MALTESE S.R.L.

What MALTESE S.R.L. does

Maltese S.R.L. is an Italian e-commerce and craft beer distribution platform headquartered in Milan (Via G. da Procida 3), operating as a privately held Società a Responsabilità Limitata with €389,500 of fully paid share capital. The company curates and sells more than 850 craft beers from Italian and international breweries across 20+ countries, organized by style, region, brewery, and specialty attributes such as gluten-free, non-alcoholic, rare, and barrel-aged. Its technology stack is a Shopify-based D2C storefront at maltese.beer with proprietary iOS and Android applications, supporting 24-48 hour domestic shipping, multi-currency checkout across six European languages, and integrations with Klarna, PayPal, Amazon Pay, Apple Pay, Google Pay, and PostePay.

The company monetizes across three distinct channels. The primary channel is direct-to-consumer e-commerce, where it sells individual beers (€2.82-€76.00), curated tasting boxes of 3, 6, or 12 bottles with up to 15% discounts, gift cards, glassware, food pairings, and non-alcoholic/fermented beverages (kombucha, kefir, sake). The secondary channel is B2B wholesale to Ho.Re.Ca. (hospitality) businesses — restaurants, bars, hotels — with no minimum order, dedicated price lists, and professional sommelier consultation. The tertiary channel is GDO (large-scale retail) distribution via a co-branded shelf partnership with Iper hypermarkets in Milan.

Beyond transactional commerce, Maltese has built content and brand extensions including a multi-language craft beer magazine, YouTube tasting videos, an online sommelier consultation service, the Maltese Academy video-course platform, and the Beerelax SPA beer-wellness sub-brand. Customer segments are hybrid: individual craft beer enthusiasts (primary, D2C), Italian hospitality operators (Ho.Re.Ca. B2B), and mainstream retail shoppers via Iper partnership (GDO). Customer reputation is strong, with over 90% of Trustpilot reviewers awarding 5 stars.

Name

MALTESE S.R.L.

Legal name

Maltese S.R.L.

Website

https://maltese.beer

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Maltese S.R.L. is a privately held Milan-based e-commerce and craft beer distribution platform selling 850+ curated beers from 20+ countries via D2C online, Ho.Re.Ca. wholesale, and Iper hypermarket retail partnerships across Italy.

Ownership category

akta.pro rank

Product category

Craft Beer Retail and Distribution

NAICS

Beer, Wine, and Liquor Retailers (44532), Beer and Ale Merchant Wholesalers (424810)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Liquor Stores (General Off-Premise) (CRANAAAA)

akta.pro secondary industries

Wine Retail (Bottle Shops & Wine Merchants) (CRANABAB), Fine Wine & Luxury Spirits Retail (CRANABAE), Craft & Specialty Beverage Wholesale (Local/Artisanal) (AFAIAGAH), Alcohol Importers & Brand Owners (Wholesale) (CRAOAIAB), Alcoholic Beverage Tours & On-site Experiences (Brewery/Winery/Distillery) (THAFALAK)

Keywords

• Craft beer retail
• Online beer store
• Craft beer distribution
• Beer tasting boxes
• Ho.Re.Ca. supply

Headquarters

HQ city

Milano

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Direct E-commerce Sales: Direct-to-consumer online sales of craft beers through maltese.beer, offering over 850 craft beer products from Italian and international breweries. Revenue generated through product sales with pricing based on individual product costs.
2. B2B Ho.Re.Ca. Sales: Wholesale supply of craft beers to hospitality businesses (restaurants, bars, hotels) through dedicated B2B channel with professional pricing, bulk discounts (3% from €300, 5% from €600), and no minimum order requirements.
3. GDO Retail Distribution: Placement of craft beer products in large-scale retail (GDO) through Iper hypermarket partnership, with co-branded shelf displays in Milan locations.
4. Tasting Boxes and Bundles: Curated tasting boxes of 3, 6, or 12 craft beers with discounts up to 15%, plus seasonal offerings like Advent Calendar. Also includes gift cards.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Maltese S.R.L. is an Italian craft beer retailer and distributor that sells more than 850 curated craft beers from over 20 countries through its own e-commerce platform (maltese.beer), native mobile apps, and B2B supply channels. The business combines direct-to-consumer online sales, a Ho.Re.Ca. wholesale channel for hospitality businesses, and co-branded shelves inside Iper hypermarkets, supported by curated tasting boxes, gift cards, beer sommelier content, and online courses.

Product overview

MaltESE S.R.L. operates a multi-channel e-commerce platform for craft beer sales, combining an online store with physical retail partnerships and B2B services. The core offering includes over 800 craft beers from Italian and international breweries, complemented by curated tasting boxes (3/6/12 bottle formats), gift cards, and non-alcoholic beverages. Business extensions include Ho.Re.Ca. B2B supply services with personalized menus, large-scale retail (GDO) shelf partnerships with Iper, and Beerelax beer spa experiences. Supporting services encompass beer sommelier consultation, Maltese Academy video courses, craft beer glassware, food pairings, and editorial content via their magazine and blog.

Differentiator

Problem solved

Functional benefit

Brands

• Beerelax SPA: Beer spa and relaxation service offering beer-related wellness experiences
• Maltese Academy

Products and services

• Craft Beer Catalog

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Partnerships

Two partnerships are on record, tiered core.

• KlarnacoreTechnology or IntegrationPayment integration partnership enabling customers to pay in 3 interest-free installments or up to 30 days after order date. First installment charged at shipment, remaining installments every 30 days.
• IpercoreChannel Partner/ Reseller/ DistributorCo-branded craft beer shelf partnership at Iper Portello and Iper Arese in Milan. Pilot project bringing curated craft beer selections to large-scale retail shelves with rotating selections showcasing seasonality, territories, and different styles.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• The Bottle Shop: UK-based independent craft beer online retailer with curated selection and subscription/tasting-box products. Highly comparable online craft beer catalog and consumer experience to Maltese, though operating primarily in the UK.
• BeerHawk: UK online craft beer retailer offering curated international brews with subscription and gift offerings. Same curated-craft-beer D2C model as Maltese, serving a comparable enthusiast customer.
• Beerwulf: European D2C craft beer e-commerce platform owned by Royal Swinkels Family Brewers; directly comparable to Maltese in model (online curated craft beer sales) and product category, though with a single-market focus on the Netherlands/Belgium rather than Italian operations.
• Tannico: Italy's leading online wine and premium-beverage retailer with B2B Ho.Re.Ca. and D2C channels. Closest domestic comparable to Maltese, operating the same multi-channel craft/specialty alcohol e-commerce model in Italy.
• 1001Birre: Long-standing Italian online craft beer retailer selling curated Italian and international craft beers to consumers. Direct competitor to Maltese within the Italian D2C craft beer e-commerce segment.
• Craftbeers: Belgian online craft beer marketplace selling curated international craft brews to consumers. Comparable D2C curated craft beer catalog structure, though operating primarily in the Belgian market.

Broad incumbents

• BrewDog: Large craft brewery with proprietary beer production, retail bars, and global D2C/online store. Comparable only at the broad level — overlapping online craft beer retail and taproom/experience concepts (cf. Beerelax), but much larger and vertically integrated as a producer.

Others

• Birrificio Italiano: Major Italian craft brewery that operates both its own production and a brewpub/taproom. Functions as a partner-supplier and ecosystem participant for Maltese (whose catalog includes third-party Italian breweries like Birrificio Italiano) rather than a direct competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/maltese_beer

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MALTESE S.R.L.