Visiodrom Gmbh

What Visiodrom Gmbh does

Visiodrom gGmbH operates an immersive cultural entertainment venue inside the historic Gaskessel (gas holder) industrial monument in Wuppertal-Heckinghausen, Germany. The Gaskessel, built in the early 1950s, was decommissioned in 1997 and placed under heritage protection in 1998 before being converted into a cultural venue that opened as Visiodrom in 2021. The company is structured as a non-profit limited liability company (gemeinnützige GmbH), owned by the building's architects Daniel Mai, Thomas Drescher, and Marcello Groß, with day-to-day operations led by Managing Directors Dirk Emde and Faton Zenuni.

The core product is a 360° cylindrical projection experience: a pillar-free space 47 meters tall and 38 meters in diameter, covered with 6,500 m² of projection surface and illuminated by 33 high-performance laser projectors producing over 65 million pixels. Visiodrom licenses and adapts immersive productions from partner studios — current show ORIGINS – Die Schönheit des Lebens is a Kunstkraftwerk Leipzig production, with past shows including Van Gogh 2025, Leonardo da Vinci 2023/2024, Monet 2022 (SPECTRE LAB), and HUMANS 2021. Supporting attractions include a 70-meter Skywalk, a permanent Gaskessel history exhibition, and the BeSides contemporary art event series (launched Summer 2025).

Visiodrom's business model centers on ticket-based admissions (€18 adult, €11 child 6–13, free under 6), an annual pass subscription (€49 standard / €39 reduced), guided tours ranging from €27 (open tours) to €330+ (expert tours with architects/show creators), school programs (€2/student + €6 entry), and private/corporate event rentals on the 360° projection space. Combined tickets with regional attractions (Grüner Zoo Wuppertal, Neanderthal Museum, Gasometer Oberhausen, Von der Heydt-Museum, Schwebodrom) generate distribution leverage within the North Rhine-Westphalia tourism circuit. Ancillary on-site operators — Restaurant Aposto and Sportpark Wuppertal fitness studio — extend the venue's monetization beyond ticketed entertainment. No revenue, funding, or headcount figures are publicly disclosed.

Name

Visiodrom Gmbh

Legal name

Visiodrom gGmbH

Website

https://visiodrom.de

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Visiodrom gGmbH operates an immersive 360° cylindrical projection venue inside the heritage-protected Gaskessel in Wuppertal, Germany, serving tourists, families, school groups, and corporate event clients through ticket sales, annual passes, guided tours, and combined-ticket partnerships with regional attractions.

Ownership category

akta.pro rank

Headquarters

HQ city

Wuppertal

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Ticket Sales: Individual entry tickets to shows and exhibitions, with all tickets including access to the current show, exhibition, the permanent Gaskessel history exhibition, and the Skywalk at 70m height.
2. Annual Pass: Annual pass offering unlimited access to the main program for one year, including the current show and Skywalk access.
3. Guided Tours: Various guided tour offerings including open tours, exclusive tours within/outside opening hours, expert tours with architects or show creators, and school tours.
4. Event Hosting: Private celebrations and corporate events held at the unique industrial heritage venue with customizable projection experiences.
5. Combined Tickets: Partnership-based combined tickets with nearby attractions including Grüner Zoo Wuppertal, Neanderthal Museum, Gasometer Oberhausen, Von der Heydt-Museum, and Schwebodrom.
6. Restaurant Aposto: On-site restaurant operated independently within the Gaskessel, offering pizza and pasta with unique atmosphere and outdoor terrace.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Visiodrom operates a 360° immersive projection venue inside the historic Gaskessel (gas holder) in Wuppertal, Germany, featuring Europe's largest cylindrical 360° projection screen. The venue uses 33 high-performance laser projectors to deliver immersive film shows, cultural events, and host private/corporate functions within the 47m-tall, 38m-diameter structure, with a 6,500 m² projection surface and 65 million pixels.

Product overview

Visiodrom operates as an immersive entertainment venue centered on a cylindrical 360° projection space inside the historic Gaskessel (gas holder) industrial monument. The venue features the Visiodrom as its core product – a massive cylindrical projection arena with 38m diameter and 47m height, equipped with 33 high-performance laser projectors across 6,500 m² of projection surface producing over 65 million pixels. The main show/exhibition (currently ORIGINS – Die Schönheit des Lebens, a production from Kunstkraftwerk Leipzig) combines scientific narrative with immersive 360° projection. Supporting attractions include the Skywalk (panoramic walkway at 70m height), permanent Gaskessel history exhibition, and on-site Restaurant Aposto. Revenue streams include admission tickets (€18 adults, €11 children 6-13), annual passes (€49 standard/€39 reduced), guided tours (€27-€330+ depending on type), school programs (€8/student), private/corporate event rentals, combination tickets with partner attractions, and the BeSides contemporary art event series. The venue first opened in 2021 and has hosted shows including Van Gogh 2025, Leonardo da Vinci 2023/2024, Monet 2022, HUMANS 2021, ENGELS 2020, and WUNDERMASCHINE 2019.

