Tile Imports Nz Limited

What Tile Imports Nz Limited does

Tile Imports NZ Limited is a New Zealand-based wholesale importer and distributor of premium floor and wall tiles, natural stone, mosaics, and related architectural surfaces. Founded in 2013 and headquartered at 4B Rothwell Avenue, Rosedale, Auckland, the company serves trade customers across New Zealand including builders, contractors, and tile retailers. Its stated ambition is to be recognised as New Zealand's market leader in the wholesale tile industry, which it pursues through curated sourcing of premium international product and a focus on product knowledge and customer service.

The product portfolio is sourced primarily from Italian manufacturers including Atlas Concorde, Mirage, Marca Corona, Gardenia Ceramica, Tagina, and Storie Ragno, and is organised into ten wholesale categories: 20mm Deck Jack Tiles, Concrete, Exterior, Marbles, Metal, Natural Stone, Polished, Walls and Mosaics, and Wood-effect tiles. Sub-collections such as Lux, Gyliane, Rovere, 3D Wall, Maiolica, Metallica, and Slide provide specific design options within these categories. The company offers downloadable PDF catalogues from each manufacturer and a gallery of installed applications on its website; it is a product distribution business rather than a software platform and has no proprietary technology, AI capabilities, or API integrations.

Tile Imports NZ generates revenue through B2B wholesale distribution with no public retail pricing displayed. Its go-to-market is sales-led, with direct trade outreach from the Auckland warehouse/showroom supplemented by an informational website and downloadable catalogues. The company operates with a 1-10 employee headcount from a single Auckland location, with no disclosed funding, ownership structure, management team details, or revenue figures, and no evidence of acquisitions, M&A, or geographic expansion beyond New Zealand.

Name

Tile Imports Nz Limited

Legal name

Tile Imports NZ Limited

Website

https://tileimportsnz.co.nz

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Tile Imports NZ Limited is a New Zealand-based wholesale importer and distributor of premium floor and wall tiles, natural stone, and mosaics sourced from Italian manufacturers, serving builders, contractors, and tile retailers across New Zealand from its Auckland headquarters.

Ownership category

akta.pro rank

Product category

Wholesale Tile Distribution

NAICS

Brick, Stone, and Related Construction Material Merchant Wholesalers (42332)

SIC

Wholesale-Lumber & Other Construction Materials (5030)

akta.pro primary industry

Ceramic, Porcelain & Natural Stone Tile Flooring (IMADAJAE)

akta.pro secondary industry

Tile & Stone Specialty Retail (CRAIAGAA)

Keywords

• Wholesale tile distribution
• Imported porcelain tiles
• Natural stone tiles
• Ceramic wall tiles
• Building materials wholesale

Headquarters

HQ city

Auckland

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Tile Wholesale Distribution: Wholesale tile distribution to trade customers including builders, contractors, and retailers in New Zealand. Products are imported from international manufacturers and sold to trade customers.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Tile Imports NZ imports premium floor and wall tiles, natural stone, mosaics, and architectural surfaces from international manufacturers (primarily Italian brands such as Atlas Concorde, Mirage, Marca Corona, Gardenia, Tagina, and Storie Ragno) and wholesales them to trade customers including builders, contractors, and tile retailers across New Zealand from its Auckland warehouse/showroom.

Product overview

Tile Imports NZ is a New Zealand-based wholesale tile distributor offering a portfolio of premium porcelain, ceramic, and natural stone tiles sourced from international manufacturers including Italian brands like Atlas Concorde, Mirage, Marca Corona, and Gardenia Ceramica. The product range is organized into distinct categories covering exterior applications (20mm Deck Jack Tiles), interior design styles (Concrete, Metal, Wood-effect), surface materials (Marbles, Natural Stone), finishes (Polished), and decorative options (Walls and Mosaics). Individual collections such as Gyliane, Rovere, Lux, 3D Wall Tiles, Maiolica, Metallica, and Slide provide specific design options within these categories. The company also provides downloadable catalogues as a service to customers. This is a product distribution business rather than a software platform, and does not include AI capabilities, API integrations, or certification programs.

