OKAM LTD
OKAM Ltd is a UK-based digital marketing agency offering flat-fee Google Ads management subscriptions, plus a standalone Comparison Shopping Service add-on, to small and medium-sized businesses spending £3,000+ per month on Google Ads.
- Company typePrivate
- Founded2024
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What OKAM LTD does
OKAM LTD is a UK-registered, London/Brighton-based digital marketing agency that sells a flat-fee Google Ads management subscription to small and medium-sized businesses already spending £3,000 or more per month on Google Ads. The company is led by founder John Graham (15 years running digital agencies) and team member Jon (a decade at Google working with UK advertisers), positioning ex-Google senior operator experience as the core differentiator versus junior-staffed traditional agencies. Its product surface has two components: a core Google Ads Management Subscription (£900–1,500/month across monthly, quarterly and annual billing tiers), and a standalone Comparison Shopping Service (CSS) add-on at £40/month that removes Google's 20% Shopping CPC margin and unlocks premium Google partner support.
Underlying the offering is a Google Partner-licensed technology stack that combines CSS routing, server-side tracking, feed optimisation, and what the company describes as "AI-enhanced optimisation" layered on top of Google's own ad-tech. Operational mechanics are deliberately lean: customers self-onboard via a Stripe checkout and customer portal, optionally complete a Calendly discovery call, and consume management services without long-term contracts. Distribution is direct-to-SMB via the okamdigital.com website, supplemented by OKAM's own paid Google Ads campaigns and an Ad Spend Calculator tool that captures organic search demand. Named customers span e-commerce (Maeving, Doughboys, Sugru, Psycle), healthcare (dental practices), legal (personal injury), accounting (PMR), retail and media — broadly distributed across verticals but uniform in tier (all SMBs, all direct relationships, no enterprise logos).
Commercially, the model is a pure recurring subscription split across two SKUs, with media spend paid by clients directly to Google (outside OKAM's revenue). The company is privately held, founder-owned, bootstrapped with no disclosed external funding, and operates from a sub-10-person team across its Brighton operational office and London registered address.
OKAM LTD firmographics
Firmographics- Name
- OKAM LTD
- Legal name
- OKAM Ltd
- Website
- https://okamdigital.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- OKAM Ltd is a UK-based digital marketing agency offering flat-fee Google Ads management subscriptions, plus a standalone Comparison Shopping Service add-on, to small and medium-sized businesses spending £3,000+ per month on Google Ads.
- Ownership category
- akta.pro rank
Where OKAM LTD is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
OKAM LTD business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Google Ads Management Subscription: Monthly subscription service for managing Google Ads campaigns. Revenue is recurring and predictable, with tiered pricing based on billing frequency (monthly, quarterly, or annual). The service includes campaign management, real-time dashboards, bi-weekly insights, and creative production. Additional revenue stream from media spend which clients pay directly to Google.
- CSS (Comparison Shopping Service) Subscription: Flat monthly fee for CSS service that removes Google's 20% CPC margin on Shopping ads. Clients retain full control of their Merchant Center and Google Ads accounts. The service provides premium Google support access through partner channels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Monthly billing - standard rate |
| Subscription | Multi-year contract | Quarterly billing - recommended |
| Subscription | Annual | Annual billing - maximum savings |
| Subscription | Monthly | CSS Service - Monthly |
| Subscription | Annual | CSS Service - Annual |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
OKAM LTD product offering
Product offeringCore offering
OKAM provides flat-fee, subscription-based Google Ads management for small and growing UK businesses already spending £3,000 or more per month on Google Ads. The subscription delivers full-service campaign setup and ongoing optimization by ex-Google 10+ year veterans, supported by AI-enhanced optimization, a real-time performance dashboard, bi-weekly insights, and an optional Comparison Shopping Service (CSS) add-on that removes Google's 20% CPC margin on Shopping campaigns. Pricing is fully transparent (no percentage-of-spend fees), billed monthly, quarterly, or annually, with no long-term contracts and the ability to cancel anytime.
Product overview
OKAM LTD operates two interconnected products: a core Google Ads Management Subscription and a Comparison Shopping Service (CSS) add-on. The core subscription provides full-service campaign management by ex-Google experts with AI-enhanced optimization, priced at £1,000/month (quarterly) or £1,500/month (monthly). The CSS product, priced at £40/month, is a Google Shopping infrastructure add-on that removes Google's 20% CPC margin and provides premium Google support access. Both products share a common technology foundation including CSS server-side tracking, feed optimization, and real-time performance dashboards. A 3-month introductory offer (3 months for price of 1) provides reduced-risk entry into the subscription.
