What Rain Data does

Rain Data is a privately held UK-based software company founded by Syd Coxon, operating from Dissington Hall, Newcastle. The company's sole commercial product is Codex, a cloud-hosted Product Information Management (PIM) platform purpose-built for replacement and accessory parts manufacturers and suppliers in the automotive aftermarket. Codex centralises SKU management, technical characteristics maintenance, and part-to-vehicle application data, and is differentiated by its domain-specific Smart Indexes that interpret technical notes to map parts to relevant make/model/series and engine indices, an Output Preview Function that surfaces data integrity checks required by third-party catalogues before publishing, and customisable attributes down to product level.

The platform is built as a modern web application with API integration capabilities and ships with out-of-the-box connectors to four major downstream destinations: MAM Software, TecDoc, Amazon, and eBay. This integration footprint allows a manufacturer to maintain one version of the truth in Codex and publish synchronously to all major aftermarket catalogues and marketplaces. Rain Data has reportedly processed 80 million applications and served 80 brands across more than 60 market-leading customers, with Bosch and Tyresure among disclosed references.

The business operates on a sales-led, tailored enterprise model with annual subscription pricing customised to each customer's required functionality, supplemented by professional services revenue from data conversion work. The team is described as small, led by three named principals — Syd Coxon (Managing Director), Tony Waddle (Data Architect), and Indika Dissanayake (Software Architect) — who together hold 50+ years of combined software and data experience. Geographic scope is currently limited to the United Kingdom, with no external funding, parent company, or M&A activity disclosed.

Name

Rain Data

Legal name

Rain Data

Website

https://raindata.co.uk

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Rain Data is a UK-based private software company whose Codex platform is a cloud-hosted Product Information Management (PIM) solution purpose-built for replacement and accessory parts manufacturers, centralising SKU data and publishing to MAM Software, TecDoc, Amazon, and eBay.

Ownership category

akta.pro rank

Product category

Product Information Management Software (Automotive Aftermarket)

NAICS

Software Publishers (51321)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Product Information Management (PIM), Digital Shelf & Content Syndication Services (CRAOAOAH)

Keywords

• Product information management
• Automotive aftermarket software
• Replacement parts PIM
• Data conversion services
• Parts catalogue publishing

Headquarters

HQ city

Hungerford

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Codex Software Subscription: Cloud-hosted PIM solution with tailored pricing based on business requirements. Customers pay for the functionality they need with customized plans.
2. Data Conversion Services: Best-in-class data conversion services provided by the team, including data translation and file processing capabilities.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Rain Data sells Codex, a cloud-hosted product information management (PIM) platform designed specifically for replacement and accessory parts manufacturers and suppliers. Codex centralises SKU and technical-characteristic data and publishes it to multiple third-party catalogues and marketplaces, including MAM Software, TecDoc, Amazon and eBay. The company also offers bespoke data conversion and translation services to support customer onboarding.

Product overview

Rain Data offers Codex, a single unified product information management (PIM) platform designed specifically for replacement and accessory parts. Codex serves as the core product, providing centralised SKU management, technical characteristics maintenance, smart indexing, output preview functionality, and automated publishing to multiple platforms including MAM Software, TecDoc, Amazon and eBay. The platform operates as a cloud-hosted modern web application with customisable fields and supports various output formats for different catalogue requirements.

Differentiator

Problem solved

Functional benefit

Brands

• Codex: The leading product information management (PIM) solution for spare and accessory parts. Codex centralizes product data management for replacement and accessory parts manufacturers, allowing them to maintain one version of the truth and output to all marketing channels.

Quantifiable outcome

• Saves hours of manual work through smart mapping indexes
• +2 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core.

• MAM SoftwarecoreTechnology or IntegrationMAM Software is a supported output platform for Codex. Rain Data delivers automotive aftermarket data to MAM Software's catalogue system as part of their automated data delivery capabilities.
• TecDoccoreTechnology or IntegrationTecDoc is a supported output platform for Codex. Rain Data's data services support the TecDoc data standard for automotive aftermarket parts.
• AmazoncoreTechnology or IntegrationAmazon marketplace is a supported output destination for Codex. Parts manufacturers can publish their data to Amazon through Codex's automated delivery.
• eBaycoreTechnology or IntegrationeBay marketplace is a supported output destination for Codex. Parts manufacturers can publish their data to eBay through Codex's automated delivery.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Salsify: Salsify is a product experience management / PIM vendor focused on brand manufacturers and syndication to retailers and marketplaces (including Amazon and eBay) — directly overlapping with Codex's PIM-plus-marketplace-syndication proposition.
• Akeneo: Akeneo is a leading independent PIM vendor offering multi-channel product data syndication. It is directly comparable to Codex as a SaaS PIM platform, though Akeneo is horizontal whereas Codex is aftermarket-specialized.
• Pimcore: Pimcore provides an open-source / commercial PIM, MDM and DAM platform with multi-channel syndication. It competes with Codex in the PIM functionality layer, especially for mid-market manufacturers.
• Contentserv: Contentserv is an enterprise PIM and product information platform with multi-channel syndication. It overlaps with Codex as a PIM serving brands and distributors managing large SKU catalogues.
• Riversand: Riversand offers a master data and PIM platform used by manufacturers and distributors, including automotive parts suppliers, making it comparable as an enterprise PIM competing with Codex for parts data management workloads.
• Catsy: Catsy is a PIM built for product content syndication to channels like Amazon, eBay and retailer catalogues. Its channel-first PIM approach closely mirrors Codex's marketplace publishing value proposition.

Broad incumbents

• Stibo Systems: Stibo Systems is a long-established enterprise PIM / MDM vendor serving global manufacturers and distributors. It overlaps with Codex functionally but operates at a much larger enterprise scale and broader vertical footprint.
• Informatica (Product 360): Informatica's Product 360 PIM sits inside a much larger data integration and MDM portfolio. It is comparable as an enterprise PIM competing for the same parts data management RFPs, but at considerably broader scope.

Regional players

• TecAlliance (TecDoc): TecAlliance operates the TecDoc aftermarket catalogue standard and tooling, which Codex natively outputs to. While a strategic partner, TecAlliance also competes in the data standards / catalogue space that defines Rain Data's product layer.
• MAM Software: MAM Software is a UK / US automotive aftermarket software vendor whose catalogue platform is natively supported by Codex. As both a partner and adjacent catalogue/ERP solution, it competes for the same parts data workflow budgets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/raindataltd
• LinkedInlinkedin.com/company/rain-data-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rain Data