Womb's Window
- Company typePrivate
- Founded2003
- HeadquartersWilmington, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Womb's Window firmographics
Firmographics- Name
- Womb's Window
- Legal name
- Womb's Window
- Website
- https://wombswindow.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Womb's Window industry classification
Industry- Product category
- Prenatal Ultrasound Services
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Prenatal & Maternal-Fetal Diagnostic Imaging Centers (HLAFAKAL)
- akta.pro secondary industry
- Obstetrics & Gynecology (OB/GYN) Clinics (HLAFAJAA)
Keywords
Where Womb's Window is headquartered
LocationHeadquarters
- HQ city
- Wilmington
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Womb's Window business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Elective Ultrasound Sessions: One-time paid ultrasound sessions (2D, 3D, 4D, 5D/HD Live) for expectant parents. Services range from early viability scans ($99) to comprehensive multi-session packages ($620). Revenue is one-time per visit, with multi-session packages paid in full upfront. No insurance accepted (self-pay only).
- Multi-Session Packages: Bundled ultrasound packages (Watch Me Grow – 3 ultrasounds, $340; Bundle of Joy – 5 sessions, $620) that must be paid in full at first appointment. These provide recurring revenue locked within a single pregnancy. Add-on sessions (The Encore, $69) available for package subscribers.
- Diagnostic Ultrasound Services: Self-pay diagnostic medical sonography with images interpreted by a Board Certified Radiologist. No discounts apply. Doctor/midwife order preferred but not required.
- DNA Gender Blood Test: Clinical DNA blood draw as early as 6 weeks for gender determination with 99.5% accuracy. Available standalone ($129) or as part of the Sweet Pea package ($175 including confirmation ultrasound).
- Gender Reveal Products: Sale of gender reveal party products including powder cannons ($14.99), confetti poppers ($7.99), and gender balloons ($15.99), plus gender reveal party venue rental at Wilmington location ($225, up to 10 people for 1 hour).
- Heartbeat Friends & Keepsakes: Sale of plush toys (Heartbeat Friends, $49.95-$44.95 cash) that record the baby's heartbeat inside. Additional prints available ($1 for 2D, $2 for 3D) and flash drives ($15).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | First Glimpse – Early viability transvaginal ultrasound at 5-7 weeks |
| One time/ perpetual license | Pay-as-you-go | Peace of Mind – Early reassurance ultrasound 8-12 weeks |
| One time/ perpetual license | Pay-as-you-go | Pink or Blue – Gender determination at 13-20 weeks |
| One time/ perpetual license | Pay-as-you-go | Pink or Blue Deluxe – Gender determination with 3D/4D/5D at 13-20 weeks |
| One time/ perpetual license | Pay-as-you-go | Big Debut – Comprehensive 3D/4D/5D ultrasound at 26-34 weeks |
| One time/ perpetual license | Pay-as-you-go | 2nd Visit Big Debut – Return visit during same pregnancy |
| One time/ perpetual license | Pay-as-you-go | Watch Me Grow – 3-ultrasound package across pregnancy |
| One time/ perpetual license | Pay-as-you-go | Bundle of Joy – 5-ultrasound package from 5 weeks to delivery |
| Unit Pricing | Pay-as-you-go | The Encore – Add-on session for package subscribers |
| One time/ perpetual license | Pay-as-you-go | Sweet Pea – DNA blood test + confirmation ultrasound package |
| One time/ perpetual license | Pay-as-you-go | DNA Gender Blood Test only |
| Unit Pricing | Pay-as-you-go | Booties on the Ground – Military/first responder special ultrasound |
| Unit Pricing | Pay-as-you-go | Gender Reveal Party – Private venue rental at Wilmington |
| Unit Pricing | Pay-as-you-go | AI Image Enhancement – Per image upgrade |
| Unit Pricing | Pay-as-you-go | 8K Realistic View – Per image upgrade |
| Unit Pricing | Pay-as-you-go | Heartbeat Friends – Plush toy with recorded heartbeat |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Womb's Window product offering
Product offeringCore offering
Womb's Window operates a prenatal ultrasound studio offering elective and diagnostic obstetric ultrasound imaging services for expectant parents. Services include 2D, 3D, 4D, and 5D/HD Live ultrasound sessions ranging from early viability scans at 5-7 weeks through comprehensive late-pregnancy imaging, plus in-office DNA gender blood testing and gender reveal party venue rental. All services are self-pay with no insurance billing, delivered across three North Carolina locations.
Product overview
Womb's Window is a prenatal ultrasound service provider offering elective and diagnostic ultrasound imaging across three North Carolina locations (Wilmington, Jacksonville, Goldsboro). The core product portfolio includes multiple ultrasound session types ranging from early pregnancy viability scans (First Glimpse, Peace of Mind) to gender determination packages (Pink or Blue, Pink or Blue Deluxe) and comprehensive 3D/4D/5D/HD Live imaging sessions (Big Debut). The company offers tiered multi-session packages (Watch Me Grow with 3 sessions, Bundle of Joy with 5 sessions) that bundle AI photo rendering and digital delivery via Sona App. Add-on services include AI Image Enhancement, 8K Realistic View technology, gender reveal party packages, heartbeat recording plush toys, and DNA gender blood testing. The company also provides medical diagnostic ultrasound imaging as North Carolina's first elective ultrasound center to offer diagnostic imaging services, performed by certified sonographers and interpreted by board-certified radiologists.
Differentiator
Problem solved
Functional benefit
Products and services
- First Glimpse Early pregnancy transvaginal ultrasound at 5-7 weeks gestation that evaluates intrauterine pregnancy, measures the gestational sac, and identifies fetal pole and heartbeat (from 6-7 weeks). Includes 5 printed pictures. Priced at $99 standard / $95 cash.
