Propaysages

What Propaysages does

Propaysages SA is a privately held Swiss landscaping and outdoor construction company headquartered in Villars-sur-Glâne, in the canton of Fribourg. The legal entity traces its origins to Jardins Henri Muller & Fils SA, founded in 1948; in 2023 it merged with Propaysages Sàrl (founded 2013 by current Director Jean-Yves Pauchard) and was rebranded under the Propaysages SA name. The combined business employs approximately 20 people and serves clients across four western Swiss cantons: Fribourg, Vaud, Genève, and Neuchâtel.

The company's offering is organized around a core landscaping service (Aménagements extérieurs — garden design, earthworks, green-space maintenance, and exterior design for private, collective, and public spaces) complemented by authorized-installer product categories: Magiline swimming pools and spas, Renson bioclimatic pergolas and carports, washed and decorative concrete (Béton désactivé), Mammotion robotic lawn mowers, and outdoor kitchens and grills from Atlantic Inox, Cerutti Création, and Traeger. An in-house study bureau handles landscape architecture and project conception, and the company positions biodiversity and water management (rainwater retention, river revitalization) at the core of its work.

Commercially, Propaysages operates a sales-led, consultative model with quote-based, project-by-project pricing and no publicly disclosed rates. Customers engage through the website and contact form, with project scope captured up-front (private vs. professional, service type). The company is privately held with no external investors, parent company, or public funding disclosed.

Name

Propaysages

Legal name

Propaysages SA

Website

https://propaysages.ch

Company type

Private

Founded year

1948

Operating status

Operating

Headcount range

11–50 employees

Short description

Propaysages SA is a Swiss landscaping and outdoor construction company headquartered in Villars-sur-Glâne, employing ~20 people and serving private clients, municipalities, and housing cooperatives across Fribourg, Vaud, Genève, and Neuchâtel through garden design, pools, pergolas, concrete, robotic mowers, and outdoor kitchens.

Ownership category

akta.pro rank

Product category

Landscaping Services

NAICS

Landscaping Services (561730), Landscape Architectural Services (541320)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Residential Landscaping & Lawn Care (BPABADAB)

akta.pro secondary industry

Outdoor Kitchens & Living Space Build-Out (Softscape Integration) (HSAIABAH)

Keywords

• Landscaping services
• Outdoor construction
• Garden design
• Swimming pool installation
• Outdoor kitchens

Headquarters

HQ city

Villars-sur-glâne

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Landscaping and Outdoor Construction Services: Project-based revenue from designing, constructing, and maintaining outdoor spaces including gardens, pools, pergolas, driveways, and outdoor kitchens. Services span from initial conception through realization and ongoing maintenance.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Propaysages SA is a Swiss landscaping and outdoor construction company that designs, builds, and maintains exterior spaces for private gardens, collective housing, and public spaces. Core services include landscape architecture, earthworks, green space maintenance, and rainwater/waterway management, complemented by specialized installations of swimming pools and spas, bioclimatic pergolas and carports, washed concrete surfaces, robotic lawn mowers, and premium outdoor kitchens and grills sourced through European brand partnerships.

Product overview

Propaysages SA is a Swiss landscaping company operating since 1948 (rebranded in 2023 from Jardins Henri Muller & Fils SA), offering a unified portfolio of outdoor landscaping services and products. The core service is general exterior landscaping (Aménagements extérieurs), supported by specialized product categories including Magiline swimming pools and spas (featuring intelligent iMAGI-X connected management), Renson bioclimatic pergolas and carports, washed concrete surfaces (Béton désactivé), Mammotion robotic lawn mowers, and outdoor kitchens and grills from Atlantic Inox, Cerutti Création, and Traeger. The company employs nearly 20 people and serves the Fribourg, Vaud, Genève, and Neuchâtel regions.

Differentiator

Problem solved

Functional benefit

Products and services

• Aménagements extérieurs (Exterior Landscaping) End-to-end exterior landscaping services including garden design, planting, construction, earthworks, green space maintenance, rainwater retention, and waterway revitalization for private property owners, housing cooperatives, municipalities, and public institutions.
• Piscines et spas (Swimming Pools and Spas) Design, supply, and installation of swimming pools and spas for residential and collective clients, featuring Magiline modular polypropylene panel pools with energy class A certification and Aquavia Spa hydro-massage spas.
• Pergolas et Carports Renson Supply, design consultation, permit assistance, and installation of Renson bioclimatic aluminum pergolas and carports with integrated lighting, heating, audio, and customizable enclosure options.
• Béton désactivé (Washed Concrete) Specialized decorative concrete surface treatments including washed (exposed aggregate), brushed, stamped, and smoothed finishes for driveways, terraces, and outdoor living areas.
• Robots tondeuses Mammotion (Robotic Lawn Mowers)

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

20 partnerships are on record, tiered core, major and minor.

