MORAND TAILLEUR INC.

What MORAND TAILLEUR INC. does

Morand Tailleur Inc. is a family-owned men's clothing retailer and tailor established in Saint-Jérôme, Quebec in the 1930s, currently operated by third-generation owner Steeve Morand since 2006. The company operates a single physical boutique at 422 Rue Saint-Georges, complemented by a Shopify-powered e-commerce storefront at morandtailleur.ca, and offers a portfolio spanning custom and ready-to-wear suits, dress shirts, pants, sweaters, sport jackets, bow ties, and accessories from brands such as Calvin Klein, Lloyd, Marco, Ike Behar, and Perry Ellis. It also runs a tuxedo and suit rental service for weddings, proms, and ceremonies, priced at CAD $195-$240.

The business derives revenue from three streams: (1) one-time retail product sales to individual male consumers, including a long-tail of multi-generational local customers; (2) tuxedo and suit rentals for special-occasion wear; and (3) corporate uniform and promotional merchandise programs targeted at Quebec businesses with 2 to 500 employees, delivered via an on-site mobile consultation model. Unit pricing is transparent (shirts CAD $165-$175, suits CAD $450 purchase / CAD $195-$240 rental, promotional items CAD $8.95 to $135 with volume discounts on corporate orders), and the go-to-market motion combines direct-to-consumer retail, e-commerce, and field sales to corporate accounts. Technology infrastructure is limited to Shopify for storefront and checkout and Google Analytics for web behavior tracking; there are no proprietary platforms, APIs, or AI/ML components disclosed. The company is privately held with no subsidiaries, no parent entity, no funding history, and operates exclusively within Canada.

Name

MORAND TAILLEUR INC.

Legal name

MORAND TAILLEUR INC.

Website

https://morandtailleur.ca

Company type

Private

Founded year

1930

Operating status

Operating

Headcount range

1–10 employees

Short description

Family-owned men's clothing boutique and tailor in Saint-Jérôme, Quebec, established in the 1930s and operated by a third-generation owner. Sells suits, shirts, and accessories, rents tuxedos, and supplies corporate uniforms and promotional merchandise to Quebec SMBs.

Ownership category

akta.pro rank

Product category

Men's Formal Wear Retail

NAICS

Formal Wear and Costume Rental (532281), Clothing and Clothing Accessories Retailers (45811)

SIC

Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Formalwear Alterations (Bridal, Bridesmaid, Prom, Tuxedo) (HSAJAFAJ)

akta.pro secondary industries

Special-Occasion & Formalwear Department Stores (CRAGAGAG), Ties, Bow Ties & Pocket Squares (CRAAAJAH)

Keywords

• Men's tailored clothing
• Formal wear rental
• Corporate uniforms
• Custom tailoring
• Promotional merchandise

Headquarters

HQ city

Saint-jérôme

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales

Revenue model

1. Retail Product Sales: Sale of men's clothing including suits, dress shirts, pants, bermudas, sweaters, accessories, and promotional items through retail boutique and online store.
2. Formal Wear Rental: Tuxedo and formal suit rental services for special occasions including proms, weddings, and ceremonies.
3. Corporate Promotional/Uniform Services: Custom corporate uniform programs and promotional merchandise for businesses with 2 to 500 employees. Mobile service travels to client locations for presentations and fittings.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Morand Tailleur sells men's formal and casual clothing (suits, dress shirts, pants, sweaters, sport jackets, Bermuda shorts, bow ties, socks, belts, and underwear) through a physical boutique in Saint-Jérôme and Shopify e-commerce site. The company also rents tuxedos and formal suits for weddings, proms, and ceremonies, and provides custom tailoring, corporate uniform programs, and branded promotional merchandise to businesses with 2 to 500 employees, with mobile on-site presentations and fittings.

Product overview

Morand Tailleur Inc. is a traditional men's clothing boutique established in the 1930s in Saint-Jerome, Quebec, operated by three generations of the Morand family. The company offers a comprehensive portfolio of men's clothing and accessories across multiple product categories: (1) Core retail products including dress shirts (Chemises), suits (Complets), sport jackets (Vestons sports), pants (Pantalons), Bermuda shorts (Bermuda), sweaters (Chandails), bow ties (Noeuds papillons), underwear (Sous-vêtements), and accessories like socks and belts; (2) Tuxedo and suit rental services (Location) for formal occasions including proms and weddings, featuring brands like Ike Behar and Perry Ellis; (3) Custom promotional/product customization services (Promotionnel) for businesses of 2-500 employees, offering branded uniforms, work clothing, polos, T-shirts, jackets, coats, masks, and promotional objects like water bottles. The store operates as both a physical retail location and an e-commerce platform powered by Shopify.

Differentiator

Problem solved

Functional benefit

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Indochino: DTC made-to-measure menswear brand with showrooms across North America; comparable custom suit offering and overlapping customer base (men buying suits for weddings, work and proms).
• Surmesur: Canadian custom menswear retailer with showrooms across Quebec and Canada offering made-to-measure suits and shirts; directly competes with Morand on the custom tailoring and dress shirt proposition.
• Tip Top Tailors: Canadian specialty menswear retailer selling suits, dress shirts and formalwear across multiple price points; directly comparable product mix and customer segment to Morand Tailleur, only at much larger national scale.
• Mr. Tux / A1 Formalwear: Canadian formalwear rental chain specializing in tuxedo and suit rentals for weddings and proms; directly comparable service line to Morand's tuxedo and formal suit rental business.
• Moore's Clothing for Men: National Canadian menswear chain specializing in suits, tuxedo rentals and formalwear for special occasions; closest large-format analogue to Morand's combination of retail suits and tuxedo rental.

Broad incumbents

• Tom James Company: North American custom tailor with a traveling-sales model serving corporate clients and individuals; comparable to Morand's mobile on-site corporate uniform service, but at national scale and bespoke menswear focus.
• Harry Rosen: Canada's leading luxury menswear retailer carrying designer suits, dress shirts and formalwear; broader assortment and price points, but overlaps with Morand on the formalwear and custom tailoring customer.
• Le Château: Canadian specialty retailer of occasionwear, formalwear and accessories; overlaps with Morand on prom, wedding and special-occasion apparel, though more apparel-and-accessory generalist.
• RW & Co. Canadian specialty retailer of men's and women's apparel including suits, dress shirts and accessories; broader fast-fashion-leaning assortment with formalwear overlap relevant to Morand.

Emerging players

• Garrison Bespoke: Boutique custom tailor with showrooms in Toronto and Montreal specializing in bespoke suits and shirts; comparable craft-led positioning to Morand but in a larger metro market.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/morand-tailleur-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MORAND TAILLEUR INC.