What Sensoryone does

SensoryOne is a North American distributor and integrator of multi-sensory environment (MSE) equipment, operating as a specialized division of Xlent Care Products Inc. and serving institutional buyers across the USA and Canada. The company designs and supplies sensory rooms, interactive projection systems, tactile wall panels, fiber optic lighting, bubble tubes, mobile sensory carts, and pressure-responsive floor tiles, with products manufactured in Europe (primarily the UK) and distributed exclusively by SensoryOne in the North American market.

The company's flagship offering is built around exclusive North American distribution rights for OM Interactive's omiVista and Budii motion-activated projection systems and BroomX's VR 4D immersive projection systems, supplemented by a complementary portfolio of tactile and visual sensory equipment. Underlying technology includes motion-sensor-driven interactive projection, headset-free 360-degree immersive projection, LED fiber optic Sideglow systems, and touch/pressure-responsive floor and wall panels, all packaged into bespoke room designs. Content is delivered via pre-loaded activity suites (300+ activities in the base Sensory Suite, with optional Autism and Dementia Care Suites) and the BroomX MK Player360 platform, with no recurring subscription or license fees.

SensoryOne operates a consultative enterprise field sales model, with no public pricing and no resellers. The sales process runs from a structured Sensory Project Questionnaire through a complimentary design consultation, virtual demo, and tailored proposal, supported by a paid Grant Assistance Program for not-for-profit clients. The company targets five primary verticals: senior care and dementia care, K-12 and special education, hospitals and healthcare, community and recreation centers, and special needs and therapy providers, with named institutional customers spanning UW Medicine, Nicklaus Children's Hospital, Alberta Health Services, Extendicare, Revera, and Halton District School Board.

Name

Sensoryone

Legal name

Xlent Care Products Inc.

Website

https://sensoryone.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

SensoryOne is a North American distributor and designer of multi-sensory environment equipment and interactive projection systems, serving healthcare, education, senior care, therapy, and community institutions across the USA and Canada as a division of Xlent Care Products Inc.

Ownership category

akta.pro rank

Product category

Sensory Room Equipment

NAICS

Other Specialized Design Services (54149), Electromedical and Electrotherapeutic Apparatus Manufacturing (334510)

SIC

Electromedical & Electrotherapeutic Apparatus (3845)

akta.pro primary industry

Accessibility & Special Needs Equipment (Assistive Devices, Adaptive Furniture, Sensory Rooms) (EDAEAIAM)

akta.pro secondary industry

Inclusive Classroom Environment & Sensory-Friendly Design Support (EDAKABAJ)

Keywords

• Sensory room equipment
• Interactive projection systems
• Multi-sensory environments
• Tactile wall panels
• Dementia care equipment

Headquarters

HQ city

Milton

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Sensory Equipment Sales: SensoryOne sells physical sensory equipment and interactive projection systems directly to institutions. Product categories include interactive projectors (omiVista, Budii, BroomX), tactile wall panels and murals, fiber optic lighting, bubble tubes and walls, interactive floor/wall panels, liquid floor tiles, and mobile sensory carts. Sales are made via direct sales team, website inquiries, and virtual demos. Products are manufactured in Europe (UK) and distributed exclusively in the USA and Canada.
2. Design Services and Consulting: SensoryOne provides complimentary sensory room design and consulting services as part of the sales process. Customized sensory room designs are created based on each client's goals, users, space, and budget. No cookie-cutter packages are offered—solutions are tailored. This design consultation is provided at no charge and feeds directly into equipment sales.
3. Interactive Projection Systems (Exclusive Distribution): As the exclusive North American distributor of OM Interactive award-winning motion-activated projection systems, SensoryOne distributes the omiVista and Budii platforms. These systems have no annual subscription or license fees, generating revenue primarily from initial hardware and software suite purchases. Optional add-on suites (Autism Suite, Dementia Care Suite, Ball Games Suite) provide additional upsell revenue.
4. Grant Assistance Program: SensoryOne offers a paid Grant Assistance Program for not-for-profit organizations, involving research, documentation support, and application guidance. Requires a $1,000 deposit (credited toward purchases if funded), with 50% refund if funding is not secured.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

SensoryOne designs, supplies, and installs multi-sensory environment (MSE) equipment and interactive projection systems for institutional clients. The company is the exclusive North American distributor for OM Interactive (omiVista, Budii) and BroomX VR 4D projection systems, complemented by a portfolio of tactile wall panels, bubble tubes, fiber optic lighting, interactive floor/wall panels, liquid floor tiles, mobile sensory carts, and sensory projectors. SensoryOne also provides complimentary custom design consulting and a Grant Assistance Program for not-for-profit buyers.

