Simplify Life Counseling & Coaching

What Simplify Life Counseling & Coaching does

Simplify Life Counseling & Coaching is a privately held, micro-scale therapy and coaching practice headquartered in Norcross, Georgia (Atlanta metro area). The firm describes its offering as therapy and counseling for anxiety, depression, OCD, relationships, and personal growth — a consumer-facing mental health service delivered to individual clients rather than enterprises or institutions. Its website is simplifyatlanta.com, which signals a local/regional go-to-market focus on the Atlanta market rather than a national or virtual-first practice.

The business model is consistent with a traditional private counseling practice: revenue is generated through per-session fees paid by individual clients or their insurance providers, with the company's own staff of 1-10 employees delivering the clinical services. No pricing details, insurance panel participation, productized programs, or subscription offerings are disclosed in the source data. No technology platform, proprietary methodology, or productized digital offering is described — the practice appears to operate as a services-only business, with delivery dependent on in-person or standard telehealth sessions.

There is no public information on the company's leadership, founding date, ownership structure, funding history, customer roster, or operating geographies beyond the single Norcross location. The website source returned only a loading/verification page, leaving its corporate details, credentials, and growth posture undocumented in the available inputs. For investment analysis, this is effectively a single-location independent practice with no observable scale, capital, or technology differentiation.

Name

Simplify Life Counseling & Coaching

Website

https://simplifyatlanta.com

Company type

Private

Headcount range

1–10 employees

Short description

Simplify Life Counseling & Coaching is a small private therapy and coaching practice in Norcross, Georgia serving individual clients in the Atlanta area with counseling for anxiety, depression, OCD, relationships, and personal growth.

Ownership category

akta.pro rank

Product category

Mental Health Counseling Services

NAICS

Offices of Mental Health Practitioners (except Physicians) (621330), Professional and Management Development Training (61143)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Educational Services (8200)

akta.pro primary industry

Behavior Change & Motivational Coaching (HSADAGAF)

akta.pro secondary industries

Mindfulness-Based Coaching & Training (MBSR/MBCT-style) (HSADAJAB), Stress Management & Burnout Prevention Coaching (HSADAGAD)

Keywords

• Individual therapy services
• Mental health counseling
• Anxiety depression treatment
• Relationship counseling
• Personal growth coaching

Headquarters

HQ city

Norcross

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Core offering

Simplify Life Counseling & Coaching provides individual therapy and life coaching services to adult clients in the Norcross/Atlanta, Georgia area. Its core offerings include counseling for anxiety, depression, OCD, relationship issues, and personal growth delivered through a small private practice model.

Differentiator

Problem solved

Functional benefit

Products and services

• Anxiety, Depression, and OCD Therapy Individual therapy sessions targeting anxiety, depression, and obsessive-compulsive disorder for adults experiencing these mental health conditions.
• Relationship Counseling Counseling services addressing relationship issues for individuals and couples seeking to improve interpersonal dynamics.
• Personal Growth Coaching Coaching services focused on personal development and life-simplification for clients pursuing growth and self-improvement.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Emerging players

• BetterHelp: Large online therapy platform connecting clients with licensed therapists for anxiety, depression, and relationship issues. Directly comparable service mix to Simplify Life, but delivered virtually and at significantly greater scale.
• Talkspace: Telehealth therapy and counseling platform serving individuals and couples for mental health and relationship concerns. Comparable in clinical scope (anxiety, depression, relationships) but operates at national scale via virtual delivery.
• Lyra Health: Mental health benefit platform providing therapy and coaching to employees of large enterprises. Comparable service mix (therapy + coaching) and serves similar anxiety/depression/relationship use cases.
• Cerebral: Telehealth mental health provider offering therapy and medication management for anxiety, depression, and related conditions. Comparable clinical offerings and target conditions, delivered virtually.

Direct peers

• Modern Therapy Group: Atlanta-area based group therapy practice offering individual and couples counseling for anxiety, depression, and life transitions. Closely comparable: a multi-clinician private practice in the same metro serving similar conditions.
• Two Chairs: Group therapy practice operating in multiple U.S. metros offering in-person and virtual therapy for anxiety, depression, OCD, and relationships. Closest direct peer: an organized, multi-clinician private practice model targeting the same conditions.
• Octave Health: Group therapy practice delivering in-person and virtual therapy across multiple states for anxiety, depression, OCD, and relationships. Closely comparable operating model and clinical scope.

Broad incumbents

• LifeStance Health: Large U.S. outpatient mental health platform operating clinics across many states for anxiety, depression, OCD, and relationships. Comparable in clinical scope but operates at national scale with insurance contracts.
• Headspace Health: Large mental wellness platform combining meditation/mindfulness content with on-demand coaching and therapy. Comparable in addressing anxiety and personal growth through blended coaching-plus-clinical care.
• Calm: Consumer mental wellness app offering mindfulness, meditation, and sleep content; overlaps with the stress/anxiety side of Simplify's offering and competes for the same self-pay consumer wallet.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks5 records

Key highlights4 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Simplify Life Counseling & Coaching