Overlando Campers

What Overlando Campers does

Overlando Campers, operating as Overlando LLC (registered in Georgia, company ID 406260852), is a Tbilisi-based direct-to-consumer rental company that outfits and rents 4x4 vehicles for self-drive overland travel in the Caucasus. The fleet comprises four vehicle types — KIA Bongo Microcamper, Toyota Hilux Expedition Camper, UAZ Buhanka Campervan, and Lada Niva Camping Car — each equipped with rooftop tents, dual-battery systems, 4G WiFi hotspots, and full camping kits (kitchenware, bedding, cleaning kit). Optional add-ons include a Snow Pack for winter travel and a standalone rooftop tent rental for customers with their own 4x4.

The company serves international adventure travelers, primarily from Western Europe, seeking off-the-beaten-path experiences in Georgia and Armenia, with destinations spanning Svaneti, Tusheti, Vashlovani, and high-altitude mountain passes. Bookings are taken directly through the company website (with a real-time availability calendar), by phone or WhatsApp, and completed with in-person vehicle handover at the Tbilisi headquarters. Daily rental rates range from approximately €54 to €87 depending on vehicle, season, and rental duration, with tiered pricing that decreases for longer trips and separate high-season (May–October) and low-season bands. All-inclusive pricing covers insurance, 24/7 roadside assistance, and standard camping equipment.

The business is privately held, owner-operated by Joris, bootstrapped with no disclosed institutional funding, and administered through Skredder BV in the Netherlands. Marketing relies on content (blog, Instagram, Facebook) and earned media (TripAdvisor, Google Maps reviews). In 2025 the company announced it will not open bookings for the 2026 season, describing the move as 'a pause, not necessarily a permanent goodbye,' citing accumulated cost and operating pressures.

Name

Overlando Campers

Legal name

Overlando LLC

Website

https://overlando.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

Overlando Campers is a Tbilisi-based, owner-operated rental company that outfits 4x4 vehicles (Lada Niva, UAZ Buhanka, Toyota Hilux, KIA Bongo) with rooftop tents and camping gear for self-drive overlanding trips in Georgia and Armenia, serving international adventure travelers through direct website bookings.

Ownership category

akta.pro rank

Product category

4x4 Camper Rental Services

NAICS

Truck, Utility Trailer, and RV (Recreational Vehicle) Rental and Leasing (532120), Truck, Utility Trailer, and RV (Recreational Vehicle) Rental and Leasing (53212)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Off-Road / 4x4 Camper Rentals (Overland Rigs) (THADAIAH)

akta.pro secondary industries

Campervan Rentals (Class B / Converted Vans) (THADAIAA), Long-Term / Seasonal RV Rentals (THADAIAF)

Keywords

• 4x4 camper rentals
• Overland travel vehicles
• Off-road camping cars
• Self-drive expeditions
• Camping vehicle hire

Headquarters

HQ city

Tallinn

HQ country

Estonia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Camper Rental: Daily rental fees for fully equipped 4x4 camping vehicles. Pricing varies by vehicle type, season (high/low), and rental duration (3-6 days, 7-14 days, 15-20 days, 21+ days). All bookings include comprehensive insurance, 24/7 roadside assistance, and standard camping equipment. The company is currently paused for 2026 season.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Overlando Campers rents fully equipped 4x4 camper vehicles (Lada Niva, UAZ Buhanka, Toyota Hilux, and KIA Bongo) for self-drive overland travel in Georgia and Armenia. Each rental includes a rooftop tent, camping equipment, kitchenware, bedding, insurance, dual battery system, 4G WiFi hotspot, and 24/7 roadside assistance.

Product overview

Overlando Campers is a Tbilisi-based 4x4 camper rental company specializing in off-road adventure travel across Georgia and Armenia. The company offers a fleet of four distinct vehicle models: the KIA Bongo Microcamper (lightweight pick-up with rooftop tent), Toyota Hilux Expedition Camper (rugged expedition vehicle), UAZ Buhanka Campervan (classic Soviet van), and Lada Niva Camping Car (compact off-road vehicle). All bookings include comprehensive essentials such as camping equipment, kitchenware, insurance, dual battery systems, 4G WiFi hotspot, bedding, and 24/7 assistance. Optional add-ons include a Winter Snow Pack with ski carriers and snow chains, and standalone rooftop tent rental for customers with their own vehicles. The company operates on a seasonal basis with rental periods priced by day with tiered rates based on duration.

