SCIA

What SCIA does

SCIA srl is a privately held Italian retailer (SRL) headquartered in Parma that distributes automotive spare parts and accessories through both a PrestaShop-based e-commerce platform (sciasrl.it) and three physical retail locations in Parma, Fidenza, and Piacenza. Its catalog spans Ricambi Automotive (451+ listed SKUs across 38 pages), batteries, bodywork products, accessories such as roof boxes and bike carriers, custom-fit seat covers (FODERE Auto), and the Baby Beep anti-abandonment child safety device. The company distributes products from over 100 automotive brands including Bosch, Valeo, Magneti Marelli, Sachs, TRW, Hella, SKF, Luk, KYB, Febi Bilstein, VARTA, and Monroe, and has extended into adjacent categories such as Ekletta electric bicycles, Thule and Peruzzo outdoor accessories, and Helvi battery chargers.

The business serves two distinct customer segments: automotive trade professionals (body shops, mechanics, auto electricians) purchasing parts, tools, and workshop supplies, and private consumers purchasing accessories, replacement parts, and lifestyle products. An integrated "RITIRA IN NEGOZIO" in-store pickup option connects online ordering with physical fulfillment across all three locations, and the company accepts cash, card, bank transfer, and in-store POS payment. Beyond product distribution, SCIA generates service revenue through car rental for workshops and individuals, car key duplication and replacement, and professional training courses (Corsi di Formazione).

Monetization is based on unit pricing per transaction at varying price points (car mats €27–€55, accessories €34–€1,050, e-bikes €1,490–€1,790) with shipping within 24–48 hours of payment confirmation. The company operates as an independent, founder/locally-owned limited liability company with no disclosed parent, no external institutional funding, and no public listing. Its marketing mix is anchored by its owned e-commerce storefront, Google Business reviews, social sharing buttons, and a newsletter signup. Operations are confined to Italy, with concentrated service in the Emilia-Romagna region.

Name

SCIA

Legal name

SCIA srl

Website

https://sciasrl.it

Company type

Private

Operating status

Operating

Short description

SCIA srl is a privately held Italian auto parts retailer and service provider based in Parma, selling branded spare parts, accessories, electric bikes, and offering car rental, key duplication, and training to automotive professionals and private consumers across three stores and an e-commerce platform.

Ownership category

akta.pro rank

Headquarters

HQ city

Parma

HQ country

Italy

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Automotive Parts and Accessories Sales: Revenue from sale of auto parts, accessories, and components across categories including brake kits, headlights, clutches, batteries, car mats, bike racks, and car covers. Products are sold at fixed prices with discounts off list price. Both one-time product transactions and repeat purchases.
2. Car Rental: Vehicle rental services for workshops (officine) and private customers. RENTAL is offered as a standalone service category.
3. Key Duplication Services: Replacement and duplication of keys of any type for vehicles. Service-based offering.
4. Training Courses: Professional training courses (Corsi di Formazione) offered as a service category.
5. Electric Bicycles: Sale of city and off-road electric bicycles (Bici Elettriche) including branded models like Ekletta, along with accessories and spare parts.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

SCIA srl is an Italian multi-channel retailer that sells automotive spare parts (clutches, headlights, radiators, batteries, etc.), car accessories (roof boxes, bike carriers, mats, wheel covers), custom-fit seat covers, electric bicycles, and the Baby Beep anti-abandonment device, while also providing car rental, vehicle key duplication, and professional training courses. The company serves both automotive professionals (body shops, mechanics, auto electricians) and private consumers through three physical stores in Northern Italy and an e-commerce website with in-store pickup.

Product overview

SCIA srl is an Italian auto parts retailer and service provider offering a comprehensive range of automotive products and services. The portfolio includes automotive spare parts (Ricambi Automotive) such as clutches, headlights, and radiators; car accessories (Accessori Auto) including roof boxes and bike carriers; custom seat covers (FODERE Auto) with CAD/CAM manufacturing; the Baby Beep child safety device; and electric bicycles (Bici Elettriche) from Ekletta. Services include car rental for workshops and private customers, training courses, and car key duplication. The company supplies professional workshops including body shops, mechanics, and auto electricians, while also serving private customers through its retail and e-commerce channels.

Differentiator

Problem solved

Functional benefit

Brands

• Baby Beep: Anti-abandonment child safety device

Products and services

• Ricambi Automotive Automotive spare parts including clutches, headlights, radiators, and various mechanical components for multiple vehicle brands, sold to both professional workshops and private consumers.
• Accessori Auto Car accessories including roof boxes, bike carriers, floor mats, wheel covers, and car care products for vehicle owners.
• Bici Elettriche (Electric Bicycles) Electric bicycles including city and off-road models from Italian brand Ekletta, with related accessories and spare parts, sold to private consumers.
• Baby Beep Anti-Abandonment Device Anti-abandonment child safety device for vehicles, designed to alert parents if a child is left in the car; sold in multiple color options.
• Noleggio Auto (Car Rental) Vehicle rental services for automotive workshops that need replacement cars for their customers and for private individuals.
• Corsi di Formazione (Training Courses) Professional training courses for automotive professionals and enthusiasts, supporting continuing education in the trade.
• Duplicazione Chiavi Auto (Car Key Duplication) Replacement and duplication of vehicle keys of any type, provided as an in-store service to vehicle owners and workshops.
• Batterie (Vehicle Batteries) Vehicle batteries including car, motorcycle, and truck batteries from various brands, sold with related chargers.
• FODERE Auto (Custom-Fit Seat Covers) Custom-fit seat covers for vehicles, manufactured with CAD/CAM technology to ensure a precise fit.
• Prodotti di Carrozzeria (Bodywork Products) Bodywork products and materials for automotive repair shops and body shops.