Differentiator

Problem solved

Functional benefit

Brands

• Visiodrom im Gaskessel Wuppertal: The main brand name for the immersive 360° projection show venue located in the historic Gaskessel industrial monument.
• ORIGINS – Die Schönheit des Lebens
• BeSides
• Aposto

Products and services

• ORIGINS – Die Schönheit des Lebens [The Beauty of Life] Flagship 360° immersive projection show telling the story of life on Earth, displayed on Europe's largest cylindrical 360° screen inside the historic Gaskessel. Aimed at general visitors, families, and tourists seeking immersive cultural entertainment.
• Guided Tours Docent-led tours of the historic Gaskessel building and the 360° projection facility, offered to visitors interested in the architecture, industrial heritage, and projection technology.
• School Program Educational visit programs tailored for school groups, combining immersive projection experiences with learning content tied to the Gaskessel's industrial heritage and the technology on site.
• Private & Corporate Events Customized event hosting using the 360° projection venue for private celebrations and corporate functions such as product launches, gala dinners, and brand activations.
• Skywalk Elevated walkway/observation experience at the upper levels of the Gaskessel, offering visitors panoramic views of the 360° projection screen and the surrounding area.
• Gaskessel Exhibition Permanent exhibition about the historic Gaskessel (gas holder) building, its industrial history, and the transformation into a 360° projection venue.
• BeSides Event Series Series of special cultural events and programming hosted at the Visiodrom venue, complementing the main show with additional performances, screenings, and themed events.

Quantifiable outcome

• Shows run in 30-40 minute continuous loops allowing multiple viewings per visit
• +3 more outcomes

Named customers1 record

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

18 partnerships are on record, tiered core and supporting.