• MagilinecoreStrategic or Co-development PartnerPartnership for pools and spas. Magiline is a French manufacturer with over 50,000 pools built in 35 countries, holding 87 international patents for innovative pool technology including modular structures, advanced filtration systems, and smart connectivity. Propaysages offers Magiline pools and spas with energy class A certification.
• RensoncoreStrategic or Co-development PartnerBelgian manufacturer of bioclimatic pergolas and carports. Renson offers premium aluminum structures with over 300 color options, integrated lighting, heating, and smart controls. Propaysages provides design consultation, installation, and administrative permit assistance for Renson products.
• MammotioncoreStrategic or Co-development PartnerInnovative brand specializing in next-generation robotic lawn mowers. Mammotion mowers feature wire-free technology, automatic garden mapping, smartphone app control, and adaptive terrain handling. Propaysages provides installation, maintenance, and servicing.
• Atlantic InoxmajorStrategic or Co-development PartnerFrench manufacturer of premium outdoor kitchens. Atlantic Inox produces modular, customizable outdoor cooking stations in contemporary designs using stainless steel, aluminum, and ceramic materials.
• Cerutti CréationmajorStrategic or Co-development PartnerSwiss-made outdoor kitchen brand. Cerutti Création offers premium, fully modular and customizable outdoor kitchen solutions designed for durability and Swiss craftsmanship quality.
• TraegermajorStrategic or Co-development PartnerAmerican premium wood-pellet grill manufacturer. Traeger grills offer precise temperature control, versatile cooking (grill, smoke, roast, braise), smartphone Bluetooth connectivity, and authentic wood-fired flavor.
• Aquavia SpamajorStrategic or Co-development PartnerEuropean spa manufacturer with over 35 years of experience. Aquavia Spa produces premium spas with European manufacturing, rigorous quality control, optimized hydro-massage, and ergonomic design.
• Etter PavageminorOthersPaving materials supplier - https://pavage.ch/
• HGCminorOthersConstruction and infrastructure partner - https://www.hgc.ch/fr/
• Groupe CorbatminorOthersConstruction group partner - https://www.groupe-corbat.ch/
• Claude Limat SAminorOthersMaterials supplier - https://claudelimat.ch/
• Baumschule Von DachminorOthersPlant nursery and tree supplier - https://www.vondach.ch/
• SchallerminorOthersSwiss supplier partner - https://schaller.swiss/
• Commerce de FerminorOthersIron/Metal materials supplier - https://www.cdff.ch/
• Sables Graviers Tuffière SAminorOthersAggregates and sand supplier - https://www.sgtuffiere.ch/
• Andrey GroupminorOthersConstruction partner - https://www.andreygroup.ch/fr
• thinkwaterminorOthersWater management solutions - https://www.thinkwater.ch/
• BaechlerminorOthersTransport and logistics supplier - https://www.baechlertransports.ch/
• IdealworkminorOthersConcrete finishing solutions - https://www.idealwork.fr/
• BioHortminorOthersGarden storage and products - https://www.biohort.com/ch-fr/

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Yellowstone Landscape: U.S. commercial landscaping provider offering design, installation, and maintenance across the Sun Belt. Comparable service portfolio to Propaysages (design-build-maintain) but with a much larger regional footprint.
• Davey Tree Expert Company: Large North American tree care, environmental services, and landscape management company. Comparable as an established incumbent in outdoor/landscape services, but operates at significantly larger scale and broader scope than Propaysages.

Others

• The Toro Company: U.S. manufacturer of outdoor equipment including mowers, irrigation, and landscape tools. Comparable ecosystem supplier to the professional landscaping services category in which Propaysages operates.
• Husqvarna Group: Swedish manufacturer of outdoor power products, robotic lawn mowers, and irrigation systems. Comparable ecosystem player to Propaysages via robotic mowers and outdoor equipment category; supplies adjacent brands like Mammotion's competitive set.
• STIHL Group: German manufacturer of outdoor power equipment (chainsaws, trimmers, mowers) commonly used by landscaping service providers. Comparable as an equipment ecosystem supplier to Propaysages' category.
• Magiline: French pool manufacturer (50,000+ pools in 35 countries, 87 international patents) and direct Propaysages strategic partner. Comparable as a premium outdoor-living product supplier that Propaysages distributes and installs.
• Mammotion: Innovator of wire-free robotic lawn mowers and a direct Propaysages strategic partner. Comparable as a smart outdoor equipment supplier that Propaysages installs and services.
• Renson: Belgian manufacturer of bioclimatic pergolas and carports and Propaysages strategic partner. Comparable as a premium outdoor-product supplier installed by Propaysages.

Direct peers

• BrightView Holdings: Largest publicly traded U.S. commercial landscaping services company (NYSE: BV), providing design, installation, and maintenance of outdoor environments to residential and corporate clients. Directly comparable as a scaled landscaping services operator with a similar end-to-end service model.
• Idverde: Largest European landscaping services provider, operating across the UK, France, Germany, and the Netherlands. Most relevant direct peer given geographic proximity (Europe), full-service landscaping model, and municipal/commercial-residential client mix.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/propaysages-sa

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Propaysages