Aldeia das Aguas Park Resort

What Aldeia das Aguas Park Resort does

Aldeia das Aguas Park Resort operates the largest leisure and water park complex in the state of Rio de Janeiro, founded in 1992 and located in Barra do Piraí. The 330,000 sqm built area contains 17 themed pools holding more than 6 million liters of water, anchored by the Kilimanjaro waterslide at 49.9 meters — at one point the world's tallest water slide. The property has accumulated over 10 million visitors since opening and draws 60,000+ cariocas per month at summer peak.

The core product is a day-use water park experience, expanded since 2009 with the on-site Hotel Quartzo and Resort Village das Aguas to support multi-day stays. The business operates four primary revenue streams: day-use ticket sales (R$140–R$190 per adult, tiered by weekday/weekend), annual club/memberships, hotel and resort-village accommodation, and group/corporate bookings. A year-round events calendar (Carnival, Réveillon, Easter, Festa Junina, Children's Day, Oktoberfest) is layered on top to smooth seasonality.

The operating model is asset-heavy and consumer-discretionary: the company employs 251–500 staff, outsources entertainment content to partners (Loukaademia Circus, Team Augustus, Kaá Recreação), and is a member of sector bodies SINDEPAT and Adibra. Digital commerce relies on third-party fraud detection (Sift). No parent company, funding rounds, or public revenue disclosures are present in the available data.

Name

Aldeia das Aguas Park Resort

Legal name

Aldeia das Aguas Park

Website

https://aldeiadasaguasresort.com.br

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

251–500 employees

Short description

Aldeia das Aguas Park Resort operates the largest water park complex in Rio de Janeiro state, founded 1992 in Barra do Piraí, serving day-use visitors, club members, and hotel guests with 17 themed pools and on-site lodging.

Ownership category

akta.pro rank

Product category

Water Park and Resort Hospitality

NAICS

Amusement and Theme Parks (713110)

SIC

Services-Amusement & Recreation Services (7900), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Outdoor Water Parks (Wave Pools, Lazy Rivers, Slides) (THAAABAA)

akta.pro secondary industries

Resort & Hotel Water Parks (On-Property Guest-Access Parks) (THAAABAC), Resort/Hotel-Integrated Parks (On-Property Theme/Water Parks) (THAJAEAF), Water Park Concessions & Guest Services (Food, Retail, Lockers, Cabanas) (THAAABAH)

Keywords

• Water park resort
• Leisure complex
• Theme park attractions
• Family entertainment
• Hospitality and events

Headquarters

HQ city

Barra do Piraí

HQ country

Brazil

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Day-Use Park Tickets: Visitors purchase individual day-use tickets granting access to all pools, water slides, and common areas. Pricing is dynamic — earlier online purchase yields lower prices. Standard ticket categories include conventional (all common areas), VIP (exclusive area with up to 200 people and exclusive recreation), and half-price tickets available at the box office for students, seniors 60+, and disabled persons. Additional revenue from add-ons: tirolesa (zip line) rides, locker rentals, and parking.
2. Club Membership (Associado): The resort operates a membership program offering unlimited park access, exclusive areas, discounts on shows and events, free zip line rides, complimentary birthday tickets for the holder and dependents, and exclusive promotions. Revenue is generated through membership title sales managed by dedicated sales agents.
3. Hotel Accommodation — Hotel Quartzo: On-site hotel offering apartments equipped with air conditioning, cable TV, telephone, minibar, private bathroom. Hotel packages include park access. Revenue from room nightly rates.
4. Food & Beverage Sales: More than 30 food and beverage points across the park (restaurants, snack bars, ice cream shops, churrascarias, pizza, burgers, etc.) use a pre-paid electronic consumption card (Cartao Day Use) loaded with cash or card. This drives ancillary F&B revenue.
5. Group / Excursion Bookings: The resort works with travel agencies and tour operators offering group pricing for 10+ persons. B2B excursion sales team handles group quotes via WhatsApp and email.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

Aldeia das Aguas Park Resort operates a 330,000 sqm integrated leisure and water-park complex in Barra do Piraí, Rio de Janeiro, selling day-use park tickets, on-site hotel accommodation (Hotel Quartzo), title-based club memberships, group excursion packages, food and beverage across 30+ outlets, and event hosting (birthdays, corporate events, Réveillon, Carnival, Christmas). The complex features 17 themed swimming pools, multiple waterslides including the world-record Kilimanjaro at 49.9 meters, wave pools, a lazy river, a 300-meter zipline, and on-site recreation services delivered by Kaá Recreação.

