Weeyn

What Weeyn does

Weeyn is a Turkish SaaS company, legally Limon Istanbul Yazılım Teknoloji Sistemleri Ltd. Şti., founded in 2019 and headquartered in Istanbul. It provides cloud-based e-commerce infrastructure and multichannel store management software aimed at small and medium-sized online retailers in Turkey. The platform operates as an integration hub, connecting a single merchant back office to marketplaces (Trendyol, Amazon, Etsy, Walmart), payment providers (Iyzico, Ozan), logistics carriers (Sürat Kargo), and compliance services (QNB e-finans for e-invoice), and is sold with a 15-day free trial and no credit card required.

The core product surface centers on automated order, product, and stock synchronization across channels, with adjacent modules covering mobile store management (multi-vendor), social media store management, and basic back-office functions. Underlying architecture is described as cloud-based and configurable without technical knowledge, with a Solution Partnership Program enabling third-party integrators. Engineering is split between the Istanbul Taksim headquarters, an R&D presence at BAU Future Campus, and an R&D Office and Incubation Center opened in 2022 at Fırat Teknokent in Elazığ.

Weeyn's business model is subscription-based SaaS, with pricing denominated in Turkish Lira across tiered bundles such as Multi-Channel Store Management at 48,000 TL/month and Mobile Store Management at 180,000 TL/month. Additional revenue comes from professional services, integrations, hosting, and consumables. The company is privately held and bootstrapped, with no external funding rounds disclosed, and reports a customer base of 500+ retailers served by a team of 11-50 employees.

Name

Weeyn

Legal name

Limon İstanbul Yazılım Teknoloji Sistemleri Ltd. Şti.

Website

https://weeyn.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Weeyn is a Turkish SaaS company founded in 2019 that provides cloud-based e-commerce infrastructure and multichannel store management software for small and medium-sized online retailers, integrating with Trendyol, Amazon, Etsy, and Walmart.

Ownership category

akta.pro rank

Product category

E-commerce Platform Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Marketplace Enablement, Seller Tools & E-commerce Infrastructure (BPAMAGAK)

akta.pro secondary industries

Social Commerce Enablement (Shops, Catalog, Checkout, Link-in-bio) (CRAFANAJ), Managed Application Platforms (App PaaS & Runtime Services) (HDABAAAD)

Keywords

• E-commerce infrastructure
• Multichannel store management
• SaaS commerce platform
• Marketplace integration software
• Online retail back-office

Headquarters

HQ city

Istanbul

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Subscription - Modules: Monthly or annual subscription fees for core platform modules including E-Commerce Website Store Management, Multi-Channel Store Management, Mobile Store Management, Warehouse Management, and Pre-Accounting Management
2. Professional Services - Designs: One-time fees for design services including Advanced Interface Design, Standard Interface Design, Web Slider Design, Web Banner Design, and Interface Development services
3. Professional Services - Setups: Setup services including Social Media Account Setup, Marketing Account Setup, Standard Setup, and Advanced Setup
4. Professional Services - Integrations: Integration development services for Supplier, Call Center, Web Service, SMS, E-Invoice, Accounting, Logistics, and Payment integrations
5. Maintenance and Support: Tiered maintenance and support services (Small, Middle, Large) providing ongoing technical support
6. Services - Hosting, Email, SSL, Domain, CDN: Additional services including hosting (Small/Medium/Large), corporate email, SSL certificates (DV/Basic/EV/OV), domain registration/transfer/renewal, and CDN services
7. Consumables - Recharges: Consumable credits for SMS, Email, and E-Invoice services

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Weeyn provides cloud-based SaaS e-commerce infrastructure enabling businesses to build and operate online stores, manage sales across multiple marketplaces (Trendyol, Amazon, Etsy, Walmart), social media channels (Facebook, Instagram Shopping), and branded mobile apps from a single platform. The offering includes complementary modules for marketplace integration, social commerce, mobile storefront apps, pre-accounting, and warehouse/stock management.

