Tree Of Hope

What Tree Of Hope does

Tree of Hope is a UK-registered charity (Charity No 1149254, Scotland SCO42611; Company No 08184807) founded in 2012 and headquartered in Tonbridge with a registered office in London. The organization helps families of seriously ill and disabled children raise money for medical treatments, therapies, specialist equipment, and home adaptations that are not freely available through the NHS or local authorities across the UK and Ireland. It is a small operation with 1-10 employees and no disclosed revenue.

The core service is a fundraising platform bundled with three supplementary modules: Gift Aid processing (providing 25% tax relief on eligible donations), marketing, social media, branding and PR support to maximize campaign reach, and dedicated Family Support Officers who deliver 1-to-1 practical guidance throughout each family's fundraising journey. Registered charity status is a deliberate feature of the offering, lending institutional legitimacy to individual family campaigns. Marketing reach is driven through the organization's website, a news/blog hub, organic social media, and partner referrals.

The revenue model is purely donation-based. All campaigns are Gift Aid-eligible, effectively augmenting donor contributions by 25%. GTM is direct-to-consumer: families self-identify via the website and are supported by Family Support Officers throughout the process. Partnerships with corporate supporters (notably a May 2026 partnership with law firm Slater and Gordon and relationships with four estate agents) contribute to fundraising pipeline and referral generation. The stated 'Bridging The Gap' strategy targets expanded reach across the UK and Ireland, and the organization has no disclosed subsidiaries, parent company, or external funding rounds.

Name

Tree Of Hope

Legal name

Tree of Hope

Website

https://treeofhope.org.uk

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Tree of Hope is a UK-registered charity that helps families of seriously ill and disabled children fundraise for medical treatments, therapies, equipment, and home adaptations not available through the NHS, operating across the UK and Ireland via a donation-funded model with Gift Aid processing.

Ownership category

akta.pro rank

Product category

Children's Medical Fundraising Services

NAICS

Emergency and Other Relief Services (62423)

SIC

Services-Social Services (8300)

akta.pro primary industry

Refugee & Immigrant Support Services (BPAGAEAI)

Keywords

• Children's medical fundraising
• Family support charity
• Paediatric healthcare funding
• Gift aid processing
• Specialist equipment grants

Headquarters

HQ city

Tonbridge

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Charitable Donations: Tree of Hope operates as a registered charity (No 1149254, SCO42611) that helps families raise funds for medical treatments and healthcare services. All campaigns are eligible for Gift Aid, providing 25% tax relief on donations.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Tree of Hope is a registered UK charity that runs a fundraising service for families of seriously ill and disabled children, helping them raise money for medical treatments, therapies, specialist equipment, and home adaptations not freely available through the NHS or local authorities. The service bundles Gift Aid processing (25% tax relief), marketing and PR support, and dedicated 1-to-1 Family Support Officer guidance throughout each family's fundraising journey.

Product overview

Tree of Hope operates as a unified charitable platform providing comprehensive fundraising support services for families with seriously ill or disabled children. The core offering combines a fundraising service with supplementary modules including Gift Aid claim processing (providing 25% tax relief), marketing and PR support, and dedicated Family Support Officer guidance. Together, these services help families access medical treatments, therapies, specialist equipment, and home adaptations not available through NHS or statutory services.

Differentiator

Problem solved

Functional benefit

Products and services

• Tree of Hope Family Fundraising Service A registered-charity fundraising service that helps families of seriously ill and disabled children raise money for medical treatments, therapies, specialist equipment, and home adaptations not available through the NHS or local authorities. The service is provided free to families and is bundled with Gift Aid processing, marketing/PR support, and dedicated Family Support Officer guidance.

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Slater and GordoncoreStrategic or Co-development Partner · 6 May 2026Tree of Hope partnered with Slater and Gordon, a law firm. The partnership was announced in May 2026.
• Douglas Allen Estate AgentsminorGTM or Marketing PartnerEstate agent partner displayed on website footer as a supporter of Tree of Hope fundraising efforts.
• Pittis Estate AgentsminorGTM or Marketing PartnerEstate agent partner displayed on website footer as a supporter of Tree of Hope fundraising efforts.
• Wards Estate AgentsminorGTM or Marketing PartnerEstate agent partner displayed on website footer as a supporter of Tree of Hope fundraising efforts.
• Cubitt & West Estate AgentsminorGTM or Marketing PartnerEstate agent partner displayed on website footer as a supporter of Tree of Hope fundraising efforts.

Recent moves4 records

Expansion highlights3 records

Direct peers

• GoFundMe: Global crowdfunding platform frequently used by UK families raising funds for medical treatments, equipment, and therapies not covered by statutory healthcare. Directly competitive on the family-medical-fundraising use case that anchors Tree of Hope's offering.
• Family Fund: UK charity that provides grants to families raising disabled or seriously ill children, addressing the same funding-gap-for-pediatric-healthcare problem as Tree of Hope. Comparable mission, beneficiary base (low-income families of disabled children), and grant-distribution model.
• Caudwell Children: UK charity providing specialist equipment, therapy, and family support for disabled and autistic children. Closely comparable on the equipment-and-therapy funding gap Tree of Hope targets.
• WellChild: UK charity for seriously ill children, focused on nursing care, home equipment, and family support, including funding equipment not provided by the NHS. Highly comparable mission and pediatric equipment-funding mechanism.
• Together for Short Lives: UK charity supporting children with life-limiting conditions and their families, including guidance on accessing funding and services. Comparable beneficiary population (seriously ill children and families) and overlapping remit in pediatric complex-care funding navigation.
• JustGiving: UK-headquartered online fundraising platform that enables individuals and families to raise money for medical and personal causes. Most directly comparable on the charitable fundraising mechanism Tree of Hope relies upon, with overlap in the medical-treatment use case.
• Rainbow Trust Children's Charity: UK charity providing practical and emotional support to families with a seriously ill child, including help navigating statutory and charitable funding sources. Comparable on the high-touch family support model and pediatric complex-care focus.
• Make-A-Wish UK: UK-registered children's charity that grants wishes to children with critical illnesses, including the provision of specialist equipment and experiences. Comparable beneficiary base (critically ill children in the UK) and charity-funding model.
• Variety, the Children's Charity: UK children's charity funding specialist equipment, wheelchairs, and experiences for disabled and disadvantaged children. Most directly comparable on the funding-of-specialist-equipment value proposition for sick and disabled children.

Regional players

• Children's Heart Unit Fund (CHUF): UK charity raising funds for the Children's Heart Unit at Newcastle Freeman Hospital, including equipment and family support for children with congenital heart disease. Comparable on UK pediatric healthcare-charity model, though with narrower clinical focus (cardiac only).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

• Xx.com/TreeofHopeCC
• LinkedInlinkedin.com/company/tree-of-hope

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tree Of Hope