KENT MEDICAL ULTRASOUND LTD

What KENT MEDICAL ULTRASOUND LTD does

Kent Medical Ultrasound Ltd operates a single independent ultrasound clinic in Kings Hill, West Malling, Kent, England, under the trading name "Kent Medical Ultrasound." The company delivers private diagnostic and well-being ultrasound scans directly to self-pay consumers, with supplementary referrals from healthcare professionals. Its service menu covers pregnancy scans (early reassurance, gender determination, complete pregnancy packages), fertility scans, abdominal scans, testicular scans, gynaecological scans, and musculoskeletal (MSK) scans. Operations are conducted by HCPC-registered sonographers under CQC registration and Society of Radiographers (SOR) standards, with GDPR-compliant patient data handling and PCI DSS-compliant card payments via a third-party processor.

The business model is direct-to-consumer cash-pay imaging, with pricing published transparently on the website — for example, an Early+Gender package at £130 and a Complete Pregnancy package at £190 — supplemented by single-scan offerings and HCP-initiated referrals. There is no disclosed evidence of NHS contracting, multi-site expansion, institutional investors, or AI/ML-enabled diagnostic tooling; the offering is a human-delivered, equipment-based service with regulatory credentials serving as the primary trust signal. Operating hours are limited (closed on Tuesday and Wednesday afternoons and every other Saturday), consistent with a small single-site operation.

Name

KENT MEDICAL ULTRASOUND LTD

Legal name

Kent Medical Ultrasound Ltd

Website

https://kentmedicalultrasound.co.uk

Company type

Private

Operating status

Operating

Short description

Kent Medical Ultrasound Ltd operates a single independent private ultrasound clinic in Kings Hill, West Malling, Kent, offering self-pay pregnancy, fertility, abdominal, gynaecological, testicular, and MSK scans delivered by HCPC-registered sonographers under CQC and SOR registration.

Ownership category

akta.pro rank

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Ultrasound Scan Services: One-time payment per individual scan or package. Patients pay for specific scan types (early pregnancy, gender, wellbeing, fertility, abdominal, testicular, gynaecology, MSK). Packages bundle multiple scans at discounted combined pricing.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Kent Medical Ultrasound is an independent clinic providing private medical ultrasound examinations including pregnancy (early, gender, wellbeing, and 4D), fertility, gynaecological, abdominal, testicular, and musculoskeletal (MSK) scans. Services are performed by HCPC-registered sonographers at a single clinic in Kings Hill, West Malling, Kent, with immediate results and structured diagnostic reports provided to self-referring patients and referring clinicians. Patients pay per scan or via bundled pregnancy packages.

Product overview

Kent Medical Ultrasound is an independent ultrasound clinic providing a comprehensive range of medical ultrasound examinations. The core service portfolio includes nine distinct scan types: Early Pregnancy, Pregnancy, Fertility, Gynaecological, Testicular, Abdominal, and Musculoskeletal (MSK) scans. The company also offers value-added package bundles combining multiple scans at discounted rates, including an Early + Gender Package (£130) and a Complete Pregnancy Package (£190) that includes 4D imaging capabilities. All scans are conducted by certified sonographers, with immediate results discussion and comprehensive diagnostic reports provided to patients.

Differentiator

Problem solved

Functional benefit

Products and services

• Early Pregnancy Scan Early pregnancy ultrasound examination for patients 6+ to 13 weeks gestation, providing initial assessment and peace of mind.
• Pregnancy Scan General pregnancy ultrasound examinations to monitor foetal development and wellbeing throughout pregnancy.
• Gender Scan Ultrasound examination to determine foetal gender, typically performed between 16 to 19 weeks gestation.
• Wellbeing Scan (with 4D) Pregnancy wellbeing examination performed at 28–32 weeks, includes 4D images where possible depending on baby's position.
• Fertility Scan Ultrasound examination for fertility assessment and reproductive health evaluation.
• Gynaecological Scan Ultrasound examination for gynaecological health assessment and diagnosis.
• Testicular Scan Ultrasound examination for testicular health assessment and diagnosis.
• Abdominal Scan Ultrasound examination for abdominal health assessment including organ imaging.
• Musculoskeletal (MSK) Scan Ultrasound examination for musculoskeletal conditions including soft tissue, muscle, tendon, and joint assessments.
• Early + Gender Package (£130) Bundled package combining an early scan (6+ to 13 weeks) and gender scan (16–19 weeks) for £130, with a £60 refund if one scan is not undertaken.
• Complete Pregnancy Package with 4D (£190) Comprehensive bundle including early scan (6+ to 13 weeks), gender scan (16–19 weeks), and wellbeing scan (28–32 weeks) with 4D images where possible for £190; partial refunds apply for missed scans.

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability3 records

Partnerships

One partnership is on record.

• XLNminorOthersThird-party payment processor handling secure payment card transactions. XLN complies with Payment Card Industry Data Security Standard (PCI DSS) for secure payment processing. KMU does not store payment details on their systems.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Spire Healthcare: Large UK private hospital group operating diagnostic imaging services including ultrasound across 38+ hospitals. Overlaps with KMU on ultrasound offerings but as part of a broad acute-care portfolio rather than a specialised independent clinic.
• Nuffield Health: UK-wide private hospital and wellbeing provider with diagnostic imaging including ultrasound. Comparable diagnostic capability but at much larger scale and with broader service portfolio than KMU.
• Circle Health Group: UK private hospital group offering diagnostic imaging including ultrasound alongside full hospital services. Broad incumbent comparable to KMU on imaging capability but at significantly larger scale and inpatient-oriented.

Direct peers

• Peek-a-Baby: Private pregnancy ultrasound clinic offering early, gender, 4D, and bonding scans in the UK. Comparable to KMU's pregnancy-focused product line and competes on package pricing and speed of access.
• Window to the Womb: UK's largest private pregnancy scan franchise offering 4D bonding scans, gender reveals, and early reassurance scans. Directly comparable to KMU's pregnancy package offerings but operating through a multi-site franchise model across the UK, including locations in Kent.
• Babybond: UK private ultrasound brand specialising in pregnancy and women's health scans including 4D. Operates across multiple UK locations and competes head-to-head with KMU on early pregnancy, gender, and bonding packages.
• Ultrasound Direct: National UK private ultrasound clinic chain offering pregnancy, gynaecological, abdominal, MSK, and men's health scans. Directly comparable service mix to KMU but with multi-site national footprint and longer-established brand recognition.
• The Scan Clinic: UK private ultrasound and diagnostic scanning service offering pregnancy, fertility, gynaecology, and general diagnostic scans. Similar independent-clinic positioning to KMU with comparable service breadth and self-pay model.

Others

• Sonic Healthcare UK: Major diagnostic and pathology provider in the UK and globally, offering ultrasound and broader imaging services at scale. Relevant ecosystem peer as a potential partner, referrer, or acquirer for an independent ultrasound clinic like KMU, but not a direct competitor in the self-pay pregnancy/bonding segment.

Regional players

• MediScan: Independent ultrasound clinic serving different UK regions from KMU. Comparable service offering (pregnancy and general diagnostic ultrasound) but operating in non-overlapping geographies, illustrating the replicable independent-clinic model KMU could scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/@kentmedicalultrasound
• Instagraminstagram.com/kentmedicalultrasound
• TikToktiktok.com/@kentmedicalultrasound

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KENT MEDICAL ULTRASOUND LTD