Math Kangaroo USA, NFP

What Math Kangaroo USA, NFP does

Math Kangaroo USA, NFP, Inc. is a 501(c)(3) nonprofit organization incorporated in Indiana and headquartered in Granger, founded in 1998 as the U.S. affiliate of the international Math Kangaroo competition that originated in France in 1991. The organization administers the annual International Math Kangaroo Competition in Mathematics for K-12 students, held at 1,682 local centers across all 50 U.S. states; in 2026 the competition drew 60,504 participants, up from 53,562 in 2025. Core operations revolve around an annual, event-driven competition administered through volunteer state directors and faculty, with registration via the organization's website and team registration via a Shopify storefront.

The product portfolio follows a platform-plus-modules architecture. The competition is the anchor; adjacent monetization modules include synchronous online classes and webinars, one-on-one private coaching delivered through the Oasis LMS, grade-level practice books and booklets with video solutions, and an annual Advent Calendar. In 2026 the organization introduced the Kangaroo AI Tool (SmartTutor) — a text-based generative AI tutoring product currently in beta — alongside AI Classes (AI 101, AI for Social Impact) and a new Team Competition format. An International Kangaroo Open Math Contest for Adults was launched in March 2026 as a free, globally accessible extension of the brand.

The revenue model blends one-time competition registration fees with recurring subscription-style income from classes, webinars, and coaching, plus unit-priced donations ($500 covers 50 Title I student entries) and merchandise sales through the Shopify store. Distribution is center-based and partner-driven: local schools, libraries, and community centers serve as proctored venues, while sponsors such as Wolfram, Art of Problem Solving, MoMath, and Po-Shen Loh / Daily Math provide both financial and content support. The organization holds COPPA compliance for under-13 data handling and operates a multi-channel marketing presence across web, email, social media, and earned press.

Name

Math Kangaroo USA, NFP

Legal name

Math Kangaroo USA, NFP, Inc.

Website

https://mathkangaroo.org

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Math Kangaroo USA, NFP is a 501(c)(3) nonprofit that administers the U.S. leg of the international Math Kangaroo math competition for K-12 students, reaching 60,504 participants across 1,682 centers in all 50 states, with supplementary classes, AI tutoring, and coaching products.

Ownership category

akta.pro rank

Product category

Math Competition and Enrichment Services

NAICS

Educational Support Services (611710), Exam Preparation and Tutoring (611691), Other Schools and Instruction (6116)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Math Competition Administration Services (Proctoring, Grading, Logistics) (EDAMAEAO)

akta.pro secondary industries

Competition Coaching & Training Programs (AMC/AIME/USAMO/MathCounts) (EDAMAEAA), Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors) (EDANAGAL), Math Learning Centers (Small-Group) (EDANAHAE)

Keywords

• Math competition
• K-12 math education
• Online math classes
• Math tutoring services
• Math practice materials

Headquarters

HQ city

Granger

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Competition Registration Fees: Students pay registration fees to participate in the annual Math Kangaroo competition, which is held at local centers across the country.
2. Online Classes and Webinars: The organization offers summer online classes (10 hours, limited to 12 students) and webinars for Grades 1-12, taught by expert faculty. Kangaroo Kahoot LIVE sessions are available for $49.99 for 4 summer sessions.
3. Practice Materials and Books: Sale of books, booklets, and practice materials organized by grade level (Grades 1-12), including video solutions and logic puzzles.
4. Private Coaching: One-on-one private coaching services offered through the Oasis LMS platform.
5. Donations and Title I Support: Donations received to support Title I school students with competition entry fees. $500 = 50 students entry.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Math Kangaroo USA administers the U.S. arm of the International Math Kangaroo Competition for K-12 students, delivered annually at 1,682 local centers across all 50 states. The organization supplements the annual competition with synchronous Online Classes, Webinars, Private Coaching, branded Practice Materials (books, booklets, video solutions), the Kangaroo AI Tool for AI-powered tutoring, a Team Competition, AI Classes, an annual Advent Calendar, and the International Kangaroo Open Math Contest for Adults.

Product overview

Math Kangaroo USA, NFP operates a platform-plus-modules architecture centered on its International Competition in Mathematics for K-12 students. The core product is the Math Kangaroo Competition, supplemented by the AI-powered Kangaroo AI Tool for adaptive tutoring. Additional modules include Online Classes and Webinars (synchronous instruction), Private Coaching (one-on-one tutoring), Practice Materials (books, sample questions, video solutions), and Team Competition. The organization also offers specialized programs including AI Classes, an annual Advent Calendar for holiday math challenges, and the new International Kangaroo Open Math Contest for Adults. All offerings are designed to promote problem-solving skills and a love for mathematics across age groups.

