Sim One
Sim One, LLC is a privately held, New York-based digital marketing consultancy founded in 2014 that delivers analytically based social media management, campaign development, video production, web development, and SEO services to corporate, nonprofit, and individual clients in the US and China.
- Company typePrivate
- Founded2014
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Sim One does
Sim One, LLC is a privately held, New York-based digital marketing consultancy founded in 2014 by Simone Banos. The firm delivers analytically based social media management and campaign development, combining data science, archetypal human behavior study, and creativity in a methodology that targets improved ROI for corporate and private clients. Service offerings span social media management, campaign development, content creation, video production, website development and SEO, predictive analytics, and coaching/consulting for other PR and Digital Marketing firms. Revenue mechanics are fee-based consulting and project or retainer engagements, with rate inquiries handled via direct email at [email protected]; no public pricing tiers or rate cards are disclosed.
The firm's underlying technology consists of a proprietary methodology for predictive analytics based on archetypal analysis specific to each client, which informs the selection of hashtags, vanity URLs, geo-targeted locations, and branding imagery. Sim One states it is in research and development of AI and IoT-based integration software intended for use throughout campaigns, but no shipped AI product, patent filings, or disclosed models were identified. The company is bootstrapped and founder-owned, with a small bench of writers, photographers, social media specialists, and content managers; notable team members include Founder Simone Banos and Partner and Senior Strategist David Richeson, the latter recognized by The Holmes Report as an "Innovator 25" in North America.
Sim One serves a heterogeneous client base across nonprofits (IM4US, AARP), individual artists and public figures (Ron Carter, Natalie White), music and record labels (Swing State Music), arts venues (Art Farm), Chinese fashion brands (Weibo), and technology clients under NDA. The go-to-market motion is sales-led, consultative, and relationship-driven, relying on direct outreach, referrals, and repeat business rather than inbound marketing infrastructure or published pricing. Geographic footprint is principally US-based with select international engagements delivered remotely, notably to China.
Sim One firmographics
Firmographics- Name
- Sim One
- Legal name
- Sim One, LLC
- Website
- https://simonellc.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Sim One, LLC is a privately held, New York-based digital marketing consultancy founded in 2014 that delivers analytically based social media management, campaign development, video production, web development, and SEO services to corporate, nonprofit, and individual clients in the US and China.
- Ownership category
- akta.pro rank
Sim One industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Media Measurement, Attribution & Mix Modeling (MMM/MTA) (BPAFABAN)
Keywords
Where Sim One is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sim One business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Consulting and Strategy Services: Fee-based consulting and strategy engagements for corporate and private clients, including coaching for PR and Digital Marketing firms. Rate inquiries directed to [email protected].
- Social Media Management and Campaign Development: Ongoing social media management and campaign development services billed on a project or retainer basis. Services include digital platform strategy, content creation, influencer marketing, and 360-degree social media management for events.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Sim One product offering
Product offeringCore offering
Sim One, LLC is a digital marketing consultancy that provides analytically based social media management and campaign development services. It combines data science with archetypal human behavior study to deliver ROI-driven social and digital marketing programs for corporate, nonprofit, and individual clients, supported by content creation, video production, website development, SEO, and coaching for PR and Digital Marketing firms.
Product overview
Sim One LLC operates as a single integrated service offering rather than a modular platform. The company provides analytically based social media management and campaign development as its core offering, supported by complementary services including content creation, video production, website development and SEO, predictive analytics, and digital marketing consulting. These services work together to deliver data-driven social and digital marketing programs that improve client ROI. The company also conducts research and development into AI and IoT-based software integration for campaign use.
Differentiator
Problem solved
Functional benefit
Products and services
- Social Media Management Services Analytically based social media management encompassing platform strategy, content scheduling, community management, and performance analytics across multiple social media channels. Delivered for corporate, nonprofit, and individual clients.
- Campaign Development Services Data-driven campaign development including digital platform strategy, social media voice and tone development, influencer marketing campaigns, and 360-degree event management for corporate and private clients.
- Content Creation Services Content creation, co-creation, curation, and editing for always-on social media and campaign initiatives, including blog management and photographic/video content teams.
- Video Production Services Video production services for social media content and campaigns, including real-time content and archival footage for clients.
