MEASURED DESIGNS LIMITED

What MEASURED DESIGNS LIMITED does

Measured Designs Limited is a privately-held UK web design and development agency headquartered in Leigh-on-Sea, Essex, founded and led by Andrew Taylor. The company specialises exclusively in two platform ecosystems — Magento (including Magento 2) and WordPress (with WooCommerce) — providing custom website design, development, migrations (notably Magento 1 to 2), bug fixing, plugin configuration, hosting, and ongoing maintenance services. Its underlying technology stack comprises industry-standard web technologies including PHP, MySQL, HTML5, CSS3, JavaScript, XML/XSLT, and the Adobe Creative Suite, with no proprietary platform or AI capabilities evident.

The company operates a sales-led, direct-to-client model with no intermediaries, marketplaces, or self-serve channels. Client acquisition relies on portfolio showcasing, an active technical blog, social media presence (Twitter, Facebook), and word-of-mouth referrals. Its client base spans SMBs across diverse industries — publishing (Kerrang!, Essex Hundred Publications), retail (Garden Pots, Military Supplies, Fine Wine Sellers, Jones & Cane, Worldwide Camera Exchange), education (Institute of Mathematics & its Applications), real estate (Sand Royale), and events (Kursaal Function Rooms) — with geographic concentration in Essex, London, Norfolk, and Surrey.

Revenue is generated through a mix of one-time project fees for design and development work, recurring monthly subscriptions for Magento hosting and WordPress/Magento maintenance contracts, and hourly billing at £60+VAT for out-of-scope work. Payment structure is 50% upfront and 50% on a 7-day review period. The business is entirely founder-owned with no external investment, parent company, or disclosed financial scale, operating as a lean regional services firm.

Name

MEASURED DESIGNS LIMITED

Legal name

Measured Designs

Website

https://measureddesigns.com

Company type

Private

Founded year

2025

Operating status

Operating

Headcount range

1–10 employees

Short description

Measured Designs Limited is a UK-based, founder-led web design and development agency specialising in Magento and WordPress platforms, providing custom website design, development, hosting, and maintenance services primarily to small and medium businesses across Essex, London, Norfolk, and Surrey.

Ownership category

akta.pro rank

Headquarters

HQ city

Leigh-on-Sea

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Web Design & Development Projects: Custom project-based web design and development engagements for building new Magento and WordPress/WooCommerce websites. Projects include design, development, plugin configuration, optimization, and migration work.
2. Website Hosting Services: Ongoing managed hosting services for Magento and WordPress websites, providing server management, site monitoring, and infrastructure.
3. Website Maintenance & Support: Recurring maintenance contracts covering site housekeeping, updates, database optimisation, security patches, and bug fixes for both WordPress and Magento platforms.
4. Additional Development Services: Additional revisions, additions, or redesign work beyond the original project scope is billed at £60 +VAT per hour.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Measured Designs Limited is an Essex-based web design and development agency that creates, hosts, and maintains Magento and WordPress websites for small and medium-sized businesses. Core offerings include custom Magento and WordPress web design and development, platform-specific website hosting, and recurring maintenance contracts covering security, updates, and bug fixing. The company primarily serves businesses in Essex, London, and Norfolk in the United Kingdom.

Product overview

Measured Designs Limited is a web design and development company offering a comprehensive suite of services built around two primary platforms: Magento (including Magento 2) and WordPress (with WooCommerce). Their core offerings include custom website design and development, with Magento 2 and WordPress web design as their primary service lines. Supporting these core products, they offer platform-specific hosting (Magento Website Hosting) and maintenance services (WordPress Website Maintenance, Magento Website Maintenance). The company serves businesses across Essex, Norfolk, and London, specializing in e-commerce solutions for small to medium-sized businesses.

Differentiator

Problem solved

Functional benefit

Products and services

• Magento Web Design & Development Custom Magento and Magento 2 ecommerce website design, development, and migration services for businesses seeking online stores, including plugin configuration, optimisation, and feature development.
• WordPress Web Design & Development Custom WordPress website design and development including WooCommerce ecommerce builds, bug fixing, image optimisation, and CDN configuration for small businesses and content-heavy websites.
• Magento Website Hosting Managed hosting service for Magento ecommerce websites, providing server-level security patches, site monitoring, and infrastructure management on a subscription basis.
• WordPress Website Maintenance Recurring maintenance service for WordPress websites including security plugin installation, caching plugin configuration, monitoring of plugin and core updates, and database and log optimisation.
• Magento Website Maintenance Recurring maintenance service for Magento websites including site housekeeping, site monitoring, database optimisation, and ongoing advisory on platform updates and changes.

Quantifiable outcome

• Kerrang! Magazine achieved 2 million UK page views and 4.5 million worldwide page views within two weeks of website launch (1371% increase from the same period prior to launch).
• +1 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature3 records

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• Cyber-Duck: UK-based digital agency delivering web design, development and UX services for SMB and enterprise clients — directly comparable boutique scope and customer mix to Measured Designs.
• Studio Graphene: London-based product and web design agency serving similar SMB/mid-market clients with design-led web builds, though typically with broader app development capability.
• The Web Surgery: UK digital agency offering web design, development and digital marketing to small businesses across multiple regions, comparable in size, geography and service mix.
• Multiply Agency: UK digital agency providing web design, development and ongoing support for small businesses — comparable service portfolio and recurring maintenance model.

Broad incumbents

• Squarespace: Hosted website builder serving SMBs with templates, ecommerce and basic CMS — competing for the same low-end customers Measured Designs serves with WooCommerce and WordPress.
• Webflow: SaaS website builder that increasingly competes with bespoke agencies by enabling SMBs to design and launch responsive sites without a developer — a structural threat to bespoke WordPress/Magento builds.
• Shopify: Dominant ecommerce SaaS platform taking share from Magento among SMB merchants — directly erodes the Magento-specific agency pipeline Measured Designs depends on.
• Wix: DIY website and ecommerce platform targeting small businesses — same SMB customer base, competing on price and time-to-launch against bespoke agency builds.

Regional players

• Wagento: Magento-specialist digital agency offering design, development and migrations similar to Measured Designs, but operating primarily in the US rather than the UK.

Others

• Adobe: Owner of Magento and provider of the Adobe Creative Cloud tools that the agency uses; a platform and tooling supplier whose strategic decisions on Magento materially shape Measured Designs' addressable market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks7 records

Key highlights6 records

Customer concentration

• Xtwitter.com/measureddesigns
• Facebookfacebook.com/measureddesigns
• LinkedInlinkedin.com/company/measured-designs

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MEASURED DESIGNS LIMITED