The Mindry
The Mindry is a privately held, single-location luxury wellness studio in Malibu, California, offering in-studio yoga, meditation, breathwork, sound healing, and energy healing classes, private sessions, teacher trainings, a global on-demand streaming platform, and a curated Shopify wellness retail shop for individual consumers.
- Company typePrivate
- Founded2019
- HeadquartersMalibu, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What The Mindry does
The Mindry is a privately held luxury wellness center operating from a single physical studio at 3874 B Cross Creek Road in Malibu, California, founded in 2019. It serves individual wellness seekers — and, to a lesser extent, corporate and group clients — through in-studio yoga, meditation, breathwork, sound healing, energy healing, and reiki classes, alongside private sessions and bodywork treatments in a dedicated 'Ascension Room.' The studio is differentiated by a 10-unit ceramic infrared heating system that supports circulation and detoxification claims, and by a roster of 15+ credentialed guides spanning yoga, reiki, sound healing, hypnotherapy, energy healing, acupuncture, and craniosacral therapy.
The company runs a multi-channel retail and content operation alongside its core studio. Revenue is generated through in-studio drop-ins ($29 single class, $49 unlimited day pass, $52 new-client week), multi-class packs ($135 for 5, $245 for 10), tiered monthly memberships requiring a 3-month minimum commitment ($168 Essential / $288 Infinite with 10% merchandise discount), private sessions priced from $195 to $445 depending on group size, and a Shopify e-commerce storefront selling candles, incense, apparel, skincare, supplements, and yoga accessories across five curated collections. The Mindry Anywhere — an on-demand streaming platform hosted on Arketa with a 7-day free trial — extends content distribution globally, and the firm also offers workshops, gift cards, and teacher-training certifications.
The Mindry is independently owned with no disclosed parent company, institutional investors, or venture capital backing, and operates as a sole-proprietor-style entity with 1–10 employees supplemented by 15–16 guides. Its marketing relies primarily on its own website, Instagram (@themindry), Yelp, email, and word-of-mouth testimonials. Geographic reach is concentrated in California, with digital and e-commerce channels providing global surface area but no disclosed international customer base.
The Mindry firmographics
Firmographics- Name
- The Mindry
- Legal name
- The Mindry
- Website
- https://themindry.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Mindry is a privately held, single-location luxury wellness studio in Malibu, California, offering in-studio yoga, meditation, breathwork, sound healing, and energy healing classes, private sessions, teacher trainings, a global on-demand streaming platform, and a curated Shopify wellness retail shop for individual consumers.
- Ownership category
- akta.pro rank
The Mindry industry classification
Industry- Product category
- Yoga and Meditation Studio Services
- NAICS
- Fitness and Recreational Sports Centers (713940)
- akta.pro primary industry
- Guided Meditation Instruction (1:1 & Group) (HSADAJAA)
- akta.pro secondary industries
- Meditation Apps, Digital Courses & Online Communities (HSADAJAH), Mind-Body Wellness Coaching (Holistic/Integrative) (HSADAGAG), Wellness & Mindfulness Classes (Yoga Workshops, Meditation, Breathwork) (THAJAKAK)
Keywords
Where The Mindry is headquartered
LocationHeadquarters
- HQ city
- Malibu
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Mindry business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- In-Studio Classes: Revenue from drop-in classes, class packs, and day passes for yoga and meditation sessions held at the Malibu studio.
- Membership Subscriptions: Monthly membership tiers (Essential at $168/month for 10 classes, Infinite at $288/month for 20 classes) with 3-month commitment requirements.
- Private Sessions: One-on-one and small group sessions including guided meditation, breathwork, reiki, sound healing, yoga, and bodywork treatments at various price points.
- E-commerce Product Sales: Retail sales of wellness products including candles, incense, apparel, yoga mats, skincare, supplements, and accessories through the online store.