Product overview

Aldeia das Águas Park Resort is a leisure complex and water park located in Barra do Piraí, Rio de Janeiro, Brazil, established in 1992. The offering consists of a unified water park destination (the core product) with multiple integrated services: 17+ swimming pools including themed pools (Piscina Carioca, Pantanal, Beagá, Floripa, Sampa, Pelourinho), radical attractions (Kilimanjaro - world's tallest toboágua at 49.9m, Side Winder, Rampa Yuppie, Tirolesa), family attractions (Aldeia dos Piratinhas, Playground, Fazendinha), recreation services (Kaá Recreação), and entertainment areas (Wonder Place, Espaço Festa). Accommodation is provided through Hotel Quartzo (on-site hotel with pools, fitness, saunas, and sports facilities). Additional services include membership programs, Day Use admission tickets (VIP and conventional), food & beverage across 30+ points, consumption card system, locker rentals, parking, and event hosting (Réveillon das Águas, Som de Verão, Folia das Águas, Magia do Natal, and seasonal celebrations). The park also features mascot characters (Turminha do Aldeia - Donna, Tito, Jota) for entertainment. The complex spans 330,000 square meters with over 6 million liters of water across its attractions.

Differentiator

Problem solved

Functional benefit

Brands

• Turminha do Aldeia: Mascot characters of the park (Donna, Tito, and Jota) featured in recreational activities and events.
• Kaa Recreacao

Products and services

• Day-Use Park Admission Day admission tickets granting visitors access to the 330,000 sqm water park complex including all common-area pools, waterslides, wave pool, lazy river, kids' play areas, and event programming. Sold via direct e-commerce and on-site box office with dynamic pricing (online advance purchase lower than walk-up). Conventional, VIP, and half-price (meia-entrada) categories are available.
• Hotel Quartzo Accommodation On-site hotel within the resort offering apartments equipped with air conditioning, cable TV, telephone, minibar, and private bathroom, plus amenities including pools, game room, saunas, fitness area, and sports court. Accommodation packages bundle park access per the opening calendar. Reservations handled by Central de Reservas via phone (24) 99933-4118, WhatsApp, and email.
• Club Membership (Associado) Title-based membership program offering unlimited park access, exclusive members-only areas, discounts on shows and events, free zipline rides, complimentary birthday tickets (2 for titular and 1 per dependent), and exclusive promotions. Sold via dedicated sales agents via contact form, WhatsApp, and email with multi-year contracts.
• Group Excursions and Travel-Agency Channel B2B excursion program offering group pricing for 10+ persons sold through authorized travel agencies and tour distributors across Rio de Janeiro, Minas Gerais, and São Paulo states. A dedicated B2B sales team handles group quotes and bookings via WhatsApp (24) 98189-6627 and email [email protected].
• Food and Beverage Services On-site food and beverage service across more than 30 outlets including restaurants, snack bars, ice cream shops, churrascarias, pizzeria, burger joints, and convenience store, transacted through a pre-paid Cartão Day Use electronic consumption card (R$5 refundable deposit, 12-month balance validity).
• Espaço Festa — Private Event Hosting Exclusive on-site venue for hosting private parties, birthday celebrations, corporate events, and social gatherings, located near Toboágua Brazuca. Contact for booking: (24) 99847-6005.
• VIP Admission Ticket (Ingresso VIP) Premium ticket category providing access to an exclusive VIP pool area accommodating up to 200 people, exclusive recreation activities, and all common park areas. Capacity-limited; advance purchase recommended. Ticket includes Insurance Diversão re-scheduling (up to two rebookings within 6 months).

