Nouri Health
Nouri Health is a direct-to-consumer telehealth platform connecting U.S. adults with clinician-guided weight management programs combining compounded GLP-1 medications, personalized nutrition planning, and movement programming, operating in all 50 states.
- Company typePrivate
- Founded-
- HeadquartersLewes, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What Nouri Health does
Nouri Health operates a direct-to-consumer telehealth platform that connects U.S. adults with clinician-guided weight management programs built around compounded GLP-1 medications (semaglutide or tirzepatide — explicitly not FDA-approved), personalized nutrition planning, and movement programming. Clinical services are delivered by an independent medical group, Wasef Health, PC (Pinellas Park, FL, under Michael Wasef, MD), with medications prepared by 503A-licensed compounding pharmacies — primarily F&F Pharmacies dba Jungle Jim's Pharmacy (Fairfield, OH) and VialsRX (Tomball, TX) for state-coverage gaps. The platform is available across all 50 U.S. states, with some jurisdictions requiring a video visit before prescription issuance.
The technology stack centers on an asynchronous patient portal (24/7 messaging, prescription refills, dose adjustments, progress tracking, video consultations) combined with a self-serve intake flow (5-minute online health assessment reviewed by a clinician within 24 hours, with medication shipped within 3 days via free expedited shipping). Marketing and distribution are anchored by an extensive medically-reviewed blog (80+ articles), SEO-optimized educational content, an affiliate/influencer program, and a server-side data sanitization layer that scrubs health information before it reaches advertising platforms. Nouri is LegitScript-certified and accepts installment payments through Affirm, Klarna, and Afterpay to lower purchase friction.
The business model is pure subscription recurring revenue with three billing cadences per medication type: compounded semaglutide at $120/month (semi-annual) to $135/month (quarterly), and compounded tirzepatide at $175/month (semi-annual) to $225/month (monthly). Pricing is flat-dose (any dose same price), with medication, nutrition plan, movement plan, care team messaging, free 2-day shipping, and dose adjustments all included; no separate membership or consultation fees apply. The company has served 7,000+ patients to date with a 4.8/5 Trustpilot rating, but discloses no revenue, funding, headcount, or valuation figures. Nouri is a privately held Delaware-incorporated entity with no parent company or disclosed external investment.
Nouri Health firmographics
Firmographics- Name
- Nouri Health
- Legal name
- nouri
- Website
- https://joinnouri.com
- Company type
- Private
- Operating status
- Operating
- Short description
- Nouri Health is a direct-to-consumer telehealth platform connecting U.S. adults with clinician-guided weight management programs combining compounded GLP-1 medications, personalized nutrition planning, and movement programming, operating in all 50 states.
- Ownership category
- akta.pro rank
Nouri Health industry classification
Industry- Product category
- Telehealth Weight Management
- NAICS
- Other Ambulatory Health Care Services (6219)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Chronic Condition Medication Programs (e.g., diabetes, hypertension) with Integrated Prescribing (HLALAIAH)
- akta.pro secondary industry
- Prescription-Based Digital Clinics (Condition-Specific Rx Programs) (HLALAAAD)
Keywords
Where Nouri Health is headquartered
LocationHeadquarters
- HQ city
- Lewes
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Nouri Health business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Subscription - Compounded Semaglutide: Monthly subscription for compounded semaglutide program including physician review, prescription, medication, nutrition plan, movement plan, care team messaging, and free shipping. Billed monthly, quarterly, or semi-annually.
- Subscription - Compounded Tirzepatide: Monthly subscription for compounded tirzepatide program including physician review, prescription, medication, nutrition plan, movement plan, care team messaging, and free shipping. Billed monthly, quarterly, or semi-annually.
