Triple & Co

Name

Triple & Co

Legal name

Triple & Co.

Website

https://tripleandco.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

B2B Marketing Services

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA)

akta.pro secondary industry

Marketing Automation & Campaign Management CRM (HDAEAFAB)

Keywords

• Fractional CMO services
• B2B marketing leadership
• AI marketing agents
• CRO as a service
• Supervised AI marketing

Headquarters

HQ city

Hod Hasharon

HQ country

Israel

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. CMO as a Service Retainer: Monthly retainer engagement providing senior CMO leadership plus full AI agent execution layer. Covers strategy, content, campaigns, HubSpot ops, social, pipeline management, events, and sales enablement. One partner replaces fractional exec, agency, and freelancer stack.
2. CRO as a Service Retainer: Monthly retainer for full revenue funnel ownership including marketing, sales, and customer success alignment. Owner reports at board level on pipeline and revenue metrics. Includes forecasting, stage criteria, and cross-team coordination.
3. AI Agent Diagnostics (Fixed-Scope): Individual agent diagnostic engagements with fixed pricing: Brand Voice Diagnostic ($2,000), Visual Direction Diagnostic ($2,500), Growth Engine Diagnostic ($2,500), Social Presence Diagnostic ($1,500), Content Intelligence Diagnostic ($1,800), Marketing Performance Diagnostic ($3,500), Content Leverage Diagnostic ($1,200), Video Engine Diagnostic ($2,500).
4. Specialized Service Modules: Individual service components available separately: Brand Strategy & Storytelling, Growth Strategy & GTM, Social Management, HubSpot & Automation, Pipeline Management, Events & Tradeshows, In-House Team Building. Each can be engaged standalone or as part of full retainer.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels8 records

Core offering

Triple & Co. delivers senior fractional CMO and CRO leadership as a recurring service to B2B technology companies, combined with a supervised team of eight specialized AI agents that execute marketing work daily across content, campaigns, social, research, analytics, creative, and video. The bundled offering replaces the typical stack of fractional executive, agency, and freelancers with one accountable operator owning the revenue outcome, sold via monthly retainers and supported by standalone modules such as Brand Strategy, Growth/GTM, HubSpot Automation, Pipeline Management, Events, GEO, and fixed-scope AI agent diagnostics.

Product overview

Triple & Co is an AI-native CMO and CRO as a Service platform offering senior marketing leadership plus eight supervised AI agents that execute marketing work daily. The core offering combines human strategic direction from founder Lihi Pinto with a multi-agent AI execution system covering brand voice, growth campaigns, social media, research, analytics, repurposing, art direction, and video production. Services include CMO as a Service, CRO as a Service, Head of Growth as a Service, and Fractional CMO engagements, supplemented by specialized modules for brand strategy, GTM planning, social management, HubSpot automation, pipeline management, events, and team building. The AI agent team (Camille, Rex, Nova, Atlas, Sage, Vega, Lumen, Zara) operates on Claude foundation models with zero unsupervised output—all work passes human review before shipping. Additional offerings include GEO services for AI search optimization and a free AI Visibility Audit.

Differentiator

Problem solved

Functional benefit

Products and services

• CMO as a Service

Quantifiable outcome

• 47+ deliverables shipped weekly with 94% approved on first pass, 100% human-reviewed
• +3 more outcomes

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature4 records

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Kalungi: B2B SaaS-focused outsourced marketing services firm offering fractional CMO and full-stack marketing team services. Closest direct peer in terms of target customer (B2B SaaS companies) and fractional CMO service model.
• Lean Labs: B2B SaaS marketing agency offering growth strategy, demand generation, and full-stack marketing services for SaaS companies from seed through enterprise. Comparable in B2B SaaS focus and end-to-end marketing delivery.
• Tilt Metrics: HubSpot solutions partner specializing in CRM implementation, marketing operations, and revenue enablement for B2B companies. Directly comparable in HubSpot/marketing automation execution layer.
• Heinz Marketing: B2B marketing agency specializing in sales and marketing alignment, demand generation, and fractional CMO services for technology and SaaS companies. Highly comparable in fractional CMO offering and pipeline/funnel focus.
• Single Grain: Digital marketing agency serving SaaS and enterprise clients with SEO, paid media, content, and growth marketing services. Comparable in serving B2B tech companies with full-funnel marketing execution.
• Refine Labs: B2B marketing agency known for demand generation, content, and category creation strategies targeted at SaaS and technology companies. Comparable in B2B SaaS positioning and demand-gen-led service model.
• Six & Flow: HubSpot Elite partner and marketing operations consultancy providing CRM implementation, automation, and demand generation services. Comparable in HubSpot expertise and B2B revenue operations focus.
• Directive Consulting: B2B SaaS and enterprise marketing agency providing paid media, SEO, content, and creative services with deep vertical expertise in SaaS and tech. Comparable in B2B SaaS focus and mid-market to enterprise client profile.

Others

• Pavilion: Professional community and resource network for B2B sales and marketing leaders. Not a direct competitor, but operates in the same buyer ecosystem and represents a potential partnership or content-distribution channel for Triple & Co.

Broad incumbents

• 6sense: Established B2B demand generation and account-based marketing platform using AI for intent data and predictive analytics. Comparable in serving B2B revenue leaders with AI-driven demand gen, though as a software platform rather than services firm.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/triple-and-co
• Facebookfacebook.com/lihi.pinto7

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Triple & Co