The Aponte Group
- Company typePrivate
- Founded2016
- HeadquartersFort Lauderdale, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
The Aponte Group firmographics
Firmographics- Name
- The Aponte Group
- Legal name
- The Aponte Group
- Website
- https://theapontegroup.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
The Aponte Group industry classification
Industry- Product category
- Residential Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (53121)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Real Estate Buyer Representation (FSAEAJAG)
- akta.pro secondary industry
- Real Estate Tenant Representation (FSAEAJAF)
Keywords
Where The Aponte Group is headquartered
LocationHeadquarters
- HQ city
- Fort Lauderdale
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Aponte Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Real Estate Commissions: The company earns revenue through real estate transaction commissions on home purchases and sales in the South Florida market. Agents facilitate both buyer and seller transactions, earning a percentage of each property sale price.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
The Aponte Group product offering
Product offeringCore offering
The Aponte Group is a residential real estate brokerage team operating under Keller Williams Realty Professionals, providing buyer representation, seller representation, and rental assistance services in the Fort Lauderdale, Weston, Plantation, FL metropolitan area. The team facilitates home purchases and sales through licensed agents (License SL3358796) supported by a digital property listings search platform and real-time market statistics. Services are delivered across 24 South Florida communities with agents engaging clients directly through intake forms, property showings, and consultative guidance.
Product overview
The Aponte Group is a real estate team affiliated with Keller Williams Realty Professionals offering a digital platform for home buying and selling services. The core offering consists of home buying and selling services supported by a property listings search platform, complemented by market trends dashboards, educational guides (Buyer's Guide, Seller's Guide), and community-specific pages. The company operates as a licensed real estate brokerage (License SL3358796) serving the Fort Lauderdale, Weston, Plantation, FL metro area.
Differentiator
Problem solved
Functional benefit
Brands
- The Aponte Group at Keller Williams: Real estate team operating under Keller Williams Realty Professionals branding
Products and services
- Home Buying Services Comprehensive real estate buying services including property search functionality, market statistics, and direct access to property listings in Fort Lauderdale, Weston, Plantation, and surrounding South Florida areas, delivered through licensed agent representation.
- Home Selling Services Real estate selling services including home valuation tools, listing management, and seller intake processes for homeowners looking to sell residential properties in South Florida.
- Property Listings Search Platform Digital resource providing real-time property listings with direct access to current market statistics, featured listings, and neighborhood information across South Florida communities.
- Buyer Intake and Rental Intake Services Agent-assisted intake and consultation services for prospective home buyers and renters seeking representation in the South Florida market.
Quantifiable outcome
- Homes sold within 3 days of showing with multiple offers received
Companies that use The Aponte Group
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
The Aponte Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Aponte Group partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Keller Williams Realty ProfessionalscoreThe Aponte Group operates as a real estate team under the Keller Williams Realty Professionals brand, utilizing the Keller Williams platform, branding, and systems for property listings, lead generation, and professional standards.
Scale indicators9 records
Recent moves1 record
The Aponte Group competitors and assessment
Company assessmentDirect peers
- RE/MAX: Global franchise residential brokerage with high Florida agent density. Directly competes for residential listings and buyer representation in the same South Florida markets where The Aponte Group operates.
- Compass: National tech-forward residential brokerage with a significant South Florida agent presence. Directly competes with The Aponte Group for buyer and seller representation in Fort Lauderdale, Weston, and Plantation, and offers an alternative franchise-style value proposition to agents.
- eXp Realty: Cloud-based national brokerage with a large Florida agent roster. Competes directly with Keller Williams for agent recruitment and competes with The Aponte Group for buyer/seller representation in the same South Florida submarkets.
- HomeSmart: Growing national brokerage with a meaningful Florida agent base and 100% commission model. Competes for both agent affiliation and end-client residential representation in the same South Florida submarkets.
- Sotheby's International Realty: Luxury-focused national brokerage with a significant South Florida presence, particularly relevant given Aponte's $1.19M Weston market exposure. Competes for the same upper-middle and luxury residential segment in Broward County.
- Better Homes and Gardens Real Estate: National residential brokerage franchise offering similar agent affiliation and team-based models. Competes for buyer and seller mandates across South Florida markets where The Aponte Group operates.
- Coldwell Banker Realty: Established national residential brokerage with strong South Florida presence and team-based agent models. Competes directly for the same buyer and seller clients in Fort Lauderdale and surrounding Broward County communities.
- Berkshire Hathaway HomeServices: National residential brokerage franchise with a strong Florida footprint and team-based operating model. Competes directly with The Aponte Group for buyer and seller mandates in the Fort Lauderdale metro.
Broad incumbents
- Redfin: Tech-forward residential brokerage and consumer portal with national scale. Competes with The Aponte Group for buyer leads originating from online property search in South Florida, though its model is more portal-driven than boutique team-based.
Emerging players
- Real Broker: Tech-forward, rapidly scaling residential brokerage with strong U.S. agent growth. Represents an emerging alternative affiliation model to KW for agents and increasingly competes for end-clients in South Florida.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
The Aponte Group social profiles
Digital presenceThe Aponte Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Aponte Group leadership team
Management profileNumber of profiles
Profiles2 records
The Aponte Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Aponte Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Aponte Group
What does The Aponte Group do?
The Aponte Group is a residential real estate brokerage team operating under Keller Williams Realty Professionals, providing buyer representation, seller representation, and rental assistance services in the Fort Lauderdale, Weston, Plantation, FL metropolitan area. The team facilitates home purchases and sales through licensed agents (License SL3358796) supported by a digital property listings search platform and real-time market statistics. Services are delivered across 24 South Florida communities with agents engaging clients directly through intake forms, property showings, and consultative guidance.
Is The Aponte Group a public or private company?
The Aponte Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Aponte Group founded?
The Aponte Group was founded in 2016. It employs 1 to 10 people.
Where is The Aponte Group based?
The Aponte Group is headquartered in Fort Lauderdale, United States, in the North America region.
How does The Aponte Group make money?
One revenue line is on record: real Estate Commissions.
Who are The Aponte Group's main competitors?
Direct peers on record are RE/MAX, Compass, eXp Realty, HomeSmart, Sotheby's International Realty, Better Homes and Gardens Real Estate, Coldwell Banker Realty and Berkshire Hathaway HomeServices. Redfin is listed as a broad incumbent. Real Broker is listed as an emerging player.
Does The Aponte Group have an API?
No public API is recorded for The Aponte Group.
What industry is The Aponte Group in?
The Aponte Group's product category is Residential Real Estate Brokerage. Its primary akta.pro industry code is FSAEAJAG, Real Estate Buyer Representation, with a secondary code of FSAEAJAF, Real Estate Tenant Representation. Its NAICS code is 53121 and its SIC code is 6531.