• Kunstkraftwerk LeipzigcoreStrategic or Co-development Partner · 26 May 2026ORIGINS – Die Schönheit des Lebens is a production of Kunstkraftwerk Leipzig, licensed and adapted by Visiodrom. Kunstkraftwerk, Germany's first digital art center since 2016, specializes in immersive art formats using 360-degree projections and multimedia presentations in a former heating plant.
• Sparkasse WuppertalsupportingGTM or Marketing Partner · 26 May 2026Sparkasse Wuppertal is listed as a supporting partner and media partner of Visiodrom, providing financial support and marketing visibility for the venue.
• Wuppertaler ZeitungsupportingGTM or Marketing Partner · 26 May 2026Wuppertaler Zeitung (WZ) is listed as a media partner, providing press coverage and marketing support for Visiodrom events.
• CHORWERK RUHRsupportingStrategic or Co-development Partner · 26 May 2026Collaboration for VORREI 360° immersive concert experience at BeSides 2026. CHORWERK RUHR performs under Alexander Lüken's direction, with music from Renaissance to contemporary Italian vocal works, in collaboration with Italienisches Kulturinstitut Köln.
• Italienisches Kulturinstitut KölnsupportingGTM or Marketing Partner · 26 May 2026Cultural institute collaborating with CHORWERK RUHR for the Sacri Monti immersive concert event as part of BeSides 2026 series.
• Heinrich Brinkmöller-BeckercoreStrategic or Co-development Partner · 26 May 2026Media artist from Bochum serving as curator for BeSides series since summer 2025. His photo productions have delighted audiences in planetariums and cultural centers nationwide, bringing diverse artistic perspectives to the venue.
• Grüner Zoo WuppertalcoreStrategic or Co-development PartnerCombined ticket partnership offering Zoo + Visiodrom + Schwebebahn experience. Four highlights for one price: Green Zoo Wuppertal with VISIOTOPIA, free Schwebebahn ride, and Visiodrom for 29€ (adults) or 11€ (children).
• Neanderthal Museum MettmannsupportingChannel Partner/ Reseller/ DistributorCombined ticket partnership at 24€ (instead of 31€ single) for current exhibitions at Neanderthal Museum and Visiodrom. Visits can be on different days.
• Gasometer OberhausensupportingChannel Partner/ Reseller/ DistributorCombined ticket partnership at 24€ (instead of 31€ single) for current exhibitions at Gasometer Oberhausen and Visiodrom.
• Von der Heydt-Museum WuppertalsupportingChannel Partner/ Reseller/ DistributorCombined ticket at 22€ (instead of 29€ single) for current exhibitions at Von der Heydt-Museum and Visiodrom.
• Schwebodrom WuppertalsupportingChannel Partner/ Reseller/ DistributorCombined ticket at 28.50€ (instead of 34.50€ single) for Schwebodrom and Visiodrom visits.
• Wuppertal MarketingsupportingGTM or Marketing PartnerPartnership for Heckinghausen Music Festival and Zollbrückenfest 2025, supporting cultural diversity and community cohesion in the neighborhood.
• GASKESSEL Event GmbHcoreStrategic or Co-development PartnerGASKESSEL Event GmbH manages event operations within the Gaskessel, handling group registrations, catering coordination, and event logistics for private and corporate bookings.
• tennagels Medientechnik GmbHsupportingTechnology or IntegrationTechnical partner awarded contracts for floor projection extension (April 2022) and media server upgrades (March 2022). Provided technical enhancements to the projection show capabilities.
• SPECTRE LABcoreTechnology or IntegrationAwarded contract for Monet immersive projection show program (March 2022). The Paris-based studio produced the three-part Monet immersive projection show, one of Europe's largest Monet presentations.
• Restaurant ApostosupportingChannel Partner/ Reseller/ DistributorIndependent restaurant operating within the Gaskessel, offering pizza and pasta with unconventional creations. Provides catering services for events and is accessible without ticket purchase.
• Sportpark WuppertalsupportingChannel Partner/ Reseller/ DistributorFitness studio operating within the Gaskessel, offering premium fitness experience at the newest location of Wuppertal's most successful fitness provider.
• RUHR.TOPCARDsupportingChannel Partner/ Reseller/ DistributorParticipating venue in the RUHR.TOPCARD program, allowing RTC holders free admission without online booking at the box office.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Frameless: London immersive art venue using multi-projector 360° and wraparound projection galleries with rotating artist-programmed exhibitions. Direct peer in format, ticketing model, and rotating blockbuster content strategy.
• Artechouse: US-based operator of immersive digital art spaces in Washington DC, NYC, Miami and Houston. Direct peer in ticketed, rotation-based immersive digital exhibitions with artist-led programming.
• teamLab: Japan-origin interdisciplinary art collective producing permanent immersive digital art venues globally (Tokyo, Shanghai, Helsinki, etc.). Direct peer in immersive art production and venue operation, though at larger global scale.
• Hall des Lumières: Immersive art venue in New York (former Emigrant Industrial Savings Bank) operating timed-entry, ticketed projection exhibitions. Direct peer in ticketed immersive exhibitions inside repurposed historic interiors.
• Gasometer Oberhausen: Repurposed gas holder in Oberhausen hosting large-scale immersive exhibitions and panoramic shows. Comparable as a heritage industrial monument converted into a destination cultural attraction, and a combined-ticket partner of Visiodrom.
• Kunstkraftwerk Leipzig: Germany's first digital art center, operating 360° immersive projections inside a former heating plant. Direct peer in technology and format, and an existing content licensor for Visiodrom (ORIGINS).
• Atelier des Lumières: Immersive digital art center in Paris (and other French cities) operating large-format projection shows on historic industrial interiors. Closest direct competitor in business model: ticketed immersive exhibitions shown to walk-in audiences inside a repurposed heritage building.

Broad incumbents

• Meow Wolf: US immersive entertainment company operating permanent exhibition-based attractions (House of Eternal Return, Convergence Station, etc.). Comparable as a destination-format immersive entertainment operator with artist-led content, though focused on walk-through narrative installations rather than projection shows.

Emerging players

• Urbanscreen: Bremen-based artist collective specializing in large-scale architectural projection mapping. Created the WUNDERMASCHINE show originally for Visiodrom; comparable as a content/production peer supplying immersive shows to venues.

Regional players

• The Lume Melbourne: Large-format immersive digital art gallery in Melbourne operating rotating blockbuster projection shows (Van Gogh, Monet, etc.). Direct peer in format and content slate, primarily competing in the Asia-Pacific region rather than Europe.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubevimeo.com/visiodrom
• Facebookfacebook.com/visiodrom.wuppertal
• Instagraminstagram.com/visiodrom_wuppertal
• LinkedInlinkedin.com/company/visiodrom

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Visiodrom Gmbh