What Tommy Trinder does

Tommy Trinder develops cloud-based SaaS for window, door, and conservatory installers to design, price, and document residential projects. The web application supports sketching, pricing with height/width matrices, and automated generation of professional quotes with inside/outside photorealistic views and customer-facing specifications. Its flagship 'Bring it to Life' feature overlays window and door designs onto customer home images using drag-and-skew editing with instant option updates. The platform handles PVCu, aluminium, timber, and steel products from any fabricator in one workflow and supports multi-material quoting without juggling separate tools.

The company operates a tiered subscription model in the UK (Start £120+VAT/month to Superfly! £500+VAT/month) and US (from $150/month), with CRM integrations to Business Pilot and AdminBase available from the Grow tier upward and an open API for custom connections. Tommy Trinder markets directly to installers through demo bookings, a content blog (Tommy's Toolkit), and industry-insight reports produced in partnership with Windowbase. The founder, Chris Brunsdon, built the product while selling windows for his father's business and continues as CEO; the company is privately held with no disclosed external funding.

The business serves a narrow vertical: ~702 window installation companies across the UK and US, ranging from sole traders and family firms to commercial installers with ISO certifications. The firm runs UK operations through Tommy Trinder.Com Limited, incorporated in England and Wales (company number 8930070) with an Oxford registered office, and US operations through wholly owned TommyTrinder.Com, Inc., headquartered in Chicago, Illinois. The commercial model is recurring SaaS revenue with annual billing incentives (~20% discount versus monthly) and a cancel-anytime policy replacing a traditional free trial.

Name

Tommy Trinder

Legal name

Tommy Trinder.Com Limited

Website

https://tommytrinder.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Cloud-based SaaS that helps residential window, door, and conservatory installers design, price, visualize, and document quotes, serving 700+ SMB installers across the UK and US via a tiered subscription model.

Ownership category

akta.pro rank

Product category

Window Quoting and Visualisation Software

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Construction, Home Improvement & Building Materials Marketplaces (CRAFABAO)

Keywords

• Window quoting software
• Door installation software
• Visualisation quoting tool
• Sales presentation software
• Conservatory design software

Headquarters

HQ city

Bristol

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription: Monthly or annual subscription plans for access to the Tommy Trinder quoting and visualization platform. Pricing tiers based on number of users and product capacity.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels8 records

Core offering

Tommy Trinder develops a browser-based SaaS application that enables window, door, and conservatory installers to design, price, and document residential projects in a single workflow. The platform combines sketching, live matrix-based pricing, photo-realistic home visualisation, automated multi-document quote generation, e-signature, and remote selling, supporting PVCu, aluminium, timber, and steel products from any fabricator. It is delivered as a cloud web application with no installation, sold via tiered monthly or annual subscriptions in the UK and US markets.

Product overview

Tommy Trinder is a unified SaaS quoting and sales presentation platform designed specifically for window and door installers. The platform operates as a single integrated system combining sketching, pricing, visualisation (including the 'Bring it to Life' photo-realistic overlay tool), automated documentation generation, and e-signature capabilities. The software supports multiple material types (PVCu, aluminium, timber, steel) in one application, enables remote selling via video conferencing and screen sharing, and generates professional customer-facing documents with photorealistic product views. Pricing is tiered across Start, Grow, Fly!, and Superfly! plans for the UK market, with CRM integrations (Business Pilot, AdminBase) available on Grow and above plans.

Differentiator

Problem solved

Functional benefit

Brands

• Framepoint: Former brand name for the Tommy Trinder software platform (mentioned in some installer story transcripts)

Products and services

• Tommy Trinder A browser-based SaaS quoting and sales-presentation application for window, door, and conservatory installers that combines sketch-based design, live matrix pricing, photo-realistic home visualisation, automated multi-document quote generation, e-signature, and remote screen-share selling in one platform. It supports PVCu, aluminium, timber, and steel products from any fabricator, is sold via tiered Start / Grow / Fly! / Superfly! subscriptions in the UK and US, and is intended for residential installation businesses ranging from sole traders to commercial enterprises.

Quantifiable outcome

• 50% reduction in quoting time
• +3 more outcomes

Named customers19 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability2 records

Feature8 records

Partnerships

Three partnerships are on record, tiered core.

• WindowbasecoreStrategic or Co-development PartnerTommy Trinder partnered with Windowbase, a leading industry research company, to publish a comprehensive window and door market trends report. The report analyzes real data from thousands of products quoted and sold by Tommy installers daily, providing hard industry insights on materials, pricing, and regional variations.
• Business PilotcoreTechnology or IntegrationDirect CRM integration with Business Pilot available on Grow plans and above. Allows seamless data flow between Tommy Trinder quoting system and Business Pilot CRM.
• AdminBasecoreTechnology or IntegrationDirect CRM integration with AdminBase available on Grow plans and above. Enables integration between quoting and customer management systems.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• HOVER: Property-exterior 3D visualisation platform that converts smartphone photos into accurate, to-scale 3D models used by contractors for measurement and visualisation. The computer-vision capability is highly comparable to Tommy's 'Bring it to Life' overlay technology.
• EagleView: Aerial imagery and measurement platform widely used in roofing and exterior contracting. Its property-exterior measurement and visualisation capabilities are technologically adjacent to Tommy Trinder's home-image visualisation feature.

Broad incumbents

• ServiceTitan: Field service management SaaS for home and commercial service businesses. As a broader incumbent it competes for the same SMB trade contractor software budgets that Tommy Trinder targets.
• Buildertrend: A leading construction project management SaaS serving homebuilders and remodelers. While broader than Tommy Trinder, it competes for the same residential contractor software wallet and includes estimating tools overlapping with quoting workflows.

Direct peers

• QuoteSoft: Estimating and quoting software for replacement window and door contractors in North America. It is a directly comparable quoting/sales tool for installers competing with Tommy Trinder in the US market.
• FeneVision: Window and door ERP and fabrication software serving the fenestration industry. It overlaps with Tommy's downstream installer workflows and competes for the same trade software wallet.
• Business Pilot: A UK window/door industry CRM and business management platform and existing Tommy Trinder integration partner. It is a directly comparable vertical SaaS serving the same installer base with adjacent CRM/business management functionality.
• Windowmaker: UK-based software provider for window, door, and conservatory manufacturers with quoting and pricing tools. While typically positioned for fabricators rather than installers, it is a directly comparable window-trade software platform with overlapping UK market presence.
• SoftTech: A long-standing UK/IE provider of window and door design, pricing, and manufacturing software. Like Tommy Trinder, it serves the fenestration trade with specialised software rather than generic CRMs.
• AdminBase: UK fenestration-industry software covering CRM, surveying, and order processing for installers. As a Tommy Trinder integration partner with overlapping customer base, it is a directly comparable vertical player.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/sellmorewindows
• Facebookfacebook.com/TommyTrinderTechnology
• LinkedInlinkedin.com/company/tommytrinder.com-limited
• Instagraminstagram.com/sellmorewindows

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tommy Trinder