Triumph Program--Mental Coaching for Athletes
Triumph Performance Institute is a Kansas City-based mental health coaching practice led by Licensed Professional Counselor Jeff Miner, applying professional athlete mental performance techniques to serve attorneys and, secondarily, aspiring athletes via individual and 8-week group coaching programs.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount—
- GTM typeB2C
- OfferingServices
What Triumph Program--Mental Coaching for Athletes does
Triumph Performance Institute, operating under the brand "Triumph Program--Mental Coaching for Athletes," is a privately-held mental health coaching practice based in Kansas City, Missouri, led by founder Jeff Miner, LPC-MED (Licensed Professional Counselor). The practice applies mental performance techniques developed for professional athletes — including on-command relaxation, visual imagery, pre-trial routines, and a breathing protocol that purports to reduce heart rate by 20 beats per minute in 15 seconds — to serve attorneys and legal professionals facing depression, anxiety, perfectionism, fear of failure, and substance-use challenges in the Kansas City metropolitan area (Johnson, Wyandotte, and Jackson counties). A secondary offering targets aspiring collegiate and professional athletes.
The core product suite comprises individual one-on-one coaching/counseling sessions, 8-week recurring group coaching programs covering pre-trial mental preparation, work-life balance, confidence building, and overcoming fears, plus a Mental Toughness Evaluation assessment tool and Treatment Excursions offering. Group sessions incorporate virtual reality, neurofeedback, biofeedback, yoga, and meditation. The company is built on a Wix-hosted website with a Monarch-powered self-serve scheduling integration, plus content distribution across a blog, email newsletter, LinkedIn, Facebook, and YouTube.
Revenue is generated through subscription-style recurring individual and group coaching engagements sold on a consultation basis; pricing is not publicly disclosed. The go-to-market motion is sales-led and direct, relying on the founder's clinical credentials, content marketing, and community engagement rather than paid acquisition. The business operates as a single-practitioner practice with no disclosed employees, no outside funding, no parent company, and no enterprise contracts, making it a founder-dependent local services business rather than a scalable software or platform play.
Triumph Program--Mental Coaching for Athletes firmographics
Firmographics- Name
- Triumph Program--Mental Coaching for Athletes
- Legal name
- Triumph Performance Institute
- Website
- https://triumphprogram.com
- Company type
- Private
- Operating status
- Operating
- Short description
- Triumph Performance Institute is a Kansas City-based mental health coaching practice led by Licensed Professional Counselor Jeff Miner, applying professional athlete mental performance techniques to serve attorneys and, secondarily, aspiring athletes via individual and 8-week group coaching programs.
- Ownership category
- akta.pro rank
Triumph Program--Mental Coaching for Athletes industry classification
Industry- Product category
- Mental Health Coaching Services
- NAICS
- Sports and Recreation Instruction (611620), Professional and Management Development Training (61143)
- SIC
- Services-Health Services (8000), Services-Educational Services (8200)
- akta.pro primary industry
- Sports Psychology & Mental Performance Coaching (HSADAEAH)
- akta.pro secondary industry
- Wellness Program Design & Accountability Coaching (HSADAGAC)
Keywords
Triumph Program--Mental Coaching for Athletes business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Individual Coaching/Counseling Sessions: One-on-one mental health coaching sessions for individual attorneys focusing on emotional management, confidence building, and performance optimization
- Group Coaching Sessions: Weekly group sessions offered in 8-week programs covering topics like pre-trial mental preparation, work-life balance, building confidence, and overcoming fears
- Specialty Group Programs: One-hour weekly sessions on specific topics delivered in structured 8-week formats
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | No specific pricing tiers listed publicly. Individual and group session packages appear to be sold as ongoing coaching programs. Consultation-based sales approach required for pricing details. |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Triumph Program--Mental Coaching for Athletes product offering
Product offeringCore offering
Triumph Performance Institute provides mental health coaching and counseling for attorneys in the Kansas City metropolitan area, adapting mental performance techniques originally developed for professional athletes (relaxation on command, visual imagery, pre-trial routines) to help lawyers manage anxiety, depression, perfectionism, and performance pressure. The practice delivers individual one-on-one sessions and structured eight-week group coaching programs, and also offers mental toughness evaluation and treatment excursions for aspiring athletes.
Product overview
Triumph Performance Institute operates as a mental health coaching service for attorneys, providing a suite of offerings that work together to improve lawyer performance and well-being. The core services include Individual Coaching/Counseling for personalized one-on-one mental health support, and Group Sessions for Lawyers delivered as eight-week weekly cycles covering topics like pre-trial mental preparation, work-life balance, building confidence, and overcoming fears. These are supported by a Mental Toughness Evaluation assessment tool and specialized Treatment Excursions. All offerings incorporate mindfulness and performance techniques derived from professional athletics.
Differentiator
Problem solved
Functional benefit
Products and services
- Individual Coaching/Counseling One-on-one mental health coaching and counseling sessions tailored for attorneys to manage emotions, handle challenges, and improve overall mental health for better professional performance.
- Group Sessions for Lawyers Weekly group coaching sessions offered in eight-week cycles covering pre-trial mental preparation, work-life balance, building confidence, and overcoming fears. Incorporates mindfulness, virtual reality, neurofeedback, biofeedback, yoga, and meditation techniques.