- Payment Plans (Affirm, Klarna, Afterpay): Third-party installment payment options allowing patients to spread subscription costs over time with 0% APR promotional options available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Compounded Semaglutide - Six Month Plan |
| Subscription | Multi-year contract | Compounded Semaglutide - Three Month Plan |
| Subscription | Monthly | Compounded Semaglutide - Monthly Plan |
| Subscription | Multi-year contract | Compounded Tirzepatide - Six Month Plan |
| Subscription | Multi-year contract | Compounded Tirzepatide - Three Month Plan |
| Subscription | Monthly | Compounded Tirzepatide - Monthly Plan |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Nouri Health product offering
Product offeringCore offering
Nouri sells a direct-to-consumer subscription telehealth program ("The Program") that combines compounded semaglutide or tirzepatide GLP-1 therapy prescribed by U.S.-licensed physicians with personalized nutrition planning and movement planning, delivered with free expedited shipping in all 50 U.S. states. Patients complete an online health questionnaire, receive clinician review within 24 hours, and receive medication within 3 days, with unlimited care team messaging, dose adjustments, and refills included at one flat price regardless of dose.
Product overview
Nouri Health offers The Program — a single unified telehealth weight management platform combining compounded semaglutide or tirzepatide (not FDA-approved), personalized nutrition planning, and movement planning under one subscription. The program connects patients with U.S.-licensed physicians through a patient portal for ongoing care, refills, and dose adjustments. All components (medication, nutrition plan, movement plan) are included in one flat monthly price with no add-on tiers.
Differentiator
Problem solved
Functional benefit
Products and services
- The Program All-inclusive telehealth weight management subscription bundling compounded GLP-1 medication (semaglutide or tirzepatide), personalized nutrition plan, and personalized movement plan under one flat monthly price with no add-on tiers, available to adults in all 50 U.S. states.
- Compounded Semaglutide Program Once-weekly compounded semaglutide injection prescribed by a U.S.-licensed physician, bundled with nutrition and movement planning and shipped directly to the patient's home.
- Compounded Tirzepatide Program Once-weekly compounded tirzepatide injection prescribed by a U.S.-licensed physician, bundled with nutrition and movement planning and shipped directly to the patient's home.
- Patient Portal Secure web portal where enrolled patients request medication refills, submit dose change requests, exchange 24/7 asynchronous messages with the care team, track weight progress, and conduct video telehealth consultations.
Quantifiable outcome
- 15-20% average body-weight reduction in clinical trials of GLP-1 medication combined with diet and exercise (SURMOUNT-1 trial data)
- +1 more outcomes
Companies that use Nouri Health
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
Nouri Health technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Nouri Health partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and supporting.
- Wasef Health, PCcoreClinical care provider group providing licensed healthcare providers (MD/DO, NP, PA) who conduct medical evaluations, clinical decision-making, and prescribing services for Nouri patients. Under direction of Michael Wasef, MD. Located in Pinellas Park, FL.
- F&F Pharmacies Inc. dba Jungle Jim's Pharmacycore503A state-licensed compounding pharmacy in Fairfield, OH that prepares sterile compounded medications for Nouri patients. Licensed to dispense medications in 40 U.S. states. Not currently licensed in CA, NV, NJ, NC, TX, MA, MS, NH, WV, or DE.
- VialsRXsupportingPartner compounding pharmacy fulfilling prescriptions for patients in states where Jungle Jim's Pharmacy is not licensed (CA, NV, NJ, NC, TX, MA, MS, NH, WV, DE). Located in Tomball, TX.
- AffirmsupportingThird-party payment platform offering installment payment options for Nouri subscriptions with 0% APR promotional options available.
- KlarnasupportingThird-party payment platform offering flexible payment scheduling for Nouri subscriptions.
- AfterpaysupportingThird-party payment platform offering interest-free installment payments (4 payments) for Nouri subscriptions.
- Healthcare Providers (Referral Network)supportingReferral partnerships with licensed physicians and nurse practitioners to expand personalized care. Includes co-branded programs and telehealth integration.
- Content CreatorssupportingPartnership opportunities including guest posting, medical review services, and educational resources for health and wellness content creators.
- Health OrganizationssupportingCorporate wellness programs, research collaborations, and community health initiatives for employer groups and health organizations.