Differentiator

Problem solved

Functional benefit

Products and services

• KIA Bongo Microcamper A versatile 4x4 workhorse based on the KIA Bongo, featuring four-wheel drive, low-gears, 2.7L diesel engine, and a rooftop tent (140x200cm). Seats 6, sleeps 2 adults and 1 child. Ideal for couples and small families seeking a Georgian adventure with off-road capability.
• Toyota Hilux Expedition Camper A rugged expedition camper with high clearance, 4x4 capability, and comprehensive camping equipment for extended adventures. Larger expedition vehicle suitable for families or longer trips, with fuel consumption of 9-10 L/100km and an 80-liter tank.
• UAZ Buhanka Campervan A classic Soviet-era van converted into a campervan, known for its robust design and off-road capabilities. Suitable for 2-4 travelers, with fuel consumption of 10-15 L/100km and a 77-liter tank. Popular among travelers seeking an authentic overlanding experience.
• Lada Niva Camping Car A Soviet classic with legendary off-road capability, featuring compact design with rooftop tent accommodation. Fuel consumption ~10 L/100km with a 42-liter tank. Suitable for solo travelers and small groups exploring Georgia's rugged terrain.
• Rooftop Tent Rental Standalone rooftop tent rental available for customers who already have their own 4x4WD vehicle. The tent is well-maintained and ready for installation on compatible roof racks.

Named customers7 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Regional players

• Campervan Iceland: Iceland-based 4x4 camper rental company specializing in off-road-capable vehicles for adventure travel. Closest analog to Overlando on niche off-road camper rental serving international tourists in a remote, rugged destination.
• Bushlore: 4x4 vehicle rental company specializing in equipped overland and safari vehicles in southern Africa. Closest functional analog to Overlando on rugged, equipped 4x4 rentals for self-drive adventure travel in a specific geography.
• Spaceships Rentals: Self-drive campervan rental company in Australia and New Zealand focused on budget adventure travelers. Comparable on rental mechanics and customer segment though serving different geographies.
• Balkan Camper: Campervan rental operator serving the Balkans region (Croatia, Bosnia, Montenegro, etc.) with self-drive adventure rentals. Comparable to Overlando on serving international adventure travelers in an emerging European destination.

Direct peers

• Roadsurfer: European campervan rental operator offering self-drive campers with all-inclusive packages and online booking. Comparable business model to Overlando (self-drive rental with bundled equipment/insurance), serving the international adventure-traveler segment.
• Escape Campervans: North American self-drive campervan rental company with custom-built vans for adventure travelers. Comparable on self-drive rental model, inclusive pricing, and adventure-traveler customer segment.
• Indie Campers: Pan-European campervan and motorhome rental company with self-drive fleet, online booking, and inclusive insurance/add-ons model. Directly comparable on rental operations, DTC booking funnel, and tiered daily pricing, though at much larger scale and broader geography.
• Mighty Campers: Self-drive campervan rental company operating in Australia, New Zealand, and other adventure destinations. Comparable product offering and target market (international adventure travelers seeking self-drive campers).

Broad incumbents

• McRent: Large European motorhome and camper rental incumbent with broad fleet and many pickup locations. Overlap with Overlando on self-drive RV rental mechanics but at far larger scale, with conventional Class C motorhomes rather than off-road overland rigs.

Emerging players

• Yescapa: Peer-to-peer campervan rental marketplace in Europe connecting vehicle owners with renters. Comparable on the self-drive camper rental product category, though via a marketplace model rather than owned fleet like Overlando.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/OverlandoCampers
• Instagraminstagram.com/OverlandoCampers
• LinkedInlinkedin.com/company/overlando-campers

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Overlando Campers