Safe Schools

What Safe Schools does

Safe Schools is a Dutch educational organization founded in 2008 that delivers in-person programs to primary, secondary, vocational, and international schools across the Netherlands. Its core offering is the Safe Talk methodology — facilitated dialogue sessions designed to help students develop self-awareness, compassion, and authentic peer connections, while addressing student and teacher burn-out. The company sells annual program packages directly to schools and offers a separate teacher training track ('Docententraining') to help educators implement the methodology in classrooms.

Underlying the offering is a proprietary, dialogue-based methodology developed over 15+ years, rather than a software platform. Safe Schools has no app, no API, and no documented AI/ML components; delivery depends on trained facilitators working on-site with classes. The company monetizes through contact-based pricing on school program packages, with billing on an annual cadence, and relies on testimonial-driven referrals from teachers and students to acquire new school accounts. Operational footprint is single-country (Netherlands) with one general office contact point and no subsidiaries, parent company, or external investors disclosed.

Safe Schools lists 40+ named Dutch school customers spanning VWO, HAVO, VMBO, vocational, primary, special education, and international institutions, and in 2024–2025 announced a youth-focused 'Maskers Af' (Masks Off) initiative plus a partnership with Stichting The Gift. The go-to-motion combines direct outreach to school administrators with community-led testimonial marketing. No funding rounds, M&A activity, or leadership changes are recorded.

Name

Safe Schools

Legal name

Safe Schools

Website

https://safeschools.nl

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Safe Schools is a Dutch organization founded in 2008 that delivers in-person Safe Talk dialogue sessions, school program packages, and teacher training to improve social-emotional development at primary, secondary, and vocational schools across the Netherlands.

Ownership category

akta.pro rank

Product category

Social-Emotional Education Services

NAICS

Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

School Counseling Services (EDAJAIAA)

Keywords

• Social-emotional learning
• School climate programs
• Student wellbeing services
• Teacher training programs
• Facilitated dialogue sessions

Headquarters

HQ city

Rotterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. School Program Packages: Safe Schools offers various program packages to schools including their core Safe Talk methodology and accompanying training materials. Programs are delivered through direct school engagement and facilitated sessions.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Safe Schools delivers in-person facilitated dialogue sessions ("Safe Talks"), school program packages, and teacher training to Dutch primary and secondary schools. Programs focus on creating a safe school climate by helping students discover their identity, develop self-awareness and compassion, and improve contact between students and teachers. Services are delivered on-site at schools by Safe Schools facilitators.

Product overview

Safe Schools is an educational organization offering in-person school programs, teacher training, and Safe Talks designed to create a safe school climate and support social-emotional development. Founded in 2008, the company has helped thousands of students discover their identity. The core offerings include School Programs (delivered as packages to schools), Teacher Training programs, and Safe Talks—facilitated conversation sessions that help students and teachers connect on a deeper level. The company operates primarily in the Netherlands, working with primary and secondary schools, vocational colleges, and educational institutions.

Differentiator

Problem solved

Functional benefit

Brands

• Safe Talks: Safe Talk sessions for students

Products and services

• School Programs / Pakketten School programs and packages designed to create a safe school climate, helping students discover their identity and develop social-emotional skills through in-person facilitated sessions delivered on-site at schools.
• Teacher Training (Docententraining) Training programs for teachers and school staff that help them better connect with students, implement the Safe Schools methodology, and improve social-emotional development outcomes in the classroom.
• Safe Talks Facilitated conversation sessions ('Safe Talks') that help students break through surface-level interactions, develop genuine connections, and improve class cohesion and student wellbeing.

Quantifiable outcome

• Teachers report significant classroom transformation after Safe Talk sessions - 'There is a class BEFORE the safe talk, and a class AFTER the safe talk'
• +2 more outcomes

Named customers10 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Stichting The GiftminorStrategic or Co-development Partner · 6 January 2025Safe Schools partnered with Stichting The Gift for 2025 initiatives. Stichting The Gift is a foundation focused on supporting youth development. The collaboration represents Safe Schools' expansion efforts in creating new beginnings for students in 2025.

Scale indicators2 records

Recent moves3 records

Expansion highlights3 records

Regional players

• CPS: Dutch educational consultancy providing school improvement, training, and wellbeing-related services to Dutch primary and secondary schools. Comparable in B2B school channel, Dutch focus, and teacher training offerings.
• CED-Groep: Dutch educational support organization providing advisory and intervention services to schools across the Netherlands. Comparable as a Dutch B2B education services provider serving similar K–12 customers, though broader in scope than Safe Schools' SEL focus.

Broad incumbents

• ClassDojo: Widely adopted K–12 classroom engagement and wellbeing platform. Comparable only at the broad level of supporting K–12 school climate and SEL outcomes; differs as a scaled software platform versus Safe Schools' in-person facilitation.
• Committee for Children (Second Step): US-based nonprofit and one of the largest SEL curriculum providers globally (Second Step program). Comparable in delivering K–12 social-emotional learning, though at much larger scale and via packaged curriculum rather than in-person facilitation.

Direct peers

• RULER (Yale Center for Emotional Intelligence): Evidence-based SEL approach developed at Yale for K–12 schools, focused on emotional intelligence and school climate. Comparable in SEL methodology and K–12 school customer base, though academically licensed rather than commercially delivered in the Netherlands.
• Lyceo: Dutch provider of student wellbeing, tutoring, and school-based personal development programs. Directly comparable to Safe Schools in targeting Dutch K–12 schools with student development and wellbeing services.
• Stichting School & Veiligheid: Dutch foundation focused on safe school climates and student wellbeing in K–12 institutions. Highly comparable to Safe Schools in mission and Dutch school customer base, though it operates more as a knowledge/policy body than as a delivered methodology.
• MindUP: SEL and mindfulness program for K–12 schools developed in collaboration with the Hawn Foundation. Comparable in K–12 SEL focus and methodology-driven delivery, though distributed as curriculum and teacher training rather than facilitated sessions.

Others

• Stichting The Gift: Dutch foundation focused on supporting youth development and wellbeing, named as a 2025 strategic partner of Safe Schools. Comparable in Dutch youth-development mission and overlapping target populations.
• Stichting Jeugdeducatiefonds: Dutch foundation funding youth development and educational initiatives for disadvantaged children. Comparable as a Dutch youth-development ecosystem participant, though operates as a funder rather than a methodology provider like Safe Schools.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/StichtingSafeSchool
• LinkedInlinkedin.com/company/safe-schools-nl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Safe Schools