- On-Demand Subscription: Digital streaming platform offering recorded classes with free trial period for new subscribers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single class drop-in for new or returning clients |
| Unit Pricing | Pay-as-you-go | Unlimited daily access pass for day visitors |
| Unit Pricing | Pay-as-you-go | Multi-class packages with expiration |
| Subscription | Monthly | Monthly membership with limited classes |
| Subscription | Monthly | Premium monthly membership with perks |
| Unit Pricing | Pay-as-you-go | Private guided meditation sessions |
| Unit Pricing | Pay-as-you-go | Private wellness and healing sessions |
| Freemium | Monthly | On-demand streaming subscription |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels5 records
The Mindry product offering
Product offeringCore offering
The Mindry operates a luxury wellness center in Malibu offering in-studio meditation and yoga classes in an infrared-heated studio, private guided sessions covering reiki, sound healing, breathwork, and energy healing, and an on-demand streaming platform called The Mindry Anywhere. It also runs a Shopify-based e-commerce shop selling candles, incense, apparel, skincare, supplements, and yoga accessories, and hosts professional trainings including Reiki and meditation teacher certifications.
Product overview
The Mindry is a luxury wellness center in Malibu, California, offering a multi-channel wellness business comprising in-studio classes and memberships (meditation, yoga, breathwork, sound healing), private sessions and treatments (energy healing, bodywork, ceremonies), an on-demand digital streaming platform (The Mindry Anywhere), a comprehensive e-commerce wellness shop (featuring Mindry Merch, Home & Sanctuary, Incense/Candles/Oils, Pantry/Supplements, and Self Care/Skin Care product lines), and professional training programs. The company operates on a hybrid model combining physical studio services with digital content delivery and retail products.
Differentiator
Problem solved
Functional benefit
Products and services
- In-Studio Classes Yoga and meditation classes held in the Malibu studio gently warmed by 10 ceramic infrared heaters, offering health benefits such as improved circulation and detoxification. Available on a published weekly schedule.
- The Mindry Anywhere On-Demand Streaming Digital streaming subscription delivering guided yoga, meditation, breathwork, sound healing, and reiki classes on-demand with a 7-day free trial for new subscribers.
- Private Sessions One-on-one and small group private sessions including Introduction to Meditation, Guided Visualization, Yoga Nidra, Breathwork, Reiki, Crystal Healing with Reiki, House Smudging, Sound Healing (Relaxing Soundbath, Ceremonial Soundbath, Gong Meditation), Cacao Ceremony, Acubath Soundbath, and Private Yoga (60-minute customized sessions).
- Ascension Room Body and Energy Treatments Individual bodywork, energy healing, tarot readings, acupuncture, cupping, and massage sessions delivered in a dedicated treatment room at The Mindry.
- Wellness Memberships Recurring monthly memberships: Mindry Essential at $168/month (up to 10 in-studio classes) and Mindry Infinite at $288/month (20 classes plus 10% off full-priced merchandise), each requiring a 3-month minimum commitment.
- Mindry E-commerce Wellness Shop Shopify-based online store selling curated wellness products across five collections: Mindry Merch (apparel, candles, yoga mats), Home & Sanctuary (yoga mats, incense holders, candles, leather keychains), Incense, Candles & Oils (Flamingo Estate candles, Copal, Palo Santo, Sage, smudge sprays, aura mists), Pantry & Supplements (collagen with pearl, Palo Azul tea), and Self Care & Skin Care (Everyday Oil blend, Jasmine & Rose Rich Cream, aromatherapy rollers, face mists, cleansers, body serums).
- Trainings and Programs Professional training programs including Reiki teacher trainings and a 100-hour meditation teacher training for aspiring wellness instructors, plus a Yogi Maha Method advanced guide to yoga teacher training.
- Workshops and Events Special workshops and group events for learning and community engagement in mindfulness, meditation, yoga, and wellness practices.
- Gift Cards Gift cards usable for in-studio classes, memberships, and treatments at The Mindry, available for purchase to give the gift of wellness experiences.