Differentiator
Problem solved
Functional benefit
Products and services
- Google Ads Management Subscription
Quantifiable outcome
- Revenue increases up to 55% through CSS, server-side tracking, and feed optimisation
- +1 more outcomes
Companies that use OKAM LTD
Customer profileNamed customers17 records
Segments4 records
Ideal customer profiles4 records
OKAM LTD technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature5 records
OKAM LTD partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- GooglecoreOfficial Google Partner with direct access to Google's partner support channels. This partnership enables OKAM to provide premium support to clients, escalate issues on their behalf, and access advanced support channels not available to non-partners.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
OKAM LTD competitors and assessment
Company assessmentDirect peers
- KlientBoost: US-based performance marketing agency specializing in PPC management (Google Ads, Meta) for SMB and mid-market clients with a focus on conversion-driven campaign optimization. Closely comparable to OKAM in service offering, customer target, and value proposition around expert-led paid search management.
- WordStream: PPC management software and services company that helps SMBs optimize Google Ads campaigns through a combination of tools and managed services. Comparable to OKAM in SMB Google Ads management focus, with similar value proposition around expert optimization and transparent pricing.
- Hallam Internet: UK-based multi-award-winning digital marketing agency offering paid search (Google Ads), SEO, and programmatic services to mid-market clients. Comparable to OKAM in UK focus, Google Ads specialization, and SMB/mid-market client base.
- Brainlabs: Global digital media agency with strong paid search (Google Ads) capabilities and proprietary technology for campaign automation. Comparable to OKAM in core Google Ads management services, though larger scale and broader channel mix make it a more established incumbent in the same space.
- Wolfgang Digital: Award-winning Irish/UK digital marketing agency offering Google Ads, SEO, content, and social services with a focus on data-driven strategy. Comparable to OKAM in digital marketing agency model with strong Google Ads capabilities serving mid-market clients.
- Disruptive Advertising: US-based PPC and digital advertising agency that manages Google Ads campaigns for mid-market clients with a flat-fee, performance-focused model. Directly comparable to OKAM in core offering (Google Ads management), customer type (growing businesses), and emphasis on results-driven management.
- Ladder: Performance marketing agency offering Google Ads, Facebook Ads, and CRO services with a data-driven, experimentation-led approach. Directly comparable to OKAM in service category (Google Ads management) and customer target (growth-stage businesses seeking measurable ROAS).
Regional players
- Vertical Leap: UK-based digital agency specializing in SEO and paid search (Google Ads) management for mid-market and enterprise clients. Comparable to OKAM in UK focus and Google Ads expertise, though more SEO-led than OKAM's pure Google Ads management positioning.
Emerging players
- Optmyzr: PPC management and optimization software platform for Google Ads and Microsoft Ads, used by agencies and in-house teams. Comparable to OKAM as an adjacent tool in the Google Ads optimization space — though productized software rather than managed services.
Broad incumbents
- Croud: Global digital media agency offering paid search, programmatic, social, and SEO services with a proprietary technology platform. Overlaps with OKAM on Google Ads management but operates at much larger scale with broader channel and geographic coverage.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
OKAM LTD social profiles
Digital presenceOKAM LTD financial estimates
Financial estimateRevenue estimate
Valuation estimate
OKAM LTD leadership team
Management profileNumber of profiles
Profiles2 records
OKAM LTD funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OKAM LTD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OKAM LTD
What does OKAM LTD do?
OKAM provides flat-fee, subscription-based Google Ads management for small and growing UK businesses already spending £3,000 or more per month on Google Ads. The subscription delivers full-service campaign setup and ongoing optimization by ex-Google 10+ year veterans, supported by AI-enhanced optimization, a real-time performance dashboard, bi-weekly insights, and an optional Comparison Shopping Service (CSS) add-on that removes Google's 20% CPC margin on Shopping campaigns. Pricing is fully transparent (no percentage-of-spend fees), billed monthly, quarterly, or annually, with no long-term contracts and the ability to cancel anytime.
Is OKAM LTD a public or private company?
OKAM LTD is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was OKAM LTD founded?
OKAM LTD was founded in 2024. It employs 1 to 10 people.
Where is OKAM LTD based?
OKAM LTD is headquartered in London, United Kingdom, in the Europe region.
How does OKAM LTD make money?
Two revenue lines are on record. Google Ads Management Subscription is the primary driver. The others are CSS (Comparison Shopping Service) Subscription.
Who are OKAM LTD's main competitors?
Direct peers on record are KlientBoost, WordStream, Hallam Internet, Brainlabs, Wolfgang Digital, Disruptive Advertising and Ladder. Vertical Leap is listed as a regional player. Optmyzr is listed as an emerging player. Croud is listed as a broad incumbent.
Does OKAM LTD have an API?
No public API is recorded for OKAM LTD.