Yipiyap Limited
Yipiyap Limited is a UK education company that builds peer-led digital learning products, operating the Peerscroller PSHE/personal development platform and the Yipiyap Aspire Train to Tutor digital course for UK schools, colleges, sixth forms, and learners.
- Company typePrivate
- Founded2012
- HeadquartersAltrincham, United Kingdom
- Headcount—
- GTM typeB2B
- OfferingSoftware
What Yipiyap Limited does
Yipiyap Limited is a privately held UK education company founded in 2012 by former maths teacher Anne Morris, headquartered in Altrincham, Cheshire. Until September 2025 the company operated an in-school academic tutoring model that trained high-achieving gap-year students as peer tutors in maths and English across UK schools and colleges; that service was discontinued due to education-sector funding constraints, and the company has refocused on two digital product lines. Peerscroller is a mobile-first e-learning platform launched in September 2024 that delivers approximately two-minute videos on PSHE and personal development topics via a web app and native iOS/Android apps, designed for schools, colleges, and individual learners from primary through college age. Yipiyap Aspire: Train to Tutor is a digital course launched in 2023 (revamped to v2.0 in September 2025) that comprises five modules plus bonus content and is administered through a Teacher Portal, equipping sixth-form and college students with tutoring and employability skills.
The company's commercial model is subscription-based, with both Peerscroller and Yipiyap Aspire sold via direct enquiries from UK schools and colleges rather than publicly disclosed pricing; individual learners can also access Peerscroller through app stores. Its primary customer segment is UK secondary schools, sixth forms, colleges, and further education institutions, with secondary reach into primary schools and learners directly. Distribution combines direct institutional sales, mobile app marketplaces, and a self-serve digital course platform, supported by content marketing, SEO, alumni referrals, and educational sector earned media. The company has historical brand and distribution credibility from its prior status as a National Tutoring Programme approved partner and from partnerships such as its 2020 collaboration with Activate Learning for online GCSE resit tutoring.
Yipiyap Limited firmographics
Firmographics- Name
- Yipiyap Limited
- Legal name
- Yipiyap Ltd
- Website
- https://yipiyap.co.uk
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Short description
- Yipiyap Limited is a UK education company that builds peer-led digital learning products, operating the Peerscroller PSHE/personal development platform and the Yipiyap Aspire Train to Tutor digital course for UK schools, colleges, sixth forms, and learners.
- Ownership category
- akta.pro rank
Yipiyap Limited industry classification
Industry- Product category
- Education Technology
- NAICS
- Exam Preparation and Tutoring (611691), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors) (EDANAGAL)
Keywords
Where Yipiyap Limited is headquartered
LocationHeadquarters
- HQ city
- Altrincham
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Yipiyap Limited business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Digital Course Subscription (Yipiyap Aspire): Schools and colleges subscribe to the Train to Tutor digital course for their sixth form and college students. The course equips students with peer tutoring skills and employability capabilities. Pricing is not publicly disclosed.
- Peerscroller Platform Access: Peerscroller operates as a subscription-based e-learning platform for schools, colleges, and youth organisations, providing PSHE and personal development content. Available through organisational subscriptions and individual app downloads.
- In-School Tutoring Services (Discontinued): Yipiyap historically provided in-school academic tutoring through gap-year peer tutors in schools and colleges. This service was discontinued in September 2025 due to funding challenges in the education sector.
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Yipiyap Limited product offering
Product offeringCore offering
Yipiyap Limited operates two digital peer-learning platforms for UK schools, colleges, and students. Peerscroller delivers bite-sized, TikTok-style videos on PSHE and personal development topics via web and mobile apps. Yipiyap Aspire: Train to Tutor is a multi-module digital course that trains sixth-form and college students to become peer tutors, supported by a Teacher Portal for schools. The company previously delivered in-person school tutoring through gap-year tutors, but discontinued that service in September 2025.
Product overview
Yipiyap Limited is a UK-based peer learning company founded in 2012 by former maths teacher Anne Morris. The company offers two primary digital products: Peerscroller (an e-learning platform for PSHE and personal development content for schools and colleges) and Yipiyap Aspire: Train to Tutor (a digital course that trains sixth-form and college students to become peer tutors). The company previously delivered in-school academic tutoring through gap-year tutors but ceased this service in September 2025, transitioning to digital-only offerings. Both products leverage the 'power of the peer voice' to inspire confidence and support learner development.
Differentiator
Problem solved
Functional benefit
Brands
- Peerscroller: An e-learning platform delivering bite-sized videos on PSHE and personal development topics for schools, colleges, and learners, using relatable peer role models.
- Yipiyap Aspire
Products and services
- Peerscroller Mobile-first e-learning platform delivering bite-sized videos (approximately 2 minutes each) on PSHE and personal development topics for learners from Primary through College. Content is delivered by relatable peer role models in a TikTok-style format and addresses the full PSHE curriculum, supporting Gatsby Benchmarks for career programmes.
- Yipiyap Aspire: Train to Tutor Digital course for sixth-form and college students that trains them to become peer tutors. Contains five modules (Getting to Know You, Teaching & Learning, Selling Yourself, Professional Skills, The Pitch) with bonus content covering lesson planning, marketing, safeguarding, and CV preparation. Includes a Teacher Portal for school administrators to monitor student progress.
