RootedHomes
RootedHomes is a Central Oregon nonprofit that delivers permanently affordable, energy-efficient homeownership through a community land trust model, serving teachers, healthcare workers, and local families in Redmond and surrounding communities.
- Company typePrivate
- Founded2014
- HeadquartersBend, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What RootedHomes does
RootedHomes is a Bend, Oregon-based nonprofit that provides permanently affordable homeownership opportunities to essential workers and local families in Central Oregon. Under a community land trust model, the organization acquires or develops homes and resells them to income-qualified buyers at below-market prices while recording deed restrictions that preserve affordability across future resales. Its primary service area is Redmond and the broader Central Oregon region, with community outreach anchored by 'Pathways to Affordable Homeownership' information sessions hosted at the Redmond Deschutes Public Library.
The organization delivers its mission through a partner-mediated model rather than a vertically integrated build-and-operate stack. It coordinates a network of regional home builders (Hayden Homes, SunWest Builders, CS Construction, Brooks Resources and others), financial institutions (Columbia Bank, Washington Federal, Washington Trust Bank) that provide mortgage products, and title/escrow firms (Amerititle, Western Title). Prospective buyers are reached through in-person events, an interest-form workflow that feeds housing lotteries, and bilingual outreach led by Spanish-speaking coordinators. Homes are positioned as environmentally sustainable and energy-efficient, with sustainability partners (GreenSavers, Sustainable Northwest) involved in delivery.
Economically, RootedHomes is structured as a donation-supported nonprofit under a 'Ways to Give' program rather than a revenue-generating enterprise. Pricing for homes is eligibility-based and not publicly disclosed, and there is no commercial product, software platform, or app. Headcount is small (1-10 employees), no funding rounds or institutional investors are disclosed, and the organization has begun expanding its program surface beyond Redmond — adding a Rent & Stability Assistance offering and reaching into additional Central Oregon communities — while keeping its geographic footprint intentionally regional.
RootedHomes firmographics
Firmographics- Name
- RootedHomes
- Website
- https://rootedhomes.org
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- RootedHomes is a Central Oregon nonprofit that delivers permanently affordable, energy-efficient homeownership through a community land trust model, serving teachers, healthcare workers, and local families in Redmond and surrounding communities.
- Ownership category
- akta.pro rank
RootedHomes industry classification
Industry- Product category
- Affordable Housing Services
- NAICS
- Lessors of Residential Buildings and Dwellings (531110)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)
- akta.pro secondary industries
- Land Trusts & Protected Areas (BPAGAGAC), Community Foundations (BPAGAKAB)
Keywords
Where RootedHomes is headquartered
LocationHeadquarters
- HQ city
- Bend
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
RootedHomes business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Donations and Charitable Contributions: RootedHomes relies on donations from supporters who invest in long-term affordability, energy-efficient homes, and stable communities. The organization is structured as a nonprofit with a 'Ways to Give' program inviting contributions from individuals and organizations.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
RootedHomes product offering
Product offeringCore offering
RootedHomes is a nonprofit community land trust that develops and provides permanently affordable, energy-efficient homeownership opportunities for essential workers and local families in Central Oregon (Redmond and surrounding communities). Eligible buyers access homes via information sessions, income-guideline screening, interest forms, and housing lotteries, while the organization maintains long-term affordability through restrictive covenants on resale. It also offers rent and stability assistance and accepts donations to fund community development.
Product overview
RootedHomes is a nonprofit organization that provides affordable homeownership opportunities through a community land trust model in Central Oregon, specifically serving Redmond and surrounding areas. The organization does not offer a technology product, software platform, or digital service. Its core offerings are affordable housing programs, homeownership counseling, housing lotteries, rent stability assistance, and donation/support opportunities. The organization facilitates partnerships with local builders, financial institutions, and title companies to develop sustainable, energy-efficient homes that remain permanently affordable for qualifying residents such as teachers, healthcare workers, and local families.
Differentiator
Problem solved
Functional benefit
Products and services
- Affordable Homeownership Program
Companies that use RootedHomes
Customer profileSegments1 record
Ideal customer profiles2 records
RootedHomes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
RootedHomes partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered minor and core.
- AmerititleminorTitle company partner providing title and escrow services for property transactions in RootedHomes developments.
- Brooks ResourcescoreReal estate development partner contributing to property development and community building in Central Oregon.
- CS ConstructioncoreConstruction partner building homes in RootedHomes communities, contributing to development projects.
- DeChaseminorDevelopment partner involved in RootedHomes construction and community development projects.
- EdlenminorDevelopment partner contributing to affordable housing construction projects.
- GreenSaversminorSustainability-focused partner supporting energy-efficient and environmentally sustainable home construction.