Differentiator

Problem solved

Functional benefit

Products and services

• 20mm Deck Jack Tiles Heavy-duty 20mm thick porcelain deck tiles designed for exterior applications including decks, patios, and outdoor flooring areas, supplied wholesale to trade customers.
• Concrete-Effect Tiles Industrial-style concrete-effect tiles for modern residential and commercial interior and exterior applications, supplied wholesale to trade customers.
• Exterior Tiles Tiles specifically designed and rated for outdoor use, including weather-resistant and frost-proof options, supplied wholesale to trade customers in New Zealand.
• Marble-Effect Tiles Premium marble-effect porcelain tiles in various finishes including polished and matte, for luxury interior applications, supplied wholesale to trade customers.
• Metal-Effect Tiles Metal-effect tiles that replicate the appearance of various metals for industrial and contemporary design aesthetics, supplied wholesale to trade customers.
• Natural Stone Tiles Authentic natural stone tiles including limestone, travertine, and French limestone for premium residential and commercial installations, supplied wholesale to trade customers.
• Polished Tiles High-gloss polished finish porcelain tiles including marble-effect collections like Lux (Calacatta, Carrara, Pietra, Statuario, Onyx, Legend) and Nobile for luxurious interiors, supplied wholesale to trade customers.
• Walls and Mosaics Tiles Decorative wall tiles including 3D wall designs (Angle, Blade, Chisel, Diamond, Field, Leaf, Sign, Squares, Whittle in 400x800mm), mosaics, and smaller format tiles for feature walls and bathrooms, supplied wholesale to trade customers.
• Wood-Effect Tiles Porcelain tiles designed to replicate the appearance of natural wood, including plank formats such as the Gyliane (Incense, Horse, Map) and Rovere (Bark, Brown, Desert, Honey) collections in 200x1200mm, supplied wholesale to trade customers.
• Downloadable Product Catalogues Downloadable PDF product catalogues from international tile manufacturers including Atlas Concorde, Mirage, Marca Corona, Gardenia Ceramica, Tagina, Storie Ragno, and others, provided to trade customers for product specification.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core.

• Atlas ConcordecoreTechnology or IntegrationItalian tile manufacturer whose products are distributed by Tile Imports NZ including 3D Wall Carve, Marvel, Dwell, and other collections.
• MiragecoreTechnology or IntegrationItalian tile manufacturer supplying products including Cosmopolitan, Silverlake, Norr, and Lemmy collections to Tile Imports NZ.
• Marca CoronacoreTechnology or IntegrationItalian tile manufacturer whose Miniature Cera collection is distributed by Tile Imports NZ.
• GARDENIA (ceramics)coreTechnology or IntegrationItalian tile manufacturer whose Oxide collection is distributed by Tile Imports NZ.
• TaginacoreTechnology or IntegrationItalian tile manufacturer whose Riverstone collection is distributed by Tile Imports NZ.
• Storie RagnocoreTechnology or IntegrationItalian tile manufacturer whose Gleeze collection is distributed by Tile Imports NZ.

Scale indicators1 record

Recent moves5 records

Expansion highlights2 records

Direct peers

• Tile Space: New Zealand-based premium tile retailer/wholesaler offering designer and imported tile ranges to trade and consumer customers. Directly comparable as a NZ tile distributor competing for the same premium imported-tile customer base.
• Heritage Tiles: New Zealand-based tile distributor supplying imported tiles, mosaics, and natural stone to trade customers. Comparable as a NZ direct competitor in the premium imported tile wholesale segment.
• The Tile Depot: New Zealand tile retailer supplying imported and local tiles to trade and DIY customers nationwide. Comparable as a NZ tile distribution competitor with similar product breadth across floor and wall tiles.
• Designer Tile Company: New Zealand tile importer and distributor focused on premium European tile brands. Comparable as a NZ direct competitor targeting trade and residential customers with imported designer tile ranges.

Broad incumbents

• Marazzi Group: One of the world's largest ceramic tile manufacturers (Italian-owned by Mohawk), producing premium porcelain and ceramic ranges sold globally. Comparable as a broad incumbent whose collections compete with Tile Imports NZ's premium tile assortment.
• Beaumont Tiles: Australia's largest tile retailer with extensive trade and consumer operations across AU and selected NZ presence. Comparable as a broad incumbent in the regional tile distribution market with much larger scale and brand reach.
• Mohawk Industries: Largest flooring manufacturer globally, covering ceramic tile, porcelain, stone, and other surfaces through brands including Marazzi. Comparable as a broad incumbent in the flooring surfaces industry whose products intersect with Tile Imports NZ's range.
• Florim: Major Italian porcelain and ceramic tile manufacturer with global distribution including Oceania. Comparable as a broad incumbent in the same product category whose ranges overlap with Tile Imports NZ's portfolio.

Regional players

• National Tiles: Large Australian tile retailer/wholesaler operating trade-focused showrooms across major AU cities. Comparable as a regional tile distribution peer with similar premium-imported positioning but primarily serving the Australian market.

Others

• Atlas Concorde: Premium Italian tile manufacturer whose Marvel, Dwell, and other collections are distributed by Tile Imports NZ in NZ. Comparable as a key upstream supplier; while not a direct competitor, it represents the broader Italian manufacturer ecosystem that defines Tile Imports NZ's product range.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/tile-imports-nz-limited

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tile Imports Nz Limited