KIRSTY M DESIGN LTD

What KIRSTY M DESIGN LTD does

Kirsty M Design Ltd is a sole-proprietor Squarespace website design studio founded in 2018 and based in Inverness, Scotland. The business builds custom websites primarily for creative small businesses, with an explicit vertical focus on interior designers and adjacent segments such as coaches and therapists. The principal, Kirsty Montgomery, brings 10+ years of design experience, holds Squarespace Circle Platinum Member status (the highest tier of Squarespace's partner program), and has reportedly worked with over 100 business owners across the UK and international markets.

The studio's core offering is a custom website design service priced from £1,700, complemented by a menu of add-on services including copywriting (£200), branding (£500), email setup (£300), and launch support. Alongside bespoke projects, the studio sells a Squarespace template targeting interior designers ("Studio Haven") at £297, and offers a monthly support and updates retainer. All work is delivered on the Squarespace platform, and distribution is primarily organic, supported by free resources (such as a "Get Started with SEO" guide) and the founder's personal brand and portfolio.

The business operates on a project-based services model with no external funding. Revenue is generated through one-off design fees, template sales, add-on services, and recurring retainers. The single-operator structure constrains throughput and geographic scaling but enables a high-touch, personalized client experience. The combination of vertical specialization in interior design, platform partner status, and productized template offerings positions the studio as a niche boutique rather than a venture-scalable business.

Name

KIRSTY M DESIGN LTD

Legal name

Kirsty M Design Ltd

Website

https://kirstym.com

Company type

Private

Founded year

2018

Operating status

Operating

Short description

Kirsty M Design Ltd is a sole-proprietor Squarespace website design studio based in Inverness, Scotland, building custom websites and templates primarily for interior designers and adjacent creative small businesses across the UK and internationally.

Ownership category

akta.pro rank

Product category

Web Design Services

NAICS

Graphic Design Services (541430), Graphic Design Services (54143)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Industrial/Product & Furniture Design (BPAHAKAM)

Keywords

• Squarespace website design
• Custom web design
• Website templates
• Website support services
• Small business websites

Headquarters

HQ city

Inverness

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Custom Website Design Services: Bespoke Squarespace website design projects for service-based businesses. Projects are custom quoted starting from £1700 for general businesses and £2500 for interior designers. Payment structured in three instalments: 20% deposit at booking, 40% at project start, 40% at completion.
2. Website Template Sales: Pre-designed Squarespace templates sold directly online. Interior Design template priced at £297. One-time purchase with immediate delivery via PDF with tutorial links and bonus materials.
3. Support & Updates: Ongoing support services for existing Squarespace websites needing refinement, clarity, or small improvements. Targeted at businesses seeking a reliable designer for ongoing website maintenance.
4. Add-on Services: Additional services including Member Area (£300), Course set-up (£300), Squarespace Campaigns set-up (£200), Scheduling set-up (£300), eCommerce (from £500), Additional pages (from £80), and Branding upgrade (£250).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Kirsty M Design Ltd is a Squarespace website design studio that designs and builds bespoke Squarespace websites for creative small business owners, with projects starting from £1,700 (general) and £2,500 (interior designers). The studio also sells pre-designed Squarespace templates for DIY implementation (the Interior Design template at £297) and provides ongoing support and update services for existing Squarespace websites. All deliverables are built on the Squarespace platform with custom coding and include personalised tutorial videos at handover.

Product overview

Kirsty M Design Ltd is a Squarespace website design studio offering a portfolio of services centered on the Squarespace platform. The core offerings include Custom Squarespace Website design (from £1700) for bespoke client projects, pre-made Squarespace Templates for DIY builders, and Support & Updates for existing websites. The company specializes in serving creative small businesses, with a particular focus on interior designers through a dedicated template (£297) and custom package (from £2500). Add-on services include Member Areas (£300), Course Setup (£300), Squarespace Campaigns Setup (£200), Scheduling Setup (£300), eCommerce (from £500), Additional Pages (from £80), and Website Style Palette branding (£250). All services are delivered using the Squarespace platform as the foundation.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Squarespace Website Bespoke Squarespace website design service tailored to the client's business, audience and brand goals. Includes content planning, custom coding, page design, personalised tutorial videos and a guided design process. Projects start from £1,700 for general service-based businesses, paid in three instalments (20% deposit, 40% at project start, 40% at completion).
• Squarespace Templates

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• SquarespacecoreTechnology or IntegrationPrimary website platform and hosting provider. Squarespace provides website hosting, security, analytics, mailing-list functionality, ecommerce, optional customer accounts, and shopping-cart features. Kirsty is a Circle Platinum Member with 10+ years experience on the platform.
• DubsadocoreTechnology or IntegrationClient management platform used for contact and enquiry forms, questionnaires, meeting scheduling, customer relationship management, proposals, contracts, invoices, and project administration.
• GooglecoreTechnology or IntegrationGoogle Meet used for online calls and meetings. Google Workspace potentially used for business email, calendars, documents, file storage, and business administration.
• StripecoreTechnology or IntegrationPayment processor for template purchases. Handles payment details, contact information, billing, transaction information, device information, and fraud-prevention data. Processes payments securely without Kirsty M Design storing complete card details.
• ImpactminorGTM or Marketing PartnerAffiliate network used for domain verification tags on the website.
• PinterestminorGTM or Marketing PartnerDomain verification tags used on website. No advertising pixel currently active.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Others

• Squarespace: The platform on which all of Kirsty M Design's products and services are built. Squarespace is the enabling infrastructure (hosting, commerce, scheduling, campaigns) and partner program (Circle Platinum) that underpins the studio's offerings, making it the most important ecosystem participant even though it is not a direct competitor.

Broad incumbents

• Wix: Major website builder platform that competes directly with Squarespace for the SMB website creation market. Many boutique design studios on Squarespace have Wix counterparts, and Wix's AI site-generation features are a direct adjacent competitor for DIY customers.
• WP Engine (StudioPress): Larger incumbent providing managed WordPress hosting and a partner ecosystem of design studios. Adjacent competitor for SMB website projects and platform-level partner programs similar to Squarespace Circle.
• GoDaddy: Broad incumbent offering website building, hosting, and professional design services for SMBs. Competes with Kirsty M Design for the same end customer (small business owners needing a website) via a much larger portfolio of products and a do-it-yourself-first model.

Direct peers

• 19 Ideas: Boutique design and web agency serving SMB and mid-market clients with bespoke website and brand projects. Comparable in service portfolio (custom design, support, add-on engagements) and SMB target audience.
• Orbit Media Studios: Established web design agency producing custom websites for SMBs and B2B clients, with a strong content and SEO focus. Comparable in custom-design-first service model and SMB target market, though at materially larger scale and with broader capability.
• Huemor: Boutique web design agency serving SMB and mid-market clients with bespoke website builds and brand work. Comparable to Kirsty M Design in service scope (custom website design, strategic positioning, support engagements) but operating at a larger team scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/kirstymdesign

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KIRSTY M DESIGN LTD