Quantifiable outcome
- Improved circulation and detoxification through ceramic infrared heating system
- +2 more outcomes
Companies that use The Mindry
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
The Mindry technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
The Mindry partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights6 records
The Mindry competitors and assessment
Company assessmentDirect peers
- The Now: Premium boutique massage and wellness studio chain offering curated treatments in a design-forward environment. Comparable to The Mindry in luxury studio positioning, single-modality depth (bodywork), and Instagram-driven premium brand.
- Y7 Studio: Premium hip-hop-influenced yoga studio chain with a curated, design-forward aesthetic and infrared-heated rooms. Comparable to The Mindry in premium positioning, single-modality focus (yoga vs. multi-modality wellness), and urban-luxury customer targeting.
- Insight Timer: Large free meditation app with a marketplace of teachers offering live sessions, courses, and workshops. Comparable to The Mindry Anywhere digital platform and to The Mindry's teacher-training flywheel in enabling independent instructors.
- Calm: Leading meditation and sleep app with guided meditations, breathwork, and masterclasses. Comparable to The Mindry Anywhere on-demand platform in digital meditation content, freemium trial structure, and brand-led mindfulness positioning.
- Aura Health: Personalized wellness app offering guided meditations, life coaching, therapy, and sleep content on subscription. Comparable to The Mindry Anywhere in digital meditation/coaching offerings and freemium-to-subscription funnel.
- Headspace: Subscription meditation and mindfulness app offering guided sessions, courses, and sleep content. Comparable to The Mindry Anywhere in on-demand meditation offerings and B2B corporate wellness partnerships.
Broad incumbents
- Soho House: Global members-only club with integrated wellness programming (yoga, meditation, spa, treatments) at premium price points. Comparable to The Mindry in luxury positioning, multi-modality wellness offerings, and aspirational brand targeting.
- CorePower Yoga: Large national heated yoga chain with membership tiers and class packages. Comparable to The Mindry in heated-studio format and class-pack/membership pricing structure, though positioned at lower price points and broader yoga-only focus.
- Equinox: Luxury fitness club offering group classes (yoga, meditation, cycling), spa, and recovery services at premium membership tiers. Comparable to The Mindry in premium pricing, multi-modality wellness offerings, and affluent urban customer base.
Emerging players
- Pause Studio: Sound-healing focused wellness studio offering sound baths, meditation, and breathwork in a luxury studio environment. Closely comparable to The Mindry's sound healing, gong meditation, and breathwork modalities within a similar premium-boutique format.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
The Mindry social profiles
Digital presenceThe Mindry financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Mindry leadership team
Management profileNumber of profiles
Profiles17 records
The Mindry funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Mindry M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Mindry
What does The Mindry do?
The Mindry operates a luxury wellness center in Malibu offering in-studio meditation and yoga classes in an infrared-heated studio, private guided sessions covering reiki, sound healing, breathwork, and energy healing, and an on-demand streaming platform called The Mindry Anywhere. It also runs a Shopify-based e-commerce shop selling candles, incense, apparel, skincare, supplements, and yoga accessories, and hosts professional trainings including Reiki and meditation teacher certifications.
Is The Mindry a public or private company?
The Mindry is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Mindry founded?
The Mindry was founded in 2019. It employs 1 to 10 people.
Where is The Mindry based?
The Mindry is headquartered in Malibu, United States, in the North America region.
How does The Mindry make money?
Five revenue lines are on record. In-Studio Classes are the primary driver. The others are membership Subscriptions, private Sessions, E-commerce Product Sales and on-Demand Subscription.
Who are The Mindry's main competitors?
Direct peers on record are The Now, Y7 Studio, Insight Timer, Calm, Aura Health and Headspace. Broad incumbents are Soho House, CorePower Yoga and Equinox. Pause Studio is listed as an emerging player.
Does The Mindry have an API?
No public API is recorded for The Mindry.
What industry is The Mindry in?
The Mindry's product category is Yoga and Meditation Studio Services. Its primary akta.pro industry code is HSADAJAA, Guided Meditation Instruction (1:1 & Group), with a secondary code of HSADAJAH, Meditation Apps, Digital Courses & Online Communities. Its NAICS code is 713940.