- Affiliates and InfluencerssupportingAffiliate marketing program with competitive commission structure, marketing support, and dedicated partner portal for health-focused influencers.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Nouri Health competitors and assessment
Company assessmentDirect peers
- Calibrate: Telehealth metabolic health platform combining GLP-1 medication with coaching on nutrition, sleep, exercise, and emotional health. Closest analog to Nouri's bundled therapy-nutrition-movement model.
- Found: Telehealth weight-loss platform prescribing GLP-1 medications combined with behavioral coaching. Direct competitor targeting the same self-pay consumer with a similar medication-plus-lifestyle model.
- Hims & Hers Health: Public DTC telehealth platform offering compounded GLP-1 weight-loss programs plus bundled care. Closest direct competitor; targets similar consumer demographic with both medication and lifestyle components at higher scale.
- Noom: Digital health platform offering behavior-change weight management with a telehealth/GLP-1 component (Noom Med). Comparable as a consumer-facing weight management program with clinical and lifestyle ingredients.
- Ro: DTC telehealth platform with a weight management program delivering GLP-1 therapy (compounded and brand-name) with provider oversight. Direct competitor in the cash-pay GLP-1 telehealth category.
- LifeMD: Telehealth platform offering weight management programs including GLP-1 medications with provider consultations. Direct competitor in the cash-pay online weight-loss category.
Emerging players
- Alma Health: GLP-1 telehealth platform offering doctor-supervised compounded weight management with subscription bundling. Niche competitor in the same cash-pay GLP-1 category at smaller scale.
- Form Health: Obesity-focused telehealth platform pairing board-certified physicians with registered dietitians for medical weight management including GLP-1 therapy. Comparable care model, smaller scale.
Broad incumbents
- Teladoc Health: Large incumbent telehealth platform with chronic-condition management capabilities (including weight management) through its chronic care division. Operates at much greater scale but as part of a broader enterprise portfolio.
- WeightWatchers: Legacy weight management brand that has expanded into GLP-1 telehealth through its Sequence/WeightWatchers Clinic offering. Wide consumer recognition and established behavior-change curriculum make it a powerful incumbent in the same category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Nouri Health social profiles
Digital presenceNouri Health compliance and trust
Trust signalCompliance2 records
Nouri Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nouri Health leadership team
Management profileNumber of profiles
Profiles1 record
Nouri Health funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nouri Health M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nouri Health
What does Nouri Health do?
Nouri sells a direct-to-consumer subscription telehealth program ("The Program") that combines compounded semaglutide or tirzepatide GLP-1 therapy prescribed by U.S.-licensed physicians with personalized nutrition planning and movement planning, delivered with free expedited shipping in all 50 U.S. states. Patients complete an online health questionnaire, receive clinician review within 24 hours, and receive medication within 3 days, with unlimited care team messaging, dose adjustments, and refills included at one flat price regardless of dose.
Is Nouri Health a public or private company?
Nouri Health is a private company. It is classified as unknown and is currently operating.
When was Nouri Health founded?
Nouri Health was founded in -1.
Where is Nouri Health based?
Nouri Health is headquartered in Lewes, United States, in the North America region.
How does Nouri Health make money?
Three revenue lines are on record. Subscription - Compounded Semaglutide is the primary driver. The others are subscription - Compounded Tirzepatide and payment Plans (Affirm, Klarna, Afterpay).
Who are Nouri Health's main competitors?
Direct peers on record are Calibrate, Found, Hims & Hers Health, Noom, Ro and LifeMD. Emerging players are Alma Health and Form Health. Broad incumbents are Teladoc Health and WeightWatchers.
Does Nouri Health have an API?
No public API is recorded for Nouri Health.
What industry is Nouri Health in?
Nouri Health's product category is Telehealth Weight Management. Its primary akta.pro industry code is HLALAIAH, Chronic Condition Medication Programs (e.g., diabetes, hypertension) with Integrated Prescribing, with a secondary code of HLALAAAD, Prescription-Based Digital Clinics (Condition-Specific Rx Programs). Its NAICS code is 6219 and its SIC code is 8011.