Product overview

SensoryOne offers a comprehensive portfolio of multi-sensory environment solutions, combining proprietary interactive projection technology with complementary sensory equipment. The core product line centers on three interactive projection systems: omiVista (flagship motion-activated system with Mobii, Wall, and Install models), Budii (budget-friendly portable projector), and BroomX VR (immersive 4D projection without headsets). These projectors work alongside a wide range of sensory equipment including tactile wall tiles/panels/murals, bubble tubes/walls, fiber optic lighting, mobile sensory carts, interactive panels, projectors, and liquid floor tiles. The company also provides custom design services and grant assistance for organizations. Products are manufactured in Europe with high-quality components and serve education, healthcare, senior care, and community facility markets across the USA and Canada.

Differentiator

Problem solved

Functional benefit

Products and services

• omiVista Interactive Projection Systems Flagship motion-activated interactive projection systems (Mobii mobile, Wall ceiling-mounted, and Install ceiling-mounted variants) that transform floors, tables, and walls into gesture-controlled sensory environments with 300+ preloaded activities. Distributed exclusively in the USA and Canada by SensoryOne under partnership with OM Interactive.
• Budii Interactive Projection Budget-friendly motion-activated compact interactive projector available in Standard, Mobile, and Flip configurations. Supports HDMI plug-in, phone/tablet casting, and laptop screen mirroring with built-in games and sensory activities; no subscription fees.
• BroomX VR Projection Systems (MK1/MK2) Immersive 4D virtual reality projection system that simultaneously projects onto three walls and ceiling using a single camera, with no headset required. MK1 is ceiling-mounted; MK2 is mobile with wheeled stand. Applications include dementia care, autism, neurorehabilitation, pain management, and mental health.
• Tactile Wall Tiles Interchangeable 40x40 cm sensory tiles made from Baltic Birch with varied textures, contours, and visual contrasts designed to support fine motor skills and sensory exploration in therapy rooms, classrooms, and sensory environments.
• Tactile Wall Panels Decorative tactile wall panels in Baltic Birch with carved patterns, textures, and vibrant colors. Options include Basic Tactile, Fiber Optic Light, Loopies, and combined Fiber Optic + Loopies configurations in sizes up to 145x120x18 cm.
• Custom Tactile Murals Hand-crafted custom dimensional tactile murals built to client specifications using Baltic Birch and varied tactile materials to combine color, dimension, and texture for engaging sensory experiences.
• Bubble Tubes & Bubble Walls European-manufactured visual sensory equipment with bubbles rising through sealed tubes or flat panels. Available in sizes from Small (12cm) to Ultra Giant (50cm diameter, up to 2m height) with optional color-changing wireless switch controllers and wheelchair-friendly bases.
• Fiber Optic Lighting Systems LED-powered Sideglow fiber optic products including 200-strand Sideglow (each ~200 cm long), Curtains, Cascade Boxes, Showers (45 cm diameter, 190 cm length), and Sparkle Cloud Panels (145x120 cm, 200 LED points) with smooth color transitions controlled via Low Profile or Nine Switch Keyboard.
• Mobile Sensory Carts (Voyager & Voyanta One) Portable sensory units on 360-degree castors for bringing multi-sensory experiences to different rooms. Voyager (deluxe) includes folding mirrors, bubble tube, fiber optic waterfall, mirror ball, pinspot, projector mount, and sound system; Voyanta One (budget) includes solar panel, voice/sound-activated multi-color panel, bubble tube, and integrated tactile landscape.
• Interactive Wall & Floor Panels Touch-responsive panels producing visual and auditory feedback, durable enough for jumping, wheelchairs, and forceful hits. Includes Sound and Light Floor Panels, Touch Sound Light Panels (vertical/horizontal), and Shapes Infinity Wall Panel with 12 programs including cooperative/competitive modes for up to 4 users.
• Sensory Room Projectors Visual projection equipment including Opti Sensory LED Projector with effect wheels, Mathmos Space Projector with interchangeable oil wheels, 3-D Laser Star Projector for night-sky effects, and Opti Aura Projector with dimmer and timer.
• Liquid Floor Tiles & Discs Ultra-thin pressure-responsive interactive floor tiles (30x30x0.7 cm and 50x50x0.7 cm) and circular discs (50 cm diameter) that create swirling color effects under footsteps, jumps, hand movements, or rolling objects. Withstands wheelchair weight and vigorous jumping; suitable for tabletops.
• Sensory Room Design & Consulting Complimentary custom sensory room design and consulting services tailored to each client's goals, users, space, and budget. Delivered as part of the sales process to create purpose-built multi-sensory environments with no cookie-cutter packages.
• Grant Assistance Program Structured grant research, documentation support, and application guidance service for not-for-profit organizations seeking funding for sensory environments. Requires a $1,000 deposit (credited toward equipment purchase if funded; 50% refund if funding is not secured).

Quantifiable outcome

• Research found 85% of care homes used the Mobii at least weekly, with 39% using it daily
• +6 more outcomes

Named customers25 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

Six partnerships are on record, tiered minor, core and flagship.