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

20 partnerships are on record, tiered core and minor.

• ValeocoreChannel Partner/ Reseller/ DistributorValeo is a major automotive parts supplier whose products are distributed through SCIA. Product range includes headlights, taillights, clutch kits, radiators, and more. SCIA lists Valeo among its featured brands.
• BoschcoreChannel Partner/ Reseller/ DistributorBosch automotive parts including headlights, clutches, and workshop equipment are distributed through SCIA.
• Magneti Marelli Parts & ServicescoreChannel Partner/ Reseller/ DistributorMagneti Marelli automotive lighting and parts are distributed through SCIA.
• SachscoreChannel Partner/ Reseller/ DistributorSachs clutch kits and suspension components are sold through SCIA.
• TRWcoreChannel Partner/ Reseller/ DistributorTRW automotive parts including brake components and steering parts are distributed through SCIA.
• HellacoreChannel Partner/ Reseller/ DistributorHella automotive lighting products are sold through SCIA.
• SKFminorChannel Partner/ Reseller/ DistributorSKF automotive bearings and components are distributed through SCIA.
• Luk (LuK)minorChannel Partner/ Reseller/ DistributorLuK clutches and drivetrain components are sold through SCIA.
• KYBminorChannel Partner/ Reseller/ DistributorKYB shock absorbers and suspension parts are distributed through SCIA.
• ThulecoreChannel Partner/ Reseller/ DistributorThule bike carriers, roof boxes, and outdoor accessories are sold through SCIA.
• PeruzzocoreChannel Partner/ Reseller/ DistributorPeruzzo bike carriers and racks are distributed through SCIA.
• EklettacoreChannel Partner/ Reseller/ DistributorEkletta electric bicycles (city, folding, and MTB models) including E BIKE ML, MC, and Piega S are sold through SCIA. Ekletta is an Italian e-bike manufacturer.
• Baby BeepcoreChannel Partner/ Reseller/ DistributorBaby Beep anti-abandonance child safety device is sold through SCIA. This is a branded product category carried exclusively.
• Febi BilsteinminorChannel Partner/ Reseller/ DistributorFebi Bilstein automotive parts are distributed through SCIA.
• HelviminorChannel Partner/ Reseller/ DistributorHelvi battery chargers including Discovery series are sold through SCIA.
• CastrolminorChannel Partner/ Reseller/ DistributorCastrol lubricants and automotive fluids are distributed through SCIA.
• Liqui MolyminorChannel Partner/ Reseller/ DistributorLiqui Moly automotive additives and care products are sold through SCIA.
• VARTAminorChannel Partner/ Reseller/ DistributorVARTA automotive batteries are distributed through SCIA.
• MonroeminorChannel Partner/ Reseller/ DistributorMonroe shock absorbers and suspension components are sold through SCIA.
• KeylineminorChannel Partner/ Reseller/ DistributorKeyline car keys and remote controls are distributed through SCIA for key duplication services.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Iperauto: Italian online auto parts and accessories retailer. Directly comparable to SCIA's e-commerce operation as it competes for the same Italian consumer and small-workshop parts customer with a similar catalog mix.

Broad incumbents

• Leroy Merlin Italia: Italian home improvement big-box retailer with a meaningful automotive accessories and e-bike category. Comparable to SCIA in serving Italian consumers' accessory and e-bike purchases through a multi-store, omni-channel format.
• Norauto Italia: Pan-European auto service and parts retailer with a substantial Italian store footprint. Comparable to SCIA because it combines parts retail with installation and maintenance services for both professionals and consumers.
• Würth Italia: Italian arm of the global automotive and trade supplies distributor. Comparable to SCIA as a multi-category parts/tools supplier serving both professional workshops and end consumers through a hybrid online/catalog sales model.
• Euro Repar Car Service: PSA/Stellantis-backed independent garage and parts network in Italy. Comparable to SCIA in serving professional automotive repair businesses with parts, technical support, and training programs.
• Feu Vert Italia: European multi-store auto service and accessories retailer operating in Italy. Comparable to SCIA in offering parts, accessories, and related services through physical retail supplemented by online channels.

Emerging players

• Autodoc: Large European online-first auto parts retailer with strong Italian operations. Comparable to SCIA as a competitor for the same B2C/DIY parts customer base, but operating at a much larger catalog and logistics scale.
• Mister Auto: European online auto parts and accessories retailer active in Italy. Comparable to SCIA in product breadth across parts, accessories, and consumables, with overlapping customer segments.

Regional players

• Ma-Fra: Italian automotive cleaning, detailing, and care products manufacturer/distributor. Comparable to SCIA as a domestic Italian auto aftermarket brand present in similar retail channels.
• Bricoman: Italian large-format retailer carrying automotive parts, accessories, and consumables. Comparable to SCIA in addressing the DIY consumer with multi-category automotive and accessories assortment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SCIA