What OÜ Viibergi does

OÜ Viibergi is an Estonian private limited company (Osaühing) founded in 2015 and headquartered in Türi, Estonia, that produces and processes traditional Estonian food products for wholesale and retail customers. The company operates from a single production site at Viljandi 14d, Türi, and employs 11–50 people. Its product portfolio spans eight categories: fresh and frozen vegetables (carrots, potatoes, beets, onions, cucumbers, cabbage, kohlrabi, garlic), mushrooms (chanterelles, boletes), berries and jams, marinades, dried and roasted fruits and vegetables, cooked legumes, frozen products, and retail-packaged consumer items including soups, pickled cucumbers, sauerkraut, and pickled garlic.

The company's core technology is conventional food processing: fermentation (pickled cucumbers, sauerkraut), marinating, freezing, vacuum packaging, and drying. Products are positioned as additive-free and made from traditional domestic recipes. The company has no proprietary technology, patents, or trademarks disclosed, and no AI/ML capabilities are indicated. Equipment and packaging partnerships are with Scandivac (vacuum packaging), Foodtech (equipment), Veikand (materials and additives), and Raps (German spices and seasonings).

Viibergi operates a hybrid B2B/B2C model. Wholesale revenue comes from food service/HORECA customers and food-industry manufacturers purchasing bulk processed vegetables, legumes, and marinades; retail revenue comes from packaged products sold through Estonia's five major retail chains (Coop, Selver, Prisma, Rimi, Kaupmees) and via the Saksavorst e-commerce platform. Pricing is not publicly disclosed, revenue is not reported, and the company has no outside investors, M&A activity, or documented leadership team beyond contact details.

Name

OÜ Viibergi

Legal name

OÜ Viibergi

Website

https://viibergi.ee

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

OÜ Viibergi is an Estonian food processor that produces and packages traditional, additive-free vegetables, mushrooms, berries, legumes, marinades, and ready-to-eat soups for Estonian wholesale, foodservice, and domestic retail (Coop, Selver, Prisma, Rimi, Kaupmees) customers.

Ownership category

akta.pro rank

Product category

Food Manufacturing

NAICS

Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114), Fruit and Vegetable Canning, Pickling, and Drying (31142), Food Manufacturing (311), Frozen Food Manufacturing (31141), Frozen Fruit, Juice, and Vegetable Manufacturing (311411), Dried and Dehydrated Food Manufacturing (311423)

SIC

Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Food And Kindred Products (2000), Miscellaneous Food Preparations & Kindred Products (2090), Canned, Fruits, Veg, Preserves, Jams & Jellies (2033)

akta.pro primary industry

Fresh-Cut & Value-Added Produce (Washed, Peeled, Sliced, Packaged) (AFAKAFAA)

akta.pro secondary industries

Fruit & Vegetable Ingredients for Food Manufacturing (Diced, Slices, Fillings, Toppings) (AFAKAFAI), Purees & Fruit/Vegetable Bases (Aseptic, Frozen, Drum) (AFAKAFAD), Pesto, Cooking Pastes & Concentrated Flavor Bases Manufacturing (AFAKADAN), Dried & Dehydrated Foods Manufacturing (AFAKACAK)

Keywords

• Fresh vegetable processing
• Traditional Estonian foods
• Pickled and fermented products
• Meat marinades production
• Frozen vegetable products

Headquarters

HQ city

Türi

HQ country

Estonia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Food Products Manufacturing and Sales: Manufactures and sells fresh, additive-free Estonian food products including fresh and frozen vegetables, mushrooms, berries, jams, marinades, dried produce, legumes, and ready-to-eat retail products.

Distribution channels2 records

Marketing channels1 record

Core offering

OÜ Viibergi produces and processes vegetables, mushrooms, berries, legumes, marinades, and ready-to-eat retail food products using traditional Estonian recipes without additives. The company manufactures fresh, frozen, vacuum-packed, fermented, dried, and marinated products sold both in bulk to foodservice and food-manufacturing customers and in retail packaging through Estonian supermarket chains.

Product overview

OÜ Viibergi is an Estonian food production company offering fresh, healthy Estonian products made according to traditional domestic recipes without additives. The product portfolio consists of 8 main categories: fresh vegetables (carrots, potatoes, beets, onions, cucumbers, cabbage, kohlrabi, garlic), mushrooms (chanterilles, boletes), berries and jams, marinades (12+ varieties including wild garlic pesto, mustard-based, Mexican, honey-mustard, bacon, BBQ, pepper, onion, and Mediterranean marinades), dried/roasted fruits and vegetables, retail-packaged consumer products, cooked legumes, and frozen products. The company produces both bulk/foodservice products and retail-packaged items sold at major Estonian retailers (Coop, Selver, Prisma, Rimi, Kaupmees). Viibergi's offerings range from raw and minimally processed vegetables to ready-to-eat soups (borscht, sauerkraut soup, mushroom soup) and elaborate marinades, positioning the company as a comprehensive provider of traditional Estonian prepared foods.