• Care Research (UK)minorOthers · 1 January 2018Care Research conducted an extensive research project in Autumn 2018, commissioned by OM Interactive, to study the use and impact of the OM Interactive Mobii system in care homes across England. Findings included weekly usage by 85% of care homes, 90%+ positive impact on physical ability, and 96% recommendation rate. SensoryOne references this research as key evidence for the effectiveness of the products it distributes.
• OM Interactive (OMI)coreTechnology or IntegrationSensoryOne is the exclusive distributor of OM Interactive's award-winning motion-activated projection systems (omiVista and Budii) in the USA and Canada. OMI pioneered interactive projection technology for sensory education and care. The omiVista systems are described as groundbreaking, captioned, and gesture-controlled, empowering users to transform environments into multi-sensory experiences. OMI won the 'outstanding dementia product' category in Britain's 2018 National Dementia Care Awards. The partnership gives SensoryOne exclusive rights to distribute OMI's no-subscription, maintenance-free interactive projectors across North America.
• BroomXcoreTechnology or IntegrationSensoryOne is the exclusive distributor of BroomX VR 4D immersive projectors (MK series) in North America. BroomX originated in Spain and is the only all-in-one immersive VR system that projects video simultaneously onto three walls and the ceiling using a single camera — no headset required. The partnership enables SensoryOne to offer headset-free virtual reality experiences for dementia care, autism therapy, neurorehabilitation, pain management, and mental health applications.
• Xlent Care Products Inc.flagshipOthersSensoryOne is a division of Xlent Care Products Inc., the parent company. Xlent Care Products operates in the health and senior care products space, with SensoryOne serving as the specialized sensory room and multi-sensory environment division.
• Centre for Aging and Brain Health Innovation (CABHI)minorOthersCABHI (Centre for Aging and Brain Health Innovation) partnered with Primacare Living Solutions on The Albert Project, a study examining the impact of BroomX immersive VR technology on people with Alzheimer's disease and moderate to severe dementia. SensoryOne references this research to demonstrate the therapeutic efficacy of BroomX products it distributes.
• Primacare Living SolutionsminorOthersPrimacare Living Solutions conducted The Albert Project study with CABHI, examining BroomX VR technology's impact on dementia patients in long-term care. 325 participants across three care homes showed improved mood, memory stimulation, better eating, increased conversation, and better sleep. Most notably, a 30% reduction in psychotropic medications was observed. SensoryOne uses this research as evidence for BroomX product efficacy.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• School Specialty: Large US distributor of K-12 supplies, furniture, and special education equipment including sensory and adaptive products. A broader incumbent that competes for institutional budgets and procurement contracts across the same schools and districts SensoryOne serves.
• Kaplan Early Learning Company: Broad US distributor of early-childhood and special education classroom supplies, including sensory products. Overlaps with SensoryOne in the K-12 inclusive classroom and special-needs segment, though at greater scale and with a wider catalog.

Direct peers

• Rompa: UK-based global MSE equipment manufacturer and supplier with overlapping tactile, lighting, and interactive projection offerings. Rompa is a primary international competitor and an alternative source for the same institutional customers SensoryOne serves in the UK and beyond.
• Experia USA: Direct competitor in multi-sensory environment (MSE/Snoezelen) equipment for special education, dementia care, and healthcare in North America. Sells bubble tubes, fiber optics, interactive projectors, and tactile panels to similar institutional buyers, directly overlapping with SensoryOne's product portfolio and channels.
• Inclusive Technology: UK provider of assistive and sensory technology for special education, including interactive projection, eye-gaze, and switches. A direct international competitor to the OM Interactive systems SensoryOne distributes, with overlapping use cases in classrooms and therapy rooms.
• EnableMart (by Sound Support): US distributor of assistive technology and sensory equipment for special education and rehabilitation. Overlaps with SensoryOne in interactive learning, sensory, and AAC-adjacent products sold to schools and therapy centers.
• TFH Special Needs / FlagHouse: Long-standing US distributor of special needs and sensory products for schools, therapy centers, and recreation programs. Competes head-to-head with SensoryOne in sensory room equipment and adaptive supplies for special education and therapy buyers.
• Fun and Function: US-based retailer and wholesaler of sensory and special needs products for schools, therapists, and families. Overlaps with SensoryOne in tactile, fidget, weighted, and sensory room accessories for the special education and therapy segments.

Emerging players

• Crick Software / Cricksoft: Special education software and interactive learning tool provider serving schools with sensory-inclusive classrooms. Adjacent to SensoryOne's education vertical, though more software-led, with partial overlap where interactive projection is used for special-needs instruction.

Regional players

• Snoezelen / MSE Foundation providers: European-origin Snoezelen and multi-sensory environment associations and providers that pioneered the MSE category. While not a direct US distributor, they shape standards, training, and referral pipelines that influence North American sensory room buying decisions relevant to SensoryOne.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCrm-uOSLT5rD3HpGOKYgGVQ
• Facebookfacebook.com/sensoryone
• LinkedInlinkedin.com/company/sensory-one

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sensoryone