What Ad 2 Orlando does

Ad 2 Orlando is a non-profit professional membership organization serving early-career advertising professionals ages 18 to 32 in Central Florida. Founded circa 2008 and headquartered in Orlando, the organization operates as the official young professional affiliate of the American Advertising Federation (AAF), a network of 40,000+ advertising professionals nationwide established in 1905. Ad 2 Orlando's core offering is a single unified membership program delivered through two tiers — professional and student — and managed via the Glueup digital membership platform. Members access four benefit pillars: professional networking events, educational programming featuring industry speakers, leadership development through committee chair and subcommittee service, and the Public Service Virtual Agency, an annual pro-bono integrated marketing campaign executed for a selected local nonprofit. Documented public service clients include Fairways for Warriors (2015-2016 campaign generating 300,000 paid media impressions and over $40,000 in donated media), Tech Sassy Girlz / Collegiate Pathways (2016-2017), and the Center for Great Apes. The organization is volunteer-led by a rotating board of officers including President and committee leads, and it maintains a small corporate sponsorship program with sponsors such as Latitude (Powered by Lumiere Light), DLR Studio, Boomerang Office, and keg.social.

Name

Ad 2 Orlando

Legal name

Ad 2 Orlando

Website

https://ad2orlando.org

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

51–100 employees

Short description

Ad 2 Orlando is a non-profit membership organization serving early-career advertising professionals ages 18-32 in Central Florida through networking events, educational programming, leadership development, and pro-bono marketing campaigns for local nonprofits. It operates as the young professional affiliate of the American Advertising Federation.

Ownership category

akta.pro rank

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Distribution channels2 records

Marketing channels7 records

Core offering

Ad 2 Orlando is a non-profit professional membership organization that serves early-career advertising professionals (ages 18-32) in Central Florida. Its core offering is a structured membership program that bundles networking events, educational programming led by industry speakers, leadership roles through committee service, and an annual Public Service Virtual Agency producing pro-bono integrated marketing campaigns for local 501(c)(3) nonprofits. Membership is offered in two tiers (professional and student) administered digitally through the Glueup membership platform.

Product overview

Ad 2 Orlando operates as a single unified membership program rather than a platform-plus-modules architecture. The core offering is the membership program itself, which encompasses multiple service pillars: professional networking events, educational programs featuring industry speakers, leadership development through committee participation, and the Public Service Virtual Agency initiative that delivers pro-bono marketing campaigns for local nonprofits. Student and young professional membership tiers provide differentiated access to these resources, which are collectively designed to advance careers in advertising, marketing, public relations, design, and interactive fields.

Differentiator

Problem solved

Functional benefit

Products and services

• Ad 2 Orlando Professional Membership Professional membership for advertising professionals ages 18-32 in Central Florida, providing networking, education, leadership, and public service opportunities. Sold via Glueup at app.glueup.com.
• Ad 2 Orlando Student Membership

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered minor, flagship and core.

• Latitude (Powered by Lumiere Light)minorOthersCorporate sponsor of Ad 2 Orlando. Logo displayed on the organization's website sponsors section.
• DLR StudiominorOthersCorporate sponsor of Ad 2 Orlando. Logo displayed on the organization's website sponsors section.
• Boomerang OfficeminorOthersCorporate sponsor of Ad 2 Orlando. Logo displayed on the organization's website sponsors section.
• keg.socialminorOthersCorporate sponsor of Ad 2 Orlando. Logo displayed on the organization's website sponsors section.
• American Advertising Federation (AAF)flagshipStrategic or Co-development PartnerAd 2 Orlando is the official young professional affiliate of the American Advertising Federation. Established in 1905, AAF is the only organization including members across all disciplines and career levels in advertising. Ad 2 provides a pathway for members to transition to AAF as their careers advance.
• Fairways for WarriorscoreStrategic or Co-development PartnerVeterans charity organization and 2015-2016 public service client. Ad 2 Orlando strategized, designed, and executed a full rebrand, website redesign, and series of community awareness initiatives through digital, print, radio, and out-of-home advertising as well as public relations tactics. The campaign garnered 300,000 paid media impressions, over $40,000 in donated media, and raised over $5,000 in donations in one month.
• Collegiate Pathways – Tech Sassy GirlzcoreStrategic or Co-development Partner2016-2017 public service client. Tech Sassy Girlz mission is to empower underrepresented middle and high school girls to pursue STEM fields through college preparation, career readiness, and mentoring. Ad 2 Orlando created a full-service marketing campaign for this nonprofit.
• Center for Great ApescoreStrategic or Co-development PartnerPublic service client for which Ad 2 Orlando organized a major fundraiser event. The organization was the beneficiary of Ad 2 Orlando's annual public service campaign.
• Purple, Rock, ScissorsminorStrategic or Co-development PartnerHosted Ad 2 Orlando's 'Digital Media From All Angles' program event at their downtown Orlando office. Provided venue and sponsorship support for the event which drew over 100 attendees.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• IAB (Interactive Advertising Bureau): Trade association for the digital advertising industry offering member networking, education, and events; comparable as an advertising-industry membership body serving a subset of disciplines Ad 2 members work in.
• American Marketing Association: Professional membership association serving marketers across career stages with local chapters, education, networking, and events — directly parallel to Ad 2 Orlando's model but at a larger, multi-discipline scale.
• Public Relations Society of America: Professional association for PR and communications practitioners with a chapter network, networking events, and professional development programs — comparable in structure and member-base overlap with Ad 2 Orlando.
• Ad Club: Regional advertising industry clubs and associations offering networking, events, and programming for advertising professionals — directly analogous to Ad 2 Orlando's community-and-events focus.

Broad incumbents

• 4A's (American Association of Advertising Agencies): National trade association representing advertising agencies; comparable as an industry-body serving ad professionals with networking, education, and advocacy, though focused on agencies rather than individual early-career members.
• American Advertising Federation: National umbrella organization for the advertising industry; Ad 2 Orlando operates as its young-professional affiliate, making AAF the closest parent/incumbent comparable in mission and structure.
• AAF Orlando: The local Orlando chapter of the American Advertising Federation and Ad 2 Orlando's direct parent organization; shares the same regional market and many of the same members/sponsors across career stages.

Regional players

• Ad 2 Tampa Bay: Sibling Ad 2 chapter serving the Tampa Bay market; identical mission, structure, and programming for early-career advertising professionals, just anchored in a different Florida region.
• Orlando Chapter of PRSA: Local Central Florida chapter of PRSA serving communications professionals with events, networking, and professional development; overlaps with Ad 2 Orlando in audience and geography but focused on PR rather than full ad disciplines.
• Ad 2 Atlanta: Another Ad 2 chapter operating under the same national AAF affiliate framework; comparable program offering (networking, public service, leadership) for young advertising professionals in the Atlanta metro.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/ad2orlando
• Facebookfacebook.com/ad2orlando
• LinkedInlinkedin.com/company/ad-2-orlando
• Instagraminstagram.com/ad2orlando

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ad 2 Orlando