FRESHLY GROUND APPS LTD

What FRESHLY GROUND APPS LTD does

Freshly Ground Apps Ltd is a UK-based private software development firm headquartered in Bedford that builds custom software platforms and mobile applications for business clients. Its offering is organized into two service lines: Software Development, comprising tailored solutions built to client specifications, and App Development, covering native and cross-platform mobile applications for iOS, Android, and other platforms. The company positions itself horizontally across business customers rather than focusing on a defined vertical, and it presents itself as a B2B services provider rather than a packaged-product vendor, as no named software products, proprietary IP, or patents are disclosed in the source material.

The firm operates with a small team of 1–10 employees and runs a direct-to-business sales motion, evidenced by navigation items for Products, Plans & Pricing, and Services on its website. Marketing activity is centered on organic channels—social media profiles on Facebook, Twitter, YouTube, and LinkedIn—alongside a blog and a resources section covering a knowledge base, brand assets, and brand guidelines. Pricing is not publicly disclosed, and there is no evidence of tiered published offerings, named customers, partnerships, leadership, funding, or geographic footprint beyond a UK base.

Financially and strategically, the source material is thin: no revenue, funding rounds, M&A activity, partnerships, certifications, or management team information is disclosed. The website carries a 2024 copyright and describes current services, indicating active operations, but there are no verifiable signals on growth cadence, customer concentration, or pipeline. The operating model is consistent with a micro-agency structure reliant on project-based engagements with a small set of business clients.

Name

FRESHLY GROUND APPS LTD

Legal name

Freshly Ground Apps Ltd

Website

https://freshlygroundapps.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Freshly Ground Apps Ltd is a UK-based, private micro-agency in Bedford that builds custom software platforms and native or cross-platform mobile applications for business clients on a B2B services basis.

Ownership category

akta.pro rank

Product category

Custom Software Development Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512)

SIC

Services-Computer Programming Services (7371)

akta.pro primary industry

Custom Application Development (Web/Mobile/Desktop) (BPAEAFAA)

Keywords

• Custom software development
• Mobile app development
• Cross-platform development
• Native iOS development
• Android app development

Headquarters

HQ city

Bedford

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Distribution channels1 record

Marketing channels3 records

Core offering

Freshly Ground Apps Ltd develops custom software platforms and mobile applications for business clients. The firm offers tailored software development services built to specific client requirements, alongside native and cross-platform mobile application development for iOS, Android, and other platforms. It operates as a B2B project-based software services provider rather than a packaged software vendor.

Product overview

Freshly Ground Apps Ltd operates as a software development company offering two primary services: Software Development (tailored software solutions for specific client requirements) and App Development (native or cross-platform mobile applications for iOS, Android, or other platforms). The company develops Software Platforms & Apps for Businesses, positioning itself as a B2B service provider rather than a product-based company with named software offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Software Development

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• Persistent Systems: Large IT services company providing custom software development and digital engineering to enterprise clients. Overlaps in offering but operates as a broad incumbent across many verticals.
• Endava: Large IT services firm offering custom software development, including mobile and enterprise applications. Overlaps in core capability but operates at much greater scale and across broader geographies.
• EPAM Systems: Global digital engineering services provider delivering custom software, mobile, and platform development. Comparable in service line but significantly larger and more diversified across industries and geographies.

Direct peers

• Netguru: Global custom software and mobile app development agency serving B2B clients across web, iOS, and Android. Directly comparable to Freshly Ground Apps in offering, target customer (businesses needing bespoke software), and delivery model.
• WillowTree: Custom digital product studio specialising in mobile and web app development for enterprise clients. Closely comparable in delivery of tailored mobile applications and cross-platform expertise.
• Y Media Labs: Mobile app and digital product studio focused on iOS, Android, and cross-platform builds for B2B clients. Direct competitor in the custom mobile application space.
• Dom & Tom: Full-service digital agency providing custom web and mobile app development to businesses. Comparable boutique services model and B2B client focus.
• Intellectsoft: Custom software and mobile app development firm serving enterprise clients with bespoke digital solutions. Comparable in tailored development model and cross-platform mobile offering.
• Thoughtbot: Boutique consultancy building custom web and mobile applications for startups and enterprises. Comparable in being a services-led shop focused on tailored software delivery rather than off-the-shelf products.
• Fueled: Mobile app development agency producing native and cross-platform iOS and Android apps for B2B clients. Directly comparable in core mobile-app development service and cross-platform capability.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks5 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/freshly-ground-apps

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FRESHLY GROUND APPS LTD