What Premio Group inc. does

Premio Group Inc. is a privately held Canadian boutique event management firm that designs and delivers corporate meetings, incentive programs, and motorsports hospitality for VIP and enterprise clientele. Founded circa 2020 and headquartered in Brossard, Quebec, the company operates a lean 8-person team composed of specialized roles spanning account management, hospitality coordination, transportation logistics, accounting, and event registration, and maintains a secondary office in Vero Beach, Florida to serve US clients. Leadership is led by Stephen (President) and Francis (Vice President & Partner), with no disclosed institutional investors, parent company, or funding rounds, indicating a founder/partner-owned structure.

The company's offering comprises three integrated service lines: Motorsports Hospitality (high-octane VIP experiences at racing events with racetrack access, brand integration, and celebrity appearances), Incentive Programs (strategically designed experiential reward programs with virtual, hybrid, and in-person delivery), and Corporate Meetings (creative meeting design with full site selection and logistics management). Underpinning delivery is a proprietary "360-degree Planning" methodology and end-to-end destination logistics covering hotel management, transportation coordination, and guest hospitality programs. The business is service-only; there is no software platform, mobile application, public API, or proprietary technology product disclosed, and cruise logistics is referenced in the company description but not currently surfaced as a top-level website service.

Premio operates a sales-led, enterprise-focused go-to-market with multi-year contracts and bespoke, quote-based pricing tailored to each engagement; no standardized pricing tiers are published. Customer acquisition relies on direct outreach by a Senior Key Account Director and a bilingual (English/French) corporate website, with motorsports hospitality and corporate sponsorships appearing to be the most differentiated vertical. No funding rounds, M&A activity, regulatory actions, patents, partnerships, or third-party certifications are disclosed in the available source material.

Name

Premio Group inc.

Legal name

Premio Group Inc.

Website

https://premiogroup.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Premio Group Inc. is a privately held Canadian boutique event management firm that designs corporate meetings, incentive programs, and motorsports hospitality for VIP enterprise clients, operating from Brossard, Quebec with a US office in Vero Beach, Florida.

Ownership category

akta.pro rank

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Corporate Event Management Services: Professional services revenue generated through customized event planning and management for corporate clients. Services include motorsports hospitality, incentive programs, and corporate meetings. Revenue is likely project-based or contractual given the bespoke nature of services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Premio Group designs and manages corporate meetings, incentive programs, motorsports hospitality, and destination logistics for discerning corporate clients. The company delivers bespoke 360-degree event planning covering VIP hospitality, hotel management, transportation coordination, brand integration, and celebrity appearances through virtual, hybrid, and in-person formats.

Product overview

Premio Group inc. is a corporate event, hospitality, and meeting management company offering three integrated core services: Motorsports Hospitality (premium racing and motorsport event experiences), Incentive Programs (strategic reward and engagement programs), and Corporate Meetings (creative corporate event design and management). These services are unified under the Premio brand, providing end-to-end event solutions including planning, logistics, hospitality management, and program delivery for discerning corporate clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Motorsports Hospitality

Named customers1 record

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Maritz Travel: Long-established incentive travel, meetings and corporate events agency serving large enterprise clients across North America. Comparable in service portfolio (incentives, meetings, events) but at much greater scale than Premio, often appearing on the same RFP shortlists.
• BCD Meetings & Events: Global corporate meetings and events division of BCD Travel, operating at significant scale across incentive programs, conferences and corporate meetings. Larger incumbent serving the same enterprise buyer but with technology platforms and global footprint that Premio cannot match.
• Cvent: Large-scale event technology and meetings management platform serving corporate meeting planners and event organizers. Broadly comparable as an enterprise-focused meetings and events vendor, though primarily technology-led versus Premio's services-led model.
• BI WORLDWIDE: Large global engagement agency offering incentive travel, meetings, events and loyalty programs. Overlaps directly with Premio's incentive programs and corporate meetings service lines as a scaled incumbent in the same enterprise segment.

Direct peers

• Conference Direct: Corporate meeting planning and hotel sourcing services company representing planners and corporate buyers. Directly comparable to Premio's corporate meetings service line, with similar quote-based service model for enterprise clients.
• One10: Boutique-to-mid-market incentive and recognition solutions provider serving enterprise customers with rewards, incentives, meetings and events. Directly comparable to Premio's incentive program and corporate meeting service lines, particularly for enterprise clients seeking integrated programs.
• Hosts Global: Destination management company specializing in corporate events, incentive trips and group experiences across global destinations. Comparable on incentive travel logistics, VIP hospitality and corporate group event execution.
• HPN Global: Specialized incentive and corporate event solutions provider focused on incentive travel, meetings and events. Comparable to Premio on incentive program design and execution for mid-market and enterprise corporate clients.
• ITA Group: Mid-sized engagement and incentive program agency providing strategic incentive travel, meetings and corporate events for Fortune 500 clients. Closely comparable to Premio on incentive programs and corporate meetings, with similar end-to-end program design and managed logistics offering.
• QuintEvents: North America's leading motorsports hospitality specialist, offering official ticket, travel and hospitality packages to NASCAR, Formula 1, IndyCar and other major races. Closest direct analogue to Premio's motorsports hospitality service line, serving the same corporate VIP customer segment with comparable bespoke race-weekend hospitality deliverables.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/premiogroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Premio Group inc.