- Mental Toughness Evaluation An evaluation tool designed to assess mental resilience and identify areas where attorneys need support to achieve peak performance.
- Treatment Excursions Specialized mental health support excursions for attorneys, providing immersive therapeutic experiences outside traditional office settings.
Quantifiable outcome
- Reduce heart rate by 20 beats per minute in 15 seconds or less using breathing technique
Companies that use Triumph Program--Mental Coaching for Athletes
Customer profileSegments2 records
Ideal customer profiles2 records
Triumph Program--Mental Coaching for Athletes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Triumph Program--Mental Coaching for Athletes partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights5 records
Triumph Program--Mental Coaching for Athletes competitors and assessment
Company assessmentBroad incumbents
- BetterHelp: Largest consumer online therapy platform offering licensed counselor access on demand. Competes for the same end user (lawyers seeking counseling) on convenience and price, but lacks the athletic-performance methodology and niche specialization.
- Headspace: Consumer and employer mental wellness platform offering meditation, coaching, and therapy. Overlaps on mindfulness, meditation, and stress-regulation tools that Triumph markets to attorneys.
- Lyra Health: Employer-sponsored mental health benefits platform serving workforce populations including professional services firms. Comparable end-user (stressed professionals) but operates at vastly broader scale via employer contracts.
- Calm Business: Enterprise mental wellness offering targeting professional workforces. Adjacent on mindfulness and stress reduction, but provides app-based content rather than 1:1 or cohort-based mental performance coaching.
- Spring Health: Mental health benefits platform sold to employers, including professional services firms. Same target buyer persona (high-pressure professional employees) and same outcome (performance and wellbeing), but delivered as an enterprise benefit rather than niche coaching.
Direct peers
- Peak Performance Sports (Dr. Patrick Cohn): Sports psychology and mental coaching practice serving individual and team athletes. Highly comparable: uses a sports-psychology framework to teach mental performance skills (confidence, focus, composure) analogous to Triumph's athlete-derived methodology.
- Brian Cain's Mind Coaching: Mental performance coaching for athletes built around measurable routines and pre-performance routines. Directly comparable methodology to Triumph's "relax on command" and pre-trial routines for athletes and lawyers.
- Composed: The Mind-Body Practice: Mental performance coaching practice combining performance psychology with biofeedback, neurofeedback, and breath training for professionals. Strongest functional match to Triumph's VR/neurofeedback/biofeedback service mix.
- Sport Psychology Experts (Dr. Graham Betchart): Mental performance coaching practice focused on athletes and high performers. Comparable one-on-one coaching model and sports-psychology methodology.
Emerging players
- Lawyers Depression Project: Lawyer-specific mental health education and awareness organization. Targets the same attorney persona as Triumph's primary segment and represents both a referral source and a potential competitive awareness channel.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Triumph Program--Mental Coaching for Athletes social profiles
Digital presenceTriumph Program--Mental Coaching for Athletes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Triumph Program--Mental Coaching for Athletes leadership team
Management profileNumber of profiles
Profiles1 record
Triumph Program--Mental Coaching for Athletes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Triumph Program--Mental Coaching for Athletes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Triumph Program--Mental Coaching for Athletes
What does Triumph Program--Mental Coaching for Athletes do?
Triumph Performance Institute provides mental health coaching and counseling for attorneys in the Kansas City metropolitan area, adapting mental performance techniques originally developed for professional athletes (relaxation on command, visual imagery, pre-trial routines) to help lawyers manage anxiety, depression, perfectionism, and performance pressure. The practice delivers individual one-on-one sessions and structured eight-week group coaching programs, and also offers mental toughness evaluation and treatment excursions for aspiring athletes.
Is Triumph Program--Mental Coaching for Athletes a public or private company?
Triumph Program--Mental Coaching for Athletes is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Triumph Program--Mental Coaching for Athletes founded?
Triumph Program--Mental Coaching for Athletes was founded in -1.
How does Triumph Program--Mental Coaching for Athletes make money?
Three revenue lines are on record. Individual Coaching/Counseling Sessions are the primary driver. The others are group Coaching Sessions and specialty Group Programs.
Who are Triumph Program--Mental Coaching for Athletes's main competitors?
Broad incumbents on record are BetterHelp, Headspace, Lyra Health, Calm Business and Spring Health. Direct peers are Peak Performance Sports (Dr. Patrick Cohn), Brian Cain's Mind Coaching, Composed: The Mind-Body Practice and Sport Psychology Experts (Dr. Graham Betchart). Lawyers Depression Project is listed as an emerging player.
Does Triumph Program--Mental Coaching for Athletes have an API?
No public API is recorded for Triumph Program--Mental Coaching for Athletes.
What industry is Triumph Program--Mental Coaching for Athletes in?
Triumph Program--Mental Coaching for Athletes's product category is Mental Health Coaching Services. Its primary akta.pro industry code is HSADAEAH, Sports Psychology & Mental Performance Coaching, with a secondary code of HSADAGAC, Wellness Program Design & Accountability Coaching. Its NAICS code is 611620 and its SIC code is 8000.