- Hayden HomescoreHome builder partner constructing energy-efficient affordable homes in RootedHomes communities.
- Hayden SimplicityminorHome building partner focused on sustainable and efficient home designs.
- Rock SolidminorDevelopment partner involved in construction projects for affordable housing communities.
- SolaireminorDevelopment partner contributing to sustainable community building.
- SunWest BuilderscoreConstruction partner building homes in RootedHomes communities throughout Central Oregon.
- Sustainable NorthwestminorRegional sustainability organization supporting environmentally sustainable community development.
- TenOverminorDevelopment partner contributing to affordable housing construction projects.
- Western TitleminorTitle company partner providing title insurance and escrow services for property closings.
- Deschutes Library in RedmondcoreOngoing collaboration with Redmond Deschutes Public Library to support those on their path to affordable homeownership. The partnership ensures RootedHomes can be physically present and accessible to the families and individuals they serve through in-person information sessions at the library location.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
RootedHomes competitors and assessment
Company assessmentDirect peers
- BRIDGE Housing: California-based nonprofit developer of affordable rental and for-sale housing, including community land trust models. Comparable in mission and in providing permanently affordable homeownership products.
- Homewise: Santa Fe, NM-based nonprofit providing affordable homeownership pathways, including resale-restricted homes, to working families. Highly comparable mission, small-market context, and target buyer.
- Proud Ground: Portland, OR community land trust providing permanently affordable homeownership to first-time, lower-income buyers. Closest geographic and operational peer to RootedHomes, with a similar CLT structure and Oregon-based partnerships.
- Champlain Housing Trust: Burlington, VT-based community land trust and the largest CLT in the US. Operates the same shared-equity, permanently-affordable ownership model RootedHomes uses for essential workers in Central Oregon.
Broad incumbents
- Mercy Housing: National nonprofit affordable housing developer and operator, primarily of rental housing but with shared-equity components. Comparable mission to expand affordable housing supply for low-income households.
- NeighborWorks America: National network of 200+ nonprofit affordable housing and community development organizations. Shares RootedHomes' affordable homeownership mission and serves as peer/membership infrastructure for similar local nonprofits.
- Enterprise Community Partners: National nonprofit that develops and finances affordable housing, including for-sale and CLT programs. Operates at far greater scale but overlaps with RootedHomes on affordable homeownership and community development mission.
- Habitat for Humanity: Global nonprofit affordable homeownership organization serving low-income families through subsidized home construction. Shares RootedHomes' mission of affordable pathways to ownership but operates at much greater scale and geography.
- Grounded Solutions Network: National membership organization supporting community land trusts and shared-equity programs. Directly aligned with RootedHomes' CLT approach and serves as enabling infrastructure for the broader CLT movement.
- LISC (Local Initiatives Support Corporation): National community development financial institution financing affordable housing and neighborhood revitalization, including CLT and shared-equity programs. Comparable as financing and capacity-building infrastructure for affordable homeownership nonprofits.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
RootedHomes social profiles
Digital presenceRootedHomes financial estimates
Financial estimateRevenue estimate
Valuation estimate
RootedHomes leadership team
Management profileNumber of profiles
Profiles2 records
RootedHomes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RootedHomes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RootedHomes
What does RootedHomes do?
RootedHomes is a nonprofit community land trust that develops and provides permanently affordable, energy-efficient homeownership opportunities for essential workers and local families in Central Oregon (Redmond and surrounding communities). Eligible buyers access homes via information sessions, income-guideline screening, interest forms, and housing lotteries, while the organization maintains long-term affordability through restrictive covenants on resale. It also offers rent and stability assistance and accepts donations to fund community development.
Is RootedHomes a public or private company?
RootedHomes is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was RootedHomes founded?
RootedHomes was founded in 2014. It employs 1 to 10 people.
Where is RootedHomes based?
RootedHomes is headquartered in Bend, United States, in the North America region.
How does RootedHomes make money?
One revenue line is on record: donations and Charitable Contributions.
Who are RootedHomes's main competitors?
Direct peers on record are BRIDGE Housing, Homewise, Proud Ground and Champlain Housing Trust. Broad incumbents are Mercy Housing, NeighborWorks America, Enterprise Community Partners, Habitat for Humanity, Grounded Solutions Network and LISC (Local Initiatives Support Corporation).
Does RootedHomes have an API?
No public API is recorded for RootedHomes.
What industry is RootedHomes in?
RootedHomes's product category is Affordable Housing Services. Its primary akta.pro industry code is BPAGALAC, Affordable Housing & Community Development (Housing, Community Land Trusts), with a secondary code of BPAGAGAC, Land Trusts & Protected Areas. Its NAICS code is 531110 and its SIC code is 6531.