm pickup.
- Imperfect Foods: Imperfect Foods is a direct-to-consumer produce and grocery delivery company focused on reducing food waste by sourcing cosmetically imperfect and surplus produce. It competes for the same local/ethical-produce-conscious customer as Wenninghoff's CSA, but delivers via national shipping rather than local pickup.
Broad incumbents
- Cascadian Farm: Cascadian Farm is an established organic farm and nationally distributed brand owned by General Mills that originated as a small organic CSA-style farm in Washington State. It is comparable to Wenninghoff's organic-leaning CSA/grower heritage but operates at much greater scale and through retail and frozen-product channels rather than local CSA subscriptions.
- Bonnie Plants: Bonnie Plants is the largest U.S. producer of vegetable and herb plants sold through garden centers and big-box retailers nationwide. It competes with Wenninghoff's seasonal Greenhouse and Garden Center business for consumer bedding-plant and vegetable-starter spend, though at much broader retail scale.
Market position
Strengths1 record
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Wenninghoffs social profiles
Digital presenceWenninghoffs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wenninghoffs leadership team
Management profileNumber of profiles
Profiles2 records
Wenninghoffs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wenninghoffs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wenninghoffs
What does Wenninghoffs do?
Wenninghoff's operates a 4th generation family produce farm that grows over 40 varieties of vegetables and herbs, anchored by a 15-week Community Supported Agriculture (CSA) subscription program. The farm also runs a seasonal on-site greenhouse/garden center selling bedding plants, flowers, and herbs, plus a farm stand offering fresh produce, honey, jam, meats, and eggs. CSA shares are available for pickup at the farm or at multiple Omaha Metro drop-off locations.
Is Wenninghoffs a public or private company?
Wenninghoffs is a private company. It is classified as family owned and is currently operating.
When was Wenninghoffs founded?
Wenninghoffs was founded in 1956. It employs 1 to 10 people.
Where is Wenninghoffs based?
Wenninghoffs is headquartered in Omaha, United States, in the North America region.
How does Wenninghoffs make money?
Five revenue lines are on record. CSA Subscriptions are the primary driver. The others are farm Stand Sales, greenhouse and Garden Center, planting Party Events and CSA Add-Ons.
Who are Wenninghoffs's main competitors?
Direct peers on record are Polyface Farm, Suzie's Farm, Full Belly Farm, Eatwell Farm, White Oak Pastures and Stone Barns Center for Food & Agriculture. Emerging players are Misfits Market and Imperfect Foods. Broad incumbents are Cascadian Farm and Bonnie Plants.
Does Wenninghoffs have an API?
No public API is recorded for Wenninghoffs.
What industry is Wenninghoffs in?
Wenninghoffs's product category is Fresh Produce Farming. Its primary akta.pro industry code is AFAIANAC, Farm-to-Consumer Produce Boxes / CSA Delivery, with a secondary code of CRAHAHAE, Farmers’ Markets & Farm Stands (Fresh Food). Its NAICS code is 1112 and its SIC code is 100.