Product overview

Weeyn is an e-commerce infrastructure platform offering a modular architecture centered on the E-Commerce Web Infrastructure as the core product, supplemented by specialized modules including Marketplace Store Management for multi-marketplace selling (Amazon, Etsy, Walmart, Trendyol), Social Media Store Management (Facebook, Instagram), Mobile Store App for iOS/Android, Pre-Accounting Management for financial operations, and Warehouse/Stock Management for logistics. The platform operates as an all-in-one ecosystem where data flows from collection through enrichment to distribution across web, marketplace, social media, and mobile channels. Additional paid services include SSL certificates (DV, OV, EV), corporate email hosting, CDN services, domain management, hosting services, design and development services, custom integration development services, setup services, and maintenance/support packages. The company was founded in 2019 and is based in Istanbul, Turkey.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 500+ happy customers served
• +1 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration20 records

Feature7 records

Partnerships

Seven partnerships are on record, tiered core.

• QNB e-finanscoreTechnology or IntegrationPartnership agreement signed with QNB e-finans for e-invoice and e-archive solutions, providing regulatory compliance for Turkish businesses.
• IyzicocoreTechnology or IntegrationCollaboration with Iyzico Payment Systems offering 2.79% commission rates for payment processing. Iyzico is a Turkish payment gateway provider.
• AmazoncoreTechnology or IntegrationMarketplace integration enabling sellers to list products on Amazon and reach millions of customers globally.
• EtsycoreTechnology or IntegrationMarketplace integration enabling sellers to list products on Etsy for access to the handmade and vintage goods marketplace.
• WalmartcoreTechnology or IntegrationMarketplace integration enabling sellers to list products on Walmart's marketplace platform.
• TrendyolcoreTechnology or IntegrationPrimary Turkish marketplace integration, enabling sellers to reach Turkish consumers through Trendyol. 100% integrated with Trendyol platform.
• Limon IstanbulcoreOthersParent company and trademark holder of Weeyn. Limon Istanbul Yazılım Teknoloji Sistemleri Ltd. Şti. owns the Weeyn brand and operates the business.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• BigCommerce: Public SaaS e-commerce platform serving SMB through enterprise merchants with headless commerce, omnichannel, and marketplace integrations. Comparable as a broader cloud-based e-commerce infrastructure incumbent competing for the same multichannel seller segment.
• Wix: Cloud-based website builder with integrated e-commerce functionality targeting SMBs and individuals. Comparable as a broader SMB-focused platform that bundles site building, e-commerce, payments, and marketing, competing for the same self-serve customer.
• Magento (Adobe Commerce): Enterprise-grade e-commerce platform offering flexible storefront, marketplace, and OMS capabilities. Comparable as a broader e-commerce infrastructure incumbent with overlapping multi-channel functionality, though typically targeted at mid-market and enterprise rather than SMBs.

Direct peers

• PrestaShop: Open-source e-commerce platform with a large module marketplace covering marketplace connections, payments, and logistics. Directly comparable as an SMB-oriented e-commerce infrastructure alternative with extensible multichannel and localization features.
• Ideasoft: Turkish e-commerce platform provider offering online store infrastructure, marketplace integrations, and POS solutions to SMBs. Directly comparable as a Turkey-focused e-commerce SaaS with similar modular offerings and local payment/logistics integrations.
• Shopify: Global e-commerce platform serving SMBs and enterprise merchants with online store creation, multichannel selling, payments, and shipping. Directly comparable as the leading cloud-based e-commerce infrastructure provider; Weeyn competes in a similar SMB segment with localized Turkish functionality.
• WooCommerce: Open-source e-commerce platform for WordPress powering millions of SMB stores worldwide. Directly comparable as an SMB-focused e-commerce infrastructure solution that merchants can self-host or extend with marketplace, payment, and shipping plugins.
• Ticimax: Turkish e-commerce platform offering store infrastructure, marketplace connections, and digital marketing tools. Directly comparable as a domestic Turkish competitor targeting the same SME and multichannel seller segments with similar module-based pricing.
• T-Soft: Turkish e-commerce platform serving SMBs with store building, marketplace integrations, and ERP connectivity. Comparable as a Turkey-based e-commerce infrastructure provider addressing the same SME and marketplace seller use cases.
• OpenCart: Open-source PHP-based e-commerce platform with extensive marketplace, payment, and shipping extensions. Directly comparable as a low-cost, SMB-friendly e-commerce infrastructure alternative with multi-store and multi-channel capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/weeyncom
• LinkedInlinkedin.com/company/weeyncom

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Weeyn