Differentiator

Problem solved

Functional benefit

Products and services

• Math Kangaroo Competition International mathematics competition administered annually for K-12 students, promoting problem-solving, logical reasoning, and a love for mathematics at 1,682 centers across all 50 states with over 60,504 participants in 2026.
• Online Classes Synchronous online math classes taught by expert faculty for students in Grades 1-12, focusing on strengthening problem-solving skills with Fall and Summer sessions and limited class sizes for personalized attention.
• Webinars Live and on-demand webinar sessions covering math topics, competition preparation, and educational content delivered by expert instructors for various grade levels.
• Private Coaching One-on-one tutoring sessions with Math Kangaroo instructors for personalized math instruction and competition preparation, delivered via the Oasis LMS platform.
• Practice Materials Comprehensive practice resources including books, booklets, free sample questions, video solutions, and logic puzzles organized by grade level (Grades 1-12) for competition preparation.
• Math Kangaroo Team Competition Collaborative team-based math competition where coaches build teams of students to compete together, with registration opened for 2026.
• Kangaroo AI Tool (SmartTutor) AI-powered math tutor designed to help students develop confidence and mathematical thinking through guided learning and interactive support using generative AI; currently in beta/improvement phase.
• International Kangaroo Open Math Contest for Adults First international math competition designed specifically for adults, enthusiasts, and lifelong learners; completely free and open to participants worldwide.
• Advent Calendar Annual Christmas-themed math challenge offering daily Kangaroo-style puzzles from December 1-24 in Mini (Grades 1-3) and Maxi (Grades 4-6) versions.
• AI Classes Classes exploring artificial intelligence concepts for K-12 students, including AI 101 course and AI for Social Impact programs.
• Math Kangaroo Books and Booklets Official Math Kangaroo branded books, booklets, and answer keys providing past competition problems and solutions, available by grade level; results released by May 1 each year.

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature1 record

Partnerships

Nine partnerships are on record, tiered core, flagship and minor.

• WolframcoreStrategic or Co-development PartnerWolfram is a sponsor of Math Kangaroo USA, providing support for the organization's educational mission in mathematics competition and enrichment programs.
• Art of Problem Solving (AoPS)coreStrategic or Co-development PartnerArt of Problem Solving is a sponsor of Math Kangaroo USA, supporting math education and competition programs for K-12 students.
• National Museum of Mathematics (MoMath)coreStrategic or Co-development PartnerMoMath Math Gym is a sponsor partner supporting Math Kangaroo USA's mission to promote mathematical thinking and problem-solving skills.
• Po-Shen Loh / Daily MathflagshipStrategic or Co-development PartnerPo-Shen Loh, a renowned mathematician and educator, partners with Math Kangaroo through Daily Math, hosting 'Live Solve' interactive sessions for students in grades 3-8 and serving as a featured speaker.
• Early Family MathminorStrategic or Co-development PartnerEarly Family Math is a sponsor supporting Math Kangaroo USA's early childhood mathematics education initiatives.
• Math for LoveminorStrategic or Co-development PartnerMath for Love is a sponsor partner supporting Math Kangaroo USA's programs for mathematical enrichment.
• Mehta Plus TutoringminorStrategic or Co-development PartnerMehta Plus Tutoring sponsors Math Kangaroo USA's competition and educational programs.
• Georgetown Academy DC School of MathminorStrategic or Co-development PartnerGeorgetown Academy DC School of Math is an educational partner and sponsor of Math Kangaroo USA.
• The Think AcademyminorStrategic or Co-development PartnerThe Think Academy is a sponsor partner supporting Math Kangaroo USA's mathematics education mission.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Brilliant.org: Online math and science problem-solving platform with daily challenges and courses targeting lifelong learners. Comparable in targeting curious, problem-solving-oriented math learners via digital delivery.
• MATHCOUNTS Foundation: Runs the MATHCOUNTS competition for middle-school students with school, chapter, state, and national rounds. Highly comparable as a nonprofit math competition organizer with in-person proctoring, school-center model, and national/state recognition.
• Art of Problem Solving (AoPS): Provides math competition textbooks, online school, and the AoPS community. Comparable as a content/curriculum provider for math competition preparation; also an existing sponsor of Math Kangaroo, blurring partner/peer lines.
• Math Olympiad Program / USAMO: Higher-tier math olympiad pathway run through MAA. Comparable as a US math competition series; positions a different (more elite) tier of competition math but shares the participant pipeline with Math Kangaroo.
• Mathematical Association of America (AMC competitions): Administers the American Mathematics Competitions (AMC 8/10/12) and other national math contests for K-12 students. Directly comparable as a US-based organizer of standardized math competitions with school-based delivery and tiered difficulty.

Emerging players

• Think Academy: After-school math enrichment programs with in-person and online classes for K-12 students; existing Math Kangaroo sponsor. Comparable in targeting the same parent-paid enrichment market with competition-prep curricula.
• Beast Academy (AoPS): Elementary-school math curriculum and problem-solving program from AoPS. Comparable as a grade-banded math enrichment/competition-prep product targeting the same Grades 1-5 demographic Math Kangaroo reaches.

Broad incumbents

• Wolfram Research: Computational software and education provider; sponsor of Math Kangaroo. Comparable as a math/STEM enrichment ecosystem player with content, tools, and education products at a much larger scale.
• Khan Academy: Free online education platform with deep K-12 math content and Khanmigo AI tutor. Comparable as a large-scale, mission-driven (nonprofit) math learning provider with competition-prep-adjacent content and AI tutoring ambitions.
• Kumon: Global after-school math and reading learning center franchise. Comparable as a paid, supplemental K-12 math education service with center-based delivery; significantly larger scale and more commercial.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks1 record

Customer concentration

• Xtwitter.com/usakangaroo?lang=en
• YouTubeyoutube.com/channel/UChI-Pm3LxiYUwFwW09EYx1g
• Facebookfacebook.com/mathkangaroousa
• LinkedInlinkedin.com/company/math-kangaroo-in-usa-nfp-
• Instagraminstagram.com/mathkangaroousa

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Math Kangaroo USA, NFP