- Website Development and SEO Services Website development and search engine optimization services to support client digital presence and visibility.
- Digital Marketing Consulting and Coaching Consulting and coaching services for Public Relations and Digital Marketing firms on campaign strategy and execution.
Quantifiable outcome
- Increased sales for IM4US through Facebook, Twitter, and email marketing campaigns
Companies that use Sim One
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
Sim One technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Sim One partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- WallplaycoreSim One LLC collaborated with Wallplay to support the Natalie White for Equal Rights exhibition at WhiteBox NY. Wallplay's storefront project space at The Hole, New York featured the first installment of the Natalie White for Equal Rights campaign entitled 'Instant Gratification' in September 2016.
- Equal Rights CoalitioncoreSim One supported and worked in tandem with The Equal Rights Coalition as part of the Natalie White for Equal Rights campaign, providing social media marketing and campaign management support.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Sim One competitors and assessment
Company assessmentBroad incumbents
- Droga5: Droga5 is a large creative and strategic agency whose social, digital, and integrated campaign capabilities overlap with Sim One's analytics-driven social marketing methodology. Different scale and creative-led orientation but adjacent service category.
- R/GA: R/GA is a global digital agency offering strategy, design, technology, and marketing services including social media and campaign development. A larger, established player with significant functional overlap to Sim One's social media management and campaign work.
Direct peers
- Day One Agency: Day One Agency is a social media and influencer marketing agency serving consumer brands with content, community management, and campaign work — a comparable boutique social-first agency profile to Sim One.
- MKG: MKG is a digital marketing and creative agency focused on social media, content, influencer marketing, and experiential campaigns. Similar boutique positioning with overlap in social-led campaign work to Sim One.
- Social Chain: Social Chain is a social media marketing and influencer agency serving consumer and lifestyle brands, directly comparable to Sim One's social media management, influencer marketing, and content creation services.
- Digital Surgeons: Digital Surgeons is a social media and digital marketing agency providing social strategy, content, and campaign development services to consumer brands — highly comparable in service mix to Sim One's social media management and campaign development practice.
- 5W Public Relations: 5WPR is a PR and digital marketing agency with social media, content, influencer, and analytics services. Comparable to Sim One in offering integrated PR-adjacent social and digital marketing services to brands and individuals.
- Mekanism: Mekanism is an integrated creative agency combining media, social, influencer, and content marketing for brands — comparable to Sim One in offering a data-informed, integrated social-and-content engagement model.
- VaynerMedia: VaynerMedia is a large digital and social media-first marketing agency offering social media management, content creation, and influencer marketing — directly comparable to Sim One's core offerings, though at significantly greater scale.
- Blue State Digital: Blue State Digital (formerly Blue State) is a digital agency specializing in social, content, and data-driven marketing for nonprofits, advocacy campaigns, and purpose-driven brands — a near-direct analogue to Sim One's nonprofit (AARP, IM4US) and activism (MarchForERA) client base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Sim One social profiles
Digital presenceSim One financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sim One leadership team
Management profileNumber of profiles
Profiles11 records
Sim One funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sim One M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sim One
What does Sim One do?
Sim One, LLC is a digital marketing consultancy that provides analytically based social media management and campaign development services. It combines data science with archetypal human behavior study to deliver ROI-driven social and digital marketing programs for corporate, nonprofit, and individual clients, supported by content creation, video production, website development, SEO, and coaching for PR and Digital Marketing firms.
Is Sim One a public or private company?
Sim One is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sim One founded?
Sim One was founded in 2014. It employs 1 to 10 people.
Where is Sim One based?
Sim One is headquartered in New York, United States, in the North America region.
How does Sim One make money?
Two revenue lines are on record. Consulting and Strategy Services are the primary driver. The others are social Media Management and Campaign Development.
Who are Sim One's main competitors?
Broad incumbents on record are Droga5 and R/GA. Direct peers are Day One Agency, MKG, Social Chain, Digital Surgeons, 5W Public Relations, Mekanism, VaynerMedia and Blue State Digital.
Does Sim One have an API?
No public API is recorded for Sim One.
What industry is Sim One in?
Sim One's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFABAN, Media Measurement, Attribution & Mix Modeling (MMM/MTA). Its NAICS code is 541810 and its SIC code is 7310.