Rig Roofing
RIG Roofing is a State Certified, family-owned roofing contractor founded in 2005 serving residential and commercial customers across 11 Central Florida counties. It provides roof repair, replacement, and maintenance across shingle, metal, tile, TPO, and PVC systems from offices in Winter Haven, Tampa, Lakeland, and Port Charlotte.
- Company typePrivate
- Founded2005
- HeadquartersWinter Haven, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Rig Roofing does
RIG Roofing is a State Certified, locally owned, faith-based, family-owned roofing contractor founded in 2005 and headquartered in Winter Haven, Florida. The company provides roof repair, replacement, and maintenance services across 11 Central Florida counties (Polk, Hillsborough, Highlands, Lake, Hardee, Orange, Osceola, Charlotte, Sarasota, Manatee, and Pasco), operating from its Winter Haven headquarters and satellite offices in Tampa, Lakeland, and Port Charlotte. It serves both residential homeowners and commercial property owners, installing and servicing shingle, metal, tile, TPO, and PVC roof systems, with related offerings including emergency dry-in/tarping service, insurance claim assistance, and a recurring roof maintenance subscription program.
The company's core technology is not software-based; its technical capability resides in certified installation and repair practices across multiple roofing material types, supported by elite manufacturer credentials including CertainTeed Select ShingleMaster Installer (held by fewer than 1% of contractors nationwide) and TriCounty Metals Masters Edge Installer. Its underlying technology stack consists of standard SMB tools: a content-managed website, online scheduling, Stripe payment processing, Google Maps Platform APIs for location services, and social media integration via Facebook and Twitter login.
RIG Roofing's business model combines one-time project revenue (typical residential shingle replacement $8,000-$18,000; metal/tile $10,000-$30,000), subscription-based recurring revenue from its $97/year (bi-annual) and $194/year (quarterly) Roof Maintenance Program, and emergency dry-in services at $1,000 per engagement. Customer acquisition runs through a direct-to-consumer motion combining field sales representatives conducting free in-person roof assessments, inside phone sales at (863) 294-4477, online self-serve scheduling, and a Winter Haven showroom, with marketing amplified via Google reviews (751+), local SEO, educational content, social media, and an Uncle Si (Duck Dynasty) brand ambassador partnership.
Rig Roofing firmographics
Firmographics- Name
- Rig Roofing
- Legal name
- RIG Roofing
- Website
- https://rigroofing.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- RIG Roofing is a State Certified, family-owned roofing contractor founded in 2005 serving residential and commercial customers across 11 Central Florida counties. It provides roof repair, replacement, and maintenance across shingle, metal, tile, TPO, and PVC systems from offices in Winter Haven, Tampa, Lakeland, and Port Charlotte.
- Ownership category
- akta.pro rank
Rig Roofing industry classification
Industry- Product category
- Roofing Services
- NAICS
- Roofing Contractors (23816)
- SIC
- Asphalt Paving & Roofing Materials (2950)
- akta.pro primary industry
- Roof Installation & Replacement (HSAPAKAA)
- akta.pro secondary industries
- Roof Inspection, Preventive Maintenance & Tune-Ups (HSAGAKAH), Metal Roof Repair & Panel Replacement (HSAGAKAD)
Keywords
Where Rig Roofing is headquartered
LocationHeadquarters
- HQ city
- Winter Haven
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Rig Roofing business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Roof Repair and Replacement Services: One-time service revenue from roof repair and full roof replacement projects for residential and commercial customers. Revenue is earned per job upon project completion. Financing options are available for customers.
- Roof Maintenance Program: Annual subscription-based recurring revenue from the Roof Maintenance Program, offered at $97 per year for bi-annual service and $194 per year for quarterly service. Customers subscribe to protect their roof investment.
- Emergency Dry-In (Tarping) Service: One-time emergency service revenue for temporary storm damage protection, available for purchase online with 72-hour response commitment.
- Insurance Claim Assistance: RIG Roofing assists customers navigating insurance claims for storm damage at no separate charge; the service supports the primary roof replacement/ repair revenue stream by helping customers access insurance funding.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Standard (Bi-Annual) Roof Maintenance - $97/year |
| Subscription | Annual | Quarterly Roof Maintenance - $194/year |
| Unit Pricing | Pay-as-you-go | Emergency Dry-In Service - $1,000 |
| Other | Pay-as-you-go | Residential Asphalt Shingle Roof Replacement - $8,000–$18,000 |
| Other | Pay-as-you-go | Financing Options Including 0% Interest |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
Rig Roofing product offering
Product offeringCore offering
RIG Roofing is a licensed roofing contractor that sells and installs residential and commercial roofing systems, including roof repair, full roof replacement, emergency dry-in/tarping, scheduled roof maintenance, and insurance-claim assistance, primarily across Central Florida. Customers receive a free roof assessment as the entry point, with financing options and multi-manufacturer warranty-backed installations.