Differentiator

Problem solved

Functional benefit

Products and services

• Köögiviljad (Fresh and Processed Vegetables) Fresh vegetables including carrots, potatoes, beets, onions, cucumbers, cabbage, kohlrabi, and garlic available in various preparations (raw, peeled, sliced, cooked, frozen) for foodservice, retail, and food manufacturing customers.
• Seened (Fresh and Frozen Mushrooms) Wild mushrooms including fresh boletes (Männi riisikas) in 12kg containers and frozen chanterelle mushrooms (Kukeseened) in 10kg cardboard boxes for foodservice and food manufacturing customers.
• Marjad/Moosid (Berries and Jams) Berry products including lingonberries in water, cranberry salad with chili, and lingonberry salad for retail and foodservice use.
• Marinaadid (Marinades) A portfolio of 12+ marinades in bulk packaging (2.5–5.5 kg buckets) for meat, fish, and poultry, including wild garlic pesto, mustard-onion, Dijon mustard, garlic, Mexican, honey-mustard, bacon, BBQ rib, wild garlic, pepper, onion, and Mediterranean variants. Some products are produced in Germany by RAPS GmbH & Co. KG.
• Kuivatatud, röstitud puu- ja köögiviljad (Dried and Roasted Fruits and Vegetables) Dried and roasted fruit and vegetable products including garlic granules (Küüslaugugraanulid), fried/dehydrated onions (Röstsibul), and dried apple cubes (Õuna kuubikud kuivatatud).
• Jaetooted (Retail-Packaged Products) Consumer retail products including fresh salted cucumbers (Värske soolakurk 350g), pickled cucumbers, pickled cucumber slices with garlic, cooked beets, pickled garlic variants, lingonberry and cranberry salads, sauerkraut preparations, vegan borscht (Borš 400g), vegan sauerkraut soup (Hapukapsasupp 400g), vegan mushroom soup (Seeneseljanka 400g), and frozen 2x400g pack equivalents. Sold at Coop, Selver, Prisma, Rimi, and Kaupmees.
• Kaunviljad (Cooked Legumes) Cooked legumes including peas, field beans, lentils, and groats in vacuum packaging for foodservice and retail use.
• Külmutatud tooted (Frozen Products) Frozen vegetable products including pumpkin cubes, pepper cubes, apple cubes, onion cubes, zucchini cubes, carrot cubes, and frozen garlic for foodservice and food manufacturing customers.

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• VeikandcoreChannel Partner/ Reseller/ DistributorVeikand is a food industry materials, additives, and equipment supplier operating since 1992. Viibergi's products appear on Veikand's partner page, indicating a distribution/supply relationship within the Estonian food industry ecosystem.
• FoodtechcoreChannel Partner/ Reseller/ DistributorFoodtech specializes in food industry equipment - sales, maintenance, repair, and spare parts. Listed as a partner on Viibergi's website, suggesting mutual collaboration in the food processing sector.
• SaksavorstcoreChannel Partner/ Reseller/ DistributorSaksavorst is an Estonian e-commerce platform for spices, marinades, and food equipment. Listed as a partner, indicating mutual distribution collaboration within the food industry network.

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Bonduelle: Major European frozen and canned vegetable producer; competes at retail with Viibergi's frozen vegetable cubes and pickled products in cross-border markets.
• Orkla (Estonian operations): Nordic FMCG conglomerate owning Felix Estonia; competes with Viibergi across jams, preserves, and condiments via significantly larger scale and marketing budgets.
• Greenyard: Leading European frozen and preserved vegetable supplier; competes with Viibergi's frozen vegetable cubes and pickled categories via private-label and branded programs.

Direct peers

• Maag Konservitööstus: Estonian manufacturer of canned/preserved fish and meat meals; overlaps with Viibergi in the Estonian preserved and ready-meal foodservice and retail channels.
• AS Põltsamaa Felix: Estonian producer of jams, preserved vegetables, and pickled products; directly competes with Viibergi's berries/jams and pickled cucumber/sauerkraut SKUs in the same Estonian retail aisles.
• Salvest AS: Estonian producer of ready-to-eat soups, sauces, and preserved vegetables; closest direct overlap with Viibergi's frozen soup and pickled-product portfolio.

Others

• Scandivac: Vacuum-packaging technology provider listed as a partner of Viibergi; adjacent ecosystem participant enabling Viibergi's vacuum-packed and frozen product shelf life.

Regional players

• Arctic Gardens (Apetit Group): Finnish frozen vegetable and ready-meal producer; competes with Viibergi's frozen vegetable and frozen-soup category in Nordic/Finnish retail channels.
• Saue Farm: Estonian meat and prepared-foods producer serving similar retail and HORECA customers in Estonia; comparable scale and channel footprint.
• Rannarootsi Lihatööstus: Estonian prepared-meat and convenience-food producer selling through the same Coop/Selver/Prisma/Rimi retail network.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OÜ Viibergi