Quantifiable outcome

• 10 million+ cumulative visitors since 1992
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• SINDEPAT (Sistema Integrado de Parques e Atrações Turísticas)coreStrategic or Co-development Partner · 1 January 2026SINDEPAT coordinates the Dia Nacional da Alegria (National Day of Joy) initiative, now in its 17th edition, which provides underprivileged children from NGOs in Barra do Piraí and neighboring municipalities with a full day of free leisure at the park. The program has served over 1,300 people per edition and aims to democratize access to leisure and entertainment regardless of social condition.
• AdibracoreStrategic or Co-development Partner · 1 January 2026Adibra (Associação Brasileira de Parques e Atrações) partners with SINDEPAT on the Dia Nacional da Alegria program, supporting the initiative to provide free park access to children from social assistance organizations.
• Kaá RecreaçãocoreGTM or Marketing Partner · 1 January 2026Kaá Recreação is the resort's dedicated recreation team — professionals in physical education, art, dance, and early childhood education who deliver games, activities, ecological education, challenges, character shows, dance performances, and children's theater throughout the park. They lead major events including Folia das Águas (Carnival programming), the Réveillon event, and daily recreation activities.
• Team Augustus (Judô)minorOthers · 1 January 2026Team Augustus organized and hosted the Open Aldeia de Judô (Open Aldeia Judo Championship) at the park on the first Sunday of November. The event drew athletes of various ages from regional academies, promoting sports, discipline, and integration between athletes and families.
• Loukaademia CircusminorGTM or Marketing Partner · 1 January 2026Loukaademia Circus presented the 'Espetáculo Hakuna Matata' at the park during October Saturdays. The circus show featured acrobats, clowns, and special performances (including Lilo & Stitch and magic shows by Pedro Montela and Fabiano), with prize giveaways and mascot plush toy raffles.
• SINDEPAT (Sistema Integrado de Parques e Atrações Turísticas)coreStrategic or Co-development Partner · 1 January 2025The 15th edition of the Dia Nacional da Pessoa com Deficiência (DNPD) was held at the park in December 2025, attracting 1,804 participants from regional institutions. SINDEPAT coordinates this accessibility and inclusion initiative across parks and tourist attractions nationwide.
• Authorized Excursion Agencies and Travel Distributors (RJ, MG, SP)coreChannel Partner/ Reseller/ DistributorThe resort has an authorized network of excursion agents and travel distributors across Rio de Janeiro, Minas Gerais, and São Paulo states. These partners sell day-use tickets and group packages (10+ persons) on behalf of the park. A dedicated B2B team handles group quotes and pricing via WhatsApp and email. Points of sale are listed on the Excursões page of the website.

Scale indicators6 records

Recent moves11 records

Expansion highlights4 records

Direct peers

• Beach Park: Beach Park in Aquiraz (Ceará) is a Latin American water park and resort destination with on-site hotel (Suites Beach Park Resort), ticketing, F&B, and event programming. It is the most direct comparable to Aldeia das Águas in scale, business model, and integrated water park + resort positioning in Brazil.
• Thermas dos Laranjais: Thermas dos Laranjais in Olímpia (São Paulo) is one of Brazil's largest water parks with multiple themed pools, slides, hotel accommodation, and ticketing. Directly comparable to Aldeia das Águas in operating model, customer base (Brazilian families), and revenue structure (day tickets + on-property lodging + F&B).
• Hot Park: Hot Park in Rio Quente (Goiás) operates a water park plus hotel/resort complex with multiple pools, slides, and ticket packages. Highly comparable as a destination water-park + resort operator in the same Brazilian leisure category.
• Wet'n Wild São Paulo: Wet'n Wild in Itupeva (SP) is a Brazilian water park chain (with affiliated locations globally) offering pools, slides, and day-use ticketing. Directly competes for the same family day-trip leisure demand as Aldeia das Águas, though without the integrated hotel component.
• Mirabilandia: Mirabilandia in Balneário Piçarras (SC) is a Brazilian water park and amusement complex serving families in southern Brazil. Comparable in operating model, target market (Brazilian families), and ticketing/F&B revenue mix, with partial geographic overlap for inbound tourism.

Broad incumbents

• Parque da Mônica: Parque da Mônica in São Paulo is a family entertainment center built around licensed IP (Turma da Mônica), with rides, shows, and themed areas. Comparable in serving the Brazilian family leisure market, but operates an indoor-FEC model rather than an outdoor water park.
• Six Flags: Six Flags operates regional theme parks globally with water attractions, on-site F&B, and ticketing. Comparable as an established multi-park leisure operator with branded attractions and seasonal demand patterns, though at materially larger scale and broader portfolio than Aldeia.
• Beto Carrero World: Beto Carrero World in Penha (SC) is the largest theme park in Latin America, combining rides, shows, and water attractions with on-site hotels. Comparable as a large-scale family destination with resort integration, but operates in a broader theme-park category rather than a water-park specialist.
• Hopi Hari: Hopi Hari in Vinhedo (SP) is a Brazilian theme park with multiple themed areas, rides, and shows. Comparable in targeting Brazilian family leisure demand with ticketing and F&B revenue streams, though without the water-park specialization or on-site hotel integration.

Regional players

• Acqualinda: Acqualinda is a regional Brazilian water park serving family day-trip demand with pools, slides, and day-use ticketing. Comparable in operating model and target customer, though materially smaller in scale than Aldeia das Águas and operating in a different regional market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/AldeiadasAguas
• Facebookpt-br.facebook.com/aldeiadasaguas
• Instagraminstagram.com/aldeiadasaguas
• LinkedInlinkedin.com/company/aldeia-das-aguas-park-resort

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aldeia das Aguas Park Resort