Quantifiable outcome
- Significantly improved academic outcomes and grade improvements for learners supported by peer tutors
- +2 more outcomes
Companies that use Yipiyap Limited
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles2 records
Yipiyap Limited technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Yipiyap Limited partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Activate LearningcoreActivate Learning is a vocational education provider that partnered with Yipiyap for online GCSE maths and English resit tutoring. Anne Haig-Smith, Director of the Applied Learning Foundation at Activate Learning, described the challenges of improving GCSE resitter outcomes and how Yipiyap's online tuition helped students. Yipiyap was featured in the Times Education Supplement for this partnership work.
- National Tutoring Programme (NTP)coreYipiyap was an approved partner of the National Tutoring Programme, the UK government's flagship school tutoring programme. During the COVID-19 pandemic, Yipiyap provided live and pre-recorded online academic intervention as an NTP-approved partner, helping ensure learners didn't fall through the cracks of lockdown. This partnership laid the foundations for Yipiyap's digital peer learning offerings.
Scale indicators4 records
Recent moves10 records
Expansion highlights5 records
Yipiyap Limited competitors and assessment
Company assessmentDirect peers
- Seneca Learning: UK-based free online learning platform for school subjects with a growing premium offering for schools and teachers. Comparable as a UK digital learning content platform sold into schools, adjacent to Peerscroller's content-driven approach.
- Tute Education: UK-based online teaching and tutoring provider selling subscriptions to schools and colleges. Directly comparable to Yipiyap's historical in-school tutoring model and current institutional subscription approach for Peerscroller and Aspire.
- MyTutor: UK online tutoring platform serving schools and parents with vetted tutors, including a National Tutoring Programme provider. Comparable in UK school-focused tutoring subscriptions and government programme approvals.
- Third Space Learning: UK online maths tutoring platform sold to schools as institutional subscriptions, also a National Tutoring Programme provider. Comparable in B2B school subscription model and maths/English academic intervention focus that aligns with Yipiyap's heritage.
- Tutorful: UK tutoring marketplace connecting tutors with learners. Comparable as a UK tutoring platform with school-facing offerings, though operates a marketplace model versus Yipiyap's institutional subscription approach.
Emerging players
- Frog Learning (FrogOS): UK learning platform providing personalised learning and content tools for schools. Comparable as a UK institutional learning platform subscription, though with a broader VLE heritage than Yipiyap's focused PSHE/tutor-training offering.
- Century Tech: UK AI-powered personalised learning platform sold to schools and colleges. Comparable as a UK institutional learning platform with subscription SaaS model and pastoral/tutoring-adjacent use cases, though with broader subject coverage than Yipiyap.
Broad incumbents
- Discovery Education: Global K-12 digital content provider with curriculum-aligned resources including health and wellbeing topics. Comparable as an established institutional content subscription into schools, though operating at much larger global scale than Yipiyap.
- Kahoot!: Global learning engagement platform used widely in UK schools. Comparable as an engagement-focused digital learning product used in classrooms, with overlapping institutional buyer (UK schools) but a much broader global footprint.
- BBC Bitesize: UK publicly-funded free educational content platform covering PSHE, wellbeing and academic subjects. Comparable in covering PSHE and pastoral topics for UK school learners, with significant scale advantage and free pricing that pressures subscription competitors like Peerscroller.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Yipiyap Limited social profiles
Digital presenceYipiyap Limited financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yipiyap Limited leadership team
Management profileNumber of profiles
Profiles4 records
Yipiyap Limited funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yipiyap Limited M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yipiyap Limited
What does Yipiyap Limited do?
Yipiyap Limited operates two digital peer-learning platforms for UK schools, colleges, and students. Peerscroller delivers bite-sized, TikTok-style videos on PSHE and personal development topics via web and mobile apps. Yipiyap Aspire: Train to Tutor is a multi-module digital course that trains sixth-form and college students to become peer tutors, supported by a Teacher Portal for schools. The company previously delivered in-person school tutoring through gap-year tutors, but discontinued that service in September 2025.
Is Yipiyap Limited a public or private company?
Yipiyap Limited is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Yipiyap Limited founded?
Yipiyap Limited was founded in 2012.
Where is Yipiyap Limited based?
Yipiyap Limited is headquartered in Altrincham, United Kingdom, in the Europe region.
How does Yipiyap Limited make money?
Three revenue lines are on record. Digital Course Subscription (Yipiyap Aspire) is the primary driver. The others are peerscroller Platform Access and in-School Tutoring Services (Discontinued).
Who are Yipiyap Limited's main competitors?
Direct peers on record are Seneca Learning, Tute Education, MyTutor, Third Space Learning and Tutorful. Emerging players are Frog Learning (FrogOS) and Century Tech. Broad incumbents are Discovery Education, Kahoot! and BBC Bitesize.
Does Yipiyap Limited have an API?
No public API is recorded for Yipiyap Limited.
What industry is Yipiyap Limited in?
Yipiyap Limited's product category is Education Technology. Its primary akta.pro industry code is EDANAGAL, Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors). Its NAICS code is 611691 and its SIC code is 8200.