Kartina Canada Inc.

What Kartina Canada Inc. does

Kartina Canada Inc., operating under the legal entity Kartina Media Services Inc., is a Toronto-based, privately held direct-to-consumer IPTV streaming service that delivers Russian and CIS television content to Russian-speaking diaspora viewers in Canada. The service provides access to more than 280 live television channels and a video-on-demand library exceeding 80,000 films and series, complemented by a 7-day catch-up Archive (Архив) feature and 4K content options. Content is delivered over standard internet connections without requiring satellite dish installation or cable infrastructure, supported across smartphones, tablets, computers, smart TVs, and dedicated Apple TV and Roku applications.

The company's business model is built on recurring subscription revenue, with plans structured in 1-, 6-, and 12-month denominations and prepaid gift cards available for gifting. Distribution combines a self-serve e-commerce storefront (kartinacanada.com) with a Canadian dealer and reseller network and physical retail storefronts, supplemented by a referral rewards program offering up to $50 in account balance bonuses. Marketing is concentrated on Russian-language social platforms (Odnoklassniki, VKontakte) alongside Facebook, Instagram, YouTube, and Twitter, and the company operates a customer forum for community and support.

With 1–10 employees and no disclosed external funding, Kartina Canada is a small niche operator dependent on licensing relationships with Russian and CIS content providers. The company is privately held with no evidence of institutional venture or private equity investment. Its principal business risks are geopolitical and regulatory pressure on Russian-origin content distribution, content licensing renewal dependency, and the absence of disclosed subscriber or revenue data that limits external validation of unit economics.

Name

Kartina Canada Inc.

Legal name

Kartina Media Services Inc

Website

https://KartinaCanada.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Kartina Canada Inc. is a Toronto-based IPTV subscription service delivering 280+ live Russian and CIS television channels and 80,000+ on-demand titles to Russian-speaking diaspora consumers in Canada via internet streaming, supported on Apple TV, Roku, and mobile devices.

Ownership category

akta.pro rank

Product category

Internet Television Streaming

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)

SIC

Cable & Other Pay Television Services (4841)

akta.pro primary industry

Live TV Streaming (vMVPD/IPTV OTT) (MPACAAAD)

akta.pro secondary industry

Pay-TV Value-Added Services (DVR, VOD, TV Everywhere, Apps) (MPABAGAG)

Keywords

• Internet television service
• Russian-language streaming
• IPTV platform
• Video on demand
• Live TV streaming

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Subscription Services: The primary revenue stream is recurring subscription fees for internet television and video-on-demand services. The company offers subscription plans for television viewing. Gift cards for 1, 6, or 12 months provide one-time revenue on prepaid subscriptions.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Kartina Canada Inc. sells subscription-based internet television (IPTV) service branded as Kartina TV, providing Russian-speaking viewers outside Russia and CIS countries with access to 280+ live television channels and 80,000+ on-demand movies and series. The service is delivered via broadband internet through dedicated apps on Apple TV, Roku, smartphones, tablets, and computers, eliminating the need for satellite dish installation or cable subscription. Companion offerings include prepaid gift cards for 1-month, 6-month, and 12-month subscriptions and a 7-day catch-up Archive feature.

Product overview

Kartina TV is a unified IPTV streaming platform for Russian-speaking diaspora audiences. The core offering is the Kartina TV subscription service, which provides access to over 280 live television channels and a video library exceeding 80,000 films and series. The platform includes an Archive feature for 7-day program replay and Gift Cards for subscription gifting. Content is delivered via internet streaming across multiple devices (smartphones, tablets, computers, smart TVs, streaming devices) without requiring traditional satellite or cable infrastructure.

Differentiator

Problem solved

Functional benefit

Products and services

• Kartina TV Subscription Service Subscription-based internet television streaming service delivering over 280 live television channels from Russia and CIS countries plus access to a video library of 80,000+ movies and TV series. Designed for Russian-speaking viewers residing outside their home countries, accessible via internet streaming on Apple TV, Roku, smartphones, tablets, and computers without satellite dish or cable installation. Includes 4K content options and a 7-day catch-up archive.
• Kartina TV Gift Cards Prepaid gift cards for the Kartina TV subscription service available in 1-month, 6-month, and 12-month denominations. Sold via the e-commerce website and through retail and reseller channels, allowing customers to gift internet television service to Russian-speaking friends and family abroad.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered minor and core.

• VisaminorOthersPayment processing partner enabling credit card transactions for subscriptions and gift card purchases. Visa logo displayed on website footer as accepted payment method.
• MasterCardminorOthersPayment processing partner enabling credit card transactions for subscriptions and gift card purchases. MasterCard logo displayed on website footer as accepted payment method.
• Apple TVcoreTechnology or IntegrationApple TV application integration providing access to Kartina TV service on Apple TV devices. Featured prominently on website homepage carousel.
• RokucoreTechnology or IntegrationRoku application integration providing access to Kartina TV service on Roku streaming devices. Featured prominently on website homepage carousel.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Regional players

• YuppTV: Indian-diaspora-focused streaming platform delivering live Indian TV channels and VOD to South Asian audiences abroad. Structurally analogous niche-diaspora streaming model with similar business mechanics, but for a different language and diaspora.

Emerging players

• Mango TV / SMT (Russian/CIS IPTV reseller operators): Smaller Russian-language IPTV aggregators and resellers targeting Russian-speaking viewers abroad via internet streaming. Comparable business model at smaller scale, often with weaker content lineups than Kartina.

Broad incumbents

• Pluto TV (Paramount): Free ad-supported streaming television (FAST) service with international channel lineups. Adjacent comparator on free multi-channel IPTV delivery, though broader and English-first in programming.
• Tvigle: Russian ad-supported streaming platform offering a large VOD catalog of Russian and international content. Comparable in content type and Russian-language audience, but distribution and monetization model differ.
• ivi.ru: One of the largest Russian OTT streaming services with a broad catalog of films, series, and live channels. Comparable content mission and Russian-language library, but materially larger scale and primarily domestic-Russian distribution.
• Start.ru: Russian subscription streaming platform with originals and library content. Overlaps with Kartina in Russian-language content and SVOD model but serves primarily Russia-based audiences.
• Sling TV International: US-based OTT service offering international and diaspora-oriented channel packages, including multi-language bundles. Comparable as a streaming distributor of foreign-language lineups to diaspora audiences, though at a much larger scale.

Direct peers

• MEGOGO: Major CIS/Ukrainian OTT streaming service offering live channels and VOD in Russian and Ukrainian. Targets overlapping Russian-speaking audiences with a comparable subscription/SVOD-plus-AVOD model and similar multi-device footprint.
• Kartina.TV (Global Parent): Sister operations under the Kartina Media Services Inc umbrella in Europe and other regions. Operates the same IPTV streaming model for Russian-speaking diaspora, with shared content relationships and tech stack, and is the closest functional comparable to Kartina Canada.
• RTVI: International Russian-language TV channel and streaming platform aimed at Russian-speaking audiences outside Russia. Directly comparable in terms of diaspora target audience and content mission, though distributed as a single channel network rather than a multi-channel aggregator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/KartinaTV
• YouTubeyoutube.com/user/KartinaTV
• Facebookfacebook.com/KartinaTVOfficial
• Instagraminstagram.com/kartina.tv
• LinkedInlinkedin.com/company/kartina-canada-inc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kartina Canada Inc.