- Peace of Mind
- Pink or Blue
- Pink or Blue Deluxe
- Big Debut
- Watch Me Grow
- Bundle of Joy
- Sweet Pea
- Booties on the Ground
- Diagnostic Ultrasound Self-pay diagnostic medical sonography performed by Diagnostic Medical Sonographers with over 50 years of combined experience, with images interpreted by Board Certified Radiologists and reports available within 24-48 hours. No discounts apply. Doctor/midwife order preferred but not required. Covers viability, anatomy, growth, and more at affordable self-pay rates.
- Gender Reveal Party Venue Rental
- Heartbeat Friends Plush Keepsake
- Flash Drive Image Storage
- Gender Reveal Party Items
Quantifiable outcome
- 99.5% accuracy for DNA gender blood test with results in 1-2 days
- +2 more outcomes
Companies that use Womb's Window
Customer profileNamed customers6 records
Segments1 record
Ideal customer profiles1 record
Womb's Window technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability2 records
Feature4 records
Womb's Window partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Inspirations Photography by KristyminorInspirations Photography by Kristy specializes in maternity and newborn photography. Her studio is located inside Womb's Window's Wilmington office and services Wilmington, Jacksonville, and Goldsboro areas. Womb's Window clients receive a gift card toward a newborn photography session when they receive a 3D/4D ultrasound. This is a cross-referral relationship offering bundled prenatal and newborn photography services.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Womb's Window competitors and assessment
Company assessmentDirect peers
- Tiny Tots Imaging: Multi-location elective ultrasound studio in the US providing 2D/3D/4D elective prenatal imaging with gender reveal packages and keepsake products — directly comparable service offering and customer base.
- Giggle Imaging: US elective 3D/4D/HD Live ultrasound studio providing gendered keepsake packages and multi-session bundles — directly comparable elective prenatal imaging model.
- InSight 3D/4D Ultrasound: Independent elective ultrasound studio offering 3D/4D prenatal imaging, gender determination, and heartbeat keepsakes with similar direct-to-consumer pricing structure.
- Baby In Sight: US-based elective prenatal ultrasound studio offering 3D/4D/HD Live imaging packages, gender determination, and heartbeat keepsakes — same product, same direct-to-consumer model, same expectant-parent customer segment.
- Window to the Womb: UK's largest chain of private 3D/4D/5D ultrasound studios offering elective prenatal imaging, gender determination, and keepsake packages — directly comparable elective ultrasound model with branded multi-tier service menus.
- First Glimpse Ultrasound: US elective 3D/4D ultrasound studio offering gender reveal, keepsake imaging, and multi-session packages — directly comparable service catalog and DTC positioning.
- Bump to Baby 3D/4D Ultrasound: US elective ultrasound studio offering 3D/4D imaging, gender reveal packages, and early pregnancy reassurance ultrasounds — comparable elective ultrasound service offering.
Regional players
- Peek-a-Baby: UK-based elective 3D/4D ultrasound provider offering multi-tier elective imaging packages and keepsake products — comparable model but geographically separate (UK vs. US Southeast).
Broad incumbents
- Motherhood Center: Multi-service pregnancy and wellness center offering prenatal imaging alongside childbirth classes, lactation support, and postpartum services — broader pregnancy-wellness model that overlaps with Womb's Window's ultrasound offering.
Emerging players
- SneakPeek: Clinical DNA-based early gender detection test (as early as 6 weeks) sold direct-to-consumer; competes with Womb's Window's $129 DNA Gender Blood Test on the early gender determination use case.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Womb's Window social profiles
Digital presenceWomb's Window compliance and trust
Trust signalCompliance1 record
Womb's Window financial estimates
Financial estimateRevenue estimate
Valuation estimate
Womb's Window leadership team
Management profileNumber of profiles
Profiles1 record
Womb's Window funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Womb's Window M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Womb's Window
What does Womb's Window do?
Womb's Window operates a prenatal ultrasound studio offering elective and diagnostic obstetric ultrasound imaging services for expectant parents. Services include 2D, 3D, 4D, and 5D/HD Live ultrasound sessions ranging from early viability scans at 5-7 weeks through comprehensive late-pregnancy imaging, plus in-office DNA gender blood testing and gender reveal party venue rental. All services are self-pay with no insurance billing, delivered across three North Carolina locations.
Is Womb's Window a public or private company?
Womb's Window is a private company. It is classified as family owned and is currently operating.
When was Womb's Window founded?
Womb's Window was founded in 2003. It employs 1 to 10 people.
Where is Womb's Window based?
Womb's Window is headquartered in Wilmington, United States, in the North America region.
How does Womb's Window make money?
Six revenue lines are on record. Elective Ultrasound Sessions are the primary driver. The others are multi-Session Packages, diagnostic Ultrasound Services, DNA Gender Blood Test, gender Reveal Products and heartbeat Friends & Keepsakes.
Who are Womb's Window's main competitors?
Direct peers on record are Tiny Tots Imaging, Giggle Imaging, InSight 3D/4D Ultrasound, Baby In Sight, Window to the Womb, First Glimpse Ultrasound and Bump to Baby 3D/4D Ultrasound. Peek-a-Baby is listed as a regional player. Motherhood Center is listed as a broad incumbent. SneakPeek is listed as an emerging player.
Does Womb's Window have an API?
No public API is recorded for Womb's Window.
What industry is Womb's Window in?
Womb's Window's product category is Prenatal Ultrasound Services. Its primary akta.pro industry code is HLAFAKAL, Prenatal & Maternal-Fetal Diagnostic Imaging Centers, with a secondary code of HLAFAJAA, Obstetrics & Gynecology (OB/GYN) Clinics. Its SIC code is 8011.