Product overview
Rig Roofing is a service-based roofing contractor offering a unified suite of roof repair, replacement, and maintenance services for residential and commercial properties in Central Florida. The core offerings consist of Roof Repair and Roof Replacement services, supplemented by add-on services including Emergency Dry-In (tarping), a Roof Maintenance Program subscription, Free Roof Assessments/Estimates, and Insurance Claim Assistance. The company installs multiple roof type systems: Shingle, Metal, Tile, TPO, and PVC roofs, each offered as a distinct product line. The Maintenance Program is a recurring subscription add-on, while the Emergency Dry-In service is an on-demand add-on for active leaks. All services are delivered through company-owned operations in Florida with workmanship warranties ranging from 10-20 years.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Roofing
- Commercial Roofing
- Roof Repair
- Roof Replacement
- Emergency Dry-In Service
- Roof Maintenance Program
- Insurance Claim Assistance
- Storm Damage Response
Quantifiable outcome
- Most roof replacements completed in one day
- +5 more outcomes
Companies that use Rig Roofing
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles2 records
Rig Roofing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Rig Roofing partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- CertainTeed (Saint-Gobain)coreRIG Roofing is a CertainTeed Select ShingleMaster Installer, a certification earned by fewer than 1% of contractors nationwide. This status enables RIG to offer enhanced warranty coverage on CertainTeed shingle products that is not available through standard contractors. CertainTeed is a leading manufacturer of building materials including asphalt shingles, roofing accessories, and related products.
- TriCounty MetalscoreRIG Roofing is a TriCounty Metals Masters Edge Installer, a certified installer status for their metal roofing product lines. This certification indicates specialized training and expertise in metal roof installation using TriCounty Metals products.
- Len's RoofingminorLen's Roofing is described as a sister company of RIG Roofing operating in the Sarasota-Bradenton area. Mentioned as an affiliated roofing company that shares operational synergies with RIG Roofing.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Rig Roofing competitors and assessment
Company assessmentDirect peers
- Mr. Roof: Direct-to-consumer residential roofing contractor with a national footprint, similar telemarketing and field-sales acquisition model, and shingle/metal replacement focus comparable to RIG.
- Mighty Dog Roofing: Franchise-based residential and commercial roofing contractor with multi-material offerings (shingle, metal, tile, TPO) and a strong local-brand marketing playbook similar to RIG Roofing.
- Aspen Contracting: Nationally licensed roofing, siding, and gutter contractor serving homeowners and commercial properties, with comparable insurance-restoration customer acquisition and warranty-backed replacement offering.
- Bone Dry Roofing: Multi-office residential and commercial roofing franchise operating across the Midwest/Southeast U.S. Comparable in structure: multiple branch offices, multi-material capabilities, warranty-backed installation.
- RoofClaim: Direct-to-consumer roofing platform specializing in insurance-claim-funded roof replacements with a digital-led customer experience. Closely mirrors RIG's D2C field-sales-plus-insurance-claim model.
- Storm Guard Roofing & Construction: National roofing and exterior restoration franchise with a strong storm-damage and insurance-claim restoration focus. Highly comparable to RIG's residential replacement model and Central Florida insurance-claim positioning.
- Christian Brothers Roofing: Faith-based, family-operated residential and commercial roofing contractor with comparable service-area branding, free-estimate model, and warranty-backed installation offering.
Broad incumbents
- Roofing Corp of America: Private-equity-backed national platform aggregating regional residential and commercial roofers. Directly comparable as a roll-up thesis for Central Florida roofers and a potential acquirer/peer for RIG's platform.
- Tecta America Commercial Roofing: One of the largest U.S. commercial roofing contractors with national TPO/PVC flat-roof capabilities. Overlaps with RIG's commercial TPO/PVC offering, but at much larger scale and broader geographic scope.
Others
- SERVPRO of Central Florida: Storm-damage and water-damage restoration franchise that frequently partners with or substitutes for roofers on emergency tarping and dry-in work adjacent to RIG's Emergency Dry-In service.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Rig Roofing social profiles
Digital presenceRig Roofing compliance and trust
Trust signalCompliance4 records
Rig Roofing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rig Roofing leadership team
Management profileNumber of profiles
Profiles3 records
Rig Roofing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rig Roofing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rig Roofing
What does Rig Roofing do?
RIG Roofing is a licensed roofing contractor that sells and installs residential and commercial roofing systems, including roof repair, full roof replacement, emergency dry-in/tarping, scheduled roof maintenance, and insurance-claim assistance, primarily across Central Florida. Customers receive a free roof assessment as the entry point, with financing options and multi-manufacturer warranty-backed installations.
Is Rig Roofing a public or private company?
Rig Roofing is a private company. It is classified as family owned and is currently operating.
When was Rig Roofing founded?
Rig Roofing was founded in 2005. It employs 11 to 50 people.
Where is Rig Roofing based?
Rig Roofing is headquartered in Winter Haven, United States, in the North America region.
How does Rig Roofing make money?
Four revenue lines are on record. Roof Repair and Replacement Services are the primary driver. The others are roof Maintenance Program, emergency Dry-In (Tarping) Service and insurance Claim Assistance.
Who are Rig Roofing's main competitors?
Direct peers on record are Mr. Roof, Mighty Dog Roofing, Aspen Contracting, Bone Dry Roofing, RoofClaim, Storm Guard Roofing & Construction and Christian Brothers Roofing. Broad incumbents are Roofing Corp of America and Tecta America Commercial Roofing. SERVPRO of Central Florida is listed as an others.
Does Rig Roofing have an API?
No public API is recorded for Rig Roofing.
What industry is Rig Roofing in?
Rig Roofing's product category is Roofing Services. Its primary akta.pro industry code is HSAPAKAA, Roof Installation & Replacement, with a secondary code of HSAGAKAH, Roof Inspection, Preventive Maintenance & Tune-Ups. Its NAICS code is 23816 and its SIC code is 2950.